Universitas Persada Indonesia 'YAI'

What Universitas Persada Indonesia 'YAI' does

Universitas Persada Indonesia Y.A.I is the flagship university of Yayasan Administrasi Indonesia 1972, a private non-profit higher-education foundation established in 1972 and headquartered at Jl. Diponegoro No. 74, Central Jakarta. The foundation operates a portfolio of three accredited institutions — Universitas Persada Indonesia Y.A.I (UPI Y.A.I), Sekolah Tinggi Ilmu Ekonomi Y.A.I (STIE Y.A.I), and Akademi Akuntansi Y.A.I (AA Y.A.I) — supplemented by TLC Y.A.I, a Training and Language Center for continuing-education courses. UPI Y.A.I offers the broadest portfolio, spanning Diploma (D3), undergraduate (S1), master's (S2), and doctoral (S3) programs across faculties of Psychology, Economics and Business, Communication Sciences, and Engineering (Civil, Industrial, Architecture, Informatics, Information Systems), with all programs carrying BAN-PT accreditation. Postgraduate specialization includes Psychology, Management, and Civil Engineering, with scholarships up to 50% for academic/non-academic achievement and a 10% sibling-discount Loyalty Rewards program.

The foundation generates revenue almost entirely from tuition and semester fees under a subscription-style recurring model, with separate fee tracks for regular daytime and non-regular/employee classes serving working professionals. Distribution runs through a centralized online registration portal (pmb.yai.ac.id) and on-campus academic delivery across multiple Jakarta buildings, supplemented by digital channels (yai.ac.id website, @LPT_YAI Twitter) and annual orientation events (PKKMB/YOW) for new-student intake. Technology is light: the foundation integrates generic productivity tools (Google Forms, Zoom, SPSS, Eviews, JASP) and Bank Mandiri for payments, with the only notable proprietary effort being a partnership with PT. CheckIT Labs Indonesia (2021) to develop an AI-based learning platform — but no in-house AI/ML capability, patents, or research assets are disclosed.

Operationally, the foundation has positioned itself as an internationally connected institution, signing MoUs in 2024 with Sputnik Information Agency (Russia), Raffles University (Malaysia), and GaoXin Education (China), and convening the Pengabdian Masyarakat Kolaborasi VII in April 2026 with 65 partner universities and 172 lecturers. The foundation is led by Chair Dr. Dina Yosalinda Forizal, MBA, with Prof. Ir. Sri Astuti Indriyati and Prof. Dr. Yudi Yulius identified as Rector of UPI Y.A.I. No external investors, funding rounds, or ownership changes are disclosed.

Name

Universitas Persada Indonesia 'YAI'

Legal name

Yayasan Administrasi Indonesia 1972

Website

https://yai.ac.id

Company type

Private

Founded year

1972

Operating status

Operating

Short description

Universitas Persada Indonesia Y.A.I is a private Indonesian higher-education foundation, established in 1972 and headquartered in Central Jakarta, operating three accredited institutions offering Diploma through Doctoral programs in Psychology, Economics, Communication, and Engineering to domestic students.

Ownership category

akta.pro rank

Headquarters

HQ city

Jakarta

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Tuition and Semester Fees: Revenue generated from tuition fees across all academic programs including Diploma (D3), Undergraduate (S1), Master's (S2), and Doctoral (S3) programs in multiple faculties. The foundation offers regular and employee/part-time class tracks with distinct fee structures.
2. Loyalty Rewards Program: Sibling discount program offering 10% tuition reduction for siblings of active students who recommend each other for admission.
3. Postgraduate Programs: Graduate and doctoral programs (Magister and Doktor) in Psychology and Management generate revenue through tuition fees, with available scholarships up to 50% for academic and non-academic achievements.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Universitas Persada Indonesia 'YAI' is a private higher education foundation delivering accredited tertiary programs in Jakarta across three institutions: UPI Y.A.I (university-level), STIE Y.A.I (economics-focused), and AA Y.A.I (diploma in accounting), plus the TLC Y.A.I training and language center. It sells Diploma, Undergraduate, Master's, and Doctoral academic programs in Psychology, Engineering, Architecture, Information Systems, Informatics, Communication, Visual Communication Design, Accounting, and Management, with regular and employee/part-time class schedules.

Product overview

Yayasan Administrasi Indonesia 1972 (Y.A.I) operates as an educational foundation managing three main institutional brands: Universitas Persada Indonesia Y.A.I (UPI Y.A.I) as the flagship university offering undergraduate and postgraduate programs across Psychology, Economics and Business, Communication Sciences, and Engineering faculties; Sekolah Tinggi Ilmu Ekonomi Y.A.I (STIE Y.A.I) specializing in economics and business education; and Akademi Akuntansi Y.A.I (AA Y.A.I) providing diploma-level accounting programs. The foundation also operates TLC Y.A.I as a training and language center offering professional development courses. Postgraduate programs span Doctoral (S3) and Master's (S2) degrees in Psychology, Management, and Civil Engineering. Programs are available in regular daytime and non-regular/employee-friendly evening schedules to serve diverse student populations.

Differentiator

Problem solved

Functional benefit

Brands

• TLC Y.A.I: Training and Language Center offering various courses, language training, and professional development programs
• LPPM

Products and services

• Universitas Persada Indonesia Y.A.I (UPI Y.A.I) Flagship university under Yayasan Administrasi Indonesia 1972 delivering Diploma, Undergraduate (S1), Master's (S2), and Doctoral (S3) academic programs across multiple faculties including Psychology, Economics and Business, Communication Sciences, and Engineering for domestic Indonesian students.
• Sekolah Tinggi Ilmu Ekonomi Y.A.I (STIE Y.A.I) Higher education college under the Y.A.I foundation specializing in economics and business studies, offering undergraduate and postgraduate programs in accounting and management for Indonesian students seeking specialized business credentials.
• Akademi Akuntansi Y.A.I (AA Y.A.I) Diploma-level academy under the Y.A.I foundation providing D3 (Diploma 3) accounting education for students seeking shorter-cycle accounting credentials in Jakarta.
• TLC Y.A.I (Training and Language Center) Training and language center under the Y.A.I foundation offering short courses, language training, and professional development programs for students and the general public seeking non-degree learning.
• Program Pascasarjana (Postgraduate Programs) Postgraduate academic programs (Magister/S2 and Doktor/S3) in Psychology, Management, and Civil Engineering offered across UPI Y.A.I for graduates seeking advanced academic qualifications, with scholarships up to 50% based on academic or non-academic achievements.
• Kelas Non Reguler/Karyawan (Evening/Employee Programs) Flexible evening and weekend class schedules for working professionals, delivering the same academic programs as regular tracks through kelas karyawan (employee class) arrangements at Y.A.I institutions.

Quantifiable outcome

• Juni Sri Rezeki Situmorang became Google Ambassador 2026 through active campus organization participation.
• +1 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability2 records

Feature1 record

Partnerships

Twelve partnerships are on record, tiered minor and core.

• PT Tiger Wong EntertainmentminorGTM or Marketing Partner · 15 April 2026UPI Y.A.I hosted a special screening of the film 'Semua Akan Baik-Baik Saja' produced by PT Tiger Wong Entertainment (led by Baim Wong/Muhamad Ibrahim). This was the first campus visited for the film's screening, fostering collaboration between academia and the creative industry.
• Raffles University MalaysiacoreStrategic or Co-development Partner · 14 October 2024On October 14, 2024, UPI Y.A.I together with five other Indonesian universities (Universitas Siber Asia, Universitas Ichsan Gorontalo, STIE Trisakti, Universitas Pattimura, and Universitas Islam 45) signed a Memorandum of Understanding with Raffles University Malaysia in the framework of the 1st International Collaboration Academic Trip 2024, aimed at strengthening educational networks and research collaboration in Southeast Asia.
• Konsulat Jenderal Republik Indonesia (KJRI) MalaysiacoreStrategic or Co-development Partner · 13 October 2024UPI Y.A.I organized an International Community Service Event for Indonesian Migrant Workers (PMI) at the Consulate General of the Republic of Indonesia in Malaysia, with 86 lecturers and students from 27 universities participating in this cross-border community service initiative.
• Universitas PertibaminorStrategic or Co-development Partner · 10 October 2024UPI Y.A.I signed an MoU and MoA with Universitas Pertiba in Pangkal Pinang, held at the Hj. Darlina Julius Auditorium, Building B, UPI Y.A.I campus, as a significant step in expanding academic cooperation between the two universities.
• Sputnik Information Agency (Russia)coreStrategic or Co-development Partner · 8 October 2024UPI Y.A.I officially signed a cooperation agreement with Sputnik Information Agency, Russia, via an online ceremony on October 8, 2024. The agreement was signed by Rector Prof. Ir. Sri Astuti Indriyati, MS., Ph.D and Sputnik's Director for International Cooperation Mr. Vasily Pushkov, covering media cooperation and international news collaboration.
• GaoXin Education Group (China)minorStrategic or Co-development Partner · 8 August 2024UPI Y.A.I signed an MoU with GaoXin Education Group, a Chinese educational institution, to strengthen cooperation in education and academic development. The signing was conducted at the UPI Y.A.I campus and attended by leadership from both institutions.
• PT. CheckIT Labs IndonesiacoreTechnology or Integration · 1 January 2021Yayasan Administrasi Indonesia 1972 partnered with PT. CheckIT Labs Indonesia for the development of an AI-based learning platform. This collaboration represents the foundation's commitment to digitalizing education and adopting technology-driven teaching methodologies.
• LLDIKTI Wilayah IIIcoreOthers · 1 January 2021UPI Y.A.I and LLDIKTI Wilayah III collaborated to open a disaster relief donation center for natural disasters in West Java, Sulawesi, and Kalimantan, demonstrating social responsibility and institutional cooperation.
• UniKL MalaysiacoreStrategic or Co-development Partner · 1 July 2020STIE Y.A.I collaborated with Universiti Kuala Lumpur (UniKL) Malaysia and APPTASI to host an international seminar on the impact of COVID-19 on financial performance and strategic business redevelopment, fostering cross-border academic exchange.
• Dinas Tenaga Kerja Transmigrasi dan Energi Provinsi DKI JakartacoreStrategic or Co-development Partner · 1 January 2020UPI Y.A.I signed a cooperation agreement with the Department of Manpower, Transmigration, and Energy of DKI Jakarta Province for a Trainee on Trainers (TOT) program. The program provided digital marketing training to entrepreneurship facilitators under the department's supervision.
• KPID (Komisi Penyiaran Indonesia Daerah)minorStrategic or Co-development Partner · 1 October 2013FIKOM (Fakultas Ilmu Komunikasi) UPI Y.A.I organized a seminar and established cooperation with KPID (Indonesia Broadcasting Commission), strengthening academic-industry ties in the broadcasting sector.
• Republika Online (ROL)minorStrategic or Co-development Partner · 26 September 2013HMJ JOBS (Broadcast program student association) at UPI Y.A.I collaborated with Republika Online to conduct an online journalism workshop, aimed at teaching students how to write news properly and understand online media writing standards.

Scale indicators3 records

Recent moves11 records

Expansion highlights5 records

Direct peers

• Universitas Pelita Harapan (UPH): Multi-campus private university with broad undergraduate and graduate programs and a similar private-foundation operating model, competing for the same Indonesian student pool.
• Universitas Trisakti: Long-established private multi-faculty university in Jakarta offering undergraduate and postgraduate programs in economics, engineering, law, and medicine — directly comparable multi-faculty private higher-ed positioning in the same city.
• Universitas Atma Jaya Jakarta: Private Jesuit university in Jakarta with comparable multi-faculty offerings across economics, communication, engineering, and psychology, operating under a similar foundation governance model in the same metro area.
• Universitas Tarumanagara (UNTAR): Private Jakarta university with parallel faculties in engineering, economics, communication, and psychology — a structurally similar mid-tier private competitor serving the same Central Jakarta catchment.
• Universitas Gunadarma: Large private university with strong information-systems and informatics programs and multiple campuses — closely comparable on the IT/engineering faculty mix that UPI Y.A.I offers.
• STIE Indonesia Banking School: Specialized economics/accounting higher-education school in Jakarta with postgraduate offerings — directly mirrors STIE Y.A.I's positioning as a business-and-accounting-focused higher-ed institution under a foundation.
• Universitas Multimedia Nusantara (UMN): Private Jakarta-area university with strong communication, visual-communication-design, and IT programs — a near-direct competitor to UPI Y.A.I's FIKOM and informatics faculties.

Broad incumbents

• BINUS University: Largest private university group in Indonesia with multiple campuses and a heavy IT/communication focus — a broader-scale incumbent whose program mix (IT, communication, business) directly overlaps UPI Y.A.I's faculties.

Emerging players

• Telkom University: Technology-focused private university with strong informatics, engineering, and business programs — overlapping with UPI Y.A.I's IT/engineering faculties and increasingly competing for tech-oriented enrollees.

Regional players

• Politeknik Negeri Jakarta (PNJ): Public diploma-level polytechnic in Jakarta offering D3 programs — competes for the same lower-cost, vocational-minded student cohort that AA Y.A.I's D3 Akuntansi targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/LPT_YAI
• Facebookfacebook.com/official.kampusyai
• LinkedInlinkedin.com/company/sekolah-tinggi-ilmu-ekonomi-y-a-i

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Universitas Persada Indonesia 'YAI'