La Région

What La Région does

La Région Auvergne-Rhône-Alpes (Conseil régional Auvergne-Rhône-Alpes) is the elected regional government authority for the Auvergne-Rhône-Alpes region of France, a public territorial collectivity formed in 2016 through the merger of the former Auvergne and Rhône-Alpes regional councils. It is governed by 204 elected regional councillors and serves approximately 12 million residents, businesses, associations, farmers, and local governments within its territory. The entity is headquartered in Lyon (101 cours Charlemagne) with a secondary administrative office in Clermont-Ferrand.

The organization's service portfolio centers on citizen welfare and regional development programs delivered under flagship multi-benefit schemes. PASS'Région jeunes provides youth with reduced-cost transport, cultural and sports access, and training support; PASS'Région seniors delivers health insurance, retirement benefits, and protection services for residents 50 and above. Ma mutuelle Région offers a regional health insurance product with dedicated variants for territorial agents and young adults aged 18-30. Supporting services include the Bourse Région Mobilité Internationale Etudiants scholarship program, driver's license (Permis B) financing, and La Centrale d'achat régionale, which centralizes public procurement for regional entities. Infrastructure programs include véloroutes, dedicated public-transport corridors, and road experiments. Service delivery runs through the auvergnerhonealpes.fr portal, two physical offices, a telephone hotline, mail, and a partner network for seniors programs. Marketing reach extends across Facebook, LinkedIn, YouTube, Instagram, X/Twitter, WhatsApp, TikTok, and dedicated press resources.

The business model is tax-funded rather than commercial. Regional tax revenue collected from individuals and businesses operating within the territory finances a portfolio of free or subsidized public services, and pricing is not publicly disclosed because these are statutory welfare programs. The entity holds an exclusive legal mandate for regional services, tax collection, and regional development policy, and operates as a democratic institution with no parent company or commercial subsidiaries.

Name

La Région

Legal name

Conseil régional Auvergne-Rhône-Alpes

Website

https://auvergne.fr

Company type

Public

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

La Région Auvergne-Rhône-Alpes is the elected regional government of France's Auvergne-Rhône-Alpes region, serving approximately 12 million residents and businesses with tax-funded public services including transport subsidies, regional health insurance, youth and senior assistance programs, training grants, and infrastructure projects.

Ownership category

akta.pro rank

Product category

Regional Government Services

NAICS

Social Assistance (624), Administration of Public Health Programs (92312), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

State/Provincial Human Services & Benefits Administration (Welfare, Disability, Child & Family) (BPAIABAI)

akta.pro secondary industry

State/Provincial/Regional Health Departments (HLAJAAAA)

Keywords

• Regional public administration
• Government service programs
• Citizen assistance schemes
• Regional health mutual
• Training and mobility grants

Headquarters

HQ city

Clermont-ferrand

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Regional Tax Revenue: Public funding through regional taxes collected from individuals and businesses operating within Auvergne-Rhône-Alpes region.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

La Région Auvergne-Rhône-Alpes is the regional governing authority of the Auvergne-Rhône-Alpes administrative region in France, delivering public administration services to approximately 12 million residents. It runs multi-benefit assistance programs for youth (PASS'Région jeunes — covering transport, culture, sports, training scholarships and driver's license financing) and seniors (PASS'Région seniors — covering health insurance and retirement support), provides a regional health mutual (Ma mutuelle Région), funds international mobility scholarships for students, and operates a centralized public procurement body (La Centrale d'achat régionale) for regional entities and local authorities.

Product overview

La Région Auvergne-Rhône-Alpes operates as a unified government services platform offering multiple interconnected public service programs. The core offerings include PASS'Région jeunes and PASS'Région seniors as flagship multi-benefit programs, supplemented by specialized health insurance through Ma mutuelle Région, international mobility scholarships, driver's license training financing, and centralized public procurement services through La Centrale d'achat régionale. These services are delivered through the regional website portal, physical offices in Lyon and Clermont-Ferrand, and telephone customer service.

Differentiator

Problem solved

Functional benefit

Products and services

• PASS'Région jeunes A multi-benefit regional program for young people in Auvergne-Rhône-Alpes providing reduced-cost transport, access to cultural activities, sports programs, training opportunities, and international mobility scholarships. Designed for youth residents of the region.
• PASS'Région seniors A comprehensive program for senior residents of Auvergne-Rhône-Alpes providing Ma mutuelle Région health insurance coverage, retirement benefits, and protection services for territorial employees and residents aged 50 and above. Delivered in partnership with approved regional partner organizations.
• Ma mutuelle Région Auvergne-Rhône-Alpes Regional health mutual insurance offering with specialized variants for territorial agents (agents territoriaux) and young adults aged 18-30, providing comprehensive health coverage to eligible residents.
• La Centrale d'achat régionale Regional central purchasing body that manages public procurement markets and provides shared purchasing services for regional entities and local authorities in Auvergne-Rhône-Alpes.
• Bourse Région Mobilité Internationale Étudiants International mobility scholarship program enabling students of the Auvergne-Rhône-Alpes region to pursue training abroad, with dedicated financial support for educational exchange opportunities.
• PASS'Région jeunes - Financement permis B Financial assistance program within the PASS'Région jeunes offering that helps young people fund their Category B driver's license training, reducing barriers to employment and mobility.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• PASS'Région Seniors PartnerscoreChannel Partner/ Reseller/ DistributorThe region invites organizations to become official partners of the PASS'Région seniors program. Partners help distribute senior assistance services to eligible residents across the region. This partnership model extends the reach of regional senior support programs through established networks of partner organizations.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xtwitter.com/auvergnerhalpes
• YouTubeyoutube.com/c/regionauvergnerhonealpes
• Facebookfacebook.com/RegionAuvergneRhoneAlpes
• LinkedInlinkedin.com/company/auvergne-rhone-alpes
• Instagraminstagram.com/region_auvergnerhonealpes
• TikToktiktok.com/@regionauvergnerhonealpes

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about La Région