Shinto

What Shinto does

Shinto Co., Ltd. (新東株式会社) is a Japanese manufacturer of ceramic roof tiles and high-performance roofing systems headquartered in Takahama City, Aichi Prefecture. Founded in 1963 and listed on the Tokyo Stock Exchange Standard Market (code 5380) with an additional listing on the Sapporo Stock Exchange Main Market since January 2024, the company operates five JIS-certified factories (Headquarters, Miyanoura, Konan, Niike, Akashi) producing a portfolio that includes F-type flat tiles (CERAM-F1/F2/F3/F FLAT/FS), S-type curved tiles (CERAM-21), traditional J-type Japanese tiles, high-reflectivity tiles (CERAM-FF), disaster-prevention tiles (S-PRO), and a comprehensive lineup of ultra-lightweight steel-stone composite shingles (SHINTOかわらS, SII, CORONA, MILANO, SENATOR, ECOR, HOOK SHINGLE, S-SHINGLE) weighing approximately 5.75-7.37 kg/m², roughly 1/9 the weight of clay tiles.

The company's technology centers on proprietary firing processes, patented waterproofing shapes, interlocking clip systems for typhoon and seismic resistance, and integration with photovoltaic modules (Visola, Sunpress) plus HEMS and battery storage. It holds non-combustible material certifications (NM-3658, NE-0049-1) and ISO 14001 environmental management certification, and is certified as an Aichi Brand Enterprise with a 2013 Good Design Award for the CERAM-F Flat System Tile.

Shinto's business model is B2B sales-led, distributing through building material wholesalers, hardware stores, roofing contractors, and construction companies across Japan via regional offices (Tokyo Branch, Tsuchiura distribution center) plus a registered Sharp Solar Power System dealer relationship (S1693) for PV-integrated solutions. Revenue streams comprise one-time hardware sales of tile systems, lightweight steel-stone composites, and solar power systems. Recent operational disclosures (May-July 2026), including withdrawal of the full-year forecast, Q3 forecast variance, inventory-related shipping suspension, and designation as a monitored/security-pending stock on the exchange, indicate material performance concerns not yet quantified in publicly available filings.

Name

Shinto

Legal name

新東株式会社 (SHINTO COMPANY LIMITED)

Website

https://shintokawara.co.jp

Company type

Public

Founded year

1963

Operating status

Operating

Headcount range

101–250 employees

Short description

Shinto Co., Ltd. (新東株式会社) is a Japanese manufacturer of ceramic roof tiles and lightweight steel-stone composite roofing systems, serving residential builders, roofers, and renovation contractors across Japan via five JIS-certified factories and a B2B distribution network.

Ownership category

akta.pro rank

Product category

Roofing Materials Manufacturing

NAICS

Pottery, Ceramics, and Plumbing Fixture Manufacturing (327110), Roofing, Siding, and Insulation Material Merchant Wholesalers (42333), Asphalt Shingle and Coating Materials Manufacturing (324122)

SIC

Structural Clay Products (3250), Asphalt Paving & Roofing Materials (2950)

akta.pro primary industry

Clay & Concrete Roof Tiles (IMADAFAC)

akta.pro secondary industries

Solar Roofing & Roof-Mounted PV Systems (IMADAFAO), Asphalt Shingles (IMADAFAA), Roofing Materials Retail (Shingles, Underlayment, Flashing) (CRAIAEAC), Soffit, Fascia & Eaves Repair/Replacement (HSAPAKAH)

Keywords

• Ceramic roof tiles
• Lightweight steel roofing
• Disaster-resistant roofing
• Integrated solar roofing
• Roof renovation materials

Headquarters

HQ city

Takahama

HQ country

Japan

HQ region

Asia

Offices7 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Roof Tile Manufacturing and Sales: Core revenue from manufacturing and selling ceramic roof tiles including F-type, S-type, and J-type configurations. Product categories include standard tiles, disaster-resistant tiles, and specialized system roof tiles. One-time product sales with distribution through building material channels.
2. Solar Power Systems: Photovoltaic solar power systems sold as integrated roof solutions including roof-mount type and tile-integrated systems. Revenue from solar modules, batteries, and HEMS (Home Energy Management Systems) accessories.
3. Lightweight Roofing Materials: Sales of lightweight steel-stone composite roofing products (SHINTOかわらS, CORONA, MILANO, SENATOR, ECOR, HOOK SHINGLE, S-SHINGLE) for renovation and new construction markets.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Shinto Co., Ltd. manufactures and sells ceramic roof tiles (三州瓦) and lightweight hybrid roofing materials for Japanese residential construction. Its product portfolio spans traditional F-type, S-type, and J-type ceramic tiles, disaster-prevention tiles (S-PRO), system-integrated tiles, ultra-lightweight steel-stone composite renovation products (SHINTO Kawara S, CORONA, MILANO, SENATOR, ECOR, HOOK SHINGLE, S-SHINGLE), and roof-integrated photovoltaic solar power systems with HEMS connectivity. Products are produced across five JIS-certified factories and sold through building material wholesalers, roofing contractors, construction companies, and hardware retailers in Japan.

Product overview

Shinto Co., Ltd. is a Japanese roofing materials manufacturer offering a comprehensive portfolio of ceramic tiles and lightweight steel roofing products. The core product line consists of ceramic tile (陶器瓦) families: F-type flat tiles (CERAM-F1, F2, F3, F FLAT, FS), S-type curved tiles (CERAM-21), and traditional J-type tiles (JAPANESE-TYPE), complemented by high-performance offerings including disaster-prevention tiles (防災瓦「S-PRO」), system tiles (システム瓦) with reduced waste, and high-reflectivity tiles (CERAM-FF). The ultra-lightweight steel roofing category covers renovation products (SHINTOかわらS, SⅡ, CORONA, MILANO, SENATOR, ECOR) and interlocking shingles (HOOK SHINGLE, S-SHINGLE), all using natural stone and galvalume steel plate hybrids. Solar power generation systems (太陽光発電システム) are offered as roof-integrated tiles or stand-alone installations with battery storage and HEMS integration. The company also manufactures decorative ridge tiles (鬼瓦家守) and eco-products including environmental tiles and rooftop greening systems.

Differentiator

Problem solved

Functional benefit

Brands

• CERAM Series: Ceramic tile roofing products including CERAM-F, CERAM-F2, CERAM-F3, CERAM-FS, CERAM-F FLAT, CERAM-21, and JAPANESE-TYPE
• SHINTOかわらS
• SHINTOかわらSII
• CORONA
• MILANO
• SENATOR
• ECOR
• HOOK SHINGLE
• S-SHINGLE
• S-PRO (防災瓦)
• システム瓦
• Visola (太陽光発電システム)
• 鬼瓦家守 (Onigawara Iemori)

Quantifiable outcome

• Roof waste reduced to approximately 1/5 with system tile construction
• +2 more outcomes

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Sharp CorporationcoreChannel Partner/ Reseller/ DistributorRegistered dealer for Sharp residential solar power systems (Registration Number S1693). Provides integrated photovoltaic solutions combining Sharp solar modules with Shinto roof tiles. Partnership enables bundling of solar power systems with roof installation projects.

Scale indicators5 records

Recent moves11 records

Expansion highlights5 records

Others

• Sharp Corporation: Solar PV module manufacturer and Shinto's registered dealer partner (Registration S1693). Adjacent relationship: Sharp supplies modules Shinto bundles into roofing, and Sharp's own residential PV business competes with Shinto's integrated offering.

Broad incumbents

• CertainTeed (Saint-Gobain): Major North American roofing manufacturer offering asphalt, metal, and solar-integrated roofing systems as part of Saint-Gobain's building products portfolio. Comparable as an incumbent moving into integrated solar roofing.
• Owens Corning: Global incumbent roofing materials manufacturer with asphalt shingles and roof systems. Competes with Shinto's ceramic and lightweight steel roofing in any cross-border expansion and serves as a benchmark for branded roofing scale.
• LIXIL Corporation: Japan's largest building materials and housing products group, offering roofing products as part of a much broader portfolio (siding, windows, kitchens, bathrooms). Comparable as a large incumbent competing in the same Japanese residential roofing market across multiple materials.
• Boral Limited: Australia-headquartered building materials group with clay and concrete roof tiles plus masonry products. Comparable incumbent offering ceramic/clay roofing at scale across Asia-Pacific markets.
• Wienerberger AG: Global leader in clay roof tiles and ceramic building products, operating across Europe and beyond. Direct category competitor to Shinto's ceramic tile manufacturing business at international scale.
• Panasonic Corporation: Major Japanese electronics and housing group with a residential solar PV and energy storage business. Competes with Shinto's Visola integrated solar-roof offering via module-level systems sold direct to homeowners.
• GAF Materials: One of North America's largest roofing manufacturers (asphalt shingles, TPO, solar-integrated Timberline Solar). Relevant incumbent comparable for branded roofing scale and solar-roofing roadmap.

Direct peers

• Marudai Sangyo Co., Ltd. Another long-established Japanese ceramic roof tile (iwanе/kawara) manufacturer producing F-type, S-type, and J-type tiles for new construction and renovation. Most direct comparable on product line, customer base, and Japan-only distribution model.

Emerging players

• Tesla, Inc. Solar Roof and Powerwall product line that bundles integrated PV roofing with energy storage. Sets the benchmark for premium solar-roof branding and represents a long-term competitive threat to integrated-roofing economics that Shinto is pursuing.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/user/1963shinto
• LinkedInlinkedin.com/company/shinto-co-ltd

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shinto