Vernicos Yachts

What Vernicos Yachts does

Vernicos Yachts S.A. is a privately held Greek yacht sales and charter company headquartered at 11 Poseidonos Ave, Alimos (Athens), established in 1975. The company operates a vertically integrated yachting platform spanning new yacht sales, pre-owned yacht brokerage, bareboat and crewed charters, day cruises, and recurring yacht management, technical support, and concierge services. It is an authorized dealer in Greece for Beneteau, Lagoon, Excess, and Bali — four premium catamaran and sailing-yacht manufacturers — and distributes additional pre-owned brands including Fountaine Pajot and Bavaria. The company maintains seven bareboat bases across Greece (Alimos/Athens, Lavrio, Lefkada, Corfu, Preveza, Paros, Rhodes) covering the Saronic Gulf, Cyclades, Ionian Islands, and Dodecanese, and offers charter itineraries in Greece, Turkey, and Croatia.

The business generates revenue across six distinct streams: one-time new-yacht sales (commissions and dealer margin on units priced in the low-to-mid €500,000s for entry catamarans); transaction-based pre-owned brokerage fees on second-hand vessels listed in the €200,000–€240,000 range and above; usage-based bareboat charter revenue (catamarans such as the Lagoon 42, 50, and 450F, plus sailing yachts); usage-based crewed charter revenue; usage-based day-cruise revenue (e.g., €2,260/day all-inclusive for the CAT ALKISTIS Lagoon 450F); and recurring yacht management and concierge subscriptions. GTM is direct-to-consumer through a multilingual website (English, French, German, Greek) backed by email, phone, WhatsApp, and Viber inquiry channels, combined with field sales at the Athens headquarters and physical charter delivery at the seven bases.

There is no proprietary technology stack disclosed; the competitive position rests on physical distribution (bases and marina slots), long-tenured OEM dealer relationships, nearly 50 years of brand heritage in the Greek yachting market, and a multilingual digital presence targeting inbound international charterers and buyers. No external funding, M&A activity, leadership change, or headcount data is disclosed in the source material, and no revenue figures are publicly available.

Name

Vernicos Yachts

Legal name

VERNICOS YACHTS S.A.

Website

https://vernicosyachts.com

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

11–50 employees

Short description

Vernicos Yachts is a privately held Greek yacht sales and charter company, founded in 1975 and headquartered in Athens. It is an authorized dealer for Beneteau, Lagoon, Excess, and Bali, operating seven bareboat bases across Greece and offering crewed charters, day cruises, brokerage, and yacht management services to international luxury yacht buyers and charterers.

Ownership category

akta.pro rank

Product category

Yacht Sales and Charter

NAICS

Boat Dealers (441222), Marinas (713930)

SIC

Water Transportation (4400)

akta.pro primary industry

Bareboat Yacht Charters (Self-Skippered) (THAEAEAB)

akta.pro secondary industries

Cruise Yacht Charters (Private Crewed) (THAEADAG), Crewed Yacht Charters (Luxury Crewed) (THAEAEAA), Destination Yacht Cruises (Island-Hopping & Archipelago Routes) (THAEADAI)

Keywords

• Yacht sales
• Yacht charter
• Bareboat charter
• Crewed charter
• Yacht brokerage

Headquarters

HQ city

Athens

HQ country

Greece

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others

Revenue model

1. New Yacht Sales: Sale of new yachts from manufacturer brands including Beneteau, Lagoon, Excess, and Bali. The company acts as an authorized dealer/broker for these brands in Greece. Revenue is generated through brokerage commissions and direct sales.
2. Pre-Owned Yacht Sales: Brokerage and sale of second-hand/pre-owned sailing yachts, catamarans, motor sailers, and motor yachts. The company assists buyers through the entire purchase process including surveys and documentation.
3. Bareboat Yacht Charter: Self-skippered yacht rentals from seven bases across Greece (Alimos/Athens, Lefkada, Corfu, Preveza, Paros, Rhodes, Lavrio). Customers rent fully equipped yachts without crew and navigate themselves, requiring valid sailing licenses.
4. Crewed Yacht Charter: Charter of yachts with professional captain and crew included. Covers motor sailers, catamarans, motor yachts, and sailing yachts with crew for luxury charters across Greek waters and broader Eastern Mediterranean.
5. Day Cruises: Short-duration daily cruises departing from Athens and various Greek island locations. Vessels include sailing yachts, motorboats, speedboats, and RIBs. Pricing varies by vessel type and duration.
6. Yacht Management & Technical Services: Full-service yacht management including technical support, after-sales services, and yacht concierge services for yacht owners.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Vernicos Yachts is a Greek yacht sales and charter company that sells new yachts from authorized brands (Beneteau, Lagoon, Excess, Bali) and pre-owned yachts via brokerage, while operating crewed charters, bareboat charters from seven Greek bases, and day cruises. The company also provides yacht management, technical after-sales support, and concierge services for yacht owners. Established in 1975 and headquartered in Alimos (Athens), it serves customers across the Eastern Mediterranean including Greece, Turkey, and Croatia.

Product overview

Vernicos Yachts operates as a comprehensive yacht sales and charter company established in 1975, offering both new and pre-owned yachts alongside multiple charter service tiers. The core offerings include New Yacht Sales (Beneteau, Lagoon, Excess, Bali brands), Pre-owned Yacht Sales (brokerage of sailing yachts, catamarans, motor sailers, motor yachts), and Charter Services spanning Crewed Yacht Charters (with professional crew for motor sailers, catamarans, motor yachts, sailing yachts), Bareboat Yacht Charters (self-skippered catamaran and sailing yacht rentals from 7 Greek bases), and Day Cruises (speedboats, RIBs, motorboats, sailing yachts). Supporting services include Yacht Management, Technical Support/After-sales, and Concierge Services. The company distributes major catamaran brands (Lagoon, Bali) and brokerage vessels ranging from 38ft to 51ft sailing yachts and catamarans.

Differentiator

Problem solved

Functional benefit

Products and services

• New Yacht Sales

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• BeneteaucoreChannel Partner/ Reseller/ DistributorVernicos Yachts is an authorized dealer for Beneteau yachts in Greece. Beneteau is a leading international yacht manufacturer. Vernicos distributes new Beneteau yachts and provides after-sales support for Beneteau customers.
• LagooncoreChannel Partner/ Reseller/ DistributorVernicos Yachts is an authorized dealer for Lagoon catamarans in Greece. Lagoon is a world-leading catamaran manufacturer. The company features multiple Lagoon models (Lagoon 42, Lagoon 50, Lagoon 55, Lagoon 450F, Lagoon 51) across its sales and charter fleet.
• ExcesscoreChannel Partner/ Reseller/ DistributorVernicos Yachts is an authorized dealer for Excess yachts in Greece. Excess is a catamaran brand under the same parent company as Lagoon (Beneteau Group), positioned as a sportier, more accessible alternative.
• BalicoreChannel Partner/ Reseller/ DistributorVernicos Yachts is an authorized dealer for Bali yachts in Greece. Bali is a catamaran brand manufactured by the Catana Group, known for innovative designs including the Bali Catsmart. Featured in new yacht sales and charter fleet.
• Fountaine PajotminorChannel Partner/ Reseller/ DistributorVernicos Yachts has sold pre-owned Fountaine Pajot yachts (e.g., Bahia 46) in the Greek brokerage market. Fountaine Pajot is a French catamaran manufacturer. The relationship appears in the pre-owned sales segment.
• Bavaria YachtbauminorChannel Partner/ Reseller/ DistributorVernicos Yachts has sold pre-owned Bavaria yachts (e.g., Bavaria Cruiser 51) in the Greek brokerage market. Bavaria Yachtbau is a German sailing yacht manufacturer.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Sunsail: Global sailing and catamaran charter brand with bases throughout the Mediterranean; comparable in bareboat/crewed charter model, sailing customer base, and Mediterranean geographic focus.
• Dream Yacht Charter: Global yacht charter operator with a Mediterranean base network offering bareboat and crewed charters; comparable in service model, customer base (experienced sailors and luxury charterers), and catamaran-heavy fleet.
• Kiriacoulis Mediterranean: One of the largest Greek yacht charter and sales companies operating bareboat and crewed charters plus brokerage across multiple Greek bases — directly comparable in services, geography, and customer segments to Vernicos.
• The Moorings: International bareboat and crewed yacht charter brand with Greek and broader Mediterranean bases; comparable service mix, sailing/catamaran product, and target customer profile.
• Istion Yachting: Greek-based yacht charter and brokerage operator offering bareboat, crewed, and pre-owned yacht sales with multiple bases in Greece — closely overlapping with Vernicos in geography, fleet types, and service model.

Others

• Lagoon Catamarans: World-leading catamaran builder and one of Vernicos' core authorized brands; comparable through the catamaran sales channel and shared customer base of catamaran buyers and charterers.
• Beneteau: Major international yacht manufacturer and parent of Lagoon and Excess; comparable via Vernicos' authorized dealer arrangement and shared end-customer pool of new-yacht buyers.

Emerging players

• SamBoat: Online yacht rental marketplace that aggregates private and professional boat listings across the Mediterranean; comparable customer base and partial overlap in bareboat charter supply, but operating as a digital platform rather than fleet operator.

Broad incumbents

• Burgess Yachts: Global luxury yacht broker and charter house; comparable in the high-end yacht sales and crewed charter segments, though operating at the superyacht tier rather than mid-market sailing catamarans.

Regional players

• MedSailings: Mediterranean-focused yacht charter aggregator and broker working with multiple operators in Greece, Turkey, and Croatia — comparable destination coverage and customer base, though operating as a broker rather than direct operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/vernicosyachts
• Facebookfacebook.com/vernicosyachts
• LinkedInlinkedin.com/company/vernicos-yachts-sa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vernicos Yachts