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North Wales Fire and Rescue Service

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Namestring
North Wales Fire and Rescue Service
Legal namestring
North Wales Fire and Rescue Service
Company typeenum
Private
Founded yearint
1996
Descriptiontext

North Wales Fire and Rescue Service is a statutory UK public-sector emergency service operated under local-government authority, providing firefighting, rescue operations, and community safety services across the six principal areas of North Wales: Anglesey, Gwynedd, Conwy, Denbighshire, Flintshire, and Wrexham. The service operates a network of fire stations and a 24/7 emergency response capability accessed via 999, alongside prevention and education programs covering home fire safety, water safety, road safety, controlled-burning reporting, and seasonal wildfire prevention. Its product surface includes the free Safe and Well home check, a free email alert subscription service, on-call firefighter recruitment, and digital content delivered through Twitter, Facebook, Instagram, and YouTube including BSL-accessible videos, with a bilingual English/Welsh interface.

The organization is publicly funded through government taxation and local-authority grants rather than commercial revenue, and its services are delivered free of charge to all residents and visitors within its jurisdiction. It holds statutory exclusivity for fire and rescue operations in the region under UK fire-service legislation and is governed through a Fire and Rescue Authority. Core technology and proprietary systems are not disclosed in the source material. Notable recent activity includes the launch of a public consultation on the Hwb Awen training and development centre (June 2026), the #WildfireWise campaign in partnership with the Wales Wildfire Board, and continued on-call firefighter recruitment. Contact is centralized at 01745 535 250.

Short descriptiontext

Statutory UK fire and rescue service delivering 24/7 emergency response, fire prevention, and community safety programs free of charge across the six counties of North Wales, funded by government taxation.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
5,001–10,000
akta.pro rankint
HeadquartersWales, United Kingdom
HQ citystring
Wales
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
fire and rescue services, emergency response, community safety, fire prevention, wildfire safety
Industry3 codes
1Fire & Rescue Services (Fire Suppression, Rescue)
CodeBPAIAGABPrimaryYes
2Fire Prevention, Inspection & Code Enforcement (Life Safety)
CodeBPAIAGALPrimaryNo
3Wildfire Suppression & Incident Response
CodeAFAMAEAEPrimaryNo
NAICS code2 codes
  • Fire Protection92216
  • Fire Protection922160
Product category
Fire and Rescue Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Government Funding
TypeSubscription Recurring
Description

Public sector organization funded through government taxation and local authority funding to provide fire and rescue services to North Wales communities.

northwalesfire.gov.wales
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Infrastructure, Others
Pricing details1 tier
1Free public services
ModelOtherBilling cadencePay-as-you-go
Notes

Safe and well checks, fire safety advice, and emergency response services are provided free of charge to all residents of North Wales.

northwalesfire.gov.wales
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

North Wales Fire and Rescue Service provides statutory firefighting, fire prevention, and rescue services across the North Wales region covering six principal areas (Anglesey, Gwynedd, Conwy, Denbighshire, Flintshire, and Wrexham). It delivers 24/7 emergency response via 999, free Safe and Well home safety checks, fire safety advice, water safety education, road safety programs, and wildfire prevention campaigns including the #WildfireWise initiative in partnership with the Wales Wildfire Board.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

North Wales Fire and Rescue Service operates as a unified emergency service platform providing firefighting, rescue operations, and community safety services across North Wales. The organization offers a portfolio of public safety services including fire safety education, home safety checks, water safety, road safety, and wildfire prevention. The service operates through a network of fire stations and provides community engagement programs, recruitment for on-call firefighters, and emergency response capabilities.

Product and service6 records
1Safe and Well Check
CategoryHome Safety Service
Description

Free home safety assessment service providing fire safety checks and wellbeing checks conducted at residents' homes by fire service personnel.

2Controlled Burn Reporting
CategoryCommunity Safety Reporting
Description

Service allowing users to report controlled burns to the fire service for monitoring and safety purposes.

3Fire Safety in the Home
CategoryFire Safety Education
Description

Community safety initiative providing fire safety advice, home fire safety checks, and Safe and Well visits to help residents prevent fire incidents.

4Water Safety Programme
CategoryCommunity Safety Education
Description

Public safety initiative providing water safety advice and prevention guidance for communities in North Wales.

5Road Safety Programme
CategoryCommunity Safety Education
Description

Road safety education and prevention programs delivered by North Wales Fire and Rescue Service.

6Wildfire Prevention Service (#WildfireWise)
CategoryWildfire Prevention
Description

Seasonal wildfire prevention campaign providing practical safety advice and education to protect countryside, habitats, and communities, delivered in partnership with the Wales Wildfire Board.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
1Wales Wildfire Board
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Collaboration with the Wales Wildfire Board on the #WildfireWise campaign to educate individuals on preventing wildfires across Wales. The partnership aims to build a healthier and more resilient countryside, develop biodiverse landscapes, and protect communities from devastating wildfire impacts during spring and summer seasons.

northwalesfire.gov.wales
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

UK fire and rescue service covering rural and coastal counties with comparable on-call firefighter model and wildfire/coastal safety responsibilities analogous to North Wales.

TypeDirect peer
Description

Major UK metropolitan fire and rescue service delivering firefighting, prevention, and community safety across a large urban population, with comparable statutory functions and prevention campaigns.

TypeDirect peer
Description

UK metropolitan fire and rescue authority offering fire response, prevention, and community safety services to a comparable urban-rural mix under the same statutory framework.

TypeBroad incumbent
Description

National fire and rescue service for Scotland delivering the same statutory mandate (fire suppression, prevention, rescue) across an entire national jurisdiction, comparable in scope and public-sector model.

TypeOthers
Description

UK-wide professional coordination body for fire and rescue services that shapes policy, standards, and funding advocacy relevant to all UK FRSs including North Wales FRS.

TypeDirect peer
Description

Combined UK fire and rescue authority covering Hampshire and Isle of Wight with prevention, response, and community safety functions analogous to North Wales.

TypeBroad incumbent
Description

Largest UK fire and rescue service by population served, operating under the same statutory framework with broadly equivalent prevention, response, and community safety functions at greater scale.

8Wales Wildfire Board
TypeOthers
Description

Multi-agency Welsh body coordinating wildfire prevention and response, currently a strategic partner of North Wales FRS on the #WildfireWise campaign and therefore a closely adjacent ecosystem participant.

9Mid and West Wales Fire and Rescue Service
TypeDirect peer
Description

Welsh statutory fire and rescue service covering mid and west Wales. Closest geographic and structural peer, operating under identical Welsh local-authority governance framework.

TypeDirect peer
Description

Statutory fire and rescue service covering the South Wales region of Wales under the same Welsh fire service network. Directly comparable in mandate, governance, and service portfolio.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

North Wales Fire and Rescue Service

Fire and Rescue Servicesnwales-fireservice.org.uk

Statutory UK fire and rescue service delivering 24/7 emergency response, fire prevention, and community safety programs free of charge across the six counties of North Wales, funded by government taxation.

What North Wales Fire and Rescue Service does

North Wales Fire and Rescue Service is a statutory UK public-sector emergency service operated under local-government authority, providing firefighting, rescue operations, and community safety services across the six principal areas of North Wales: Anglesey, Gwynedd, Conwy, Denbighshire, Flintshire, and Wrexham. The service operates a network of fire stations and a 24/7 emergency response capability accessed via 999, alongside prevention and education programs covering home fire safety, water safety, road safety, controlled-burning reporting, and seasonal wildfire prevention. Its product surface includes the free Safe and Well home check, a free email alert subscription service, on-call firefighter recruitment, and digital content delivered through Twitter, Facebook, Instagram, and YouTube including BSL-accessible videos, with a bilingual English/Welsh interface.

The organization is publicly funded through government taxation and local-authority grants rather than commercial revenue, and its services are delivered free of charge to all residents and visitors within its jurisdiction. It holds statutory exclusivity for fire and rescue operations in the region under UK fire-service legislation and is governed through a Fire and Rescue Authority. Core technology and proprietary systems are not disclosed in the source material. Notable recent activity includes the launch of a public consultation on the Hwb Awen training and development centre (June 2026), the #WildfireWise campaign in partnership with the Wales Wildfire Board, and continued on-call firefighter recruitment. Contact is centralized at 01745 535 250.

North Wales Fire and Rescue Service firmographics

Firmographics
Name
North Wales Fire and Rescue Service
Legal name
North Wales Fire and Rescue Service
Website
https://nwales-fireservice.org.uk
Company type
Private
Founded year
1996
Operating status
Operating
Headcount range
5,001–10,000 employees
Short description
Statutory UK fire and rescue service delivering 24/7 emergency response, fire prevention, and community safety programs free of charge across the six counties of North Wales, funded by government taxation.
Ownership category
akta.pro rank

North Wales Fire and Rescue Service industry classification

Industry
Product category
Fire and Rescue Services
NAICS
Fire Protection (92216), Fire Protection (922160)
akta.pro primary industry
Fire & Rescue Services (Fire Suppression, Rescue) (BPAIAGAB)
akta.pro secondary industries
Fire Prevention, Inspection & Code Enforcement (Life Safety) (BPAIAGAL), Wildfire Suppression & Incident Response (AFAMAEAE)

Keywords

  • Fire and rescue services
  • Emergency response
  • Community safety
  • Fire prevention
  • Wildfire safety

Where North Wales Fire and Rescue Service is headquartered

Location

Headquarters

HQ city
Wales
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

North Wales Fire and Rescue Service business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Others

Revenue model

  1. Government Funding: Public sector organization funded through government taxation and local authority funding to provide fire and rescue services to North Wales communities.

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goFree public services

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

North Wales Fire and Rescue Service product offering

Product offering

Core offering

North Wales Fire and Rescue Service provides statutory firefighting, fire prevention, and rescue services across the North Wales region covering six principal areas (Anglesey, Gwynedd, Conwy, Denbighshire, Flintshire, and Wrexham). It delivers 24/7 emergency response via 999, free Safe and Well home safety checks, fire safety advice, water safety education, road safety programs, and wildfire prevention campaigns including the #WildfireWise initiative in partnership with the Wales Wildfire Board.

Product overview

North Wales Fire and Rescue Service operates as a unified emergency service platform providing firefighting, rescue operations, and community safety services across North Wales. The organization offers a portfolio of public safety services including fire safety education, home safety checks, water safety, road safety, and wildfire prevention. The service operates through a network of fire stations and provides community engagement programs, recruitment for on-call firefighters, and emergency response capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

  • Safe and Well Check Free home safety assessment service providing fire safety checks and wellbeing checks conducted at residents' homes by fire service personnel.
  • Controlled Burn Reporting Service allowing users to report controlled burns to the fire service for monitoring and safety purposes.
  • Fire Safety in the Home Community safety initiative providing fire safety advice, home fire safety checks, and Safe and Well visits to help residents prevent fire incidents.
  • Water Safety Programme Public safety initiative providing water safety advice and prevention guidance for communities in North Wales.
  • Road Safety Programme Road safety education and prevention programs delivered by North Wales Fire and Rescue Service.
  • Wildfire Prevention Service (#WildfireWise) Seasonal wildfire prevention campaign providing practical safety advice and education to protect countryside, habitats, and communities, delivered in partnership with the Wales Wildfire Board.

Companies that use North Wales Fire and Rescue Service

Customer profile

Segments1 record

Ideal customer profiles1 record

North Wales Fire and Rescue Service technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

North Wales Fire and Rescue Service partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Wales Wildfire BoardcoreStrategic or Co-development PartnerCollaboration with the Wales Wildfire Board on the #WildfireWise campaign to educate individuals on preventing wildfires across Wales. The partnership aims to build a healthier and more resilient countryside, develop biodiverse landscapes, and protect communities from devastating wildfire impacts during spring and summer seasons.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

North Wales Fire and Rescue Service competitors and assessment

Company assessment

Direct peers

  • Devon and Somerset Fire and Rescue Service: UK fire and rescue service covering rural and coastal counties with comparable on-call firefighter model and wildfire/coastal safety responsibilities analogous to North Wales.
  • Greater Manchester Fire and Rescue Service: Major UK metropolitan fire and rescue service delivering firefighting, prevention, and community safety across a large urban population, with comparable statutory functions and prevention campaigns.
  • West Midlands Fire Service: UK metropolitan fire and rescue authority offering fire response, prevention, and community safety services to a comparable urban-rural mix under the same statutory framework.
  • Hampshire & Isle of Wight Fire & Rescue Service: Combined UK fire and rescue authority covering Hampshire and Isle of Wight with prevention, response, and community safety functions analogous to North Wales.
  • Mid and West Wales Fire and Rescue Service: Welsh statutory fire and rescue service covering mid and west Wales. Closest geographic and structural peer, operating under identical Welsh local-authority governance framework.
  • South Wales Fire and Rescue Service: Statutory fire and rescue service covering the South Wales region of Wales under the same Welsh fire service network. Directly comparable in mandate, governance, and service portfolio.

Broad incumbents

  • Scottish Fire and Rescue Service: National fire and rescue service for Scotland delivering the same statutory mandate (fire suppression, prevention, rescue) across an entire national jurisdiction, comparable in scope and public-sector model.
  • London Fire Brigade: Largest UK fire and rescue service by population served, operating under the same statutory framework with broadly equivalent prevention, response, and community safety functions at greater scale.

Others

  • National Fire Chiefs Council: UK-wide professional coordination body for fire and rescue services that shapes policy, standards, and funding advocacy relevant to all UK FRSs including North Wales FRS.
  • Wales Wildfire Board: Multi-agency Welsh body coordinating wildfire prevention and response, currently a strategic partner of North Wales FRS on the #WildfireWise campaign and therefore a closely adjacent ecosystem participant.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

North Wales Fire and Rescue Service social profiles

Digital presence

North Wales Fire and Rescue Service financial estimates

Financial estimate

Revenue estimate

Valuation estimate

North Wales Fire and Rescue Service leadership team

Management profile

Number of profiles

Profiles1 record

North Wales Fire and Rescue Service funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

North Wales Fire and Rescue Service M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Wales Fire and Rescue Service

What does North Wales Fire and Rescue Service do?

North Wales Fire and Rescue Service provides statutory firefighting, fire prevention, and rescue services across the North Wales region covering six principal areas (Anglesey, Gwynedd, Conwy, Denbighshire, Flintshire, and Wrexham). It delivers 24/7 emergency response via 999, free Safe and Well home safety checks, fire safety advice, water safety education, road safety programs, and wildfire prevention campaigns including the #WildfireWise initiative in partnership with the Wales Wildfire Board.

Is North Wales Fire and Rescue Service a public or private company?

North Wales Fire and Rescue Service is a private company. It is classified as state government owned and is currently operating.

When was North Wales Fire and Rescue Service founded?

North Wales Fire and Rescue Service was founded in 1996. It employs 5,001 to 10,000 people.

Where is North Wales Fire and Rescue Service based?

North Wales Fire and Rescue Service is headquartered in Wales, United Kingdom, in the Europe region.

How does North Wales Fire and Rescue Service make money?

One revenue line is on record: government Funding.

Who are North Wales Fire and Rescue Service's main competitors?

Direct peers on record are Devon and Somerset Fire and Rescue Service, Greater Manchester Fire and Rescue Service, West Midlands Fire Service, Hampshire & Isle of Wight Fire & Rescue Service, Mid and West Wales Fire and Rescue Service and South Wales Fire and Rescue Service. Broad incumbents are Scottish Fire and Rescue Service and London Fire Brigade. Others are National Fire Chiefs Council and Wales Wildfire Board.

Does North Wales Fire and Rescue Service have an API?

No public API is recorded for North Wales Fire and Rescue Service.

What industry is North Wales Fire and Rescue Service in?

North Wales Fire and Rescue Service's product category is Fire and Rescue Services. Its primary akta.pro industry code is BPAIAGAB, Fire & Rescue Services (Fire Suppression, Rescue), with a secondary code of BPAIAGAL, Fire Prevention, Inspection & Code Enforcement (Life Safety). Its NAICS code is 92216.

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