Optimar Iceland
Optimar Iceland is an Iceland-based manufacturer of pre-coolers, storage tanks, and automatic horizontal and vertical plate freezers serving global seafood, poultry, and meat processors through direct enterprise sales and regional channel partners.
- Company typePrivate
- Founded2000
- HeadquartersGarðabær, Iceland
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Optimar Iceland does
Optimar Iceland is an Iceland-based manufacturing company, founded in 2000 and headquartered in Garðabær, that provides pre-coolers, storage tanks, and automatic horizontal and vertical plate freezers for industrial food processing applications. The detailed dataset indicates the broader product portfolio also encompasses liquid slurry ice systems (OptimICE®), non-pressure plate freezers, IQF tunnel freezers, sub-chilling systems, thawing systems, low-pressure product pumps, and a wide range of ancillary processing equipment serving seafood, poultry, and meat processors. Equipment is sold as custom-engineered solutions with quote-based pricing rather than disclosed list prices, generating revenue through four streams: capital equipment sales, spare parts, 24/7 service and maintenance contracts, and bespoke product development.
Optimar Iceland firmographics
Firmographics- Name
- Optimar Iceland
- Legal name
- KAPP
- Website
- http://optimar.is
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Optimar Iceland is an Iceland-based manufacturer of pre-coolers, storage tanks, and automatic horizontal and vertical plate freezers serving global seafood, poultry, and meat processors through direct enterprise sales and regional channel partners.
- Ownership category
- akta.pro rank
Optimar Iceland industry classification
Industry- Product category
- Industrial Refrigeration Equipment
- NAICS
- Food Product Machinery Manufacturing (333241), Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)
- SIC
- Refrigeration & Service Industry Machinery (3580), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)
- akta.pro primary industry
- Freezing & Cold-Chain Seafood Processing (IQF, Blast Freezing, Glazing) (AFANADAE)
Keywords
Where Optimar Iceland is headquartered
LocationHeadquarters
- HQ city
- Garðabær
- HQ country
- Iceland
- HQ region
- Europe
Offices3 records
Markets served
Optimar Iceland business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Processing Equipment Sales: Sale of industrial chilling, freezing, and food processing equipment including OptimICE systems, RoteX systems, IQF tunnel freezers, plate freezers, and ancillary processing machinery. Equipment is sold to seafood, poultry, and meat processors globally.
- Spare Parts: Supply of original spare parts to maintain system integrity over time and minimize downtime.
- Service and Maintenance: 24/7 service support, on-site services, preventative maintenance programs, and long-term service agreements for installed equipment.
- Custom Solutions Engineering: Product development and custom solutions tailored to unique customer processing requirements.
Go-to-market motion2 records
Distribution channels5 records
Marketing channels9 records
Optimar Iceland product offering
Product offeringCore offering
Optimar Iceland is a manufacturing company that designs, builds, and supplies pre-coolers, insulated storage tanks, and automatic horizontal and vertical plate freezers. Its equipment is engineered primarily for seafood processing plants to rapidly chill, hold, and freeze fish and marine products under hygienic industrial conditions. The offering combines standardized product lines (such as the OptimICE PreCooler and Storage Tank families) with engineered solutions tailored to specific facility requirements.
Product overview
KAPP delivers a comprehensive portfolio of chilling, freezing, and food processing solutions organized as a multi-product platform. The core offerings include OptimICE® liquid slurry ice systems (with Storage Tank, Container System, and PreCoolers as supporting modules) for rapid onboard and onshore chilling; RoteX® thawing and sub-chilling systems for controlled temperature management; IQF Tunnel Freezers and Non-Pressure Plate Freezers for high-capacity freezing; and the Pelagic Turn Key Solutions as a fully integrated onboard processing system. Value-added products include the S900 Injection Machine, Fish Sorting Machine, Bone Separator, and ValuePump® for material handling. The Kami Tech subsidiary provides stainless steel processing equipment including conveyors, elevators, grinders, mixers, and specialized equipment for seafood processing. Additional support systems include Control Systems for automation, Ozone Systems for disinfection, Brine Mixing Systems, and a full range of accessories. The portfolio is unified around maximizing product quality, extending shelf life, increasing yield, and ensuring cold chain efficiency across seafood, meat, and poultry industries.
Differentiator
Problem solved
Functional benefit
Brands
- OptimICE: Liquid slurry ice technology that replaces conventional flake ice, cooling fish below 0°C and maintaining temperature around -0.5°C.
- RoteX Thawing
- RoteX Aquaculture
- RoteX Sub-Chilling
- ValuePump
- Kami Tech
Products and services
- OptimICE PreCooler Industrial slurry-ice based pre-cooling system used to rapidly chill freshly caught fish and seafood at processing plants, improving shelf life and product quality. Targeted at industrial seafood processors.
- OptimICE Storage Tank Insulated hygienic storage tanks for holding chilled fish and seafood products at processing facilities. Designed for industrial seafood processors needing temperature-controlled intermediate storage.
- Automatic Horizontal Plate Freezer Automatic horizontal plate freezer for industrial freezing of fish, seafood, and other food products in block form. Used by seafood processing plants requiring high-throughput, hygienic freezing.
- Automatic Vertical Plate Freezer Automatic vertical plate freezer designed for industrial freezing of unpackaged or packaged seafood products in vertical configuration. Suited to processors needing flexible, high-capacity freezing.
- Non-Pressure Plate Freezer Non-pressure plate freezer designed for gentle, hygienic freezing of seafood products where mechanical pressure on the product must be minimized. Targeted at processors focused on premium product quality.
Quantifiable outcome
- Extends shelf life by 5-7 days compared to traditional RSW chilling
- +6 more outcomes
Companies that use Optimar Iceland
Customer profileNamed customers19 records
Segments4 records
Ideal customer profiles1 record
Optimar Iceland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature10 records
Optimar Iceland partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered minor and core.
- Sæplast Americas Inc.minorCo-exhibiting at Pacific Marine Expo 2026 in Seattle, booth #644, to highlight how chilling technology, insulated containers, seafood handling and practical onboard solutions work together to protect product value from harvest to processing.
- LoðnuvinnslancoreLong-standing partnership for pelagic processing systems. Letter of Intent signed at Seafood Expo Global in Barcelona for new pelagic processing plant, following previous 70% capacity increase system installation.
- MatorkaminorSale of flake ice machine to Matorka for use in Arctic char processing operations in Hafnarfjörður, Iceland. Agreement signed at Seafood Expo in Barcelona.
- LaxeycoreAgreement signed for design and development of an integrated control and information system combining water quality monitoring with equipment control for land-based aquaculture operations. Objective is to create a robust and user-friendly platform supporting safe, efficient, and data-driven operations.
- Atlas Premium SeafoodsminorCollaboration to install OptimICE liquid ice system in Atlas Premium Seafoods' fish processing plant in Riga, Latvia.
- EðalfiskurminorGroundbreaking partnership established at Aqua Nor exhibition for collaboration on fish processing solutions.
- BlueWildcoreContract to supply full onboard processing factory for BlueWild's revolutionary ECOFIVE trawler designed by Ulstein Design & Solutions and built by Westcon Shipyard. KAPP Skaginn delivers complete fish processing factory as part of innovative sustainable fishing concept.
- IB Food MachinescoreDutch food equipment supplier based in Urk, Netherlands facilitates sales of RoteX Thawing systems in Benelux market. Facilitated first RoteX Thawing sale in Benelux region for 2022 delivery.
- Tectru Skaginn 3XcoreLocal partner in Brazil handling deliveries, installations, and local support under the supervision of KAPP Skaginn. Close collaboration has facilitated multiple equipment installations for BRF and C.Vale.
- Melbu Systems ASminorCollaboration on buying station for wild-caught whitefish at Brødrene Karlsen AS, where Melbu Systems supplied the buying station and KAPP delivered the RoteX Sub-Chilling tank.
- Ulstein Design & Solutions AScorePartner for ECOFIVE trawler design, working with KAPP Skaginn on innovative onboard processing factory for sustainable fishing operations.
- Westcon ShipyardminorBuilder of BlueWild's ECOFIVE trawler where KAPP Skaginn's onboard processing factory is being installed.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Optimar Iceland competitors and assessment
Company assessmentDirect peers
- Marel: Icelandic-headquartered global leader in food processing equipment (fish, poultry, meat). Most direct comparable — same product categories (chilling, freezing, portioning, grading), same customer base (large processors like Mowi), and same geographic reach. Listed on Nasdaq Iceland.
- BAADER: German family-owned manufacturer specializing in fish and seafood processing machinery, including onboard factory systems for trawlers. Highly comparable to KAPP Skaginn's onboard processing portfolio and EcoFive-style concepts.
- Optimar AS: Norwegian/Italian-headquartered manufacturer of processing and refrigeration equipment for the seafood industry, with direct overlap on plate freezers, pre-coolers, and processing lines. Most directly comparable on refrigeration hardware for fish processors in Europe.
Broad incumbents
- JBT Corporation: US-listed broad-line supplier of food processing and air-conditioning/refrigeration equipment with significant seafood and poultry freezing/chilling exposure. Overlaps with KAPP on IQF tunnel freezers and protein processing lines but operates across a wider food portfolio.
- GEA Group: German-listed global supplier of industrial refrigeration, freezing, and food processing equipment. Larger and more diversified than KAPP but competes on commercial/industrial refrigeration and seafood/poultry processing lines.
- Multivac: German-based global supplier of packaging and processing equipment for food (including fish, poultry, meat). Overlaps on downstream processing and value-added packaging but does not focus on slurry ice or onboard factory solutions.
- TOMRA: Norwegian-headquartered leader in sorting and grading technology, including seafood (whole fish) and food applications. Comparable on fish sorting machines and optical grading equipment that complement KAPP's fish sorting line.
- Bühler Group: Swiss family-owned processing-equipment manufacturer with strong positions in grain, food, and protein processing (including surimi). Comparable on surimi and protein-processing systems where KAPP's mixers, twin screws, and value-added mince solutions compete.
Emerging players
- Cabinplant: Danish-based manufacturer of food processing equipment with focus on seafood, poultry, and convenience foods. Overlaps with KAPP on weighing, portioning, and chilling systems for fish and meat processors, especially in Northern Europe.
Regional players
- Skaginn (former Skaginn 3X): Historical Icelandic competitor in fish processing equipment, now partly related to KAPP through the Tectru Skaginn 3X Brazil partnership. Relevant as a regional seafood-processing peer concentrated in the North Atlantic market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Optimar Iceland social profiles
Digital presenceOptimar Iceland compliance and trust
Trust signalCompliance3 records
Optimar Iceland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Optimar Iceland leadership team
Management profileNumber of profiles
Optimar Iceland subsidiaries and ownership
Company hierarchySubsidiaries5 records
Optimar Iceland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Optimar Iceland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Optimar Iceland
What does Optimar Iceland do?
Optimar Iceland is a manufacturing company that designs, builds, and supplies pre-coolers, insulated storage tanks, and automatic horizontal and vertical plate freezers. Its equipment is engineered primarily for seafood processing plants to rapidly chill, hold, and freeze fish and marine products under hygienic industrial conditions. The offering combines standardized product lines (such as the OptimICE PreCooler and Storage Tank families) with engineered solutions tailored to specific facility requirements.
Is Optimar Iceland a public or private company?
Optimar Iceland is a private company. It is classified as unknown and is currently operating.
When was Optimar Iceland founded?
Optimar Iceland was founded in 2000. It employs 1 to 10 people.
Where is Optimar Iceland based?
Optimar Iceland is headquartered in Garðabær, Iceland, in the Europe region.
How does Optimar Iceland make money?
Four revenue lines are on record. Processing Equipment Sales are the primary driver. The others are spare Parts, service and Maintenance and custom Solutions Engineering.
Who are Optimar Iceland's main competitors?
Direct peers on record are Marel, BAADER and Optimar AS. Broad incumbents are JBT Corporation, GEA Group, Multivac, TOMRA and Bühler Group. Cabinplant is listed as an emerging player. Skaginn (former Skaginn 3X) is listed as a regional player.
Does Optimar Iceland have an API?
No public API is recorded for Optimar Iceland.
What industry is Optimar Iceland in?
Optimar Iceland's product category is Industrial Refrigeration Equipment. Its primary akta.pro industry code is AFANADAE, Freezing & Cold-Chain Seafood Processing (IQF, Blast Freezing, Glazing). Its NAICS code is 333241 and its SIC code is 3580.