Transitar

What Transitar does

Transitar (legally Associação Transitar) is a Portuguese nonprofit environmental education association headquartered in Portugal. It was the first organization to bring and adapt internationally recognized sustainability training programs to the Portuguese market, including the Mural do Clima (Climate Mural), Mural da Biodiversidade (Biodiversity Mural), the 2 Toneladas serious game, Mural do Digital, and Pitch Clima — a portfolio of collaborative, science-based workshops designed to translate environmental knowledge into individual and organizational action. The methodology is human-facilitated rather than software-based, relying on certified facilitators to deliver sessions to corporate and institutional audiences, schools, associations, and individual citizens.

The business model is a hybrid social enterprise: Transitar generates revenue primarily through paid corporate and institutional training, supplemented by individual donations, and uses a 1-for-1 cross-subsidy structure in which each paid corporate training funds one free training for schools and associations. Distribution is community-led: the organization runs open public workshops to attract participants, certifies those who wish to go deeper as facilitators, and currently maintains a network of 300+ active facilitators across Portugal, contributing to a cumulative footprint of 150+ workshops delivered in Portugal and access to the parent programs' international reach (100,000+ facilitators and 2.3 million participants globally).

Operationally, Transitar is positioned as an association with formal statutes and published annual activity reports (2023 and 2024), an institutional partner network spanning financial services (BNP Paribas, Euronext), professional services (Deloitte), academia (ISEG, IST), energy (Porto Aguas Energia), and hospitality (Altis Grupo), and a public-facing presence on LinkedIn and Instagram. The organization has no disclosed funding rounds, no parent company, no AI/technology platform, and no international geographic footprint beyond Portugal — with growth currently expressed through portfolio expansion (adding Mural do Digital, Pitch Clima, and Assembleias Cidadãs) rather than through commercial scaling.

Name

Transitar

Legal name

Associação Transitar

Website

https://transitar.pt

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Transitar is a Portuguese nonprofit association delivering collaborative, science-based sustainability workshops — including the Climate Mural, Biodiversity Mural, and 2 Toneladas serious game — to companies, schools, associations, and citizens, funded by corporate training fees cross-subsidizing free community sessions.

Ownership category

akta.pro rank

Product category

Environmental Training and Sustainability Education

NAICS

Museums, Historical Sites, and Similar Institutions (712), Arts, Entertainment, and Recreation (71)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYBPADALAO

Environmental Education, Capacity Building & Community Engagement

Business & Public Services/International Organizations & Development/Climate, Environment & Sustainable Development Programs

SECONDARYTHAAAOAJ

Environmental Interpretation & Ranger-Led Education Programs (Visitor Education)

Travel & Hospitality/Adventure, Amusement Parks & Ecotourism/Educational Adventure Programs (Outdoor Education, Skill Development)

Keywords

• Environmental training
• Sustainability workshops
• Climate education
• Biodiversity training
• Serious games

Headquarters

HQ city

Lisbon

HQ country

Portugal

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Corporate Training Services: Transitar provides paid environmental and climate training workshops to companies and institutions, generating revenue to sustain operations and fund free community trainings.
2. Donations and Contributions: Individual donations support the mission of offering free workshops in schools, universities, and associations.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Transitar delivers collaborative, science-based sustainability training workshops and serious games to companies, institutions, schools, associations, and the general public in Portugal. Its flagship offerings are the Mural do Clima (Climate Mural), Mural da Biodiversidade (Biodiversity Mural), 2 Toneladas (2 Tonnes) serious game, Mural do Digital, and Pitch Clima, complemented by a facilitator certification program. The organization operates on a social-impact model where each corporate training funds a free training for schools or associations.

Product overview

Transitar is a Portuguese environmental education association offering a portfolio of collaborative, science-based workshops and training programs focused on sustainability challenges. The core offerings include the Climate Mural (Mural do Clima), Biodiversity Mural (Mural da Biodiversidade), Digital Mural (Mural do Digital), Climate Pitch (Pitch Clima), and the 2 Tonnes serious game (2 Toneladas). The organization also facilitates Citizens' Assemblies (Assembleias Cidadãs) and runs public training sessions. Their unique social impact model pairs every corporate training with a free training for schools and associations. The offerings function as standalone workshops and trainings rather than a unified software platform.

Differentiator

Problem solved

Functional benefit

Brands

• Mural do Clima: Climate awareness workshop program
• Mural da Biodiversidade
• 2toneladas
• Mural do Digital
• Pitch Clima

Products and services

• Mural do Clima (Climate Mural) A collaborative, science-based workshop designed to help participants understand climate challenges and develop practical action plans. Delivered to companies, institutions, schools, associations, and the public.
• Mural da Biodiversidade (Biodiversity Mural) A collaborative workshop focused on biodiversity challenges and conservation actions, based on scientific principles. Delivered to corporate, institutional, school, association, and public audiences.
• 2 Toneladas (2 Tonnes) A science-based serious game simulating individual and collective actions on carbon emissions, helping participants understand what it takes to limit global warming to 2 degrees. Delivered as a facilitated collaborative experience.
• Mural do Digital (Digital Mural) A workshop addressing digital sustainability challenges and the environmental impact of technology. Delivered through facilitated collaboration.
• Pitch Clima (Climate Pitch) A workshop format focused on developing and presenting climate-related projects and solutions through facilitated pitching and advocacy training.
• Assembleias Cidadãs (Citizens' Assemblies) Participatory democracy events focused on discussing and addressing environmental challenges through citizen engagement, including dedicated public gatherings on topics such as participatory democracy and climate advocacy.
• Facilitator Certification Program Certification program for individuals who have participated in Transitar workshops, enabling them to facilitate their own sustainability workshops and expand the facilitator network (300+ in Portugal, 100,000+ globally).

Quantifiable outcome

• 100,000+ facilitators trained internationally
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Nine partnerships are on record, tiered minor.

• Financial TimesminorOthersListed as a partner organization with logo displayed on the homepage. Nature of partnership not explicitly detailed but appears to be organizational support or collaboration.
• DKTminorOthersPartner organization with logo displayed on the homepage. Nature of partnership not explicitly detailed.
• BNP ParibasminorOthersPartner organization with logo displayed on the homepage. Nature of partnership not explicitly detailed.
• Porto Aguas EnergiaminorOthersPartner organization with logo displayed on the homepage. Nature of partnership not explicitly detailed.
• ISEG (Instituto Superior de Economia e Gestão)minorOthersHigher education institution partner with logo displayed on the homepage. Transitar conducts trainings and events at ISEG including undergraduate welcome days.
• IST (Instituto Superior Técnico)minorOthersHigher education institution partner with logo displayed on the homepage.
• Altis GrupominorOthersPartner organization with logo displayed on the homepage. Nature of partnership not explicitly detailed.
• DeloitteminorOthersProfessional services firm listed as partner organization with logo displayed on the homepage. Nature of partnership not explicitly detailed.
• EuronextminorOthersPan-European stock exchange listed as partner organization with logo displayed on the homepage.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Climate Reality Project: Global nonprofit training climate advocates and corporate champions through structured workshops and certification programs. Comparable scale (global reach + facilitator network) and B2B/B2C training model.
• Carbon Literacy Project: UK-based nonprofit offering accredited carbon literacy training to corporates, educators, and communities. Closely comparable to Transitar's corporate + education dual model and similar reliance on certified trainer networks.
• Atelier 2toneladas: The original creator of the 2 Tonnes serious game that Transitar delivers in Portugal. Same gamified climate-action workshop format, adapted for Portuguese audiences; the parent org is the source IP and comparable operating peer.
• The Climate Fresk (Fresque du Climat): The originator of the Climate Mural workshop that Transitar adapts. Both run collaborative, science-based climate workshops using a shared methodology; The Climate Fresk operates globally through national affiliates while Transitar is the Portuguese licensee/adapter.

Broad incumbents

• B Lab (B Corporation Movement): Global nonprofit operating the B Corp certification, with significant educational programming for companies on sustainability and stakeholder governance. Broader scope but overlaps in delivering sustainability education and training to corporates.
• SDG Academy: UN-backed online education platform offering sustainability and climate courses for professionals and institutions. Comparable mission of scaling sustainability literacy, though delivered primarily via digital courses rather than in-person workshops.
• CDP (Carbon Disclosure Project): Global nonprofit running corporate climate/environmental disclosure training and capacity building. Overlaps with Transitar's corporate segment in helping companies understand and act on environmental challenges.

Regional players

• Empower Education: Nonprofit running sustainability and climate education workshops for schools and corporates. Comparable workshop-based delivery model and B2B/B2E split, though operating primarily in other geographies (e.g., North America).

Emerging players

• Open Climate Fix: Climate-focused nonprofit combining education and applied research. Comparable nonprofit structure and climate-mission orientation, with stronger technical/research focus than Transitar's workshop model.

Others

• Global Reporting Initiative (GRI): International standards organization offering sustainability reporting training and capacity-building programs to corporates and educators. Adjacent in training corporates on environmental action, though focused on disclosure rather than awareness.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/associacaotransitar
• Instagraminstagram.com/associacaotransitar

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Transitar