Welco
PT Welco is an Indonesian consumer goods company headquartered in Surabaya, founded in 1946, with 51-100 employees, focused on customer satisfaction across its product range.
- Company typePrivate
- Founded1946
- HeadquartersSurabaya, Indonesia
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Welco does
PT Welco is an Indonesian for-profit company headquartered in Surabaya that provides a range of consumer goods with a stated focus on customer satisfaction. According to the firmographic profile, the company was founded in 1946 and employs between 51 and 100 people, suggesting a small-to-mid-sized operation with multi-decade operating history in the domestic Indonesian market.
The source material does not disclose specific product categories, brand portfolio, pricing structure, distribution channels, or technology stack. The company's website (welco.co.id) returned only a verification/loader screen during data collection, and no product, customer, or partnership information could be extracted. As a result, the precise product mix, customer segments served, go-to-market approach, and revenue mechanics remain undetermined.
Given the 78-year operating history and Indonesian consumer goods positioning, Welco most plausibly operates as a regional consumer goods distributor or manufacturer serving retail and household customers in East Java and broader Indonesia. However, any specifics beyond this baseline cannot be substantiated from the available evidence.
Welco firmographics
Firmographics- Name
- Welco
- Website
- https://welco.co.id
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- PT Welco is an Indonesian consumer goods company headquartered in Surabaya, founded in 1946, with 51-100 employees, focused on customer satisfaction across its product range.
- Ownership category
- akta.pro rank
Welco industry classification
Industry- Product category
- Consumer Goods
- akta.pro primary industry
- Functional/Fortified Beverage Production (Vitamins, Botanicals, Nootropics) (AFAFABAH)
Keywords
Where Welco is headquartered
LocationHeadquarters
- HQ city
- Surabaya
- HQ country
- Indonesia
- HQ region
- Asia
Markets served
Welco business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations
Welco product offering
Product offeringCore offering
PT Welco provides a range of consumer goods with a stated focus on customer satisfaction. The company is headquartered in Surabaya, Indonesia, was founded in 1946, and operates with 51-100 employees. Specific product lines, brands, and category mix are not detailed in the available source material.
Differentiator
Problem solved
Functional benefit
Companies that use Welco
Customer profileIdeal customer profiles1 record
Welco technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Welco partnerships and signals
Strategic signalRecent moves1 record
Welco competitors and assessment
Company assessmentBroad incumbents
- PT Unilever Indonesia: Indonesian subsidiary of Unilever, a dominant multinational CPG player in personal care, food, and home care. Operates at vastly greater scale across the same Indonesian retail and traditional trade channels.
- PT Aqua Golden Mississippi (Danone-AQUA): Indonesia's largest bottled water producer and a Danone subsidiary. A major Indonesian beverage incumbent that competes for similar consumer occasions and retail shelf space.
- Indofood CBP Sukses Makmur: Largest listed Indonesian consumer packaged goods company, part of the Salim Group, producing noodles, dairy, snacks, and beverages. A broad incumbent dominating the same Indonesian CPG channels and customer base as Welco, with vastly greater scale.
- PT Coca-Cola Indonesia: Indonesia subsidiary of The Coca-Cola Company, one of the largest non-alcoholic beverage producers in the country. Operates in overlapping distribution channels and competes for similar Indonesian beverage consumers.
Direct peers
- Sinar Sosro: One of Indonesia's largest beverage manufacturers, best known for the Tehbotol Sosro tea brand. Sinar Sosro is a comparable Indonesian CPG company with similar distribution scale and a multi-decade operating history, making it a direct comparable for a Surabaya-based consumer goods operator.
- Mayora Indah: Listed Indonesian CPG manufacturer producing biscuits, confectionery, and beverages under brands such as Kopiko, Beng Beng, and Energen. Mayora is a directly comparable Indonesian consumer goods producer with similar export ambitions and multi-category portfolio.
- GarudaFood: Diversified Indonesian food and beverage manufacturer with brands across snacks, dairy, and beverages. Comparable mid-to-large Indonesian CPG operator serving similar retail and traditional trade channels.
- Orang Tua Group: Indonesian consumer goods conglomerate producing beverages, snacks, and personal care products. Comparable privately-held Indonesian CPG group with a multi-category brand portfolio and similar distribution footprint.
- Nutrifood Indonesia: Indonesian health-oriented food and beverage manufacturer with brands such as Tropicana Slim and HiLo. Comparable mid-sized Indonesian CPG player focused on functional and everyday consumer products.
Others
- PT Djarum: Diversified Indonesian conglomerate with major CPG brands (e.g., Djarum Super cigarettes, Blaze, and beverage investments). Adjacent Indonesian consumer goods operator with comparable scale, family ownership, and multi-category portfolio structure.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
Welco social profiles
Digital presenceWelco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Welco leadership team
Management profileNumber of profiles
Welco funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Welco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Welco
What does Welco do?
PT Welco provides a range of consumer goods with a stated focus on customer satisfaction. The company is headquartered in Surabaya, Indonesia, was founded in 1946, and operates with 51-100 employees. Specific product lines, brands, and category mix are not detailed in the available source material.
When was Welco founded?
Welco was founded in 1946. It employs 51 to 100 people.
Where is Welco based?
Welco is headquartered in Surabaya, Indonesia, in the Asia region.
Who are Welco's main competitors?
Broad incumbents on record are PT Unilever Indonesia, PT Aqua Golden Mississippi (Danone-AQUA), Indofood CBP Sukses Makmur and PT Coca-Cola Indonesia. Direct peers are Sinar Sosro, Mayora Indah, GarudaFood, Orang Tua Group and Nutrifood Indonesia. PT Djarum is listed as an others.
Does Welco have an API?
No public API is recorded for Welco.
What industry is Welco in?
Welco's product category is Consumer Goods. Its primary akta.pro industry code is AFAFABAH, Functional/Fortified Beverage Production (Vitamins, Botanicals, Nootropics).