WAG Wohnungsanlagen

What WAG Wohnungsanlagen does

WAG Wohnungsanlagen Gesellschaft m.b.H. is an Austrian residential housing company founded in 1938 and headquartered in Linz, operating across four federal states (Oberösterreich, Niederösterreich, Salzburg, and Steiermark). The company develops, owns, and operates a multi-thousand-unit residential portfolio comprising rental apartments, owner-occupied apartments (Eigentumswohnungen), resale units (Bestandswohnungen), and fully furnished short-term rentals (Kurzzeitmiete/Mitarbeiterwohnungen) for corporate clients and expats. Recent major projects include the Dragonerhöfe Wels (~300 apartments plus 28 commercial units in a historic barracks conversion), Forum Oed (~140 rental apartments with ground-floor retail), the Modellprojekt Bindermichl (52 new attic apartments plus 25 retrofitted elevators), and Austria's first six-storey timber residential building in Wels (63 apartments, €10.2M investment).

WAG's revenue model combines recurring rental income (primarily under regulated Austrian social housing frameworks) with one-time ownership sales, parking space rental and sales, property management services (Hausverwaltung), and a prepaid corporate housing line. Customers access properties through a dedicated customer center (Kundenzentrum) in Linz, a self-service website with property search, specialized sales teams for ownership versus rental, and a 24/7 web customer portal (wag.mein-domizil.at). Pricing ranges from roughly €848/mo for a 64 m² rental apartment to €2,401/mo for an all-inclusive 72 m² short-term furnished unit, and €309k–€563k for new-build ownership apartments depending on size and location; a rent-to-buy option (Miete mit Kaufoption) with 10-year terms and a 2% annual down-payment depreciation is also offered.

The company's technical differentiator is sustainable building engineering: heat pumps with earth storage, solar collectors and photovoltaic arrays, integrated ceiling cooling, district heating integration, individual room ventilation, and E-mobility-ready parking. WAG rolls these capabilities under the WAG Smart Energy sub-brand. The firm employs AI only at a marketing-surface level (AI-generated furnished room visualizations on listings). No funding, investor, or revenue disclosures are publicly available, and ownership structure is not documented in the source material.

Name

WAG Wohnungsanlagen

Legal name

wag Wohnungsanlagen Gesellschaft m.b.H.

Website

https://wag.at

Company type

Private

Founded year

1938

Operating status

Operating

Headcount range

251–500 employees

Short description

WAG Wohnungsanlagen is an Austrian residential housing company founded in 1938 and headquartered in Linz, operating rental, ownership, resale, and short-term furnished apartments across four Austrian states (Oberösterreich, Niederösterreich, Salzburg, Steiermark) for individual tenants, social housing seekers, and corporate clients.

Ownership category

akta.pro rank

Product category

Residential Real Estate

NAICS

Residential Property Managers (531311), Rental and Leasing Services (532)

SIC

Operators Of Apartment Buildings (6513), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Corporate / Executive Housing Management (BPAJAFAK)

akta.pro secondary industries

Corporate & Executive Short-Term Housing Management (BPAJAIAH), Corporate Housing Property Management (Owner-Managed / Third-Party) (THAMAHAJ), Employee Relocation & Temporary Assignment Housing (THAMAHAA)

Keywords

• Residential property development
• Social housing services
• Rental apartments
• Property management
• Real estate construction

Headquarters

HQ city

Linz

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Infrastructure, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Rental Income: Monthly rental income from residential apartments across multiple federal states in Austria. Properties offered with various rental models including standard rental and rent-to-buy options.
2. Property Sales: Revenue from selling ownership apartments (Eigentumswohnungen) and existing properties. Properties sold with parking spaces and additional costs for land registration fees, property transfer tax, and contract establishment fees.
3. Property Management Services: Housing services including building management (Hausverwaltung), customer portal access, and administrative services for residential communities
4. Short-term Rental: Fully furnished apartments rented for temporary periods (1-6 months), targeting project workers, expats, and company housing needs. All-inclusive pricing including utilities, internet, and furniture.
5. Parking Space Rental: Rental and sale of parking spaces including underground garage spots and outdoor parking for residents

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

WAG Wohnungsanlagen develops, owns, sells, and rents residential apartments across four Austrian states (Oberösterreich, Niederösterreich, Salzburg, Steiermark). Its portfolio includes new-build ownership apartments (Eigentumswohnungen), rental apartments (Mietwohnungen), fully furnished short-term housing for employees and expats (Kurzzeitmiete, 1–6 months), resale apartments (Bestandswohnungen), and parking spaces, complemented by ongoing property management (Hausverwaltung) and customer portal services.

Product overview

WAG Wohnungsanlagen is an Austrian social housing provider offering a comprehensive residential property portfolio across Upper Austria, Lower Austria, Salzburg, and Styria. Its product range spans three core pillars: (1) Owner-occupied apartments (Eigentumswohnungen) including three named projects — Ramsauerstraße in Linz-Bindermichl (45 units with heat pump/solar/ceiling cooling), Hörrgasse in Leonding-Doppl-Hart (11 units, also available as rent-to-own), and Mörikeweg Quartier am Park in Linz-Bindermichl (19 units with heat pump, district heating, PV, and ceiling cooling); (2) Rental apartments (Mietwohnungen) including standard rentals, senior-friendly units, and short-term furnished employee housing (Kurzzeitmiete/Mitarbeiterwohnungen, 1–6 month terms); and (3) Resale apartments (Bestandswohnungen) in established 1970s–1990s buildings offered renovated or for self-renovation. Supporting services include a customer portal (WAG-Kundenportal), vehicle parking (Kfz-Stellplätze), housing management (Hausverwaltung), and showcase reference projects (Referenzprojekte) demonstrating innovations such as timber construction and large-scale revitalization. WAG also employs AI-generated room visualization images (KI-generierte Wohnbilder) for marketing its property listings.

Differentiator

Problem solved

Functional benefit

Brands

• WAG Smart Energy: An energy initiative under the WAG group focused on sustainable and smart energy solutions for residential buildings.

Products and services

• Eigentumswohnungen Ramsauerstraße (Linz-Bindermichl) 45 newly constructed owner-occupied apartments (65–110 m² across 4 floors) at Ramsauerstraße 80, Linz-Bindermichl, featuring sustainable energy systems (heat pump, earth storage, solar collectors, photovoltaic, ceiling cooling), balconies/loggias/terraces, underground parking with EV charging preparation, and barrier-free elevator access; targeted at owner-occupier households.
• Eigentumswohnungen Hörrgasse (Leonding-Doppl-Hart)

Quantifiable outcome

• Reduced heating costs through energy-efficient systems compared to conventional heating
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature7 records

Partnerships

One partnership is on record.

• EBS Linz (Eisenstadt)minorChannel Partner/ Reseller/ DistributorEBS Linz (Eisenstadt) is referenced as a partner company with separate property offerings. WAG mentions EBS properties as additional options for customers: 'Beachten Sie auch unser Immobilien-Angebot der EBS' (Also note our property offer from EBS). This appears to be a cross-listing or referral relationship for expanded property offerings in the region.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• EBS Linz (Eisenstadt): Listed on WAG's website as a partner with cross-references for property offerings. Directly comparable Austrian residential property developer operating in similar Upper Austrian geography with overlapping customer segments and product mix.
• Sozialbau AG: Austrian non-profit residential developer focused on affordable and social housing. Directly comparable in mission, customer segments (Social Housing Seekers), and operating model to WAG's affordable housing segment.
• Österreichisches Siedlungswerk (ÖSW): Austrian housing developer and manager operating rental and ownership apartments in Vienna and select other Austrian regions. Comparable in product mix, scale, and customer segments, with overlap in Austrian municipal/regulated housing space.
• Gesellschaft für Wohnungsbau und Stadterneuerung (GWS): Austrian municipal housing company providing rental and ownership apartments in Linz and Upper Austria. Direct geographic and product overlap with WAG in the same Upper Austrian market.
• Heimat Österreich: Austrian non-profit housing provider focused on affordable rental and ownership housing. Directly comparable mission and operating model to WAG's social and affordable housing segments across multiple Austrian states.

Broad incumbents

• Wiener Wohnen: Vienna's municipal housing operator managing ~220,000 apartments. Comparable as a large-scale Austrian residential property operator and manager with similar rental/ownership model and public-sector orientation, though operating at vastly larger scale in Vienna.
• S IMMO AG: Austrian/Central European real estate investment company with residential and commercial holdings. Comparable in property management and development activity, though broader portfolio including commercial real estate across CEE.
• IMMOFINANZ AG: Austrian real estate investment company with residential and commercial property portfolio. Comparable in property investment and management activity, though at much larger scale and with broader asset class exposure.
• BUWOG Group: Austrian/German residential property developer and landlord with significant rental and condominium portfolio. Directly comparable product offering but operates at larger scale across multiple countries.

Regional players

• Neue Heimat Tirol: Austrian regional housing developer serving Tyrol. Comparable business model and product mix (rental and ownership apartments) but operates in a different Austrian region than WAG's Upper Austrian core.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/wagat
• YouTubeyoutube.com/channel/UC1YsxGoI6Znv_9LzlKiHlkw
• Facebookfacebook.com/wagat
• LinkedInlinkedin.com/company/wagwohnungsanlagen

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WAG Wohnungsanlagen