Pragilis

What Pragilis does

Pragilis Solutions Inc. is a privately held, Vancouver-based change management and business strategy consulting firm founded in 2006 by husband-and-wife co-founders Shaheen Chaudhary (CEO) and Mumtaz Chaudhary (Chief Experience Officer). The firm targets enterprise executives and leadership teams undergoing M&A, IPOs, geographic expansion, digital transformation, or workplace redesign, and differentiates itself by focusing on the people-side of change rather than the technical or process side. Its service portfolio comprises three core pillars — consulting, workshops (hourly to multi-day retreats), and private executive coaching — all delivered by senior consultants, a model the firm uses to position against larger strategy houses.

The firm's methodology is codified into four proprietary frameworks: the Transformation Engine (Fuel/Ignite/Sustain), Right-Sizing Change, Impact Equation (a 12-question diagnostic for sizing transformation initiatives), and TALK (a communication framework derived from Harvard research). These frameworks have been packaged into online courses and toolkits sold through Teachable, creating a small recurring-revenue line that extends the firm's reach beyond high-touch engagements. The firm is certified in the SiA (Strategy in Action) platform and has been recognized as a Top Clutch Change Management Company 2026.

Pragilis operates across Canada and the United States with a team of approximately 20+ consultants sourced from its team page, including change management, training, communications, organizational design, and project management specialists. The firm has no disclosed external funding, no parent company, and no subsidiaries. Its customer base spans technology (Salesforce, Hootsuite, Stemcell), energy (Cenovus, 4Refuel, Finning), mining (Newcrest, Newmont), financial services (Coast Capital, MNP), government (WorkSafeBC, Government of Alberta, Technical Safety BC), and education (University of Calgary, Simon Fraser University, UBC Sauder, Emily Carr). GTM is direct enterprise sales beginning with a free discovery call, supported by thought leadership content through a monthly podcast, blog, and earned media.

Name

Pragilis

Legal name

Pragilis Solutions Inc.

Website

https://pragilis.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Pragilis is a Vancouver-based, bootstrapped boutique change management consulting firm serving enterprise executives across Canada and the US. Founded in 2006, it delivers consulting, workshops, coaching, and online courses using proprietary frameworks like the Transformation Engine and Impact Equation.

Ownership category

akta.pro rank

Product category

Change Management Consulting

NAICS

Administrative Management and General Management Consulting Services (541611), Human Resources Consulting Services (541612), Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742), Services-Management Services (8741)

akta.pro industry

PRIMARYBPAHACAD

Organization Design & Change Management Consulting

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Management Consulting

SECONDARYBPAHAGAC

Change Management & Transformation Consulting

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Human Capital & Organizational Consulting

SECONDARYEDABAKAM

Change Management for Operations Transformations

Education/Corporate Training & Professional Development/Operations, Quality & Lean/Six Sigma Training

SECONDARYEDABANAG

Organizational Change & Transformation Coaching

Education/Corporate Training & Professional Development/Executive Coaching Services

Keywords

• Change management consulting
• Organizational transformation services
• Executive coaching services
• Leadership development workshops
• Business strategy consulting

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Consulting Services: Primary revenue stream. Direct consulting engagements where Pragilis works with client teams to plan, execute, and mature organizations for change. Customized approach for each client.
2. Coaching Services: Private coaching for executives or leadership teams. Provides advice on change strategies, tactics, and sustaining successful change.
3. Workshop Delivery: Facilitated workshops of various sizes - hourly, half-day, full-day, or executive retreats. Learn how to lead people through change holistically.
4. Online Courses and Frameworks: Online self-service offerings including the Transformation Engine Framework Toolkit and Impact Equation, sold through Teachable platform.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Pragilis is a change management consulting firm that helps organizations plan, execute, and sustain transformation initiatives with a focus on the people-side of change. It delivers three core service lines: change management consulting, leadership workshops, and one-on-one coaching for executives and leaders. Engagement work is grounded in four proprietary frameworks — Transformation Engine, Impact Equation, TALK Framework, and Right-Sizing Change Approach — which are also packaged as self-paced online courses/toolkits sold through Teachable.

Product overview

Pragilis is a change management and business strategy consulting firm offering a portfolio of services including consulting, workshops, and coaching. The core offerings are supported by proprietary frameworks and tools including the Transformation Engine (a three-phase change methodology: Fuel, Ignite, Sustain) and the Impact Equation (a diagnostic tool for sizing transformation initiatives). The firm also produces content through its How I Lead Change podcast. As a consulting-based firm rather than a software product company, there is no platform architecture or modules — all offerings are service-delivered.

Differentiator

Problem solved

Functional benefit

Products and services

• Change Management Consulting Structured consulting engagements that help organizations plan, execute, and sustain change initiatives with a focus on the people-side of transformation, applied through proprietary frameworks including the Transformation Engine, Impact Equation, TALK Framework, and Right-Sizing Change Approach. Targeted at executives, leadership teams, and organizations undergoing transformation.
• Executive & Leadership Coaching One-on-one coaching for executives and senior leaders designed to build change leadership capability, support personal development, and translate the firm's change frameworks into individual leader practice. Delivered by senior consultants including the co-founders.
• Leadership Workshops on Leading Change Interactive workshop sessions that train executives, managers, and teams in leading change using Pragilis' proprietary frameworks, including the TALK Framework and Right-Sizing Change Approach. Designed for intact leadership teams and cross-functional cohorts preparing for or executing transformation.
• Transformation Engine (Online Course / Toolkit) Self-paced online course/toolkit based on Pragilis' proprietary Transformation Engine framework, enabling individual leaders and small teams to apply a structured change methodology without a full consulting engagement. Sold via the Teachable platform.
• Impact Equation (Online Course / Toolkit) Self-paced online course/toolkit built around Pragilis' proprietary Impact Equation diagnostic, helping leaders assess and improve change impact. Sold via the Teachable platform.

Named customers15 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• SiA (Strategy in Action)coreStrategic or Co-development PartnerPragilis consultants are certified in SiA—a proven platform/framework for strategy development and execution. This certification represents a core part of their service delivery methodology for business strategy services.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@Pragilis
• Xx.com/Pragilis
• LinkedInlinkedin.com/company/pragilis-solutions-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pragilis