Allied Wallet
Allied Wallet is a global payment processing platform, founded in 2006, that provides multi-currency merchant services, a payment gateway, mobile POS, eWallet, and reloadable prepaid cards to small, mid-market, and enterprise merchants across 196 countries.
- Company typePrivate
- Founded2002
- HeadquartersWest Hollywood, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
Allied Wallet firmographics
Firmographics- Name
- Allied Wallet
- Legal name
- Allied Wallet, Inc.
- Website
- http://www.alliedwallet.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Allied Wallet is a global payment processing platform, founded in 2006, that provides multi-currency merchant services, a payment gateway, mobile POS, eWallet, and reloadable prepaid cards to small, mid-market, and enterprise merchants across 196 countries.
- Ownership category
- akta.pro rank
Allied Wallet industry classification
Industry- Product category
- Payment Processing
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Credit Card Issuing (52221), Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- akta.pro primary industry
- Merchant Payment Gateways (API/Hosted Checkout) (FSAMACAA)
- akta.pro secondary industries
- Merchant Acquiring & Processing Platforms (BPAMAFAB), Digital Wallet Platforms (Consumer & Merchant) (BPAMAFAC)
Keywords
Where Allied Wallet is headquartered
LocationHeadquarters
- HQ city
- West Hollywood
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Allied Wallet business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Transaction Processing Fees: Allied Wallet charges flat-rate transaction fees on every payment processed. Base rates start at 1% + 10 cents per sale for qualified accounts, with variations for EU/UK (1% + 10 cents) and international transactions (1.95% + 10 cents). Rates vary by business type and processing history.
- Mobile POS Card Reader: Hardware sales of credit card readers for the AW mPOS mobile point-of-sale solution, priced at $20 per successful card swipe.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Turnkey Solution - Base rate for qualified merchants |
| Transaction based/ take rate | Pay-as-you-go | EU/UK Transaction Rate |
| Transaction based/ take rate | Pay-as-you-go | International Transaction Rate |
| Transaction based/ take rate | Pay-as-you-go | Mobile POS per transaction |
| Hybrid | Multi-year contract | Custom rates for unique business models |
Go-to-market motion5 records
Distribution channels8 records
Marketing channels7 records
Allied Wallet product offering
Product offeringCore offering
Allied Wallet provides a global payment processing platform that lets online and international merchants accept credit cards, debit cards, ACH transfers, and alternative payment methods through a single integration covering 196 countries and 164 currencies. Its product suite centers on a NextGen payment gateway and dashboard, complemented by hosted QuickPay checkout pages, RESTful API integration, AW mPOS mobile point-of-sale, an eWallet, and reloadable prepaid cards. The company is particularly notable for onboarding merchants in high-risk verticals such as multi-level marketing, online dating, gaming, and Forex that mainstream acquirers frequently decline.
Product overview
Allied Wallet is a global payment processing platform offering an integrated suite of payment solutions for online businesses. The core product portfolio centers on the NextGen Payment Gateway, which serves as the central platform providing real-time transaction management, fraud prevention, and multi-currency support across 196 countries. Three primary integration methods serve different business sizes: QuickPay (hosted page for small/mid-sized businesses with minimal coding), Direct Integration (API-based solution for larger enterprises requiring full customization), and RESTful APIs for developers. The platform extends through add-on modules including AW mPOS for mobile point-of-sale transactions, eWallet for digital wallet services, Reloadable Prepaid Cards for consumer and affiliate payouts, ACH Payment Processing for bulk transactions and payroll, Chargeback Prevention tools, Custom Reporting dashboards, Virtual Terminal for manual entry, Affiliate Management, Customer Database CRM, Recurring Billing for subscriptions, and proprietary Fraud Scrub technology. The platform supports over 100 alternative payment methods and processes in 164 currencies.
Differentiator
Problem solved
Functional benefit
Products and services
- NextGen Payment Gateway
Quantifiable outcome
- 98% account approval rate for merchant applications
- +5 more outcomes
Companies that use Allied Wallet
Customer profileNamed customers12 records
Segments7 records
Ideal customer profiles3 records
Allied Wallet technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration79 records
Feature10 records
Allied Wallet partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core.
- 3dCartcoreAllied Wallet offers pre-built integration with 3dCart's software solution for complete e-commerce functionality, providing merchants with global reach through Allied Wallet's payment processing.
- MagentocoreMagento's scalable shopping cart solution with powerful tools integrates perfectly with Allied Wallet's global payment processing services for mobile and international functionality.
- WooCommercecorePre-built integration module available for WooCommerce merchants to easily connect Allied Wallet payment processing.
- ShopifycoreAllied Wallet integration available for Shopify merchants seeking global payment processing solutions.
- OpenCartcoreAllied Wallet offers integration with OpenCart for merchants seeking flexible e-commerce solutions with global payment capabilities.
- PrestaShopcorePre-built integration module for PrestaShop merchants to accept payments globally through Allied Wallet.
- Ubercart (Drupal)coreAllied Wallet and Ubercart integration provides perfect solution for building community around products using Drupal CMS.
- Agora CartcoreAgora Cart's fully customizable, community-driven shopping cart solution pairs perfectly with Allied Wallet's payment processing.
- First DatacoreAllied Wallet is First Data Certified, ensuring secure and reliable payment processing through one of the largest payment processors globally.
- Bank of AmericacoreAllied Wallet is Bank of America Certified for payment processing services, enabling merchants to process payments securely.
- VisacoreAllied Wallet is a Visa Licensed Issuer and Acquirer, authorized to process and settle Visa transactions globally.
- MastercardcoreAllied Wallet is a Mastercard Licensed Issuer and Acquirer, authorized Principal Member for issuing prepaid cards and processing transactions.
- China UnionPaycoreAllied Wallet is a China UnionPay Licensed Issuer and Acquirer for processing payments in China and with Chinese cardholders.
- DiscovercoreAllied Wallet is a Discover Licensed Issuer and Acquirer for processing Discover card transactions.
- American ExpresscoreAllied Wallet is an American Express Licensed Issuer and Acquirer for processing American Express card transactions.
- Financial Conduct Authority (FCA)coreAllied Wallet is FSA Certified, meeting regulatory standards for financial services in the UK and Europe.
Scale indicators16 records
Recent moves6 records
Expansion highlights6 records
Allied Wallet competitors and assessment
Company assessmentDirect peers
- Stripe: Stripe is a global payment processor offering developer-first APIs for online card acceptance, multi-currency processing, and connected platforms — directly competing with Allied Wallet's NextGen Payment Gateway for SMB and enterprise e-commerce merchants.
- PayPal: PayPal operates a global online payments platform including Braintree gateway, PayPal Checkout, Venmo, and merchant acquiring — overlapping with Allied Wallet's card acceptance, alternative payment methods, and digital wallet offerings.
- Adyen: Adyen is a global payment processor providing unified online, mobile, and in-person payment acceptance across 37+ currencies for enterprise merchants — a direct competitor to Allied Wallet's multi-currency global gateway.
- 2Checkout (now Verifone): 2Checkout provides global online payment processing with multi-currency support, subscription billing, and high-risk merchant acceptance — competing with Allied Wallet in international e-commerce and digital goods verticals.
- Checkout.com: Checkout.com is a global payment processor offering unified acquiring, gateway, and fraud services across 150+ currencies — a direct competitor to Allied Wallet's gateway-plus-acquiring stack for cross-border merchants.
- BlueSnap: BlueSnap is a global payment processor specializing in cross-border e-commerce with multi-currency processing, alternative payment methods, and subscription billing — closely comparable to Allied Wallet's international SMB merchant focus.
Broad incumbents
- Square (Block): Block operates Square for SMB in-person and online payments, Cash App for consumer wallets, and Afterpay for BNPL — overlapping with Allied Wallet's mPOS, eWallet, and prepaid card products but at significantly larger scale.
- Authorize.Net: Authorize.Net is an established payment gateway provider owned by Visa serving SMB merchants with hosted checkout and API integrations — overlapping with Allied Wallet's QuickPay hosted page and Direct API offerings.
- Worldpay: Worldpay is a large global merchant acquirer and payment processor serving enterprise and SMB merchants — overlapping with Allied Wallet's card-present and card-not-present acquiring and gateway services.
- Paya (NCR): Paya (now part of NCR) is a US-focused payment processor providing integrated card acceptance, ACH, and merchant services to SMB and mid-market merchants — overlapping with Allied Wallet's US merchant acquiring and ACH offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Allied Wallet social profiles
Digital presenceAllied Wallet compliance and trust
Trust signalCompliance12 records
Allied Wallet financial estimates
Financial estimateRevenue estimate
Valuation estimate
Allied Wallet leadership team
Management profileNumber of profiles
Profiles1 record
Allied Wallet subsidiaries and ownership
Company hierarchySubsidiaries1 record
Allied Wallet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Allied Wallet M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Allied Wallet
What does Allied Wallet do?
Allied Wallet provides a global payment processing platform that lets online and international merchants accept credit cards, debit cards, ACH transfers, and alternative payment methods through a single integration covering 196 countries and 164 currencies. Its product suite centers on a NextGen payment gateway and dashboard, complemented by hosted QuickPay checkout pages, RESTful API integration, AW mPOS mobile point-of-sale, an eWallet, and reloadable prepaid cards. The company is particularly notable for onboarding merchants in high-risk verticals such as multi-level marketing, online dating, gaming, and Forex that mainstream acquirers frequently decline.
Is Allied Wallet a public or private company?
Allied Wallet is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Allied Wallet founded?
Allied Wallet was founded in 2002. It employs 1,001 to 5,000 people.
Where is Allied Wallet based?
Allied Wallet is headquartered in West Hollywood, United States, in the North America region.
How does Allied Wallet make money?
Two revenue lines are on record. Transaction Processing Fees are the primary driver. The others are mobile POS Card Reader.
Who are Allied Wallet's main competitors?
Direct peers on record are Stripe, PayPal, Adyen, 2Checkout (now Verifone), Checkout.com and BlueSnap. Broad incumbents are Square (Block), Authorize.Net, Worldpay and Paya (NCR).
Does Allied Wallet have an API?
Yes. Allied Wallet offers RESTful APIs that provide direct integration or web-hosted payment pages with features like tokenization and simple third-party integrations. The API supports multiple endpoints including: sale transactions (POST to /merchants/{id}/saletransactions), token sale transactions (using TokenId for PCI scope reduction), recurring transactions (for subscription billing), and transaction reporting (GET). API documentation is available at nextgenaw.readme.io/v1.0/reference. Developer documentation is at nextgenaw.readme.io/v1.0/reference.
What industry is Allied Wallet in?
Allied Wallet's product category is Payment Processing. Its primary akta.pro industry code is FSAMACAA, Merchant Payment Gateways (API/Hosted Checkout), with a secondary code of BPAMAFAB, Merchant Acquiring & Processing Platforms. Its NAICS code is 522320.