Soldor
Soldor is a Rio de Janeiro-based industrial distributor and service provider specializing in the sale, rental, and maintenance of welding, plasma cutting, and oxycutting equipment. The company serves Brazil's heavy construction, naval, and oil and gas industries as an authorized Kemppi distributor.
- Company typePrivate
- Founded1994
- HeadquartersRio De Janeiro, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Soldor does
Soldor is a Brazilian industrial equipment distributor and service provider headquartered in Rio de Janeiro. The company specializes in the sale, rental, and maintenance of welding, plasma cutting, and oxycutting equipment, serving primarily the heavy construction, naval, and oil and gas industries across Brazil. Founded over 30 years ago, the company operates a diversified business model spanning hardware sales, equipment rental, and aftermarket services including repair, calibration, and the sale of consumables and surface treatment products.
The company distributes equipment from Kemppi, a globally recognized welding manufacturer known for producing the first inverter welding machine in the world, including the MasterMig, MasterTig, FastMig, and Kempact MIG product lines. Soldor also markets a proprietary K2 product line of inverter-based welding machines and the EX-TRAFIRE series of plasma cutting equipment. The product portfolio spans MIG/MAG, TIG, and MMA welding categories, supplemented by welding consumables (wires, electrodes, aluminum/stainless/nickel/copper base alloys) and surface treatment products such as molybdenum detectors and pickling gel.
Soldor's go-to-market is sales-led with direct customer engagement via phone, WhatsApp, and email. The company operates a single headquarters in Rio de Janeiro's Turiaçu neighborhood, with additional customer touchpoints in São Paulo and Norte Fluminense via dedicated WhatsApp lines. Revenue is generated through four primary streams: hardware sales of welding machines, plasma cutters, consumables, and surface treatment products; equipment rental for short and long-term needs; and professional services including machine repair, maintenance, and calibration. Pricing is quote-based and not publicly disclosed, consistent with a B2B industrial distribution model.
Soldor firmographics
Firmographics- Name
- Soldor
- Legal name
- Soldor
- Website
- https://soldor.com.br
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Soldor is a Rio de Janeiro-based industrial distributor and service provider specializing in the sale, rental, and maintenance of welding, plasma cutting, and oxycutting equipment. The company serves Brazil's heavy construction, naval, and oil and gas industries as an authorized Kemppi distributor.
- Ownership category
- akta.pro rank
Soldor industry classification
Industry- Product category
- Industrial Welding Equipment Distribution
- NAICS
- Machinery, Equipment, and Supplies Merchant Wholesalers (4238), Service Establishment Equipment and Supplies Merchant Wholesalers (42385)
- SIC
- Wholesale-Industrial Machinery & Equipment (5084), Wholesale-Machinery, Equipment & Supplies (5080)
- akta.pro primary industry
- Welding, Fabrication & Field Machining Services (On-site) (IMAIACAD)
Keywords
Where Soldor is headquartered
LocationHeadquarters
- HQ city
- Rio De Janeiro
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Soldor business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Sale of Welding Machines: Sale of various welding machines including MIG/MAG, TIG, MMA, and plasma cutting equipment. Equipment brands include Kemppi, EX-TRAFIRE, and proprietary K2 line.
- Equipment Rental: Rental of welding machines and plasma cutting equipment for short-term or long-term use, providing flexible access to equipment for clients who do not wish to purchase.
- Maintenance and Repair Services: Repair and maintenance services for welding machines, including calibration (afericao) and full repair services to ensure equipment operates at peak performance.
- Consumables and Accessories: Sale of welding consumables including solid wires, tubular wires, metal cored wires, MIG/MAG wires, TIG rods for stainless steel and carbon steel, and various alloys.
- Surface Treatment Products: Sale of surface treatment products including molybdenum detectors and pickling gel for stainless steel and aluminum alloy applications.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Soldor product offering
Product offeringCore offering
Soldor is a Brazilian industrial equipment distributor specializing in the sale, rental, and maintenance of welding machines, plasma cutting systems, and oxyfuel cutting equipment. The company distributes established brands such as Kemppi alongside its own K2 product line, offering MIG/MAG, TIG, and MMA welding solutions plus consumables, surface treatment products, and on-site calibration and repair services for industrial clients across Brazil.
Product overview
Soldor is a Brazilian company specializing in the sale, rental, and maintenance of welding, plasma cutting, and oxycutting equipment. The product portfolio includes a comprehensive range of welding machines across multiple categories: SPIN series (C-8, C-10, I-12, I-25) for pin welding; Master M, FastMig M, K2 MIG series, Kempact MIG, and FastMig X-450 for MIG/MAG welding; MasterTig series (ACDC-3500W, LT-250, MLS-4000, 235ACDC GM), K2 TIG series (200 AC/DC, 200 DC), and MinarcTig EVO-200 for TIG welding; and Master S, K2 MMA, Minarc, and Master MLS series for electrode/MMA welding. The company also offers plasma cutting equipment including the EX-TRAFIRE series (30H, 40SD, 45SD, 75SD, 100SD, 105HD), surface treatment products such as Molybdenum Detector and Pickling Gel, and welding consumables including various wire types (solid, tubular, Metal Cored, MIG, MAG) and electrodes for stainless and carbon steel, plus aluminum, nickel, and copper base alloys. Soldor complements its product offerings with services including equipment rental, welding machine repair, maintenance, and calibration.
Differentiator
Problem solved
Functional benefit
Products and services
- MIG/MAG Welding Machines
- TIG Welding Machines
- MMA (Electrode) Welding Machines
- SPIN Series Welding Machines
- Plasma Cutting Equipment (EX-TRAFIRE Series)
- Welding Consumables and Alloys
- Surface Treatment Products
- Welding Machine Rental Service
- Welding Machine Repair and Maintenance Service
- Welding Machine Calibration Service
Companies that use Soldor
Customer profileSegments4 records
Ideal customer profiles4 records
Soldor technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Soldor partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- KemppicorePartnership with Kemppi, a manufacturer known for producing the first inverter welding machine in the world. Soldor distributes Kemppi products including MasterMig, MasterTig, FastMig, Kempact MIG, and other welding equipment lines.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Soldor competitors and assessment
Company assessmentBroad incumbents
- Fronius International: Austrian manufacturer of welding equipment, solar energy, and battery charging. Their welding division overlaps directly with Soldor's inverter-based MIG/TIG portfolio and competes for premium industrial customers.
- Miller Electric Mfg. Major US-based welding equipment manufacturer with global distribution. Offers MIG/TIG/engine-driven welding systems overlapping directly with Soldor's Kemppi-distributed portfolio, but as a global OEM rather than regional distributor.
- Böhler Welding (voestalpine): European manufacturer of welding consumables (electrodes, wires, fluxes) for industrial applications. Overlaps with Soldor's consumables business for heavy construction, shipbuilding, and oil & gas customers.
- Kobelco Welding: Japanese welding consumables and equipment manufacturer with global industrial presence. Competes for the welding consumables portion of Soldor's offering in heavy construction and shipbuilding applications.
Direct peers
- Lincoln Electric: Global welding equipment and consumables manufacturer with established Brazil presence. Competes directly in MIG/TIG/MMA equipment, plasma cutting, and welding automation for the same heavy construction, naval, and oil & gas customers.
- Hypertherm Associates: US-based manufacturer of plasma, laser, and waterjet cutting equipment with Brazil distribution. Directly comparable to Soldor's EX-TRAFIRE plasma cutting line for industrial cutting applications.
- ESAB: Global welding and cutting equipment manufacturer with direct Brazil operations. Sells welding machines, plasma cutting systems, and consumables across the same industrial verticals (construction, shipbuilding, oil & gas) that Soldor serves.
Regional players
- White Martins (Praxair/Linde): Brazil's largest industrial and medical gases supplier, including welding shielding gases (argon, CO2 mixes) consumed by Soldor's MIG/TIG customers. Adjacent competitor for the same welding-spend wallet.
- Messer Brasil: Brazilian industrial and specialty gases supplier (Messer Group) covering welding shielding gases and adjacent products. Regional competitor for the same Brazilian welding customer base.
- Air Liquide Brasil: Brazilian operations of global industrial gas company supplying welding gases, equipment, and related services to the same industrial verticals as Soldor. Competes for both gases and welding equipment service contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Soldor social profiles
Digital presenceSoldor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Soldor leadership team
Management profileNumber of profiles
Soldor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Soldor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Soldor
What does Soldor do?
Soldor is a Brazilian industrial equipment distributor specializing in the sale, rental, and maintenance of welding machines, plasma cutting systems, and oxyfuel cutting equipment. The company distributes established brands such as Kemppi alongside its own K2 product line, offering MIG/MAG, TIG, and MMA welding solutions plus consumables, surface treatment products, and on-site calibration and repair services for industrial clients across Brazil.
Is Soldor a public or private company?
Soldor is a private company. It is classified as unknown and is currently operating.
When was Soldor founded?
Soldor was founded in 1994. It employs 11 to 50 people.
Where is Soldor based?
Soldor is headquartered in Rio De Janeiro, Brazil, in the Latin America region.
How does Soldor make money?
Five revenue lines are on record. Sale of Welding Machines are the primary driver. The others are equipment Rental, maintenance and Repair Services, consumables and Accessories and surface Treatment Products.
Who are Soldor's main competitors?
Broad incumbents on record are Fronius International, Miller Electric Mfg., Böhler Welding (voestalpine) and Kobelco Welding. Direct peers are Lincoln Electric, Hypertherm Associates and ESAB. Regional players are White Martins (Praxair/Linde), Messer Brasil and Air Liquide Brasil.
Does Soldor have an API?
No public API is recorded for Soldor.
What industry is Soldor in?
Soldor's product category is Industrial Welding Equipment Distribution. Its primary akta.pro industry code is IMAIACAD, Welding, Fabrication & Field Machining Services (On-site). Its NAICS code is 4238 and its SIC code is 5084.