Promelectronics
Promelectronics is one of the largest Russian electronic components distributors, founded in 1993 in Yekaterinburg. It offers over 1 million SKUs across 30+ categories, serving industrial manufacturers, repair services, hobbyists, and reseller partners across all regions of Russia through e-commerce, B2B, and contract manufacturing channels.
- Company typePrivate
- Founded1993
- HeadquartersYekaterinburg, Russia
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Promelectronics does
Promelectronics (legal entity: ZAO Promelectronica, operating under the Группа компаний Промэлектроника brand) is a Russian electronic components distributor founded in 1993 and headquartered in Yekaterinburg. The company operates one of the largest online catalogs of electronic components in Russia, offering over 1,046,328 SKUs across more than 30 product categories, including integrated circuits (80,000+ items), discrete semiconductors (diodes, thyristors, transistors — combined 39,000+ items), passive components (capacitors, resistors, inductors — 94,000+ items), electromechanical parts (connectors, relays, switches — 40,000+ items), power supplies, sensors, lighting products, industrial automation equipment, and development tools. The company maintains distribution relationships with more than 4,002 manufacturers globally, including tier-one brands such as ABB, Infineon, Texas Instruments, STMicroelectronics, Analog Devices, Bourns, Littelfuse, Siemens, Lenze, Degson, and Autonics. It serves a horizontal customer base spanning industrial manufacturers, equipment repair services, hobbyists, and reseller partners, with delivery available across all regions of Russia through partnerships with major logistics providers (Почта России, Деловые линии, Экспресс-авто, EMS, Boxberry, DPD).
The company runs a multi-channel distribution model combining an e-commerce storefront (promelec.ru), a toll-free phone ordering line (8-800-1000-321), a dedicated B2B procurement platform (PROM2PROM), a partner/reseller program (ПРОМСТОР), and contract manufacturing services covering assembly, programming, testing, and packaging. Revenue is generated primarily through hardware sales of electronic components (wholesale and retail), supplemented by custom/special-order procurement, contract electronics manufacturing, and an expanding electrotechnical product range. Pricing is per-unit with retail prices starting from fractions of a ruble per passive component and reaching into the thousands of rubles for industrial automation equipment, consistent with a high-volume, low-margin distribution model. The technology layer is a standard e-commerce catalog with search, filtering, comparison, personal accounts, and delivery tracking — without disclosed AI/ML capabilities.
The company is privately held as a Closed Joint Stock Company (ZAO) under the Group of Companies Promelectronica structure, with no disclosed venture capital, private equity, or institutional investor involvement, and no publicly disclosed revenue figures. Recent activity in 2026 — including the addition of a fasteners and hardware catalog section (July 2026), stocking of Littelfuse fuses and Ningbo ACIT cylindrical connectors, and ongoing assortment expansion into industrial automation and development tools — indicates measured, line-extension-driven growth rather than transformative scaling. The company operates with 101–250 employees from a single Yekaterinburg headquarters and maintains a public careers page, suggesting stable ongoing organizational buildout.
Promelectronics firmographics
Firmographics- Name
- Promelectronics
- Legal name
- ZAO Promelectronica
- Website
- https://promelec.ru
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Promelectronics is one of the largest Russian electronic components distributors, founded in 1993 in Yekaterinburg. It offers over 1 million SKUs across 30+ categories, serving industrial manufacturers, repair services, hobbyists, and reseller partners across all regions of Russia through e-commerce, B2B, and contract manufacturing channels.
- Ownership category
- akta.pro rank
Promelectronics industry classification
Industry- Product category
- Electronic Components Distribution
- NAICS
- Capacitor, Resistor, Coil, Transformer, and Other Inductor Manufacturing (334416), Electrical Equipment, Appliance, and Component Manufacturing (335)
- SIC
- Electronic Components & Accessories (3670), Wholesale-Electrical Apparatus & Equipment, Wiring Supplies (5063)
- akta.pro primary industry
- Electronic Components (Resistors, Capacitors, Inductors) Retail (CRACAKAA)
- akta.pro secondary industries
- Semiconductors, ICs & Microcontrollers Retail (CRACAKAB), Embedded, Maker Platforms & Development Kits Retail (CRACAKAI)
Keywords
Where Promelectronics is headquartered
LocationHeadquarters
- HQ city
- Yekaterinburg
- HQ country
- Russia
- HQ region
- Europe
Offices1 record
Markets served
Promelectronics business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
Revenue model
- Electronic Components Sales: Wholesale and retail sales of electronic components including integrated circuits, transistors, capacitors, resistors, connectors, and other electronic parts. Both individual items and bulk orders available.
- Contract Manufacturing: Full equipment assembly with automatic and manual mounting, assembly, programming, testing, and packaging services for electronics manufacturing.
- Custom/Order Positions: Special order positions available with over 1 million SKUs in the catalog for custom procurement needs.
- Electrotechnical Equipment: Sales of electrotechnical equipment including 32,000+ positions in catalog
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Retail pricing for individual purchases |
| Unit Pricing | Pay-as-you-go | Wholesale/bulk pricing for larger orders |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Promelectronics product offering
Product offeringCore offering
Promelectronics (ZAO Promelectronica) is one of the largest Russian electronic components distributors, offering over 1 million SKUs from 4002+ manufacturers across integrated circuits, passive components, electromechanical parts, power supplies, sensors, and industrial automation equipment. The company operates wholesale and retail distribution through its e-commerce platform, supplemented by the PROM2PROM professional B2B procurement system, the PROMSTOR partner/reseller program, and contract electronics manufacturing services including assembly, programming, testing, and packaging.
Product overview
Promelectronics is one of the largest Russian electronic components distributors, operating as a comprehensive B2B e-commerce platform. The company offers over 1 million SKUs across more than 40 product categories including integrated circuits, passive components (capacitors, resistors, inductors), electromechanical components (connectors, switches, relays), power supplies, wireless equipment, sensors, and industrial automation solutions. The core offering includes the main e-commerce catalog, supplemented by the PROM2PROM professional procurement system for B2B buyers, the ПРОМСТОР partner sales program, and contract manufacturing services (assembly, programming, testing, packaging). The company distributes from the city of Yekaterinburg and ships throughout Russia, serving both retail and wholesale customers.
Differentiator
Problem solved
Functional benefit
Brands
- PROM2PROM: Professional system for purchasing electronic components with a convenient interface
- ПРОМСТОР
- PROM2PROM
Products and services
- PROM2PROM Professional system for purchasing electronic components with a convenient interface, enabling B2B procurement workflows for industrial and business clients.
- PROMSTOR (ПРОМСТОР) Partner Sales Program Partner sales system for electronic components with a high level of service, enabling partners to start their own business reselling components.
- Contract Manufacturing Services Full equipment assembly with automatic and manual mounting, assembly, programming, testing, and packaging services for electronics manufacturing clients. Includes complete kit provision.
- Custom Positions (Заказные позиции) Over 1 million custom and specialty electronic components available on order for customers requiring specific or hard-to-find parts not held in standard stock.
- Electronic Components Distribution Catalog Main product catalog offering over 1 million SKUs across 30+ categories including integrated circuits (80,000+), capacitors (42,000+), resistors (36,000+), connectors (33,000+), power supplies (20,500+), diodes and thyristors (20,000+), transistors (19,000+), optolelectronics (19,000+), protection devices (15,000+), inductive components (16,000+), lighting products (29,900+), sensors (4,400+), switches, relays, crystals/oscillators, acoustics, electromechanical components, finished products, wireless equipment, industrial automation, development tools, measuring instruments, soldering equipment, electrical connectors for industrial automation, and Degson electrotechnical products.
Quantifiable outcome
- Delivery to all regions of Russia through major transport companies
- +1 more outcomes
Companies that use Promelectronics
Customer profileSegments3 records
Ideal customer profiles3 records
Promelectronics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Promelectronics partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- 4002+ Manufacturers (ABB, Infineon, Texas Instruments, STM, Analog Devices, etc.)coreOfficial distributor relationships with over 4002 global and Russian manufacturers of electronic components including major brands like ABB, Infineon, Texas Instruments, STM, Analog Devices, Bourns, Littelfuse, and many others. Product categories include integrated circuits, discrete components, sensors, power supplies, and industrial automation equipment.
- Transport Companies (Почта-России, Деловые линии, Экспресс-авто, EMS, Boxberry, DPD)corePartnership with major Russian transport and logistics companies for nationwide delivery of electronic components. Delivery available to all regions of Russia.
Scale indicators4 records
Recent moves6 records
Expansion highlights7 records
Promelectronics competitors and assessment
Company assessmentDirect peers
- ChipDip: One of Russia's largest electronic components distributors, operating a B2B/B2C e-commerce catalog with broad SKU coverage across ICs, passives, and electromechanical components. Closest direct competitor to Promelectronics in the Russian domestic market.
- ELFA Distrelec: European-headquartered broad-line electronic components and electromechanical product distributor serving industrial customers. Comparable in catalog breadth, B2B customer base, and logistics-driven distribution model, though primarily focused on Nordic/European markets.
- Mouser Electronics: Global authorized distributor of electronic components and development tools, with deep inventory of semiconductors and passives from major manufacturers. Direct peer in franchised-line distribution and e-commerce-led B2B/B2C sales.
- Compel: Russia-based electronic components distributor serving industrial and OEM customers with both catalog distribution and franchised supplier lines. Directly comparable business model to Promelectronics, with overlapping customer base in Russian industrial manufacturing.
- Digi-Key Electronics: Global electronic components distributor with millions of SKUs across passives, actives, electromechanical, and development tools, primarily serving design engineers and industrial buyers via e-commerce. Closest global comparable to Promelectronics' catalog-and-distribution model.
Broad incumbents
- Avnet: Global broad-line electronic components distributor with design-chain and supply-chain services alongside distribution. Significantly larger scale and broader services portfolio than Promelectronics, but overlaps heavily in franchised component distribution.
- RS Components (RS Online): Global distributor of electronic, electrical, and industrial components serving engineers and industrial buyers worldwide with catalog and e-commerce distribution. Overlaps with Promelectronics in industrial automation, passives, electromechanical components, and tooling.
- Arrow Electronics: One of the world's largest broad-line electronic component distributors serving enterprise and industrial customers globally. Much larger scale than Promelectronics, but directly comparable in authorized distribution of components from TI, Infineon, and similar premium brands.
Regional players
- TME (Transfer Multisort Elektronik): Central European (Poland-based) electronic components distributor with a broad catalog of passives, actives, connectors, and electromechanical components. Comparable catalog breadth and B2B e-commerce model, but serving primarily European rather than Russian customers.
Others
- Octopart: Electronic component search engine and parts data platform aggregating distributor inventory and pricing globally. Adjacent rather than directly competitive; functions as a discovery channel that buyers use alongside distributors like Promelectronics.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Promelectronics social profiles
Digital presencePromelectronics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Promelectronics leadership team
Management profileNumber of profiles
Promelectronics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Promelectronics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Promelectronics
What does Promelectronics do?
Promelectronics (ZAO Promelectronica) is one of the largest Russian electronic components distributors, offering over 1 million SKUs from 4002+ manufacturers across integrated circuits, passive components, electromechanical parts, power supplies, sensors, and industrial automation equipment. The company operates wholesale and retail distribution through its e-commerce platform, supplemented by the PROM2PROM professional B2B procurement system, the PROMSTOR partner/reseller program, and contract electronics manufacturing services including assembly, programming, testing, and packaging.
Is Promelectronics a public or private company?
Promelectronics is a private company. It is classified as unknown and is currently operating.
When was Promelectronics founded?
Promelectronics was founded in 1993. It employs 101 to 250 people.
Where is Promelectronics based?
Promelectronics is headquartered in Yekaterinburg, Russia, in the Europe region.
How does Promelectronics make money?
Four revenue lines are on record. Electronic Components Sales are the primary driver. The others are contract Manufacturing, custom/Order Positions and electrotechnical Equipment.
Who are Promelectronics's main competitors?
Direct peers on record are ChipDip, ELFA Distrelec, Mouser Electronics, Compel and Digi-Key Electronics. Broad incumbents are Avnet, RS Components (RS Online) and Arrow Electronics. TME (Transfer Multisort Elektronik) is listed as a regional player. Octopart is listed as an others.
Does Promelectronics have an API?
No public API is recorded for Promelectronics.
What industry is Promelectronics in?
Promelectronics's product category is Electronic Components Distribution. Its primary akta.pro industry code is CRACAKAA, Electronic Components (Resistors, Capacitors, Inductors) Retail, with a secondary code of CRACAKAB, Semiconductors, ICs & Microcontrollers Retail. Its NAICS code is 334416 and its SIC code is 3670.