Seattle Agent Magazine

What Seattle Agent Magazine does

Seattle Agent Magazine is a regional trade publication serving residential real estate professionals in the Seattle and Puget Sound market, including Seattle, Bellevue, Bremerton, Shoreline, Edmonds, Mercer Island, Kirkland, Redmond, Bainbridge Island, and the Kitsap Peninsula. The publication delivers local real estate news, market data, feature articles, property showcases, and annual industry directories through a digital publishing platform supported by email newsletter distribution and likely a print edition. Its core content products include the magazine itself, the annual "Who's Who in Residential Real Estate" directory, and the recurring "Agents' Choice Awards" recognition program, supplemented by educational referrals to AgentEDU and lead-generation resources such as Market Leader.

The magazine is published by Agent Publishing LLC, a privately held media company headquartered at 200 N. Racine in Chicago, Illinois, whose Terms and Conditions are governed by Illinois law. Agent Publishing LLC operates Seattle Agent Magazine as one of a portfolio of regional real estate agent publications that also covers Atlanta, Boston, Chicago, DFW, Denver, Houston, Phoenix, and South Florida, sharing network infrastructure across titles. The underlying technology is a standard content management and digital publishing platform serving SMB and individual subscribers and advertisers, with no proprietary AI, app, or API products documented.

Revenue is generated primarily through advertising sold to local brokerages, lenders, and industry service providers, alongside digital and print subscription revenue from real estate professionals seeking local market intelligence. Distribution combines the seattleagentmagazine.com website, opt-in daily email newsletter, Facebook social presence, and the recurring Who's Who and Agents' Choice Awards programs that drive mid-funnel engagement and advertiser demand. Customer segments are predominantly residential real estate agents and brokers in the Pacific Northwest, with lenders and mortgage professionals as a secondary vertical.

Name

Seattle Agent Magazine

Legal name

Agent Publishing LLC

Website

https://seattleagentmagazine.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Seattle Agent Magazine is a regional trade publication delivering real estate news, market data, and industry directories to residential agents, brokers, and lenders across the Seattle and Puget Sound market, published by Agent Publishing LLC.

Ownership category

akta.pro rank

Product category

Real Estate Trade Publishing

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Business, Finance & Industry Trade Magazines (MPAJAEAM)

Keywords

• Real estate publication
• Trade magazine
• Market intelligence
• Agent directory
• Industry news

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Advertising: The magazine generates revenue primarily through advertising from real estate brokerages, lenders, and industry service providers. Features partner content listings and sponsored property showcases.
2. Subscriptions: Digital and print subscription model for real estate professionals seeking industry news and market intelligence.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Seattle Agent Magazine is a regional real estate trade publication serving the Seattle and Puget Sound market. It delivers news, market data, feature articles, Who's Who directory listings of top real estate professionals, and the annual Agents' Choice Awards program for residential real estate agents, brokers, and lenders in the Pacific Northwest.

Product overview

Seattle Agent Magazine is a single publication platform providing news, market data, and professional listings for Seattle-area real estate professionals. The core offering is the magazine itself, which features industry news, Who's Who profiles of top agents and lenders, market analysis, technology features, and training resources through the AgentEDU external education platform. The publication operates alongside other regional Agent Publishing titles (Atlanta, Boston, Chicago, DFW, Denver, Houston, Phoenix, South Florida) but functions as an independent publication focused on the Seattle market.

Differentiator

Problem solved

Functional benefit

Products and services

• Seattle Agent Magazine A regional real estate trade publication providing daily news, market data, feature articles, and professional profiles for residential real estate agents, brokers, and lenders operating in the Seattle and Puget Sound region. Distributed via digital website, email newsletter, and print edition.
• Who's Who in Residential Real Estate An annual directory that showcases profiles of top residential real estate agents, brokers, and lenders in the Seattle/Puget Sound region. Provides professional visibility, networking opportunities, and industry recognition for listed professionals.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• AgentEDUminorOthersAgentEDU is featured under Best Practices as an educational resource partner. It provides online real estate courses covering topics like handling multiple offers, open houses, team management, and business planning. Seattle Agent Magazine links to AgentEDU as a recommended professional development tool for its readership.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• RISMedia: Long-established real estate industry publisher producing news, the RISMedia House Call, and strategic content for real estate professionals. Comparable in audience focus (brokers, agents, executives) and advertising-supported B2B model, but operates nationally rather than regionally.
• Inman: A leading national real estate news and intelligence platform serving agents, brokers, and industry professionals across the U.S. Competes with Seattle Agent Magazine for advertiser attention and audience mindshare, though operating at a much larger, digital-first scale.
• HousingWire: National trade media covering U.S. housing, mortgage, and real estate industries. Targets a similar professional audience (lenders, brokers, real estate executives) with news, data, and analysis, representing a digital-native competitor to regional trade magazines.
• Realtor Magazine: Official magazine of the National Association of REALTORS, serving the same professional audience of residential real estate agents and brokers as Seattle Agent Magazine but at a national scale with association backing.

Emerging players

• BiggerPockets: Digital real estate education, community, and content platform with strong engagement among real estate professionals and investors. Represents the digital-native content and education category that regional trade magazines must increasingly compete with for audience attention.

Direct peers

• Phoenix Agent Magazine: Another Agent Publishing LLC sister title, this one covering the Phoenix residential real estate market with the same format, audience, and revenue model as Seattle Agent Magazine.
• DFW Agent Magazine: Sister Agent Publishing LLC publication covering the Dallas-Fort Worth residential real estate market. Provides a near-identical operational template and is the most directly comparable publication to Seattle Agent Magazine outside of the same parent.
• Boston Agent Magazine: Sister Agent Publishing LLC publication covering the Boston metro residential real estate market. Operates with the same B2B trade magazine structure as Seattle Agent Magazine and is part of the same parent network.
• Chicago Agent Magazine: Sister publication under Agent Publishing LLC, sharing identical format, content categories (Who's Who, Agents' Choice Awards, market data), and business model. The closest functional peer and benchmark for Seattle Agent Magazine's operations.
• Atlanta Agent Magazine: Another Agent Publishing LLC sister title covering the Atlanta residential real estate market with the same B2B trade magazine structure, including Who's Who listings and local market data coverage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/SeattleAgentma1
• Facebookfacebook.com/SeattleAgentMagazine
• LinkedInlinkedin.com/company/seattle-agent-magazine

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Seattle Agent Magazine