Hipar
Hipar is an India-based digital distribution and marketing platform that promotes and distributes InOut Games' Chicken Road, a single-player real-money wagering game, serving Indian online gamers and licensed casino operators via direct APK download and B2B integrations.
- Company typePrivate
- Founded-
- HeadquartersAhmedabad, India
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Hipar does
Hipar is an India-based, privately held digital distribution and marketing platform that promotes and distributes InOut Games' "Chicken Road," a single-player real-money wagering game where players guide a hen across multi-stage terrain avoiding fire zones to reach a Golden Egg jackpot. The game is built on a Random Number Generator (RNG) provably fair system with four difficulty modes — Simple/Easy (24 stages, 1-in-25 fail rate), Medium (22 stages, 3-in-25), Hard (20 stages, 5-in-25), and Hardcore (15 stages, 10-in-25) — each with progressive multipliers ranging from 1.02x to 164.71x+. The technical delivery is a lightweight 26.2 MB Android APK plus browser-based play on mobile and desktop, with bets accepted from ₹1 to ₹20,000 per round, RTP of 98%, and maximum wins capped at ₹5,000,000.
The platform monetizes through two streams. The primary stream is transaction-based real-money wagering, where the house retains a margin through the mathematical edge embedded in stage-by-stage fail probabilities. The secondary stream is B2B licensing and revenue-sharing with licensed online casino operators in legal Indian jurisdictions who embed Chicken Road via customizable stake options, multipliers, and player engagement systems. Distribution is predominantly direct APK download from hipar.in (bypassing Google Play for frictionless Android install), supplemented by casino-operator integrations and content marketing via the firm's responsible-gaming and strategy blog pages.
Hipar serves three segments: Indian online gamers seeking low-barrier entertainment (₹1 minimum entry, ₹5,000,000 maximum payout), strategic risk-takers drawn to the 'Lagom'-inspired balanced gameplay design, and licensed casino operators seeking integrable, provably fair content. The firm has no disclosed funding, no public ticker, no parent company, and operates primarily from India across South Asia.
Hipar firmographics
Firmographics- Name
- Hipar
- Legal name
- Hipar
- Website
- https://hipar.in
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hipar is an India-based digital distribution and marketing platform that promotes and distributes InOut Games' Chicken Road, a single-player real-money wagering game, serving Indian online gamers and licensed casino operators via direct APK download and B2B integrations.
- Ownership category
- akta.pro rank
Hipar industry classification
Industry- Product category
- Online Gaming
- NAICS
- Gambling Industries (7132), Other Gambling Industries (713290)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Game Aggregation, Content Distribution & RGS (Remote Game Servers) (MPAEAKAG)
- akta.pro secondary industries
- Geolocation, Age Verification & Responsible Gambling Tech (MPAEAKAE), Mobile/App Install & CPA Networks for Betting (MPAEAMAJ)
Keywords
Where Hipar is headquartered
LocationHeadquarters
- HQ city
- Ahmedabad
- HQ country
- India
- HQ region
- Asia
Markets served
Hipar business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure
Revenue model
- Real-Money Wagering: The primary revenue model is transaction-based gaming where the house retains a margin through the built-in fail probability at each stage. Players wager amounts from ₹1 to ₹20,000 per round, with the platform capturing value through the mathematical house edge embedded in the RNG-based obstacle placement across all four difficulty modes.
- Casino Operator Licensing: Casino operators integrate Chicken Road into their platforms, suggesting a B2B licensing or revenue-sharing arrangement. Operators receive customizable stake options, multiplier configurations, and player engagement systems.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Easy Mode - Low Risk Entry |
| Unit Pricing | Pay-as-you-go | Medium Mode - Balanced Risk |
| Unit Pricing | Pay-as-you-go | Hard Mode - High Risk/High Reward |
| Unit Pricing | Pay-as-you-go | Hardcore Mode - Maximum Risk/Maximum Reward |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Hipar product offering
Product offeringCore offering
Hipar operates as a digital distribution and marketing platform for InOut Games' Chicken Road game in India. The site enables direct APK downloads for Android, browser-based play on mobile and desktop, and integration of the game with licensed online casino operators. It serves as a player-acquisition and content-distribution front end for a single-player risk-reward betting game with four difficulty modes, stakes from ₹1 to ₹20,000, and a maximum payout of ₹5,000,000 per round.
Product overview
Hipar operates as a single-product gaming platform offering Chicken Road Game by InOut Games. The platform provides this single-player betting game through mobile APK and web interfaces, featuring four progressive difficulty modes (Simple Betting, Medium, Hard, and Hardcore) that scale from low-risk 24-stage gameplay to high-stakes 15-stage hardcore mode. The product suite includes the core game, a demo version, and responsible gaming tools for player protection.
Differentiator
Problem solved
Functional benefit
Products and services
- Chicken Road Game Chicken Road is a single-player risk-reward game developed by InOut Games and distributed in India by Hipar. Players guide a hen across dangerous terrain to reach a golden egg while dodging fire zones at each stage, with bets ranging from ₹1 to ₹20,000 per round and potential winnings up to ₹5,000,000. The game features four difficulty modes (Simple Betting, Medium, Hard, Hardcore) with varying fail rates and progressive multipliers, an Auto Mode for quick play, and a free demo version. Available via mobile APK (26.2 MB) and desktop web.
Quantifiable outcome
- 98% RTP (Return to Player) percentage
- +3 more outcomes
Companies that use Hipar
Customer profileSegments3 records
Ideal customer profiles2 records
Hipar technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Hipar partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- InOut GamescoreHipar serves as the primary marketing and distribution platform for InOut Games' Chicken Road title in India. The game was released on April 4, 2024, with Hipar facilitating player acquisition, APK distribution, and casino operator integrations on behalf of InOut Games. The partnership involves co-marketing of the game's unique Lagom-inspired design philosophy and provably fair RNG technology.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
Hipar competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Hipar social profiles
Digital presenceHipar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hipar leadership team
Management profileNumber of profiles
Hipar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hipar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hipar
What does Hipar do?
Hipar operates as a digital distribution and marketing platform for InOut Games' Chicken Road game in India. The site enables direct APK downloads for Android, browser-based play on mobile and desktop, and integration of the game with licensed online casino operators. It serves as a player-acquisition and content-distribution front end for a single-player risk-reward betting game with four difficulty modes, stakes from ₹1 to ₹20,000, and a maximum payout of ₹5,000,000 per round.
Is Hipar a public or private company?
Hipar is a private company. It is classified as unknown and is currently operating.
When was Hipar founded?
Hipar was founded in -1. It employs 11 to 50 people.
Where is Hipar based?
Hipar is headquartered in Ahmedabad, India, in the Asia region.
How does Hipar make money?
Two revenue lines are on record. Real-Money Wagering is the primary driver. The others are casino Operator Licensing.
Does Hipar have an API?
No public API is recorded for Hipar.
What industry is Hipar in?
Hipar's product category is Online Gaming. Its primary akta.pro industry code is MPAEAKAG, Game Aggregation, Content Distribution & RGS (Remote Game Servers), with a secondary code of MPAEAKAE, Geolocation, Age Verification & Responsible Gambling Tech. Its NAICS code is 7132 and its SIC code is 7990.