BRUSA Elektronik
BRUSA Elektronik AG is a Swiss power electronics company founded in 1985 that develops and manufactures inductive (wireless) EV charging systems and related components, supplying automotive OEMs including BMW and Porsche with proprietary FRAME® technology certified to IEC 61980.
- Company typePrivate
- Founded1985
- HeadquartersSennwald, Switzerland
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What BRUSA Elektronik does
BRUSA Elektronik AG is a privately held Swiss power electronics company founded in 1985 by Josef Brusa, headquartered in Buchs with production in Sennwald and engineering in Munich. The company focuses on the development and production of inductive (wireless) charging systems for electric vehicles, anchored by its proprietary FRAME® technology and the ICS (Inductive Charging System), an 11 kW wireless charger with >90% efficiency, ISO 26262 functional safety compliance, and the distinction of being the first and only product certified to IEC 61980. BRUSA's broader portfolio includes on-board chargers (NLG6/NLG664), DC/DC converters (BSC624, DMC534), hybrid synchronous motors (HSM1), drivetrain components (DTSP1), and battery systems (EVB1-400-40), as well as engineering and licensing services around its inductive charging IP. The business operates as a tier-1/tier-2 supplier to automotive OEMs and vehicle integrators under an enterprise field sales model, with documented engagements including BMW (series production of inductive charging since 2018), Porsche (HV booster for the Taycan), Kreisel Electric (Mercedes Sprinter powertrain), Kyburz (eRod), and E-FORCE (electric trucks). BRUSA generates revenue through hardware sales of EV components and systems, professional engineering services, and licensing of its FRAME technology, with a production facility designed for up to 10,000 units per year and operations approved across EU, China, North America, and Japan markets. In October 2024 the company completed a minority growth equity private placement with international strategic and financial investors to fund expansion in Asia and North America.
BRUSA Elektronik firmographics
Firmographics- Name
- BRUSA Elektronik
- Legal name
- BRUSA Elektronik AG
- Website
- https://brusa.biz
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- BRUSA Elektronik AG is a Swiss power electronics company founded in 1985 that develops and manufactures inductive (wireless) EV charging systems and related components, supplying automotive OEMs including BMW and Porsche with proprietary FRAME® technology certified to IEC 61980.
- Ownership category
- akta.pro rank
BRUSA Elektronik industry classification
Industry- Product category
- Wireless EV Charging Systems
- NAICS
- Electrical Equipment Manufacturing (33531), Motor and Generator Manufacturing (335312), Battery Manufacturing (33591)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600), Electronic Coils, Transformers & Other Inductors (3677), Electronic Components & Accessories (3670), Motors & Generators (3621)
- akta.pro primary industry
- EV Charging Hardware Manufacturing (AC/DC Chargers/Dispensers) (IMACACAE)
- akta.pro secondary industries
- Automotive Charging Hardware Manufacturing (On-board Chargers, Charge Inlets, DC-DC) (IMACAJAK), EV/Industrial Charging Power Electronics (Chargers, rectifiers, power stages) (IMAGADAF)
Keywords
Where BRUSA Elektronik is headquartered
LocationHeadquarters
- HQ city
- Sennwald
- HQ country
- Switzerland
- HQ region
- Europe
Offices4 records
Markets served
BRUSA Elektronik business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Supply Chain, Operations, Infrastructure
Revenue model
- EV Components & Systems: BRUSA designs and manufactures power electronics components and systems for electric vehicles including inductive charging systems, on-board chargers, DC/DC converters, motors, and drivetrain components sold to automotive OEMs and integrators
- Engineering & Development Services: BRUSA provides engineering services including requirements management, system design, validation and verification, technical consulting from concept to serial design, and configuration management to automotive manufacturers
- Licensing of Proprietary Technology: BRUSA licenses its proprietary FRAME technology and inductive charging systems to automotive manufacturers
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
BRUSA Elektronik product offering
Product offeringCore offering
BRUSA Elektronik AG develops and manufactures inductive (wireless) charging systems for electric vehicles, including the ICS and ICS 1 Wireless Power Transfer Systems built on its proprietary FRAME® technology. The systems deliver 11 kW of charging power at greater than 90% efficiency and are sold directly to automotive OEMs and electric vehicle integrators. The company also licenses its FRAME technology and supplies engineering, validation, and consulting services from concept through series production.
Product overview
BRUSA Elektronik AG specializes in the development and production of inductive (wireless) charging systems for automotive applications. The company's primary product is the ICS (Inductive Charging System) based on proprietary FRAME® technology, which enables automatic wireless charging of electric vehicles without manual plug-in. The ICS 1 is the first and only wireless power transfer product certified according to IEC 61980. The company operates as part of the broader BRUSA group, alongside sister companies BRUSA HyPower AG (on-board chargers, DC/DC converters) and BRUSA Technology AG (e-Drive and power electronics engineering services), though BRUSA Elektronik AG's specific focus is on next-generation inductive charging systems.
Differentiator
Problem solved
Functional benefit
Products and services
- ICS (Inductive Charging System) Wireless power transfer system for electric vehicles delivering 11 kW with greater than 90% efficiency. Features integrated live and foreign body detection, ISO-26262 functional safety compliance, heat monitoring, and overcurrent/overvoltage protection. Approved for operation in EU, China, North America, and Japan markets. Sold to automotive OEMs and EV integrators for series production integration.
- ICS 1 (Wireless Power Transfer System) BRUSA Wireless Power Transfer System ICS 1, the first and only product certified to IEC 61980, based on the proprietary FRAME technology. Targets automotive OEMs requiring globally certified inductive charging hardware.
- FRAME Technology Licensing
Quantifiable outcome
- >90% charging efficiency
- +3 more outcomes
Companies that use BRUSA Elektronik
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
BRUSA Elektronik technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
BRUSA Elektronik partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Fraunhofer Institute (GeMo Innovation Network)coreBRUSA is an official member of the innovation network GeMo coordinated by Fraunhofer Institute. BRUSA has been significantly involved in the development and integration of the electric drivetrain in the VW Caddy project.
- Kreisel ElectriccoreKreisel Electric developed the electric Mercedes Sprinter using BRUSA's motor-gearbox combination DTSP1 with HSM1 motor, 90 kWh battery, and 44 kW on-board charger. BRUSA components power this electric transporter achieving 300 km range.
- KyburzcoreKyburz installed a complete set of BRUSA components in the eRod Race prototype including DTSO1-096 drive set, HSM1 motor, DMC534 converter, NLG664 charger, and BSC624 DC/DC converter.
- E-FORCE (with Designwerk and Lithium Storage)coreBRUSA provides system components for E-FORCE electric trucks including two HSM1 motors, DMC534 converters, NLG664 chargers, and BSC624 converters per vehicle. E-FORCE serves customers Feldschlösschen and Coop.
- Designwerk GmbHcoreDesignwerk collaborated on E-FORCE electric truck development alongside BRUSA and Lithium Storage, building the electric 18-tonner for regional and urban goods distribution.
- Lithium StoragecorePartner in E-FORCE electric truck project providing battery storage solutions alongside BRUSA power electronics components.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
BRUSA Elektronik competitors and assessment
Company assessmentBroad incumbents
- Continental AG: Continental is a major automotive Tier-1 with electrification, power electronics, and charging solutions serving global OEMs. It is a broad incumbent competing with the BRUSA group's components portfolio across passenger and commercial vehicle programs.
- Valeo SA: Valeo is a global automotive supplier with EV powertrain, electronics, and thermal management systems. It is a broad incumbent competing with BRUSA Technology's e-Drive and power electronics portfolio in European OEM programs.
- Robert Bosch GmbH: Bosch is a global Tier-1 automotive supplier with broad EV power electronics, charging, and electrified mobility programs. It is a broad incumbent whose product portfolio overlaps with BRUSA HyPower and BRUSA Technology siblings.
- ZF Friedrichshafen AG: ZF is a global Tier-1 with significant e-mobility, electric drive, and power electronics offerings. It is a broad incumbent whose e-Drive systems compete with BRUSA Technology's motor and drivetrain offerings.
- Siemens AG (eMobility): Siemens' eMobility division covers EV charging hardware, power electronics, and infrastructure solutions. It is a broad incumbent with both onboard and offboard charging competencies overlapping with the BRUSA group's offerings.
- Aptiv PLC: Aptiv is a global automotive technology company focused on electrical architecture, power electronics, and EV systems. It is a broad incumbent whose high-voltage and electrification portfolio overlaps with BRUSA's components business.
Direct peers
- HEVO Power: HEVO Power develops wireless charging solutions for EVs, with focus on fleets and infrastructure partnerships. It competes with BRUSA in wireless EV charging systems and shares the OEM/fleet go-to-market motion.
- WiTricity: WiTricity is the leading US-based wireless EV charging technology company, having acquired Qualcomm Halo. It directly competes with BRUSA in inductive EV charging, focused on ground-assemblies and OEM licensing.
- Momentum Dynamics: Momentum Dynamics specializes in high-power wireless EV charging systems, primarily targeting commercial fleets, transit, and depot applications. It is a direct peer to BRUSA in inductive charging technology and architecture.
- Plugless Power (Evatran Group): Plugless Power (Evatran) provides aftermarket and OEM wireless EV charging systems. It is a direct peer to BRUSA in inductive charging hardware, though with a more retrofit-oriented go-to-market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
BRUSA Elektronik social profiles
Digital presenceBRUSA Elektronik compliance and trust
Trust signalCompliance5 records
BRUSA Elektronik financial estimates
Financial estimateRevenue estimate
Valuation estimate
BRUSA Elektronik leadership team
Management profileNumber of profiles
Profiles5 records
BRUSA Elektronik subsidiaries and ownership
Company hierarchySubsidiaries2 records
BRUSA Elektronik funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BRUSA Elektronik M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BRUSA Elektronik
What does BRUSA Elektronik do?
BRUSA Elektronik AG develops and manufactures inductive (wireless) charging systems for electric vehicles, including the ICS and ICS 1 Wireless Power Transfer Systems built on its proprietary FRAME® technology. The systems deliver 11 kW of charging power at greater than 90% efficiency and are sold directly to automotive OEMs and electric vehicle integrators. The company also licenses its FRAME technology and supplies engineering, validation, and consulting services from concept through series production.
Is BRUSA Elektronik a public or private company?
BRUSA Elektronik is a private company. It is classified as venture growth investor backed and is currently operating.
When was BRUSA Elektronik founded?
BRUSA Elektronik was founded in 1985. It employs 101 to 250 people.
Where is BRUSA Elektronik based?
BRUSA Elektronik is headquartered in Sennwald, Switzerland, in the Europe region.
How does BRUSA Elektronik make money?
Three revenue lines are on record. EV Components & Systems are the primary driver. The others are engineering & Development Services and licensing of Proprietary Technology.
Who are BRUSA Elektronik's main competitors?
Broad incumbents on record are Continental AG, Valeo SA, Robert Bosch GmbH, ZF Friedrichshafen AG, Siemens AG (eMobility) and Aptiv PLC. Direct peers are HEVO Power, WiTricity, Momentum Dynamics and Plugless Power (Evatran Group).
Does BRUSA Elektronik have an API?
No public API is recorded for BRUSA Elektronik.
What industry is BRUSA Elektronik in?
BRUSA Elektronik's product category is Wireless EV Charging Systems. Its primary akta.pro industry code is IMACACAE, EV Charging Hardware Manufacturing (AC/DC Chargers/Dispensers), with a secondary code of IMACAJAK, Automotive Charging Hardware Manufacturing (On-board Chargers, Charge Inlets, DC-DC). Its NAICS code is 33531 and its SIC code is 3600.