Wink Beauty

What Wink Beauty does

Wink Beauty and Wellness Beauty Parlour is a private beauty salon and wellness center headquartered in Nalbari, Assam, India, operating two physical branches across Nalbari and Rangia. The company delivers a broad portfolio of consumer beauty services including hair colour, makeup (including bridal), nail services, eyelash extensions, hair extensions, and skincare treatments ranging from basic facials to advanced procedures such as laser hair removal, HydraFacial, PRP therapy, dermal fillers, and cool sculpting. The business is positioned at the intersection of traditional salon services and the growing medspa/advanced skincare category in tier-3 Indian markets.

The company has extended its scope beyond salon services by launching Wink Beauty Academy, which offers eight professional certification courses in beauty and wellness disciplines, creating a parallel education vertical. Operations are supported by 51-100 employees and a multi-channel digital presence spanning a website, Instagram, Facebook, WhatsApp, and an active blog. The technical stack consists of conventional salon equipment and standard consumer-facing digital marketing tools; no proprietary technology platform or AI capabilities are disclosed.

The business model is consumer-facing (B2C), with revenue generated from per-service salon transactions, product retail, and academy tuition. The company is privately held with no external funding, parent company, M&A activity, or disclosed partnerships. Geographic reach is limited to Assam, with no indication of multi-state expansion, franchise operations, or institutional investment.

Name

Wink Beauty

Legal name

Wink Beauty and Wellness

Website

https://winkbeauty.in

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Wink Beauty and Wellness Beauty Parlour is a private beauty salon and wellness center in Nalbari and Rangia, Assam, India, offering hair, makeup, nail, eyelash, and advanced skincare services to local consumers, alongside a beauty academy.

Ownership category

akta.pro rank

Headquarters

HQ city

Nalbari

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Beauty and Wellness Services: Wink Beauty generates revenue through providing a wide range of beauty and wellness services including hair colouring, makeup artistry, nail services, eyelash extensions, hair extensions, and advanced skincare treatments. Services are offered on an appointment basis with consultations provided before most treatments. The salon also offers educational courses through its Academy for aspiring beauty professionals.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Wink Beauty operates two physical salon branches in Nalbari and Rangia, Assam, providing appointment-based beauty and wellness services for female customers, including hair colouring, makeup artistry (bridal and party), nail services, eyelash extensions, hair extensions, and an advanced Skin Care Clinic offering treatments such as anti-aging solutions, laser therapy, HydraFacial, dermal fillers, and PRP therapy. The company also runs the Wink Beauty Academy, delivering professional certification courses in creative colour, creative cuts, makeup artistry, hair dressing, self grooming, cosmetology, and hair styling.

Product overview

Wink Beauty and Wellness is a beauty parlour offering a unified portfolio of in-salon services organized into two main categories: beauty services and educational courses. The core beauty services include Hair Colour Services (global colour, fashion colour, highlights, balayage, ombre, henna), Makeup Services (bridal, party, hairstyling, mehendi), Nails Services (acrylic/gel extensions, nail art), Eyelashes Services (extensions), Skin Care Clinic (anti-aging, laser therapy, HydraFacial, dermal fillers, PRP, and more), and Hair Extensions (tape-in, sew-in, micro ring, clip-in methods). Complementing the service portfolio is the Wink Beauty Academy, which offers professional certification courses in Creative Color, Creative Cuts, Advance Makeup, Complete Makeup Artist, Hair Dressing, Self Grooming, Complete Cosmetology, and Hair Styling. The products and services span retail beauty treatments through professional education, positioning the company as both a service provider and a training institution in the beauty and wellness space.

Differentiator

Problem solved

Functional benefit

Products and services

• Hair Colour Services Professional hair colouring services for female customers covering global hair colour, fashion colour, root touch up, full highlights, advanced creative colouring, ombre colour, balayage, and henna treatments.
• Makeup Services Professional makeup artistry services for women including bridal makeup, party makeup, hairstyling, and hand mehendi application, tailored to customer preferences and the latest trends.
• Nails Services Nail care and artistry services including trendy nail art, acrylic and gel nail extensions, classic nail polish finish, and meticulous nail care and maintenance performed under hygienic practices.
• Eyelashes Services Eyelash extension services in various lengths and styles for a personalized look, paired with high-quality hair extensions matched to the customer's hair type and desired style.
• Skin Care Clinic Advanced in-salon skincare treatments including anti-aging solutions, skin tightening, laser therapy, pigmentation treatments, cool sculpting, deep peeling, dermal fillers, microdermabrasion, HydraFacial, skin rejuvenation, carbon peel laser, BB glow facial, anti-wrinkle injections, and PRP therapy.
• Hair Extensions Hair extension services using tape-in, sew-in, micro ring, and clip-in methods to deliver instant length and volume, with personalized matching to the customer's hair type and style.
• Creative Color Course Professional Academy course covering color theory, advanced coloring techniques, and creative application methods for hair colouring.
• Creative Cuts Course Academy hairstyling course covering comprehensive cutting methods from foundational principles to advanced techniques, including asymmetry, layering, and texturizing.
• Advance Makeup Course Advanced Academy makeup artistry course covering bridal makeup, editorial looks, special effects, and high-fashion styles with hands-on training.
• Complete Makeup Artist Course Comprehensive Academy makeup artist training covering fundamental techniques to advanced skills, including diverse makeup styles from natural to glamorous looks.
• Hair Dressing Course Academy hair styling course covering haircutting, styling, blow-drying techniques, updos, and professional hair dressing skills.
• Self Grooming Course Personal grooming Academy course covering skincare, makeup application, hairstyling, and wardrobe essentials to boost self-esteem and confidence.
• Complete Cosmetology Course Comprehensive Academy cosmetology training covering skincare, makeup, hair care, and nail artistry with theoretical knowledge and practical hands-on training.
• Hair Styling Course Professional Academy hairstyling course covering curling, straightening, updos, braiding, client consultation, and diverse hairstyling techniques.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Lakme Salon (Hindustan Unilever): India's largest organised salon chain, operated by Hindustan Unilever, offering hair, skin, and bridal services across hundreds of outlets. Comparable as a multi-service beauty parlour targeting female consumers; differs in scale, brand, and corporate backing.
• VLCC Wellness Clinics: Large Indian beauty and wellness chain offering advanced skincare, slimming, and salon services across India. Comparable for the Skin Care Clinic component (laser, HydraFacial-like treatments, dermal services); broader wellness scope than Wink Beauty.

Others

• UrbanCompany (formerly UrbanClap): Indian home-services marketplace aggregating salon, beauty, and wellness professionals across cities including Tier-3 markets. Comparable as a competitive channel that could route Wink Beauty's customers to at-home alternatives or competing listed salons.

Direct peers

• Naturals Salon & Spa: Large Indian unisex salon chain with deep presence in Tier-2/Tier-3 cities, offering hair, skin, bridal, and spa services. Closely comparable multi-service format targeting similar mid-market Indian consumers.
• Looks Salon: Indian salon chain providing hair, skin, and bridal services across North and East India. Directly comparable in service mix and small-city Indian focus; competes for similar female consumer segment.
• Jawed Habib Hair & Beauty Salon: National Indian salon chain offering haircuts, colouring, styling, and skin services. Directly comparable multi-service salon model targeting similar consumer segments; smaller and more fragmented footprint than Lakme.
• Green Trends Hair Stylist (CavinKare): Indian salon chain owned by CavinKare with strong presence in South and East India, offering hair styling, skin, and bridal services. Directly comparable in operating model and Tier-2/Tier-3 Indian city focus.
• BodyCraft Salon & Spa: Indian premium salon and spa chain offering hair, skin, nails, and advanced beauty treatments. Comparable multi-service offering including advanced skincare, similar premium positioning to Wink Beauty's Skin Care Clinic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Customer concentration

• YouTubeyoutube.com/@WinkBeauty54
• Facebookfacebook.com/winkbeauty.in
• Instagraminstagram.com/winkbeauty.in
• LinkedInlinkedin.com/company/winkbeauty

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wink Beauty