Reken Maar Verslagen

What Reken Maar Verslagen does

Reken Maar Verslagen BV is a Netherlands-based, founder-owned private company that produces and sells study summaries (samenvattingen) for students in the Business Administration (BA), Economics (ECO), and International Bachelor Economics and Business Economics (IBEB) programs at Erasmus University Rotterdam. Founded in 2015 by Jeroen Willemsen during his own BA studies, the business is built around course-specific summaries that consolidate lecture material, literature, and articles into a single booklet, written and maintained by top-performing students. The product catalog covers Years 1 and 2 of each program across multiple blocks (e.g., BA1 Blocks 1.1–1.5, BA2 Blocks 2.1–2.5; ECO1/ECO2 Blocks 1–5; IBEB1/IBEB2 Blocks 1–5), with a separate Reken Maar Theorie line for theory-based subjects.

The company sells through a WooCommerce-powered e-commerce site hosted on in-house WordPress infrastructure, with payment processing handled by Mollie and logistics by PostNL. Its technology stack is intentionally lean: no mobile app, no API, and no disclosed AI/ML capabilities. Distribution combines direct online sales, an annual subscription product (Bronze digital-only, Silver paper-only, Gold digital + paper — priced at up to 70% off individual course rates), pre-orders with prior-year instant access, on-campus physical pickup via Canon Copy Shop, and a network of 14+ Erasmus student-association partnerships (STAR, Turing Students Rotterdam, SSR, ESN Rotterdam, IFSA, EESA, CSA EUR, 180DC, and others).

Reken Maar operates a hybrid revenue model combining one-time individual course sales (€26.95 for IBEB courses, €28.95 for BA courses) with annual subscriptions. Customers are exclusively Erasmus University students across three degree programs, with stated metrics of approximately 2,000 loyal customers per year and 120,000+ summaries sold since inception. The company is bootstrapped (no funding rounds, no parent, no subsidiaries) and headquartered in 's-Hertogenbosch, with the original listed business address in Rotterdam.

Name

Reken Maar Verslagen

Legal name

Reken Maar Verslagen BV

Website

https://rekenmaarverslagen.nl

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

Reken Maar Verslagen BV sells course-specific study summaries for Business Administration, Economics, and IBEB students at Erasmus University Rotterdam, via direct e-commerce, subscription tiers, and on-campus pickup. Founded 2015, founder-owned, bootstrapped, Netherlands-based.

Ownership category

akta.pro rank

Product category

Higher Education Study Materials

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Books: Publishing Or Publishing & Printing (2731), Blankbooks, Looseleaf Binders & Bookbindg & Relatd Work (2780)

akta.pro primary industry

E-book Subscription & Bundling Services (MPAJAMAB)

Keywords

• Study summaries
• Exam preparation
• Academic publishing
• Course study guides
• Education content

Headquarters

HQ city

Den Bosch

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Course Sales: Students purchase individual course summaries for €26.95-€28.95 per course. Digital or paper formats available.
2. Annual Subscription (Bronze/Silver/Gold): Subscription model providing access to all summaries for an entire academic year. Bronze=digital only, Silver=paper only, Gold=both digital and paper. One-time payment, no automatic renewal.
3. Up to 70% Discount: Subscription model offers significant savings compared to individual purchases, with discounts up to 70%.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Reken Maar Verslagen creates and sells digital and printed study summaries (samenvattingen) for Erasmus University courses across the Business Administration (BA), Economics (ECO), and International Bachelor Economics and Business Economics (IBEB) programs. Each summary consolidates lecture material, literature, and articles into a single booklet written in narrative style by top-performing students, available individually or via Bronze/Silver/Gold annual subscriptions that deliver all summaries for the academic year.

Product overview

Reken Maar Verslagen operates a multi-product educational content business serving Erasmus University students. The core offering consists of study summaries (samenvattingen) for three degree programs: Business Administration (BA), Economics (ECO), and International Bachelor Economics and Business Economics (IBEB), each spanning two academic years with multiple course blocks. Products are available as individual purchases or through tiered annual subscriptions (Bronze/digital-only, Silver/paper-only, Gold/both formats). The company also offers pre-order options for upcoming summaries, on-campus pickup via Canon Copy Shop, and maintains an online learning portal (Mijn Leeromgeving) for digital content delivery. A separate sub-brand, Reken Maar Theorie, serves theory-based subjects. All materials are written and maintained by top-performing students.

Differentiator

Problem solved

Functional benefit

Brands

• Reken Maar Theorie: A summary line for theory subjects, separate from the main summary offerings for practical courses.

Products and services

• Business Administration (BA) Summaries Comprehensive study summaries for Business Administration students at Erasmus University Rotterdam, covering Year 1 (Blocks 1.1-1.5) and Year 2 (Blocks 2.1-2.5) subjects including Accounting, Decision Sciences, Finance, Behaviour in Organisations, Information Management, Introduction to Business Administration, Probability & Statistics, Marketing Management, Microeconomics, Primary Processes, Philosophy of Science, and Mathematics.
• Economics (ECO) Summaries Study summaries for Economics students at Erasmus University, covering Year 1 (ECO1, Blocks 1-5) and Year 2 (ECO2, Blocks 1-5) subjects including Accounting, Philosophy, Introduction to Behavioural Economics, Introduction to Mathematics, Macroeconomics, Micro Economics, Organisation & Strategy, Applied Statistics 1, Mathematics and Game Theory, Finance 1, History of Economic Thought, Introduction to Econometrics, Intermediate Accounting, International Economics, Applied Microeconomics, and Applied Statistics 2.
• International Bachelor Economics and Business Economics (IBEB) Summaries English-language study summaries for IBEB students at Erasmus University, covering Year 1 (IBEB1, Blocks 1-5) and Year 2 (IBEB2, Blocks 1-5) subjects including Accounting IBEB, Applied Statistics 1, Introduction to Behavioural Economics, Introduction to Mathematics, Macroeconomics, Mathematics and Game Theory, Micro Economics, Organisation & Strategy, Philosophy, Applied Microeconomics, Applied Statistics 2, Finance 1, History of Economic Thoughts, Intermediate Accounting, International Economics, and Introduction to Econometrics.
• Annual Study Summaries Subscription Annual subscription bundle granting students access to every summary across their program (or chosen field) for a full academic year. Sold in Bronze (digital only), Silver (paper only), and Gold (both digital and paper) tiers as a one-time annual payment with no automatic renewal, including free home delivery and immediate access to the previous year's summaries before new release dates.
• Mijn Leeromgeving (My Learning Environment) Web-based online learning portal where students purchase and access their digital study summaries organised by course. Subscribers can view all subjects within their academic year, receive new summaries on their official release dates, and access previous-year materials during pre-order windows.
• Reken Maar Theorie Sub-brand summary line dedicated to theory-based subjects, extending Reken Maar Verslagen's exam-preparation content beyond quantitative and economics courses to broader academic theory topics.

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature1 record

Partnerships

16 partnerships are on record, tiered core and minor.

• Books4YoucoreStrategic or Co-development PartnerFamily-owned printing business with 30+ years of experience. Prints and ships all Reken Maar summaries. Located at Helftheuvelweg 11 Unit D008, 5222AV Den Bosch. Returns are also sent to this address.
• Canon Copy ShopcoreChannel Partner/ Reseller/ DistributorOn-campus copy shop where students can purchase Reken Maar summaries immediately. Located on Erasmus University campus.
• STAR (Studentenvereniging voor Arbeidsmarktcommunicatie Rotterdam)minorGTM or Marketing PartnerStudent association for labor market communication at Erasmus University.
• Turing Students RotterdamminorGTM or Marketing PartnerStudent association at Erasmus University Rotterdam.
• SSR (Studenten Sportvereniging Rotterdam)minorGTM or Marketing PartnerStudent sports association at Erasmus University.
• Solve ConsultingminorGTM or Marketing PartnerConsulting student association at Erasmus University.
• ESN Rotterdam (Erasmus Student Network)minorGTM or Marketing PartnerErasmus student network for international students.
• IFSA RotterdamminorGTM or Marketing PartnerInternational student organization at Erasmus University.
• EMA (Erasmus Medical Association)minorGTM or Marketing PartnerMedical student association at Erasmus University.
• EESA (Erasmus Economics Student Association)minorGTM or Marketing PartnerEconomics student association at Erasmus University.
• EDS (Erasmus Debating Society)minorGTM or Marketing PartnerDebating society at Erasmus University.
• DCA RotterdamminorGTM or Marketing PartnerStudent association at Erasmus University.
• CSA EUR (Chinese Students Association)minorGTM or Marketing PartnerChinese students association at Erasmus University Rotterdam.
• 180DCminorGTM or Marketing PartnerConsulting organization at Erasmus University.
• MolliecoreTechnology or IntegrationPayment processor for handling online transactions. Processes name, address, and payment data including bank account and credit card numbers.
• PostNLcoreTechnology or IntegrationLogistics partner for shipping paper summaries to customers. Customers receive Track & Trace codes via Intrapost.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Chegg: US-listed incumbent in student learning support offering textbook rentals, study help, and tutoring. Overlaps with Reken Maar's exam-preparation value proposition as part of a broader student services portfolio.
• Scribd: Subscription-based digital library of books, audiobooks, and documents including user-uploaded academic study materials. Comparable recurring-subscription digital content distribution model at significantly larger scale.
• Course Hero: Large US-based study resource platform offering user-uploaded course notes, study guides, and tutoring. Comparable business model of monetizing student-generated academic content at much greater scale across US universities.

Direct peers

• Stuvia: Netherlands-based online marketplace where students buy and sell study summaries (samenvattingen) for Dutch university courses. Closest direct Dutch head-to-head competitor to Reken Maar in the summary commerce category.
• Studocu: Dutch-founded student-to-student study summary and notes platform. Operates a global marketplace for university course summaries, directly competing with Reken Maar Verslagen's business model of monetizing student-written course materials.
• Studeersnel: Dutch student summaries and study notes platform providing samenvattingen, lecture notes, and study guides for Dutch university courses. Directly competes in the same Erasmus-adjacent student study materials market.

Emerging players

• StudySmarter: German-founded mobile study platform offering flashcards, summaries, and study planning. Emerging European player in the same student study materials niche but with a stronger digital/tech-stack orientation.

Others

• JoHo (Join Higher & Onderwijs): Dutch volunteer-driven educational support organization offering study summaries and learning resources. Adjacent player in the Dutch student study materials ecosystem, focused on free/impact-mission distribution rather than commercial commerce.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/rekenmaar
• LinkedInlinkedin.com/company/reken-maar-verslagen

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reken Maar Verslagen