Kazeto
Kazeto is a Czech private manufacturer of handcrafted decorative and storage products made from recycled cardboard, including children's suitcases, round and square storage boxes, drawer cabinets, riveted designer suitcases, and hat boxes, sold via its own kazeto.cz e-shop, B2B small-reseller registration, and exports to the EU, Scandinavia, USA, and Japan; cardboard production was discontinued on 31 March 2026.
- Company typePrivate
- Founded1997
- HeadquartersPrerov, Czechia
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Kazeto does
Kazeto is a Czech private limited company (KAZETO, spol. s r.o., also referenced as KAZETO, společnost s ručením omezeným) headquartered at Husova 19, Přerov, Czech Republic. The company's lineage runs from a 1925 leather-goods business founded by Karel Zejda, through 1948 nationalization as a state enterprise under the KAZETO brand, to restitution to the founder's heirs and re-establishment in 1997. Its current form manufactures handcrafted decorative and storage products from recycled cardboard.
The product range includes children's suitcases and school cases; round, square, conical, and oval storage boxes; drawer boxes; riveted designer suitcases; hat boxes; tissue box covers in stone, metal, and rattan editions; office organizers (folders, binders, A4 drawer cabinets, DVD boxes, tablet covers); seasonal Christmas boxes and bags; and shipping boxes. Notable sub-brand or partnership lines include the Leitner Collection (premium non-woven textile-covered round boxes), DecorPlay (children's collaboration products), and Kolekce Krtek (licensed Little Mole character goods). Underlying technology is cardboard/paper-based manufacturing with hand-applied surface treatments — printed paper, water-based lacquers and paints, non-woven textile coverings, stone veneer, and rattan patterns — combined with designer collaborations.
Revenue is generated across three channels: direct-to-consumer e-commerce at kazeto.cz, a B2B registration channel for small resellers, and export distribution to EU countries, Scandinavia, USA, and Japan. Pricing is unit-based in Czech Koruna, ranging from roughly 26 Kč (folders) to 2,321 Kč (cabinet with drawers), with many SKUs currently discounted. Management consists of Ing. Libor Budík as Managing Director (Jednatel) and Vladimír Hučín overseeing investment administration. No institutional investors, funding rounds, or parent entities are reported. Production of cardboard suitcases and boxes was discontinued on 31 March 2026, with the e-shop repositioned to sell remaining inventory.
Kazeto firmographics
Firmographics- Name
- Kazeto
- Legal name
- KAZETO, společnost s ručením omezeným (spol. s r.o.)
- Website
- https://kazeto.cz
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kazeto is a Czech private manufacturer of handcrafted decorative and storage products made from recycled cardboard, including children's suitcases, round and square storage boxes, drawer cabinets, riveted designer suitcases, and hat boxes, sold via its own kazeto.cz e-shop, B2B small-reseller registration, and exports to the EU, Scandinavia, USA, and Japan; cardboard production was discontinued on 31 March 2026.
- Ownership category
- akta.pro rank
Kazeto industry classification
Industry- Product category
- Decorative cardboard storage and home goods
- NAICS
- Gift, Novelty, and Souvenir Retailers (45942)
- SIC
- Paperboard Containers & Boxes (2650)
- akta.pro primary industry
- Local Artisan, Handmade & Craft Gifts Retail (CRALAJAL)
- akta.pro secondary industries
- Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons) (CRADALAL), Greeting Cards, Gift Wrap & Party Paper Goods Distribution (CRAOALAJ)
Keywords
Where Kazeto is headquartered
LocationHeadquarters
- HQ city
- Prerov
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
Kazeto business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- E-commerce retail sales: Direct online retail sales to consumers through their own e-commerce platform. Prices range from approximately 35 Kč to over 2,300 Kč per product. Payment methods include cash on delivery, bank transfer, and payment cards.
- B2B wholesale: B2B registration available for small resellers, indicating wholesale distribution channel for business customers.
- Export sales: Significant portion of production exported to EU countries, Scandinavia, USA, and Japan. Products sold through important sales centers throughout Czech Republic.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Affordable children's suitcases and boxes starting from 138 Kč |
| Unit Pricing | Pay-as-you-go | Leitner Collection premium boxes from 238 Kč to 751 Kč |
| Unit Pricing | Pay-as-you-go | Tissue box holders from 65 Kč to 95 Kč |
| Unit Pricing | Pay-as-you-go | Office organizers and folders from 26 Kč to 2,321 Kč |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Kazeto product offering
Product offeringCore offering
Kazeto manufactures and sells handcrafted decorative cardboard products for home, office, and children's use, including storage boxes in various shapes (round, square, conical, oval), drawer boxes, children's suitcases and school cases, designer riveted suitcases, hat boxes, tissue box covers, office organizers, tablet covers, Christmas packaging, and shipping boxes. Products are made from recycled cardboard with surface treatments including printed paper, water-based lacquers, fabric coverings, stone veneer, and rattan patterns. The company sells directly to consumers via its own e-shop and retail centers, and exports internationally.
Product overview
Kazeto is a Czech manufacturer of attractive and modern cardboard products. The company offers a diverse portfolio centered on handcrafted storage solutions and accessories made from recycled cardboard: children's suitcases and cases (Dětské kufříky, Školní kufříky), interior storage boxes in various shapes (round Kulaté krabice, square Hranaté krabice, conical Kónické krabice, oval Oválné krabice), drawer boxes (Boxy se šuplíky), designer riveted suitcases (Nýtované kufry), hat boxes (Kloboukovky), decorative tissue box covers in various editions (Stone, Metal, Rattan), office products (folders, binders, DVD boxes, tablet covers), seasonal Christmas boxes and bags, and children's licensed collections (Krtek, DecorPlay). The company also produces specialty items like shipping boxes and drawer cabinets. Note: According to multiple sources, production of cardboard suitcases and boxes was discontinued on March 31, 2026.
Differentiator
Problem solved
Functional benefit
Brands
- Leitner collection: A collection of round boxes with star patterns in various colors (red, white, pink, turquoise) featuring non-woven textile covering
- DecorPlay
- Kolekce Krtek
Products and services
- Children's suitcases (Dětské kufříky)
- School cases (Školní kufříky)
- Round storage boxes (Kulaté krabice)
- Square and rectangular storage boxes (Hranaté krabice)
- Conical boxes (Kónické krabice)
- Oval and semi-oval boxes (Oválné / půloválné krabice)
- Drawer boxes (Boxy se šuplíky)
Companies that use Kazeto
Customer profileSegments3 records
Ideal customer profiles3 records
Kazeto technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Kazeto partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Domestic and foreign designerscoreKazeto collaborates with a wide range of domestic and international designers for product design and development. This design collaboration is a core part of their value proposition, combining traditional manufacturing with modern design aesthetics.
- DecorPlayminorLimited edition collaboration producing DecorPlay branded children's boxes and suitcases. Products include decorated boxes with train conductor designs for children.
- Leitner Collection designersminorPremium collection of round boxes featuring distinctive star and dot designs. The collection represents a collaboration with specific designers for high-end interior decoration products.
Scale indicators3 records
Recent moves8 records
Expansion highlights4 records
Kazeto competitors and assessment
Company assessmentBroad incumbents
- HAY: Danish contemporary design brand offering home goods, storage and lifestyle accessories. Comparable to Kazeto in designer-led aesthetic for home organization products, though HAY focuses on contemporary materials and design rather than recycled cardboard.
- MUJI: Japanese minimalist lifestyle brand retailing cardboard and recycled-paper storage boxes, stationery and home organization goods globally. Competes with Kazeto in the eco-friendly minimalist storage category with a much broader product portfolio and international retail footprint.
- The Container Store: US specialty retailer focused on storage and organization products for home and office, including boxes, bins and shelving. Overlaps with Kazeto on home and office storage solutions but operates at much larger scale as a multi-category retailer.
Regional players
- Søstrene Grene: Danish variety/home goods chain selling affordable decorative paper goods, storage products and gift items across European markets. Comparable to Kazeto in product mix (decorative cardboard storage and gift items) but operates at much larger retail scale across many countries.
- Flying Tiger Copenhagen: Danish variety retailer offering low-priced design-led home, gift and stationery items across Europe. Overlaps with Kazeto on decorative paper goods, gift boxes and seasonal items, though Flying Tiger sources globally rather than manufacturing in-house.
- JYSK: Scandinavian home goods retailer with broad assortment of storage, boxes and household organization products across European markets. Comparable to Kazeto on home storage category, but at significantly larger retail scale with global sourcing rather than domestic manufacturing.
Direct peers
- Bigso Box: Swedish manufacturer of collapsible, decorative cardboard and wood storage boxes sold across Europe. Direct product and category overlap with Kazeto's cardboard storage box line, including children's, home, and office organization use cases.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks4 records
Key highlights5 records
Customer concentration
Kazeto social profiles
Digital presenceKazeto financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kazeto leadership team
Management profileNumber of profiles
Profiles2 records
Kazeto funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kazeto M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kazeto
What does Kazeto do?
Kazeto manufactures and sells handcrafted decorative cardboard products for home, office, and children's use, including storage boxes in various shapes (round, square, conical, oval), drawer boxes, children's suitcases and school cases, designer riveted suitcases, hat boxes, tissue box covers, office organizers, tablet covers, Christmas packaging, and shipping boxes. Products are made from recycled cardboard with surface treatments including printed paper, water-based lacquers, fabric coverings, stone veneer, and rattan patterns. The company sells directly to consumers via its own e-shop and retail centers, and exports internationally.
Is Kazeto a public or private company?
Kazeto is a private company. It is classified as family owned and is currently operating.
When was Kazeto founded?
Kazeto was founded in 1997. It employs 51 to 100 people.
Where is Kazeto based?
Kazeto is headquartered in Prerov, Czechia, in the Europe region.
How does Kazeto make money?
Three revenue lines are on record. E-commerce retail sales are the primary driver. The others are B2B wholesale and export sales.
Who are Kazeto's main competitors?
Broad incumbents on record are HAY, MUJI and The Container Store. Regional players are Søstrene Grene, Flying Tiger Copenhagen and JYSK. Bigso Box is listed as a direct peer.
Does Kazeto have an API?
No public API is recorded for Kazeto.
What industry is Kazeto in?
Kazeto's product category is Decorative cardboard storage and home goods. Its primary akta.pro industry code is CRALAJAL, Local Artisan, Handmade & Craft Gifts Retail, with a secondary code of CRADALAL, Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons). Its NAICS code is 45942 and its SIC code is 2650.