BlueCard
Bluecard Technologies Corp. (NEEQ: 834515) is a Beijing-based AIoT smart parking and security solutions provider serving parking operators, property managers, real estate developers, and commercial centers in China and select international markets with AI-embedded license plate recognition, parking guidance, RFID guard tour, and EV charging systems.
- Company typePublic
- Founded2002
- HeadquartersHaidian, China
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What BlueCard does
Bluecard Technologies Corp. (NEEQ: 834515) is a Chinese AIoT smart parking and security solutions company founded in January 2002 and headquartered in Zhongguancun Software Park, Haidian District, Beijing. The company develops and sells AI-embedded hardware (license plate recognition barrier gates, HD camera-based parking guidance detectors, RFID guard tour devices, and integrated EV charging machines) along with an AIoT cloud parking platform that enables unmanned and group-level parking lot management. Core proprietary technology includes a License Plate Focus Exposure patent that delivers >99% recognition accuracy and front-end embedded AI recognition achieving near 100% parking space accuracy without a server.
The company serves parking lot operators, property management companies, real estate developers, and large commercial centers, with designated-partner relationships with Alibaba Group, Sino-Ocean Group, and Zhongjun Group, plus government designations as the parking supplier for the Beijing 2022 Winter Olympics and the China International Import Expo (CIIE). It has an installed base of more than 8,000 cases and 30,000 lanes across China, supported by 17 directly affiliated branches and two cloud service centers in Shijiazhuang and Hefei, with additional RFID guard tour deployments internationally (FedEx, Siemens, Marriott, Vodafone, Bayer, Costco, Honda, Bridgestone, Goodyear, Pfizer, Turk Telecom, G4S, and others across Europe and Asia).
Revenue is generated primarily through one-time hardware sales of AIoT parking and security equipment, supplemented by recurring cloud-hosted unmanned parking lot services and EV charging management solutions. The company also receives government R&D support from the National Innovation Fund. Bluecard holds 48 patents and 72 software copyrights and has been recognized as a National High-tech Zone Top 100 Fast Growth Enterprise, a Zhongguancun Top 100 High Growth Enterprise, one of China's Top 10 National Brands of Security and Protection, and one of China's Top 10 Brands of Intelligent Parking System. Bluecard Technologies Corp. (NEEQ: 834515) is a Chinese AIoT smart parking and security solutions company founded in January 2002 and headquartered in Zhongguancun Software Park, Haidian District, Beijing. The company develops and sells AI-embedded hardware (license plate recognition barrier gates, HD camera-based parking guidance detectors, RFID guard tour devices, and integrated EV charging machines) along with an AIoT cloud parking platform that enables unmanned and group-level parking lot management. Core proprietary technology includes a License Plate Focus Exposure patent that delivers >99% recognition accuracy and front-end embedded AI recognition achieving near 100% parking space accuracy without a server.
The company serves parking lot operators, property management companies, real estate developers, and large commercial centers, with designated-partner relationships with Alibaba Group, Sino-Ocean Group, and Zhongjun Group, plus government designations as the parking supplier for the Beijing 2022 Winter Olympics and the China International Import Expo (CIIE). It has an installed base of more than 8,000 cases and 30,000 lanes across China, supported by 17 directly affiliated branches and two cloud service centers in Shijiazhuang and Hefei, with additional RFID guard tour deployments internationally (FedEx, Siemens, Marriott, Vodafone, Bayer, Costco, Honda, Bridgestone, Goodyear, Pfizer, Turk Telecom, G4S, and others across Europe and Asia).
Revenue is generated primarily through one-time hardware sales of AIoT parking and security equipment, supplemented by recurring cloud-hosted unmanned parking lot services and EV charging management solutions. The company also receives government R&D support from the National Innovation Fund. Bluecard holds 48 patents and 72 software copyrights and has been recognized as a National High-tech Zone Top 100 Fast Growth Enterprise, a Zhongguancun Top 100 High Growth Enterprise, one of China's Top 10 National Brands of Security and Protection, and one of China's Top 10 Brands of Intelligent Parking System.
BlueCard firmographics
Firmographics- Name
- BlueCard
- Legal name
- Bluecard Technologies Corp.
- Website
- https://bluecardsoft.com
- Company type
- Public
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Bluecard Technologies Corp. (NEEQ: 834515) is a Beijing-based AIoT smart parking and security solutions provider serving parking operators, property managers, real estate developers, and commercial centers in China and select international markets with AI-embedded license plate recognition, parking guidance, RFID guard tour, and EV charging systems.
- Ownership category
- akta.pro rank
BlueCard industry classification
Industry- Product category
- Smart Parking Equipment
- NAICS
- Parking Lots and Garages (812930)
- akta.pro primary industry
- Digital Payments & Enforcement for Parking (Mobile Pay, LPR/ANPR, Citation Mgmt) (TLAJAIAE)
- akta.pro secondary industries
- Parking Management & Enforcement (Citations, Permits, Compliance) (BPABAKAB), Parking & Toll Payment/Reservation Platforms (BPAMAIAL)
Keywords
Where BlueCard is headquartered
LocationHeadquarters
- HQ city
- Haidian
- HQ country
- China
- HQ region
- Asia
Offices4 records
Markets served
BlueCard business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Hardware Product Sales: Sale of AIoT parking equipment including license plate recognition machines, barrier gates, parking guidance displays, HD camera-based detectors, RFID guard tour devices, and EV charging equipment.
- Cloud Platform Services: Cloud-hosted unmanned parking lot services providing smart parking scenario construction and operation hosting to parking lot operators. Includes AIoT cloud platform connectivity for parking lot management.
- Parking and Charging Management Solutions: Integrated parking and EV charging management systems with revenue growth solutions for parking lot operators, including no-sensing charging and combined payment systems.
- National Innovation Fund Support: Government funding support from the National Innovation Fund for innovation and R&D activities.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
BlueCard product offering
Product offeringCore offering
BlueCard (Bluecard Technologies Corp.) develops, manufactures and sells AIoT-based smart parking and security equipment including license plate recognition barrier gates, HD camera-based parking guidance detectors, RFID guard tour patrol devices and integrated EV charging management machines. The company also offers cloud-hosted unmanned parking lot services and group-level parking management solutions to parking lot operators, real estate developers and property management companies across China.
Product overview
BlueCard (Bluecard Technologies Corp.) offers an integrated portfolio of AIoT-based smart parking and security solutions. The core product lines include: (1) AIoT Parking Lot systems featuring AI barrier gate integration machines, LCD/LED AI recognition devices, and full monitoring recognition machines with license plate recognition rates above 99%; (2) Parking Guidance Systems using HD camera-based detectors (V5/V6) with AI video technology for real-time space detection and color-screen displays; (3) RFID Guard Tour Systems with contactless patrol devices (BP-2012S/F), cloud handheld terminals, and checkpoint tags; and (4) Parking Charging Management products including advanced and basic charging machines, AI parking space recognition, smart space locks, and DC charging piles. Solutions span from single parking lot management to group cloud parking lots and city-level platforms. The company was established in January 2002, listed on NEEQ (stock code 834515), and holds 48 patents and 72 software copyrights.
Differentiator
Problem solved
Functional benefit
Products and services
- AI Barrier Gate Integration Machine
Quantifiable outcome
- AI license plate recognition rate exceeds 99%
- +4 more outcomes
Companies that use BlueCard
Customer profileNamed customers29 records
Segments4 records
Ideal customer profiles4 records
BlueCard technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability5 records
Feature4 records
BlueCard partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Alibaba GroupcoreBluecard has become the designated partner of Alibaba for smart parking solutions, providing AIoT parking lot management systems for Alibaba's commercial properties including Alibaba Center Hongqiao, Alibaba Binjiang Software Park, and Ali Center Shenzhen.
- Sino-Ocean GroupcoreDesignated partner for large commercial centers and real estate properties managed by Sino-Ocean Group. Bluecard provides parking management solutions for Sino-Ocean residential complexes and commercial properties.
- Zhongjun GroupcoreDesignated partner for Zhongjun Group's large commercial centers and real estate developments in China, providing integrated smart parking and facility management solutions.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
BlueCard competitors and assessment
Company assessmentBroad incumbents
- Dahua Technology: Shenzhen-listed (002236) Chinese video-surveillance and AI company offering parking access, ANPR, and smart-parking solutions as part of its broader security portfolio—direct product overlap with BlueCard's LPR/barrier/camera stack.
- Genetec: Canadian unified security and parking platform vendor whose AutoVu ANPR/LPR and Security Center offerings overlap with BlueCard's AI recognition and parking-management products, though from a broader security-software base.
- Hikvision: China-headquartered global video-surveillance leader (002415) whose portfolio includes parking access control, ANPR/LPR cameras, and integrated smart-parking solutions. Overlaps with BlueCard but competes from a much broader surveillance platform rather than a parking-specialist base.
- Axis Communications: Swedish network-camera and access-control vendor (Canon subsidiary) providing ANPR cameras and parking-vertical solutions that overlap with BlueCard's camera-based detectors and LPR cameras from a broader hardware portfolio.
Direct peers
- Jieshun Technology: Shenzhen-listed (002609) Chinese smart-parking solutions provider offering AI barrier gates, LPR cameras, parking guidance, and cloud platform software—the closest direct competitor to BlueCard in the domestic China smart-parking market.
- SKIDATA: International parking and access management solutions provider (Kudelski subsidiary) offering barriers, payment, and cloud-based parking management—comparable in product scope to BlueCard's AIoT parking platform, serving as the European/global analogue.
- Refine Sci-Tech (Cubic Technology / 立方控股): Chinese smart-parking technology provider offering AI-based parking management, guidance, and payment systems, directly competing with BlueCard in the domestic China market for AIoT parking deployments.
- DESIGNA: German-headquartered parking management systems provider delivering barriers, payment terminals, and cloud parking platforms directly comparable to BlueCard's AIoT parking and unmanned-operations stack, focused on European markets.
- Nedap: Netherlands-listed technology company with a dedicated smart-parking platform covering parking guidance, license plate recognition, and EV charging integration—closely comparable to BlueCard's integrated parking + charging stack.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks4 records
Key highlights7 records
Customer concentration
BlueCard financial estimates
Financial estimateRevenue estimate
Valuation estimate
BlueCard leadership team
Management profileNumber of profiles
BlueCard subsidiaries and ownership
Company hierarchySubsidiaries3 records
BlueCard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BlueCard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BlueCard
What does BlueCard do?
BlueCard (Bluecard Technologies Corp.) develops, manufactures and sells AIoT-based smart parking and security equipment including license plate recognition barrier gates, HD camera-based parking guidance detectors, RFID guard tour patrol devices and integrated EV charging management machines. The company also offers cloud-hosted unmanned parking lot services and group-level parking management solutions to parking lot operators, real estate developers and property management companies across China.
Is BlueCard a public or private company?
BlueCard is a public company. It is classified as public and is currently operating.
When was BlueCard founded?
BlueCard was founded in 2002. It employs 101 to 250 people.
Where is BlueCard based?
BlueCard is headquartered in Haidian, China, in the Asia region.
How does BlueCard make money?
Four revenue lines are on record. Hardware Product Sales are the primary driver. The others are cloud Platform Services, parking and Charging Management Solutions and national Innovation Fund Support.
Who are BlueCard's main competitors?
Broad incumbents on record are Dahua Technology, Genetec, Hikvision and Axis Communications. Direct peers are Jieshun Technology, SKIDATA, Refine Sci-Tech (Cubic Technology / 立方控股), DESIGNA and Nedap.
Does BlueCard have an API?
No public API is recorded for BlueCard.
What industry is BlueCard in?
BlueCard's product category is Smart Parking Equipment. Its primary akta.pro industry code is TLAJAIAE, Digital Payments & Enforcement for Parking (Mobile Pay, LPR/ANPR, Citation Mgmt), with a secondary code of BPABAKAB, Parking Management & Enforcement (Citations, Permits, Compliance). Its NAICS code is 812930.