Bathe Brand
- Company typePrivate
- Founded2021
- HeadquartersNew Orleans, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Bathe Brand firmographics
Firmographics- Name
- Bathe Brand
- Legal name
- Bathe Brand
- Website
- https://bathebrand.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Bathe Brand industry classification
Industry- Product category
- Bath and Body Care
- NAICS
- Toilet Preparation Manufacturing (325620), Cosmetics, Beauty Supplies, and Perfume Retailers (456120)
- SIC
- Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Bath Additives (Bath Bombs, Salts, Oils, Soaks) (CRABAEAE)
- akta.pro secondary industry
- Spa Body Treatments & Massage (Oils, Scrubs, Wraps) (CRABALAG)
Keywords
Where Bathe Brand is headquartered
LocationHeadquarters
- HQ city
- New Orleans
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bathe Brand business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Direct Product Sales: Bathe Brand generates revenue through direct-to-consumer sales of body care products including Anointing Oils, Sea Soaks, and Discovery Sets sold through their e-commerce platform at fixed unit prices
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Anointing Oil - Palo Santo + Vetiver |
| Unit Pricing | Pay-as-you-go | Anointing Oil - Neroli + Myrrh |
| Unit Pricing | Pay-as-you-go | Anointing Oil - Lavender + Sandalwood |
| Unit Pricing | Pay-as-you-go | Anointing Oil - Clary Sage + Citrus |
| Unit Pricing | Pay-as-you-go | Discovery Set |
| Unit Pricing | Pay-as-you-go | Lac Rose Sea Soak |
| Unit Pricing | Pay-as-you-go | Nile Sea Soak |
| Unit Pricing | Pay-as-you-go | Mood Mylk Soak |
| Unit Pricing | Pay-as-you-go | Gift Card |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Bathe Brand product offering
Product offeringCore offering
Bathe Brand manufactures and sells a focused line of sensory botanical body care products for self-care rituals. The portfolio centers on Anointing Oils (four signature scent profiles functioning as body cleansing balms) and Sea Soaks (mineral-rich bath soaks including Nile Sea Soak, Lac Rose Sea Soak, and Mood Mylk Soak). Products are sold directly to consumers at fixed unit prices via the brand's own e-commerce site, with an international channel partner handling UK, EU, and Canada sales.
Product overview
Bathe Brand is a direct-to-consumer bathing ritual and body care company offering a focused product line centered on sensory self-care rituals. The core product portfolio consists of two main categories: Anointing Oils (body cleansing balms available in four signature scent profiles—Palo Santo + Vetiver, Neroli + Myrrh, Lavender + Sandalwood, and Clary Sage + Citrus) and Sea Soaks (bath soaks including Nile Sea Soak, Lac Rose Sea Soak, and Mood Mylk Soak). The Anointing Oil Discovery Set serves as an entry-point add-on, allowing customers to sample all four oil variants. The products are unified by the brand's philosophy of botanical-based, affirming self-care rituals using aromatic plant medicine. The company sells directly through its e-commerce platform and through brand partner YUTYBAZAR in the UK, EU, and Canada.
Differentiator
Problem solved
Functional benefit
Products and services
- Anointing Oil (Palo Santo + Vetiver) A body oil cleansing balm combining Palo Santo and grounding Vetiver to recenter mind and body while firming and strengthening the skin, with antibacterial and antimicrobial properties that cleanse without stripping. Sold at $60 per 2oz bottle to individual consumers via bathebrand.com.
- Anointing Oil (Neroli + Myrrh) A body oil cleansing balm formulated for gentle skin types that restores and fortifies dry, challenged, and mature skin without irritation, with a light scent tolerated by sensitive skin. Sold at $60 per bottle to individual consumers.
- Anointing Oil (Lavender + Sandalwood) The brand's best-selling Anointing Oil combining Lavender and Sandalwood to calm the body and awaken the spirit, packed with antioxidants, stimulating skin cell regeneration, easing anxiety, and promoting restful sleep. Sold at $60 per bottle.
- Anointing Oil (Clary Sage + Citrus) An energizing Anointing Oil blend that brightens body and mind, heals minor abrasions, diminishes blemishes, and offers anti-inflammatory and euphoric properties beneficial for cramps and PMS. Sold at $60 per bottle.
- Anointing Oil Discovery Set A discovery set bundling four 1oz Anointing Oils (Palo Santo + Vetiver, Neroli + Myrrh, Lavender + Sandalwood, and Clary Sage + Citrus) so customers can sample every scent profile. Sold at $30 as an entry-point offering.
- Nile Sea Soak A mineral-rich bath soak combining Dead Sea salt with antioxidant-rich Butterfly Pea Flower and Blue Tansy to restore, detoxify, and support glowing skin, with Blue Tansy and Chamomile aromatherapy for tranquility. Price not publicly listed on shop page.
- Lac Rose Sea Soak A pink mineral salt soak with magnesium to soothe sore muscles and revitalize the body, infused with herbal passionflower and a patchouli, vanilla, and myrrh aroma for relaxation. Sold at $46.
- Mood Mylk Soak A vegan mylk bath soak combining coconut, vanilla, aloe, and burdock to rebuild the moisture barrier, soothe discomfort, and lift spirits, suitable for eczema, psoriasis, and sunburn. Sold at $32.
- Gift Card Digital gift cards available in $50, $75, $100, $150, and $200 denominations for purchasing Bathe Brand products, enabling consumers to give self-care as a gift.
Quantifiable outcome
- Products formulated to heal skin disorders without harsh steroid creams
Companies that use Bathe Brand
Customer profileSegments2 records
Ideal customer profiles2 records
Bathe Brand technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
Bathe Brand partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- YutybazarcoreInternational brand partnership for UK, EU, and Canada markets. Yutybazar serves as the exclusive international partner handling distribution and sales for Bathe Brand products in these regions through their website yutybazar.com. This partnership enables Bathe Brand to serve international customers while maintaining domestic direct-to-consumer operations.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Bathe Brand competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key highlights6 records
Customer concentration
Bathe Brand social profiles
Digital presenceBathe Brand financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bathe Brand leadership team
Management profileNumber of profiles
Profiles1 record
Bathe Brand funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bathe Brand M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bathe Brand
What does Bathe Brand do?
Bathe Brand manufactures and sells a focused line of sensory botanical body care products for self-care rituals. The portfolio centers on Anointing Oils (four signature scent profiles functioning as body cleansing balms) and Sea Soaks (mineral-rich bath soaks including Nile Sea Soak, Lac Rose Sea Soak, and Mood Mylk Soak). Products are sold directly to consumers at fixed unit prices via the brand's own e-commerce site, with an international channel partner handling UK, EU, and Canada sales.
Is Bathe Brand a public or private company?
Bathe Brand is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bathe Brand founded?
Bathe Brand was founded in 2021. It employs 1 to 10 people.
Where is Bathe Brand based?
Bathe Brand is headquartered in New Orleans, United States, in the North America region.
How does Bathe Brand make money?
One revenue line is on record: direct Product Sales.
Does Bathe Brand have an API?
No public API is recorded for Bathe Brand.
What industry is Bathe Brand in?
Bathe Brand's product category is Bath and Body Care. Its primary akta.pro industry code is CRABAEAE, Bath Additives (Bath Bombs, Salts, Oils, Soaks), with a secondary code of CRABALAG, Spa Body Treatments & Massage (Oils, Scrubs, Wraps). Its NAICS code is 325620 and its SIC code is 2844.