Madisound Speaker Components
Madisound Speaker Components is a privately held, Wisconsin-based e-commerce retailer founded in 1972 that sells premium DIY speaker drivers, crossover components, cabinet parts, and complete speaker kits sourced from over 40 high-end audio brands to individual builders and audio professionals worldwide.
- Company typePrivate
- Founded1972
- HeadquartersMiddleton, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Madisound Speaker Components does
Madisound Speaker Components, Inc. is a privately held, specialty e-commerce retailer of high-end loudspeaker components and DIY speaker kits, headquartered in Middleton, Wisconsin, and in continuous operation since 1972. The company sells raw speaker drivers (woofers, tweeters, midranges, full range, coaxial, subwoofers, passive radiators), passive crossover components (capacitors, inductors, resistors, circuit boards), cabinet parts and hardware, wire and terminals, amplifier modules, and complete pre-engineered speaker kits to individual audio enthusiasts, home theater builders, car audio installers, and audio professionals worldwide. Its catalog spans over 40 premium brands including Accuton, Audax, SB Acoustics, Scan-Speak, Seas, Morel, Purifi, SB Audience, Fostex, and Markaudio, alongside Madisound's own proprietary component lines (Sidewinder air core inductors, Steel Laminate inductors, sandcast wirewound resistors, and Matrix/103B/64B crossover circuit boards).
The company's commercial model is direct-to-consumer, with revenue generated almost entirely from one-time unit sales priced individually by component (capacitors and resistors from under $1, premium drivers up to $479+, and complete kits ranging from $225 to $3,749+). A smaller services stream covers speaker repair, vintage restoration, and retrofits. Madisound differentiates through free expert DIY design support bundled with every purchase, professionally assembled crossover circuits built to exact specifications, and an exclusive co-branded kit line designed by John Krutke of Zaph Audio (SR71, ZA5 family, ZRT, SB12.3). Distribution is conducted via the company's own web storefront, US/Canada/international shipping (including freight forwarding for unserved countries), phone ordering, and in-store pickup at the Middleton warehouse; a curated referral network of third-party cabinet builders extends the offering for customers who need pre-built enclosures.
Operationally, Madisound is a small private company (11-50 employees) with no disclosed external funding, no parent company, no subsidiaries, and no management team publicly identified. The business has no public API, no native mobile app, no disclosed AI/ML capabilities, and no certifications or patents. Marketing relies on expertise-driven content (Crossover Design Library, Cabinet Design Library, Driver Spec Sheets, Speaker Calculators), customer reviews, the Zaph Audio partnership, Facebook community engagement, and referrals through cabinet builders rather than paid advertising. Geographic reach is claimed as worldwide, though active shipping lanes concentrate on the US and Canada with international delivery handled case-by-case.
Madisound Speaker Components firmographics
Firmographics- Name
- Madisound Speaker Components
- Legal name
- Madisound Speaker Components, Inc.
- Website
- https://madisoundspeakerstore.com
- Company type
- Private
- Founded year
- 1972
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Madisound Speaker Components is a privately held, Wisconsin-based e-commerce retailer founded in 1972 that sells premium DIY speaker drivers, crossover components, cabinet parts, and complete speaker kits sourced from over 40 high-end audio brands to individual builders and audio professionals worldwide.
- Ownership category
- akta.pro rank
Madisound Speaker Components industry classification
Industry- Product category
- DIY Speaker Components
- NAICS
- Audio and Video Equipment Manufacturing (33431)
- SIC
- Household Audio & Video Equipment (3651), Wholesale-Electronic Parts & Equipment, Nec (5065)
- akta.pro primary industry
- Hi‑Fi / Audiophile Components (DACs, Amps, Turntables, Streamers) (CRACANAI)
Keywords
Where Madisound Speaker Components is headquartered
LocationHeadquarters
- HQ city
- Middleton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Madisound Speaker Components business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Product Sales (Components & Kits): Primary revenue from selling speaker drivers, crossover components, cabinet parts, terminals, wire, amplifiers, and complete DIY speaker kits. Products range from individual components ($0.50-$479+) to complete speaker kits ($225-$3,749+). Both one-time component purchases and bundled kit sales.
- Services (Repair, Restoration, Retrofits): Revenue from speaker repair services including speaker replacement, vintage speaker restoration, and speaker retrofits. These are fee-for-service offerings.
- Gift Certificates: Sale of gift certificates redeemable for any product in the store, providing flexible gifting options for customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Speaker Drivers - Individual units with brand-specific pricing |
| Unit Pricing | Pay-as-you-go | Speaker Kits - Complete packages with optional accessories |
| Unit Pricing | Pay-as-you-go | Crossover Components - Individual passive components |
| Unit Pricing | Pay-as-you-go | Cabinet Parts & Supplies - Various mounting and finishing materials |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels5 records
Madisound Speaker Components product offering
Product offeringCore offering
Madisound Speaker Components is a specialty e-commerce retailer and distributor of high-end DIY loudspeaker components. The company sells raw speaker drivers (woofers, tweeters, midranges, full range, coaxial, subwoofers, passive radiators) sourced from 40+ premium brands, crossover parts (capacitors, inductors, resistors, circuit boards), cabinet parts, wire, terminals, and amplifiers. They also offer pre-engineered speaker kits that bundle drivers and assembled crossovers, as well as speaker repair, restoration, and retrofitting services.
Product overview
Madisound Speaker Components is a specialty e-commerce retailer and distributor of high-end DIY loudspeaker components, serving builders worldwide from Middleton, Wisconsin. The product portfolio is organized as a multi-category catalog rather than a unified software platform. The core offering centers on raw speaker drivers — woofers, tweeters, midranges, full range drivers, coaxial drivers, subwoofers, and passive radiators — sourced from over 40 premium brands including Accuton, Audax, SB Acoustics, Scan-Speak, Seas, Morel, Purifi, SB Audience, Fostex, and Markaudio. These are complemented by crossover parts (capacitors from ClarityCap/Mundorf/Solen, inductors including Madisound's own Sidewinder and Steel Laminate lines, resistors, circuit boards), cabinet parts (acoustic damping, ports, adhesives, grills, hardware), wire and terminals, and amplifier modules (Hypex FusionAmp). A significant differentiator is the pre-engineered speaker kit program, which bundles drivers, assembled crossovers, and accessories into complete build packages — most notably the exclusive Zaph|Audio co-branded kit line designed by John Krutke, covering bookshelf (SR71, ZA5.2), MTM/center (ZA5.3, ZA5.3c), towers (ZA5.3t, ZA5.5, ZRT), and 3-way (SB12.3) configurations. The company also offers cabinets, amps, education resources (books, test CDs), and professional services (vintage restoration, retrofits). Free DIY design support is provided with every purchase.
Differentiator
Problem solved
Functional benefit
Products and services
- Speaker Drivers A comprehensive catalog of raw loudspeaker driver components including woofers (ranging from 3" to 31"), tweeters (soft dome, AMT, beryllium, ceramic, diamond, ribbon, ring radiator, bullet, horn, super tweeters), midrange drivers, full range drivers, coaxial drivers, subwoofers, and passive radiators. Drivers come from brands such as Accuton, Audax, SB Acoustics, Scan-Speak, Seas, Morel, Purifi, Hypex, SB Audience, Fostex, and others.
- Speaker Kits
- Crossover Parts
- Cabinets
- Amplifiers
- Speaker Repair Parts
- Speaker Repair, Restoration & Retrofitting Services
- Wire and Cables
- Terminals
- Cabinet Parts and Supplies
- Madisound Brand Components
- Zaph|Audio Speaker Kit Line
Quantifiable outcome
- 45-day return policy ensures customer satisfaction
- +2 more outcomes
Companies that use Madisound Speaker Components
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Madisound Speaker Components technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Madisound Speaker Components partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship and minor.
- Zaph Audio (John Krutke)flagshipMadisound has an exclusive partnership with John Krutke of Zaph Audio for DIY speaker kit designs. Madisound offers the Zaph|Audio branded kit line including ZA5 family (ZA5.2, ZA5.3, ZA5.3c, ZA5.3t, ZA5.5), ZRT (2-way and 2.5-way), SR71, and SB12.3. Madisound professionally assembles the crossovers to exact Zaph specifications using premium components. This partnership provides Madisound with unique, differentiated kit offerings backed by one of the most respected names in DIY speaker building.
- Speaker HardwareminorThird-party cabinet builder listed on Madisound's Speaker Cabinet Builders page as a recommended option for customers who want pre-built enclosures for their DIY kit purchases.
- Denton WoodworkersminorThird-party cabinet builder listed on Madisound's Speaker Cabinet Builders page. Contact: Killian Smith, [email protected].
- Big Wood StudiominorThird-party cabinet builder listed on Madisound's Speaker Cabinet Builders page. Contact: Bob Berner, [email protected].
- J&F Wood ProductsminorThird-party cabinet builder listed on Madisound's Speaker Cabinet Builders page. Contact: Adolfo Vasquez, [email protected].
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Madisound Speaker Components competitors and assessment
Company assessmentBroad incumbents
- Crutchfield: Large US consumer electronics retailer offering home audio, car audio, and speakers at mass-market price points with broader categories. Overlaps with Madisound only at the consumer audio retail layer, not in DIY components or kits.
Direct peers
- Antique Electronic Supply: Long-established US retailer of vintage audio parts including speakers, drivers, and restoration components. Overlaps with Madisound in the restoration and replacement-parts segment of the DIY audio market.
- SoundImports: EU-based e-commerce retailer focused on hi-fi DIY speaker drivers and crossover components, serving European builders with brands similar to those carried by Madisound. Direct overlap on catalog and target audience, though primarily European.
- Parts Express: The largest US retailer of DIY loudspeaker drivers, crossover parts, and speaker kits, serving hobbyist builders worldwide. Direct head-to-head competitor to Madisound across raw drivers, crossover components, kits, and accessories.
- Meniscus Audio: US-based DIY speaker retailer offering driver sales, complete kits, and assembly services (including crossover assembly). Operates in the same niche of curated hi-fi driver brands and bundled DIY kit offerings as Madisound.
- Audiophonics: France-based retailer specializing in DIY hi-fi audio including speaker kits, Class-D amplifiers, and high-end components. Comparable to Madisound in serving DIY speaker builders with bundled kits and premium parts.
Others
- Mundorf: German premium crossover component manufacturer (capacitors, inductors, resistors) whose parts are heavily stocked and sold by Madisound. Functions as a key supplier rather than a competitor.
- SB Acoustics: OEM manufacturer of premium speaker drivers whose products (drivers used in the SB12.3 and other kits) Madisound distributes. Sits upstream in the same value chain rather than competing directly with Madisound retail.
- Hypex Electronics: Dutch Class-D amplifier module maker (including the FusionAmp FA503 that Madisound resells). Adjacent supplier-partner in Madisound's amplifier category rather than a retail competitor.
Emerging players
- HiFiBerry: Maker of DIY DAC/streaming and amplification modules for the Raspberry Pi/hi-fi hobbyist market. Partial overlap with Madisound in the active/amplifier builder category, but focused on source electronics rather than passive speakers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Madisound Speaker Components social profiles
Digital presenceMadisound Speaker Components financial estimates
Financial estimateRevenue estimate
Valuation estimate
Madisound Speaker Components leadership team
Management profileNumber of profiles
Madisound Speaker Components funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Madisound Speaker Components M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Madisound Speaker Components
What does Madisound Speaker Components do?
Madisound Speaker Components is a specialty e-commerce retailer and distributor of high-end DIY loudspeaker components. The company sells raw speaker drivers (woofers, tweeters, midranges, full range, coaxial, subwoofers, passive radiators) sourced from 40+ premium brands, crossover parts (capacitors, inductors, resistors, circuit boards), cabinet parts, wire, terminals, and amplifiers. They also offer pre-engineered speaker kits that bundle drivers and assembled crossovers, as well as speaker repair, restoration, and retrofitting services.
Is Madisound Speaker Components a public or private company?
Madisound Speaker Components is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Madisound Speaker Components founded?
Madisound Speaker Components was founded in 1972. It employs 11 to 50 people.
Where is Madisound Speaker Components based?
Madisound Speaker Components is headquartered in Middleton, United States, in the North America region.
How does Madisound Speaker Components make money?
Three revenue lines are on record. Product Sales (Components & Kits) is the primary driver. The others are services (Repair, Restoration, Retrofits) and gift Certificates.
Who are Madisound Speaker Components's main competitors?
Crutchfield is listed as a broad incumbent. Direct peers are Antique Electronic Supply, SoundImports, Parts Express, Meniscus Audio and Audiophonics. Others are Mundorf, SB Acoustics and Hypex Electronics. HiFiBerry is listed as an emerging player.
Does Madisound Speaker Components have an API?
No public API is recorded for Madisound Speaker Components.
What industry is Madisound Speaker Components in?
Madisound Speaker Components's product category is DIY Speaker Components. Its primary akta.pro industry code is CRACANAI, Hi‑Fi / Audiophile Components (DACs, Amps, Turntables, Streamers). Its NAICS code is 33431 and its SIC code is 3651.