What Bode Energy Equipment does

Bode Energy Equipment (西安宝德自动化股份有限公司) is a Chinese industrial automation company founded in April 2001 and headquartered in Xi'an, Shaanxi. It designs and manufactures electrical drive and integrated control systems primarily for petroleum drilling and oil production, with secondary lines in metallurgy and general industrial automation (variable frequency drives, crane control, metallurgical line control). Its core technology stack combines AC/DC electric drive control, digital vector frequency conversion, computer control, and network-based integrated control architectures, with products spanning land and offshore drilling rigs from 3,000m to 12,000m depth. The flagship WB-ZJ120DB system was the world's first 12,000m land AC variable frequency ultra-deep well drilling rig electric control system, contributing to nine 'China First' achievements and over 70 independent IP rights including US, Canadian, and PCT patents.

The company generates revenue primarily through project-based hardware sales of integrated drilling rig control systems, oil production control systems (including intelligent control skids), and industrial automation equipment (BEM500/BEM520 variable frequency drives, crane anti-sway and positioning systems, WB-SL/WB-CGL metallurgical line control systems), supplemented by after-sales service, training, and spare parts. Go-to-market is direct enterprise field sales targeting the three Chinese national oil companies (Sinopec, CNOOC, PetroChina) and drilling rig OEMs (Baoji Petroleum Machinery, KMG, COSL), with additional international footprint in Russia, Kazakhstan, Oman, and Korea. Bode listed on the Shenzhen Stock Exchange ChiNext board (300023) in October 2009 as one of the first 28 ChiNext companies and holds ISO9001, ISO14001, OHSAS18001, CE, explosion-proof, and oilfield network access certifications.

The company operates a small organization of 51-100 employees across its Xi'an headquarters (Caotang Science and Technology Industrial Base) and an R&D testing center (Jinye Yi Lu). It has expanded its corporate group via a 2015 major asset restructuring to include Shaanxi Hualu Chemical Environmental Protection (industrial wastewater PPP projects) and Qinghui Lease (financial leasing) as majority-owned subsidiaries. Recent technology initiatives include a three-party joint development with Sinopec Zhongyuan Petroleum Engineering and Tsinghua University for China's first MW-level flywheel energy storage hybrid drilling rig power system.

Name

Bode Energy Equipment

Legal name

西安宝德自动化股份有限公司

Website

https://bode-e.com

Company type

Public

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

Bode Energy Equipment is a Xi'an-based Chinese industrial automation company that designs and manufactures integrated electrical control systems for petroleum drilling rigs (3,000m-12,000m depth), oil production platforms, and variable frequency drives, serving national oil companies (Sinopec, CNOOC, PetroChina) and drilling rig OEMs domestically and in Russia, CIS, and the Middle East.

Ownership category

akta.pro rank

Product category

Industrial Automation Equipment for Petroleum Drilling

NAICS

Oil and Gas Field Machinery and Equipment Manufacturing (333132), Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513)

SIC

Oil & Gas Field Machinery & Equipment (3533), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Oilfield Equipment Manufacturing & Supply (Wellheads, BOPs, Surface Equipment) (EUALABAL)

akta.pro secondary industry

Production Operations & Well Optimization (Artificial Lift, Flow Assurance) (EUALAAAF)

Keywords

• Drilling rig control systems
• Petroleum automation equipment
• Industrial variable frequency drives
• Oil extraction management systems
• Metallurgy process control

Headquarters

HQ city

Changan

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Drilling Rig Control Systems: Sale of integrated electrical control systems for land and offshore drilling rigs ranging from 3000m to 12000m depth, including AC variable frequency and SCR DC drive systems, top drive control systems, and marine platform control systems.
2. Oil Production Control Systems: Sale of embedded oil production management systems and pumping unit control systems for oil fields, including intelligent control skids and integrated management platforms.
3. Metallurgy and Industrial Automation Equipment: Sale of industrial automation equipment including variable frequency inverters, crane control systems, and metallurgy equipment such as galvanizing line control systems.
4. After-Sales Service and Training: After-sales service including warranty support, on-site technical support, training services (both complimentary project-based training and paid custom training), and spare parts supply.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Bode Energy Equipment (西安宝德自动化股份有限公司) manufactures and sells industrial automation and electrical control systems for petroleum drilling, oil extraction, metallurgy, and heavy industry applications. The core offering is integrated drilling rig control systems spanning 3000m to 12000m depth ratings, oil extraction (pumping unit) management systems, and industrial automation equipment including variable frequency drives and crane control systems. Sales are conducted through direct enterprise sales to national oil companies, drilling rig OEMs, and industrial operators, supported by after-sales service and training.

Product overview

Bode Energy Equipment (西安宝德自动化股份有限公司) offers three main product categories: drilling rig control systems (陆地产品、海洋产品、特种钻机), pumping unit control systems (采油), and industrial automation equipment (装备). The drilling rig control systems span from 3000m to 12000m depth ratings, including the flagship WB-ZJ120DB (world's first 12000m land drilling rig control system) and WB-ZJ90DB (China's first 9000m drilling rig control system). Pumping products include the BD-CY1 embedded integrated oil extraction management system and intelligent control skids. Industrial automation encompasses BEM series variable frequency drives (BEM520, BEM500), crane anti-sway systems, crane automatic positioning systems, and metallurgical equipment including WB-SL and WB-CGL control systems for galvanizing and coating lines.

Differentiator

Problem solved

Functional benefit

Brands

• 宝德股份: Stock name/abbreviation used for the listed company on Shenzhen Stock Exchange
• bode宝德

Products and services

• WB-ZJ120DB Drilling Rig Integrated Control System World's first 12000m ultra-deep well AC variable frequency electrical drive control system with maximum hook load of 9000KN. Features redundant system architecture, four-motor load distribution control for the winch, wireless remote detection, second-generation self-learning intelligent auto-drilling, and soft pump control technology. For national oil companies, drilling rig manufacturers, and ultra-deep well operators.
• WB-ZJ90DB Drilling Rig Integrated Control System 9000m super deep well AC variable frequency electric drive integrated control system with maximum hook load of 6750KN. Hybrid control combining digital vector frequency conversion and digital DC drive, redundant system structure, and high-precision four-motor load distribution control. For oil companies and drilling rig OEMs.
• Drilling Rig AC Variable Frequency Electrical Drive Control System 3000m-12000m AC variable frequency electrical drive control system for drilling rigs, comprising drilling comprehensive control system, mud pump control system, instrumentation system, MCC and power supply system, TV monitoring system, and management computer. For drilling rig manufacturers and oil field operators.
• Drilling Rig Full Digital DC Electrical Drive Control System 3000m-7000m full digital DC electrical drive control system with redundant control for improved reliability and automatic drilling control. For drilling rig manufacturers and oil field operators.
• Ocean Deepwater Drilling Rig Winch Intelligent Control System Computer-based drilling compensation control system that maintains drill string position relative to seabed, enables safe parking in wave conditions, prevents drum rope disorder with maximum response speed of 1.2m/s. For offshore drilling rig operators and shipyards.
• Ocean Drilling Rig Control System Electrical drive control systems for offshore drilling rigs and top drives including AC variable frequency and SCR DC drilling rig electrical control systems. Deployed for KMG (Kazakhstan) and COSL platforms. For offshore drilling operators and marine equipment manufacturers.
• High-Temperature Drilling Rig Electrical Control System Special drilling rig electrical control system rated for storage and operating temperatures from -18C to +60C, suitable for tropical regions including Saudi Arabia. For drilling contractors in hot climates.
• Ultra-Low Temperature Polar Drilling Rig Electrical Control System Special drilling rig electrical control system rated for storage and operating temperatures from -45C to +55C, suitable for polar regions and Siberia. Deployed for Euroasia Drilling Company Limited in Russia.
• BD-CY1 Embedded Integrated Oil Extraction Management System Embedded integrated oil extraction management system with remote/local control, frequency conversion switching, automatic stroke adjustment, data acquisition and transmission, and fault detection and alarm functions. Achieves unmanned operation and remote monitoring. For oil field operators and pumping unit operators.
• Intelligent Control Skid System for Oil Extraction Platform Integrated control system based on intelligent design concept using computer technology, communication network technology, and automation control technology for monitoring and controlling oil extraction wells. Provides automatic data collection, centralized monitoring, unmanned duty, and regular inspection automation levels. For oil field operators such as Xinjiang Petroleum Administration.
• BEM520 Series Crane Dedicated High-Performance Vector Variable Frequency Drive Crane-specific variable frequency drive with superior torque control, reliable brake logic timing, light-load speed increase, anti-sway function, brake failure early warning, and zero-speed holding. For port, mining, construction, and metallurgical crane operators.
• BEM500 Series Variable Frequency Drive High-performance general-purpose vector variable frequency drive integrating open-loop vector control, closed-loop vector control, open-loop V/F control, closed-loop V/F control, open-loop torque control, and closed-loop torque control modes. Supports Modbus-RTU, Modbus-ASCII, Profibus-DP, and CANlink bus protocols. For industrial automation OEMs and system integrators.
• Industrial Crane Anti-Sway System Anti-sway control system integrated into the variable frequency drive that can eliminate 90% of sway angle with encoder and 80% without encoder, improving work efficiency and safety. For crane operators in ports, mining, construction, and metallurgy.
• Industrial Crane Automatic Positioning System Touchscreen-based parameter setting and display system with remote control capability, automatic and manual operation modes, positioning accuracy of +/-5mm (closed-loop) or +/-15mm (open-loop), and self-learning function. For crane operators in heavy industry settings.
• WB-SL Series Stretching and Bending Straightening Machine Automatic Control System Control system for stretching and bending straightening machines using Siemens S7-300 PLC, full digital DC drive, and HM intelligent terminal with PROFIBUS industrial fieldbus network. For metallurgical equipment manufacturers.
• WB-CGL Series Galvanizing Line Control System Control system for solvent and reduction galvanizing processes using Siemens S7-300 PLC and Siemens 6RA70 DC drive with PROFIBUS network for process control including tension control, speed control, and extension rate control. For metallurgical equipment manufacturers and steel processing companies.
• DB-3000 Geological Drilling Rig Electrical Control System 3000m geological drilling rig electrical control system integrating network technology, computer control, variable frequency, and instrumentation technology. For geological exploration equipment manufacturers.
• MW-level Flywheel Energy Storage Hybrid Power Drilling Rig System MW-level flywheel energy storage hybrid power system for drilling rigs using superconducting magnetic levitation technology. Stores mechanical energy from electricity with cycle efficiency of 86-88% and maximum generating power of 1088kW. For oil field operators seeking to reduce diesel consumption and emissions.

Quantifiable outcome

• 12000m ultra-deep well drilling rig control system ranked second in '2007 China Top 10 Science and Technology News' by two academies of sciences
• +4 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability5 records

Feature6 records

Partnerships

Eleven partnerships are on record, tiered standard, core and minor.

• Xinjiang Petroleum Administration Material Supply Company (新疆石油管理局物资供应公司)standardChannel Partner/ Reseller/ Distributor · 1 July 2019Second cooperation project for the Ji-7 Well Area Oil Production Platform Intelligent Control Skid. Supply of 12 sets of intelligent production control skids for 144 oil production wells, with 3 sets delivered by July 2019.
• TUV SUDstandardImplementation/ SI/ Consulting Partner · 1 July 2018Conducted CE certification for Bode's VSD control system, referencing IEC standards, enabling market access for automation control equipment in European markets.
• Hebei Huabei Petroleum Rongsheng Machinery Manufacturing Co., Ltd. (河北华北石油荣盛机械制造有限公司)standardChannel Partner/ Reseller/ Distributor · 1 November 2017Cooperation for 20 sets of beam pumping unit intelligent variable frequency control cabinets, completed factory testing and inspection in November 2017 and shipped successfully.
• Hebei Yongming Geological Engineering Machinery Co., Ltd. (河北永明地质工程机械有限公司)standardStrategic or Co-development Partner · 1 July 2017Co-development of DB-3000 geological drilling rig electric control system based on integrated design concept using network technology, computer control, and variable frequency technology. Multiple shipments delivered.
• Sinopec Zhongyuan Petroleum Engineering Company (中石化中原石油工程有限公司)coreStrategic or Co-development Partner · 1 July 2016Jointly developed China's first MW-level flywheel energy storage new energy drilling rig hybrid power system with Tsinghua University. The system achieves 30%+ energy savings and 40 tons monthly diesel reduction per rig. Commissioned at Sinopec Zhongyuan Oilfield Drilling Company No.3 50446 drilling team.
• Tsinghua University (清华大学)coreStrategic or Co-development Partner · 1 July 2016Three-party joint development with Sinopec Zhongyuan and Bode for flywheel energy storage technology. Tsinghua provided the theoretical and technical foundation for the flywheel energy storage system using superconducting magnetic levitation technology.
• CNOOC Shanghai Branch (中海油上海分公司)coreChannel Partner/ Reseller/ Distributor · 1 June 2016Huangyan 1-1 and Huangyan 2-2 module drilling rig electrical control new system projects; Pinghu oil and gas field auxiliary platform reconstruction project. Both projects received positive customer feedback for equipment quality and service.
• Daewoo Shipbuilding & Marine Engineering (DSME, Korea)minorStrategic or Co-development Partner · 1 May 2011Exchange with world's second largest shipyard regarding marine barge drilling rig integrated control system project progress, debugging and service arrangements.
• International Petroleum Industry (OTC)minorOthers · 1 May 2006Participation in the OTC (Offshore Technology Conference) in Houston, USA in May 2006, attending with hundreds of international customers.
• DALMA, OmanminorOthers · 1 April 2006Technical exchange with DALMA Oman CEO and technical engineer visiting Bode facilities.
• National Oilwell Varco (NOV)minorStrategic or Co-development Partner · 1 December 2005Technical exchange with NOV senior vice president and chief engineering and technology officer in December 2005, discussing drilling technology cooperation.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Honghua Group: Chinese manufacturer of land drilling rigs and drilling equipment serving CNPC, Sinopec and international markets. Comparable to Bode as a domestic Chinese drilling-industry counterpart and potential OEM customer for integrated electrical control systems (similar to Bode's relationship with Baoji Petroleum Machinery).
• Ingeteam: Spanish manufacturer of electrical equipment for drilling rigs (AC variable frequency drives, SCR systems, top drives) serving onshore and offshore rigs. Closely comparable to Bode's drilling rig electrical drive product line in technology, customer base (NOCs/IOCs), and project-based delivery model.
• Yaskawa Electric: Japanese manufacturer of AC drives, servo motors and motion control for industrial automation including cranes and heavy machinery. Comparable to Bode's BEM500/520 series high-performance vector drives and crane anti-sway/positioning systems in both technology and end-market exposure.
• TESCRO (Tesco Drilling / Top Drive Industries): Manufacturer of top drives, casing running tools and drilling rig equipment with electrical drive/control content for onshore and offshore rigs. Comparable to Bode's top drive control and drilling rig electrical drive product lines for similar drilling rig OEM customers.

Broad incumbents

• Schneider Electric: Global specialist in energy management and automation (Altivar drives, Modicon PLCs, EcoStruxure). Comparable to Bode as a broad industrial automation/driver incumbent with overlapping variable frequency drive product lines targeting oil & gas, metals and infrastructure customers.
• National Oilwell Varco (NOV): Global oilfield equipment giant offering integrated drilling rigs, top drives and control systems. Comparable to Bode as a drilling rig electrical-control systems supplier, though NOV operates at vastly larger scale across the full upstream value chain. Bode and NOV have also engaged in technical exchanges (2005).
• ABB: Global leader in industrial drives, motors and automation, including AC drives and DCS used in oil & gas, metals and crane applications. Comparable as a broad incumbent in the same drive/automation product category Bode serves via its BEM500/520 series and metallurgical line, though ABB serves a much wider portfolio.
• Siemens: Major supplier of industrial automation, drives (Sinamics/SIMOREG), PLCs (S7-300) and process control systems, including for oil & gas and metals. Comparable as both an incumbent in Bode's served markets and a key component supplier whose S7-300/6RA70 hardware Bode integrates into its metallurgical and drilling systems.
• Emerson (Emerson Automation Solutions): Provider of process automation, control systems and instrumentation used extensively in upstream oil & gas and industrial automation. Comparable to Bode's BD-CY1 embedded oil production management system and intelligent control skids for oil extraction well monitoring/automation.

Emerging players

• Helmer (a Siemens business) / Parker Hannifin drilling drives: Industrial drive and motion control suppliers serving oil & gas drilling and rig OEM markets. Comparable to Bode as a participant in the drilling rig electrical drive niche, though primarily competing at the component/integration layer rather than as a full rig control-system provider.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bode-energy-equipment-co-ltd

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bode Energy Equipment