Insas
Insas Berhad is a Malaysian diversified investment holding company operating seven subsidiaries spanning stockbroking (M&A Securities), car rental, luxury fashion retail (Melium Group), F&B (DÔME Café), Klang Valley property development, licensed moneylending, and technology investments (including Inari Amertron).
- Company typePublic
- Founded1961
- HeadquartersKuala Lumpur, Malaysia
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Insas does
Insas Berhad is a Malaysian diversified investment holding company incorporated in 1961 and listed on the Main Market of Bursa Malaysia Securities Berhad since 1969 (originally as Paper Products (Malaya) Ltd). Headquartered at Mid Valley City, Kuala Lumpur, with audited shareholders' funds of RM2,468,931,000 as at 30 June 2025, the group operates through seven core subsidiaries: M&A Securities (stockbroking and corporate finance advisory, 6 branches); Insas Pacific Rent-A-Car (fleet of 260+ vehicles, 5 branches); Melium Group (luxury fashion retail holding Malaysian franchise rights for 30+ international brands); DÔME Café (food and beverage, jointly controlled); Insas Property (Klang Valley residential developments totalling RM180 million GDV across two disclosed projects); Insas Technology Berhad (technology trading and investments including Inari Amertron Berhad and Divfex Berhad); and Insas Credit & Leasing (licensed moneylending and project financing).
The group generates revenue across multiple streams — stockbroking transaction fees, fashion retail sales, car rental subscription/transaction fees, café food and beverage sales, property one-time sales, project financing interest and fees, and capital gains on investment disposals. Go-to-market is sales-led across business-to-business financial services, enterprise field sales through M&A Securities' branch network, and consumer-facing retail/hospitality through physical outlets. Recent strategic emphasis has shifted toward portfolio rebalancing, exemplified by the July 2026 disposal of 150 million Inari Amertron shares for RM318.1 million, which crystallised an approximately RM148.1 million gain on a RM23 million original investment.
Insas has 1,001–5,000 employees and operates exclusively in Malaysia across Kuala Lumpur, Selangor, Johor Bahru, Pulau Pinang, Perak, and Kuantan. The group has no disclosed AI/ML capabilities and no public AI product or research activity; its technology exposure is limited to investment holdings in semiconductor and tech operating companies via Insas Technology Berhad. Marketing channels are primarily corporate Bursa Malaysia filings, the insas.net corporate site, and subsidiary-brand storefronts (mnaonline.com.my, iprac.com, melium.com, domecafe.com.my).
Insas firmographics
Firmographics- Name
- Insas
- Legal name
- Insas Berhad
- Website
- https://insas.net
- Company type
- Public
- Founded year
- 1961
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Insas Berhad is a Malaysian diversified investment holding company operating seven subsidiaries spanning stockbroking (M&A Securities), car rental, luxury fashion retail (Melium Group), F&B (DÔME Café), Klang Valley property development, licensed moneylending, and technology investments (including Inari Amertron).
- Ownership category
- akta.pro rank
Where Insas is headquartered
LocationHeadquarters
- HQ city
- Kuala Lumpur
- HQ country
- Malaysia
- HQ region
- Asia
Offices10 records
Markets served
Insas business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Technology Investments: Trading in tech products/projects and investments into high growth technologies and companies including semiconductor assembly and test services through Inari Amertron Berhad.
- Stockbroking & Financial Services: Securities dealing, corporate finance and investment advisory services through M&A Securities Sdn Bhd, a participating organisation of Bursa Malaysia Securities Berhad.
- Car Rental & Logistics: Hire-and-drive car rental services from small passenger cars to luxury sedans (Toyota Camry, Honda Accord, Volvos) and MPVs (Naza Ria, Toyota Innova). Services range from daily rentals to long term leases.
- Fashion Retail: High fashion retail through Melium Group holding Malaysian franchise rights for over 30 world renowned brands including Etienne Aigner, Hugo Boss, Christian Lacroix, Cole Haan, Emilio Pucci, Ermenegildo Zegna, Furla, Mauboussin, Stuart Weitzman, Tod's.
- Food & Beverage: DÔME Café operations in Malaysia - café dining with 100% Arabica coffees and gourmet foods. Introduced to Malaysia in 1995.
- Property Development: Property development including Putra Residen @ Bukit Rahman Putra (RM60 million GDV) and Ampang Putra Residensi (RM120 million GDV) in Klang Valley.
- Project Financing & Lending: Licensed moneylender providing mezzanine lending, short to medium term loans, private placements, special allocation financing for Bumiputera investors, and project financing for small and medium contractors, developers and project joint ventures.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels3 records
Insas product offering
Product offeringCore offering
Insas Berhad is a diversified Malaysian investment holding company operating through seven core subsidiaries: M&A Securities (stockbroking, corporate finance and investment advisory), Insas Property (residential property development in the Klang Valley), Insas Technology Berhad (technology trading and strategic investments in high-growth tech companies), Insas Pacific Rent-A-Car (hire-and-drive car rental), Melium Group (multi-brand luxury fashion retail), DÔME Café (specialty café dining), and Insas Credit & Leasing (licensed moneylending and project financing). The group balances traditional brick-and-mortar businesses with knowledge-and-technology based ventures while maintaining strategic minority stakes in listed entities such as Inari Amertron Berhad.
Product overview
Insas Berhad is a diversified Malaysian conglomerate operating multiple business segments under a unified holding company structure. The Group operates through seven core divisions: M & A Securities (stockbroking and corporate finance), Insas Property (property development), Insas Technology Berhad (ITB) (technology trading and investments), Insas Pacific Rent-A-Car (car rental), Melium Group (fashion retail), DÔME Café (food & beverage), and Insas Credit & Leasing (project financing). These divisions operate independently while sharing the Insas brand umbrella, with the company balancing traditional brick-and-mortar businesses with knowledge-and-technology based ventures.
Differentiator
Problem solved
Functional benefit
Brands
- M & A Securities: Stockbroker and corporate finance adviser, wholly owned subsidiary of Insas Berhad, participating organisation of Bursa Malaysia Securities Berhad
- Insas Property
- Insas Technology Berhad
- Insas Pacific Rent-A-Car
- DOME Cafe
- Insas Credit & Leasing
Products and services
- M & A Securities Stockbroker and corporate finance adviser providing securities dealing, corporate finance, and investment advisory services. A participating organisation of Bursa Malaysia Securities Berhad, licensed by Securities Commission, Malaysia, and registered Principal Adviser with the SC and registered ACE Market sponsor with Bursa Malaysia.
- Insas Property Property development division focusing on residential projects in the Klang Valley, including Putra Residen @ Bukit Rahman Putra (RM60 million GDV) and Ampang Putra Residensi (RM120 million GDV).
- Insas Technology Berhad (ITB) Technology business segment engaged in trading of tech products/projects and investments into high growth technology companies and ventures, including a strategic stake in semiconductor back-end player Inari Amertron Berhad and technology products/projects through Divfex Berhad.
- Insas Pacific Rent-A-Car (PRAC) Hire-and-drive car rental company with 5 branches across Malaysia, operating a fleet of over 260 vehicles from small passenger cars to luxury sedans (Toyota Camry, Honda Accord, Volvos) and MPVs (Naza Ria, Toyota Innova). Services range from daily rentals to long-term leases. First car rental company in Malaysia awarded ISO 9002 certification.
- Melium Group Malaysia's leading high fashion retailer holding Malaysian franchise rights for over 30 international brands including Etienne Aigner, Hugo Boss, Christian Lacroix, Cole Haan, Emilio Pucci, Ermenegildo Zegna, Furla, Mauboussin, Stuart Weitzman, and Tod's. Distributed through retail outlets primarily at Lot 10 Shopping Centre and Weld Shopping Centre.
- DÔME Café Classic style elevated café dining offering premium coffees made from 100% Arabica beans, gourmet foods, and cakes. Operated by Melium Group across multiple outlets in Malaysia. Originated from Perth, Western Australia.
- Insas Credit & Leasing (ICL) Licensed moneylender providing mezzanine lending, short to medium term loans, private placements, special allocation financing for Bumiputera investors, and project financing for small and medium contractors, developers, and project joint ventures.
Quantifiable outcome
- RM148.1 million gain from RM23 million investment in Inari Amertron shares
Companies that use Insas
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles6 records
Insas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Insas partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights4 records
Insas competitors and assessment
Company assessmentDirect peers
- Lion Industries Corporation Berhad: Malaysian diversified industrial and investment holding company with steel, property, retail and financial services exposures. Comparable as a long-established Bursa Malaysia-listed conglomerate with multiple operating subsidiaries.
- Mulpha International Berhad: Malaysian diversified investment holding with property, hospitality, construction and financial services exposures. Highly comparable conglomerate structure with cross-sector Malaysian operating subsidiaries.
- Apex Equity Holdings Berhad: Malaysian investment holding company focused on stockbroking and related financial services. Direct competitor in Malaysian securities dealing market alongside M&A Securities.
- TA Global Berhad: Diversified Malaysian investment holding with financial services, property and lifestyle businesses. Comparable structure as a Bursa Malaysia-listed diversified group with multiple operating subsidiaries.
- Gadang Holdings Berhad: Malaysian diversified group with construction, property development, utilities and plantation operations. Comparable Bursa Malaysia-listed conglomerate structure with property development segment overlapping Insas Property.
- JF Apex Securities Holdings Berhad: Malaysian stockbroking and financial services group listed on Bursa Malaysia. Direct competitor to M&A Securities in securities dealing, corporate finance and investment advisory.
- OSK Holdings Berhad: Malaysian investment holding company with stockbroking (OSK Investment Bank), property and investment activities. Closest direct peer given overlapping stockbroking franchise and diversified Malaysian holding structure.
Broad incumbents
- RHB Investment Bank Berhad: Subsidiary of RHB Banking Group, one of Malaysia's larger investment banks offering stockbroking, corporate finance and advisory services. Larger incumbent competing with M&A Securities for Malaysian capital markets mandates.
- Hong Leong Financial Group Berhad: Large Malaysian financial services conglomerate spanning banking, insurance and stockbroking through Hong Leong Capital. A larger incumbent with overlapping securities dealing and investment activities relative to Insas's M&A Securities.
- CIMB Investment Bank Berhad: Malaysian investment banking arm of CIMB Group, one of ASEAN's largest banking groups. Larger incumbent offering overlapping securities dealing and corporate finance services to Malaysian clients.
Market position
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Insas compliance and trust
Trust signalCompliance1 record
Insas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Insas leadership team
Management profileNumber of profiles
Profiles1 record
Insas subsidiaries and ownership
Company hierarchySubsidiaries10 records
Insas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Insas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Insas
What does Insas do?
Insas Berhad is a diversified Malaysian investment holding company operating through seven core subsidiaries: M&A Securities (stockbroking, corporate finance and investment advisory), Insas Property (residential property development in the Klang Valley), Insas Technology Berhad (technology trading and strategic investments in high-growth tech companies), Insas Pacific Rent-A-Car (hire-and-drive car rental), Melium Group (multi-brand luxury fashion retail), DÔME Café (specialty café dining), and Insas Credit & Leasing (licensed moneylending and project financing). The group balances traditional brick-and-mortar businesses with knowledge-and-technology based ventures while maintaining strategic minority stakes in listed entities such as Inari Amertron Berhad.
Is Insas a public or private company?
Insas is a public company. It is classified as public and is currently operating.
When was Insas founded?
Insas was founded in 1961. It employs 1,001 to 5,000 people.
Where is Insas based?
Insas is headquartered in Kuala Lumpur, Malaysia, in the Asia region.
How does Insas make money?
Seven revenue lines are on record. Technology Investments are the primary driver. The others are stockbroking & Financial Services, car Rental & Logistics, fashion Retail, food & Beverage, property Development and project Financing & Lending.
Who are Insas's main competitors?
Direct peers on record are Lion Industries Corporation Berhad, Mulpha International Berhad, Apex Equity Holdings Berhad, TA Global Berhad, Gadang Holdings Berhad, JF Apex Securities Holdings Berhad and OSK Holdings Berhad. Broad incumbents are RHB Investment Bank Berhad, Hong Leong Financial Group Berhad and CIMB Investment Bank Berhad.
Does Insas have an API?
No public API is recorded for Insas.