Menlyn Park

Name

Menlyn Park

Legal name

Menlyn Park Shopping Centre

Website

https://menlynpark.co.za

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Shopping Centre Operations

NAICS

Department Stores (455110), All Other General Merchandise Retailers (455219)

SIC

Retail-Variety Stores (5331), Retail-Misc General Merchandise Stores (5399)

akta.pro primary industry

Downtown/Urban Flagship Traditional Department Stores (CRAGAAAG)

Keywords

• Shopping centre management
• Retail real estate
• Mall operations
• Tenant leasing services
• Parking facilities

Headquarters

HQ city

Pretoria

HQ country

South Africa

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Retail Tenant Rentals: The mall generates revenue by renting retail space to over 400 stores including international brands and flagship anchor stores.
2. Parking Fees: Weekday parking rates from R10-R60 depending on duration; weekend flat rate of R15; lost ticket fee of R70.
3. Advertising and Promotions: Primall Media advertising opportunities across the national footprint of super-regional malls for cost-effective targeting of South Africa's affluent market.
4. VIP and Special Parking Services: VIP parking on level P6, diplomatic parking allocations, and special parking services for pensioners (free parking on Mondays and Wednesdays).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Menlyn Park is a super-regional shopping centre that operates a multi-level mall with over 400 retail stores, dining outlets, entertainment (Nu Metro cinema), gift cards, concierge and personal shopping services, exhibitions and pop-up retail spaces, and tiered parking facilities. The centre rents retail space to international luxury brands, flagship anchor stores, electronics retailers, fashion labels and local South African designers, while directly serving consumers with parking, gift cards and lifestyle amenities.

Product overview

Menlyn Park is a single-property super regional shopping centre operated by the Pareto Group, located in Menlyn, Pretoria, South Africa. The centre offers a unified retail and lifestyle experience centered around its 400-store shopping mall. The product portfolio consists of the core shopping centre property itself, supplemented by entertainment services (Nu Metro cinema), dining options, gift cards, concierge and personal shopping services, and parking facilities. The centre underwent a R2.5 billion redevelopment and is the biggest shopping centre in Africa with over 177,000m2 of gross leasable area.

Differentiator

Problem solved

Functional benefit

Products and services

• Menlyn Park Shopping Centre An award-winning super-regional shopping centre in Menlyn, Pretoria, with 400 stores featuring international luxury brands, flagship anchor stores, electronics retailers, fashion labels, dining, entertainment, and local South African designers.
• Menlyn Park Dining (Eats) Dining options within Menlyn Park Shopping Centre, including fast food, restaurants, and casual eateries for mall visitors and shoppers.
• Nu Metro Movies at Menlyn Park Cinema complex operated by Nu Metro within Menlyn Park, offering movie screenings and entertainment experiences for mall visitors.
• Menlyn Park Gift Cards Gift card product allowing shoppers to give the gift of choice across all 400 stores in the shopping centre.
• Menlyn Park Concierge Services Concierge services available at the mall to assist shoppers with their visit.
• Menlyn Park Personal Shopping Personal shopping assistance for shoppers at the mall, providing tailored support during their visit.
• Menlyn Park Parking Services Premium and standard parking services including VIP parking on level P6, diplomatic parking allocations, moms and tots parking, pensioners parking card with free parking on Mondays and Wednesdays, and tiered weekday and weekend rates.
• Exhibitions, Kiosks and Pop-up Stores Temporary retail spaces within the mall for exhibitions, kiosks, and pop-up stores that showcase products and create consumer interaction.

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core.

• Primall MediacoreGTM or Marketing PartnerPrimall Media partnership enables national advertising across the network of super-regional malls, allowing cost-effective targeting of South Africa's affluent market in an environment where shopping and entertainment prevail.
• LeapServe Security ServicescoreStrategic or Co-development PartnerCentre security is managed by experienced team from LeapServe Security Services, providing comprehensive CCTV monitoring, state-of-the-art control room operations linked to local law enforcement and emergency services.
• Nu MetrocoreStrategic or Co-development PartnerNu Metro operates the cinema entertainment within Menlyn Park, providing movie screenings and entertainment experiences for mall visitors.
• Department of Home AffairscoreOthersGovernment department service desk located within the mall, providing citizens access to identity documents, passports, and other government services in a convenient retail environment.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Sandton City: Super-regional shopping centre in Sandton, Johannesburg, operated by Liberty Two Degrees; directly comparable as a flagship luxury mall with similar anchor mix (international fashion, dining, entertainment) and affluent South African catchment.
• V&A Waterfront: Mixed-use retail and entertainment destination in Cape Town combining shopping, dining, hotels, and attractions; comparable in premium positioning, international brand mix, and tourism-driven footfall.
• Eastgate Shopping Centre: Major regional shopping centre in Johannesburg's eastern suburbs; comparable in scale, fashion anchor mix, and cinema-led entertainment, targeting Gauteng's middle-to-upper market.
• Canal Walk Shopping Centre: Large regional shopping centre in Cape Town with over 400 stores; comparable in scale, multi-level mall format, and entertainment-anchored positioning targeting affluent Western Cape consumers.
• Gateway Theatre of Shopping: Super-regional mall in Durban, KwaZulu-Natal; directly comparable in scale (over 400 stores), international brand mix, entertainment anchors, and diversified F&B and parking revenue streams.
• Mall of Africa: Super-regional mall in Midrand, Johannesburg, opened 2016; comparable in flagship positioning, international brand tenant mix, and direct competition for the same Gauteng affluent shopper catchment as Menlyn Park.

Broad incumbents

• Hyprop Investments: JSE-listed SA REIT operating a portfolio of dominant regional and super-regional malls including Canal Walk, Cavendish Square, and Woodlands; comparable as a broader incumbent in the same super-regional shopping centre category with similar tenant economics.
• Growthpoint Properties: Largest South African REIT with significant retail mall holdings and a broader diversified portfolio; comparable as a large incumbent operating dominant shopping centres across South Africa.
• Liberty Two Degrees: SA REIT and owner-operator of premium malls including Sandton City and Eastgate; comparable as a portfolio incumbent with overlapping tenant mix and luxury positioning across multiple South African malls.

Emerging players

• The Dubai Mall: One of the world's largest shopping and entertainment destinations; comparable as a mega-scale super-regional mall with luxury anchor tenants, entertainment, and government-service style amenities that compete for global flagship brand attention.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/MenlynSA
• Facebookfacebook.com/MenlynSA
• Instagraminstagram.com/menlynsa

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Menlyn Park