Theater De Voorveghter

What Theater De Voorveghter does

Theater De Voorveghter is a privately operated regional theater venue located at Badhuisplein 3 in Hardenberg, Overijssel, Netherlands, hosting live performances including music, cabaret, theater plays, dance, family shows, and youth programming. The venue comprises two performance halls — a large hall with approximately 480 seats and a small hall with 100 seats — supplemented by use of the Bostheater Gramsbergen outdoor facility for summer programming. The theater serves the local Hardenberg population and wider Overijssel region as a cultural hub, collaborating within the Theaters Regio Zwolle network of nine regional theaters and receiving visible support from Provincie Overijssel.

The underlying technology stack is modest: the company runs its own online ticketing platform at bestellen.voorveghter.nl for seat selection and digital balance tracking, a Secure Tickets anti-scalping system using SMS verification and smartphone-based ticket delivery, and an 'Online en Hybride Evenementen' capability for streamed and hybrid events. No proprietary AI, ML, or data systems are disclosed, and the product surface is fundamentally an events business rather than a technology business.

Revenue is generated through three primary streams: per-ticket transaction sales (typically €10–€42 depending on the show, with most tickets €20–€35), venue rental of the two halls for corporate and external events, and an annual 'Vriend van het Theater' membership priced at €25 per address per season that provides priority booking and discounts. Distribution is direct-to-consumer through the theater's own e-commerce platform and on-site box office (Theaterkassa, open Tuesday–Friday 11:00–14:00), supplemented by Interticket for select performances and bundled 'Compleet avondje uit' packages with six local restaurants and Bios Hardenberg cinema. The company employs 11–50 staff and operates as a community cultural institution rather than a venture-backed or publicly listed entity.

Name

Theater De Voorveghter

Legal name

Theater De Voorveghter

Website

https://voorveghter.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Theater De Voorveghter is a regional Dutch theater in Hardenberg, Overijssel that hosts live music, cabaret, dance, and family performances across two halls (~580 seats), sells tickets directly online and via box office, and serves local audiences through subscriptions, venue rental, and partnerships.

Ownership category

akta.pro rank

Product category

Performing Arts & Live Entertainment Venue

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Theater Companies and Dinner Theaters (71111)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Nightclub & Small Live Venue Operations (Clubs, Bars with Stages) (MPAGALAF)

akta.pro secondary industries

VIP, Hospitality & Premium Experiences (Packages, Clubs, Suites) (MPAIAFAK), VIP Hospitality & Client Entertainment (Boxes, Suites, Hosted Experiences) (MPAGAHAG), Virtual Concerts & Music Festivals (Livestreamed Performances) (MPAGAOAD)

Keywords

• Live theater performances
• Performing arts venue
• Concert and cabaret programming
• Venue rental services
• Cultural entertainment events

Headquarters

HQ city

Hardenberg

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Ticket Sales: Primary revenue stream from selling tickets to theater performances, concerts, cabaret, dance shows, and family productions. Tickets range from €10 to €42 depending on the show.
2. Venue Rental: The theater offers its facilities for rent including two performance halls (large hall with approximately 480 seats and small hall with 100 seats) for external events and corporate functions.
3. Vriend Membership: Annual membership program priced at €25 per address per season, offering priority ticket access, early booking privileges, and discounted tickets for selected performances.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Theater De Voorveghter is a regional theater venue in Hardenberg, Netherlands that presents live performances spanning music, cabaret, theater plays, jazz, dance, family shows, and tributes across two halls (approximately 580 total seats). It sells tickets directly to consumers via its own online booking system and box office, rents its halls to external event organizers, and runs a "Vriend" annual membership program priced at €25 per season that grants priority booking and member pricing.

Product overview

Theater De Voorveghter is a regional theater venue in Hardenberg, Netherlands offering a diverse program of live performances (music, cabaret, theater, dance, family shows) and operates multiple interconnected services: an online ticket booking system with seat selection and digital balance tracking, venue rental for events, and several enhancement programs. The Secure Tickets system provides anti-scalping protection via SMS verification and smartphone-only access. The Vriend (Friend) membership program offers priority booking and special pricing for €25 per season. The theater also partners with local restaurants for complete evening experiences and operates De Aanschuiftafel, a social dining concept for pre/post-show gatherings.

Differentiator

Problem solved

Functional benefit

Products and services

• Theater Programma (Live Performance Season) Curated seasonal program of live performances including music, cabaret, theater, jazz, dance, family and tribute shows, hosted for local residents and visitors of the Hardenberg region.
• Kaartverkoop Systeem (Online Ticket Booking System) Online ticket booking platform that allows consumers to select seats, manage accounts, and track digital balance (saldo) when purchasing tickets for theater performances.
• Zaalverhuur (Venue Rental) Rental of the theater's two performance halls (large hall with approximately 480 seats and small hall with 100 seats) to corporate clients, event organizers, and producers for their own events, performances, and corporate functions.
• Vriend van het Theater (Friend Membership) Annual membership program priced at €25 per address per season that grants priority booking, early access to tickets, exclusive invitations, and discounted pricing on selected performances.
• Online en Hybride Evenementen (Online and Hybrid Events) Virtual and hybrid event streaming services that allow remote audiences to participate in performances and events hosted at the theater.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor and core.

• Stichting ProGramminorStrategic or Co-development PartnerStichting ProGram organizes the Gramsbergen Live! music event at the theater's Bostheater facility. The organization coordinates local musical talent from Gramsbergen to perform in a collaborative music spectacle.
• Theaters Regio ZwollecoreStrategic or Co-development PartnerRegional theater network collaboration including nine theater colleagues from the Zwolle region. Joint initiatives include 3FM SERIOUS REQUEST fundraising for METAKIDS charity supporting children with metabolic diseases.
• 3FM SERIOUS REQUEST / METAKIDSminorGTM or Marketing PartnerCharitable partnership raising awareness and funds for METAKIDS, supporting families with children who have metabolic diseases.
• Harmonie Crescendo-KNAminorStrategic or Co-development PartnerHarmony orchestra from Gramsbergen collaborating with Micheline Van Hautem for Rob de Nijs tribute performances.
• Bios HardenbergminorGTM or Marketing PartnerLocal cinema partnership for the 'Compleet avondje uit' (complete evening out) program, offering combined theater and cinema experiences.
• Bibliotheek HardenbergminorStrategic or Co-development PartnerPartnership with local library for educational programming such as Meester Jesper performances for children.
• Stichting Komt het Zien!minorStrategic or Co-development PartnerAccessibility foundation providing live audiodescription and blind interpreter services for performances like Hugo de Groot musical.
• Local Restaurants (Amused, De Troubadour, Rheezer Bistro, Brasserie de Markt, Den Herdenbergher, Brasserie Fortuin)minorGTM or Marketing PartnerDining partners for the 'Compleet avondje uit' program, offering combined dinner and theater experiences for visitors.

Scale indicators3 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• DeLaMar Theater: Amsterdam-based theater venue offering a broad program of cabaret, music, dance and family shows. Highly comparable product offering and customer segment to Theater De Voorveghter, with similar ticketing and venue-rental business model.
• Theater Orpheus: Regional Dutch theater in Apeldoorn operating a multi-hall venue with comparable programming (music, cabaret, family shows) and a similar community-hub positioning. The closest scale and model match for a mid-sized regional Dutch theater.
• Luxor Theater: Rotterdam-based theater presenting large-scale music, cabaret and family productions. Comparable as a Dutch venue with similar programming mix, though at a much larger scale (1,500+ seats) and more urban catchment.
• Stadsschouwburg Amsterdam: Major Dutch municipal theater presenting theater, dance, cabaret and music performances. Directly comparable as a Netherlands-based presenting venue with a multi-genre program and ticketed performances, though at significantly larger scale in Amsterdam.
• Chassé Theater: Breda-based theater venue with multiple halls presenting theater, music, dance and family programming. Closely comparable multi-hall Dutch regional theater with similar ticketing, membership, and venue rental operations.
• Theater aan de Parade: Regional theater in 's-Hertogenbosch offering a varied program of theater, music, cabaret and family performances. Comparable operating model and target market as a Dutch provincial theater with similar scale and ticket price points.
• Schouwburg De Lawei: Cultural venue in Drachten combining theater, cinema, and conference functions. Comparable as a multi-purpose regional Dutch entertainment venue with mixed programming and venue rental, targeting similar local/regional demographics.

Others

• Pathé: Largest cinema chain in the Netherlands and direct partner of Theater De Voorveghter through the 'Compleet Avondje Uit' program. Adjacent competitor for entertainment spend and ticket sales, plus an existing partner in bundled evening experiences.

Broad incumbents

• Stage Entertainment: Largest musical theater producer in the Netherlands, operating multiple venues and producing large-scale productions. Comparable through the Dutch live-theater ecosystem, but a broad incumbent producing rather than a single regional presenting venue.

Regional players

• Musis Sacrum: Arnhem concert hall and cultural complex presenting music and performance programming. Comparable as a Dutch regional performance venue, though with greater emphasis on classical and contemporary music rather than cabaret.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Voorveghter
• Instagraminstagram.com/voorbedrijven
• Pinterestpinterest.com/theaterdevoorgheter
• Xx.com/devoorveghter
• LinkedInlinkedin.com/company/theater-de-voorveghter

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Theater De Voorveghter