St. Louis Apartment Association
Regional nonprofit trade association serving the St. Louis metropolitan multifamily housing industry through membership services, signature events, four member directories, NAA credentialing, and legislative advocacy for 155 property management companies and 230+ supplier partners.
- Company typePrivate
- Founded1976
- HeadquartersSaint Louis, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What St. Louis Apartment Association does
St. Louis Apartment Association (SLAA) is a Missouri-chartered nonprofit trade association founded in 1976 to advance the multifamily housing industry in the St. Louis metropolitan area and surrounding regions, including Northeast Missouri, Southeast Missouri, and 9 counties in Illinois. The association represents 155 property management companies covering over 104,000 rental units and serves more than 230 supplier partner companies that provide products and services (flooring, restoration, maintenance supplies, broadband, staffing, etc.) into the multifamily ecosystem. Members access four member directories (Owner/Management, Community, NextGen, Supplier), signature events such as the annual Golf Classic, Fall Expo, Business Networking Expo, Bowling Social, and Coffee & Collab networking series, an in-house and NAA-partnered credentialing program, a Career Center, and legislative advocacy services staffed through an in-house legislative consultant and the NAAPAC.
SLAA's core technology stack is modest and largely off-the-shelf: a website (slaa.org) and member experience running on Novi AMS for membership data, event registration, and member communications, plus the SLAA Mobile App for directory access and event information. Product breadth is concentrated in membership services, events, directories, certifications, advocacy, and member-development programs including Leadership Lyceum and NextGen.
The business model combines subscription-style recurring annual membership dues from property management companies and supplier partners with transaction-fee event revenue (registration, exhibitor booth tiers), sponsorship and advertising revenue (sponsoring the Golf Classic as a Diamond example with Chadwell Supply, supporting events and programs), and professional services revenue through NAA credentialing (CAMT, COS, NALP). Specific pricing is not publicly disclosed but event tiering (general, prime, extreme prime booths) and tiered membership by portfolio size indicate a structured, dual-sided monetization approach anchored by long-tenured members rather than enterprise anchor accounts.
St. Louis Apartment Association firmographics
Firmographics- Name
- St. Louis Apartment Association
- Legal name
- St. Louis Apartment Association
- Website
- https://slaa.org
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Regional nonprofit trade association serving the St. Louis metropolitan multifamily housing industry through membership services, signature events, four member directories, NAA credentialing, and legislative advocacy for 155 property management companies and 230+ supplier partners.
- Ownership category
- akta.pro rank
St. Louis Apartment Association industry classification
Industry- Product category
- Trade Association Services
- NAICS
- Business Associations (813910), Business, Professional, Labor, Political, and Similar Organizations (8139)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- HOA / Condominium Association Management (BPAJAFAH)
Keywords
Where St. Louis Apartment Association is headquartered
LocationHeadquarters
- HQ city
- Saint Louis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
St. Louis Apartment Association business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Membership Dues: Association membership fees from property management companies and supplier partners
- Event Revenue: Registration fees for signature events including Golf Classic, Fall Expo, Bowling Social, Morning Exchange Coffee & Collab events
- Sponsorship Revenue: Corporate sponsorships for events, seminars, and Rising Star Awards
- NAA Credentials & Certifications: Fees for NAA credentialing programs and certifications for members
- Advertising: Advertising opportunities within SLAA communications and events for members to get business noticed
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Property Management Company Membership |
| Subscription | Annual | Supplier Partner Membership |
| Other | Pay-as-you-go | Event Registration - Career Development |
| One time/ perpetual license | Pay-as-you-go | Fall Expo Booth Registration |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
St. Louis Apartment Association product offering
Product offeringCore offering
SLAA is a nonprofit trade association providing membership-based services to the multifamily housing industry in the St. Louis metropolitan area. Its offerings include member directories, signature networking events, NAA credentialing programs, a career center, legislative advocacy, and professional development programs such as the Leadership Lyceum and NextGen. The association generates revenue through annual membership dues, event registrations, sponsorships, advertising, and certification fees.
Product overview
The St. Louis Apartment Association (SLAA) is a trade association chartered in 1976 for multifamily housing industry professionals in the St. Louis Metro area. SLAA offers a membership-based platform providing access to professional directories (Owner/Management, Community, NextGen, Supplier), signature events (Golf Classic, Fall Expo, Business Networking Expo, Bowling Social), NAA credentialing programs, a Career Center for job postings, legislative advocacy services, and a mobile app. The association facilitates networking and business development among its 155 property management company members, 230+ supplier partners, and over 104,000 rental units represented. Key programs include the Leadership Lyceum for leadership development and the NextGen Program for young professionals.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Representing over 104,000 rental units
- +1 more outcomes
Companies that use St. Louis Apartment Association
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
St. Louis Apartment Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
St. Louis Apartment Association partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- National Apartment Association (NAA)coreNAA is a national federation providing advocacy, education, and resources for the apartment industry. SLAA as a local affiliate offers NAA credentials and certifications including CAMT, COS, and NALP. NAA provides legislative advocacy at the federal level and SLAA supports NAAPAC (NAA Political Action Committee).
- Missouri Apartment AssociationcoreState-level apartment association providing advocacy and resources for multifamily housing professionals in Missouri. SLAA is a proud member organization.
- Apartments.comminorLeading apartment listing platform - sponsor of SLAA events and Rising Star Awards.
- HD SupplyminorNational supplier of multifamily maintenance supplies and equipment - sponsor of Golf Classic events.
- Chadwell SupplyminorMaintenance supply distributor - Diamond sponsor of SLAA Golf Classic.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
St. Louis Apartment Association competitors and assessment
Company assessmentBroad incumbents
- Institute of Real Estate Management (IREM): International association for real estate management professionals with credentialing programs (CPM, ARM, ACCREDITED RESIDENTIAL MANAGER) — comparable member base of property managers to SLAA, with broader national scope.
- National Apartment Association (NAA): National federation of apartment associations providing federal advocacy, industry credentials (CAMT, COS, NALP), and research. SLAA is an NAA affiliate and operates as a regional extension of NAA's national model.
- National Multifamily Housing Council (NMHC): National trade association representing the largest apartment owners, managers, and developers; overlaps with SLAA's advocacy mission at a national scale.
- Building Owners and Managers Association (BOMA) International: Broader commercial and residential real estate industry association with overlapping membership among property managers and suppliers, though focused more on commercial buildings than multifamily.
Direct peers
- Chicagoland Apartment Association: Regional apartment trade association serving the Chicago metro and parts of Illinois — directly comparable as a Midwest multifamily association with a similar member/advocacy/event model to SLAA.
- Apartment Association of Greater Dallas: Regional multifamily industry trade association serving the Dallas/Fort Worth market with membership, advocacy, and signature events — structurally identical to SLAA's operating model.
- Missouri Apartment Association: State-level apartment trade association serving multifamily housing professionals across Missouri. SLAA is a member of this organization, and both deliver education, advocacy, and networking for overlapping member segments.
- Atlanta Apartment Association: Regional trade association for Atlanta-area apartment industry professionals with comparable programs around supplier networking, education, and advocacy — directly analogous to SLAA.
- Apartment Association of Greater Philadelphia: Regional apartment industry association for the Philadelphia metro, offering membership, events, and advocacy services to multifamily owners, managers, and suppliers using a model similar to SLAA.
Emerging players
- National Association of Residential Property Managers (NARPM): Nationwide association specifically focused on residential property managers (single-family and small multifamily). Smaller-residential segment overlaps with SLAA's membership composition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
St. Louis Apartment Association social profiles
Digital presenceSt. Louis Apartment Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
St. Louis Apartment Association leadership team
Management profileNumber of profiles
Profiles1 record
St. Louis Apartment Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
St. Louis Apartment Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about St. Louis Apartment Association
What does St. Louis Apartment Association do?
SLAA is a nonprofit trade association providing membership-based services to the multifamily housing industry in the St. Louis metropolitan area. Its offerings include member directories, signature networking events, NAA credentialing programs, a career center, legislative advocacy, and professional development programs such as the Leadership Lyceum and NextGen. The association generates revenue through annual membership dues, event registrations, sponsorships, advertising, and certification fees.
Is St. Louis Apartment Association a public or private company?
St. Louis Apartment Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was St. Louis Apartment Association founded?
St. Louis Apartment Association was founded in 1976. It employs 501 to 1,000 people.
Where is St. Louis Apartment Association based?
St. Louis Apartment Association is headquartered in Saint Louis, United States, in the North America region.
How does St. Louis Apartment Association make money?
Five revenue lines are on record. Membership Dues are the primary driver. The others are event Revenue, sponsorship Revenue, NAA Credentials & Certifications and advertising.
Who are St. Louis Apartment Association's main competitors?
Broad incumbents on record are Institute of Real Estate Management (IREM), National Apartment Association (NAA), National Multifamily Housing Council (NMHC) and Building Owners and Managers Association (BOMA) International. Direct peers are Chicagoland Apartment Association, Apartment Association of Greater Dallas, Missouri Apartment Association, Atlanta Apartment Association and Apartment Association of Greater Philadelphia. National Association of Residential Property Managers (NARPM) is listed as an emerging player.
Does St. Louis Apartment Association have an API?
No public API is recorded for St. Louis Apartment Association.
What industry is St. Louis Apartment Association in?
St. Louis Apartment Association's product category is Trade Association Services. Its primary akta.pro industry code is BPAJAFAH, HOA / Condominium Association Management. Its NAICS code is 813910 and its SIC code is 8600.