What Your Away Days does

Your Away Days is a UK-based online marketplace that connects private individual sellers of static caravans, touring caravans, and camper vans with private buyers, operating exclusively on a peer-to-peer model and actively excluding trade dealers. The platform, launched in May 2025 and operated by Your Away Days Ltd (a private limited company registered in England and Wales, headquartered in Lancashire), is a single website that bundles three parallel category marketplaces with an integrated Retail Value Calculator (a deterministic depreciation tool applying approximately 15% per year for caravans and 10% per year for camper vans), a listing management workflow (tick-box forms, photo uploads up to 12 images), browse and search with regional and feature filters, and an email-only seller-to-buyer contact system that protects seller privacy. The technology stack is a WordPress-based web platform with Stripe handling all payment processing; the company does not handle banking data directly.

The business model is a low-cost, self-serve subscription with no commission on completed sales. Until January 2026, listing is free for a £1.00 trial activation fee (donated to charity after the trial); from January 2026, private sellers pay £10.00 per month (approximately 33 pence per day), auto-renewed monthly and cancellable at any time. Trade sellers are explicitly excluded and, if detected, are invoiced at a punitive rate of £10,000 plus VAT per item listed or per buyer contact, with 14-day payment terms. The go-to-market motion is product-led growth: no sales team, no physical distribution, no paid advertising, and no app store presence — the entire user journey runs through the website. Customer acquisition relies on organic search driven by the Retail Value Calculator and educational depreciation content, supplemented by word-of-mouth referrals, social media, and direct brand navigation. The platform is bootstrapped, with no external funding, no disclosed headcount, and no reported revenue, and is geographically scoped to the full United Kingdom (England, Scotland, Wales, Northern Ireland, Isle of Man, and Isle of Wight).

Name

Your Away Days

Legal name

Your Away Days Ltd

Website

https://yourawaydays.co.uk

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

101–250 employees

Short description

Your Away Days is a UK online marketplace connecting private sellers with private buyers of static caravans, touring caravans, and camper vans. It operates on a £10/month seller subscription with no sales commission, anchored by a proprietary retail value calculator.

Ownership category

akta.pro rank

Headquarters

HQ city

Clayton Le Moors

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Seller Subscription: The company generates revenue from a monthly subscription fee charged to private sellers who list caravans or camper vans on the platform. Until January 2026, advertising is free except for a nominal £1.00 trial fee (which is donated to charity). After January 2026, the subscription is £10.00 per month (billed monthly, equivalent to less than 33 pence per day). There is no commission or transaction fee on sales — sellers retain the full sale price. Trade sellers are charged a significantly higher rate of £10,000 plus VAT per item listed or per contact made.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Your Away Days operates an online marketplace that connects private individual sellers of static caravans, touring caravans, and camper vans in the UK with private buyers, enabling direct peer-to-peer sales without trader involvement. The platform includes a proprietary Retail Value Calculator that estimates fair retail pricing based on caravan-specific depreciation rates. Revenue is generated through a monthly seller subscription of £10 after a free trial period (until January 2026), with no commission charged on completed sales; trade sellers are excluded and charged punitive rates if detected.

Product overview

Your Away Days is a digital advertising marketplace operating as a single unified platform that connects private sellers with private buyers for static caravans, touring caravans, and camper vans. The platform consists of six integrated components: three parallel marketplace listings (one for each vehicle category), a Retail Value Calculator tool for pricing guidance, a Listing Management Platform for sellers to create and manage adverts with photos and descriptions, a Browse & Search Platform with regional filtering for buyers, and a Seller-Buyer Contact System that facilitates initial communication via email only. The entire service operates on a subscription model (£10/month after a £1 trial period until January 2026) with no commission fees on sales.

Differentiator

Problem solved

Functional benefit

Products and services

• Static Caravans Marketplace A dedicated online marketplace section enabling private UK sellers to list and sell static caravans directly to private buyers at full retail value, bypassing trader trade-in offers.
• Touring Caravans Marketplace A private-seller-to-private-buyer marketplace section for touring caravans, offering an alternative to trader trade-ins by enabling direct sales at fair retail prices.
• Camper Vans Marketplace A marketplace section for private sales of camper vans, allowing sellers to achieve full retail prices by connecting directly with private buyers rather than selling to traders.
• Retail Value Calculator A proprietary depreciation-based valuation tool that calculates approximate retail values for static caravans, touring caravans, and camper vans based on original purchase price, years owned, and condition (Excellent, Above Average, Average, Below Average). Static and touring caravans depreciate at approximately 15% per year; camper vans at approximately 10% per year; decking depreciates at 15% per year. Helps sellers avoid accepting low trade-in offers from dealers.
• Listing Management Platform A seller-facing tool allowing private sellers to create adverts using tick-box forms, multiple-choice options, photo uploads (up to 12 photos), and descriptive narrative, with manage/delete listing functionality and a 24-hour listing processing turnaround.
• Browse & Search Platform

Quantifiable outcome

• Sellers can receive up to £7,000 more than trade-in offers by selling at full retail price (based on founder's case: £22,000 purchase, £5,000 trade offer vs £12,000 estimated retail value)

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

One partnership is on record.

• StripecoreTechnology or IntegrationStripe is a third-party online payment processing company used by Your Away Days to collect and store seller payment details. The company explicitly states it does not collect any banking details itself — Stripe handles all payment card data via a secure SSL connection. Using Stripe reduces the company's operational overhead and enables the low-cost subscription model. Stripe is a worldwide online banking company for online businesses.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Emerging players

• Spotted: UK C2C used-car platform with a comparable 'private seller to private buyer' positioning. Different product category but similar model and value proposition of displacing dealer trade-in offers, illustrating the broader category Your Away Days could expand into.

Direct peers

• Car & Classic: UK specialist online marketplace for enthusiast and classic vehicles including vintage caravans. Closest analogue in niche-specialization strategy and community-led marketplace positioning, demonstrating that focused UK vehicle marketplaces can scale.
• Gumtree: UK classifieds platform where private sellers currently list caravans and camper vans. Directly competes for the same seller and buyer audience but does not specialize in leisure vehicles or exclude traders, making it the default incumbent Your Away Days must displace.
• Motorway: UK C2C car marketplace that similarly bypasses dealers and connects private sellers directly to buyers via an online platform. Closest analogue in business model and target user behaviour, though focused on cars rather than leisure vehicles.
• Auto Trader: UK's leading online vehicle marketplace, operating a similar two-sided marketplace model connecting private and dealer sellers with buyers. Most directly comparable large-scale analogue for Your Away Days' caravan and camper van focus, and a potential acquirer or direct competitor if it deepens leisure-vehicle coverage.
• Facebook Marketplace: Massive free C2C marketplace operated by Meta. Absorbs a large share of private caravan and camper van listings in the UK and sets the free baseline that any paid specialized marketplace must justify against.

Others

• Webuyanycar: UK instant car-buying service representing the trade-in alternative that Your Away Days sellers are bypassing. Highlights the very pain point (low trade-in offers) the marketplace addresses and serves as the natural alternative exit if a private sale falls through.

Broad incumbents

• eBay UK: Major online marketplace with a long-established base of UK caravan and camper van listings. Wider scope than Your Away Days but competes directly for the same seller mindshare and listing inventory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Your Away Days