Natuur en Milieufederatie Groningen

Name

Natuur en Milieufederatie Groningen

Legal name

Natuur en Milieufederatie Groningen

Website

https://nmfgroningen.nl

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Environmental Advocacy and Conservation Services

NAICS

Administration of Conservation Programs (92412)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Climate Change Mitigation & Adaptation (BPAGAGAF)

akta.pro secondary industries

Sustainable Agriculture & Food Systems (BPAGAGAI), Climate Change Mitigation/Adaptation & Natural Resource Management Technical Assistance (BPADAEAJ), State/Provincial Environmental Protection & Natural Resources Administration (BPAIABAL)

Keywords

• Environmental advocacy
• Nature conservation programs
• Climate adaptation services
• Biodiversity protection
• Energy transition guidance

Headquarters

HQ city

Groningen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Gifts: The organization receives financial support from donors and supporters. They actively call for donations (steun ons met een gift) on their website.
2. Government Subsidies and Grants: The organization receives subsidies and project funding from the Province of Groningen (Provincie Groningen) for various environmental projects and initiatives.
3. Postcode Loterij Support: The organization is supported by the Nationale Postcode Loterij, which provides funding for environmental causes in the Netherlands.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels10 records

Core offering

Natuur en Milieufederatie Groningen is a regional non-profit environmental federation that coordinates biodiversity, climate adaptation, energy transition, circularity, and environmental quality initiatives across the Groningen province. It delivers citizen training (Energieboswachters), nature-inclusive energy gardens (Energietuinen), a tree-planting campaign (Plan Boom / Bomen zijn baas), an agroforestry farmer network, and a public events calendar (Groene Agenda). Services are free to citizens, with select paid workshops and small-cost saplings, funded through donations, government subsidies, and Postcode Loterij support.

Product overview

Natuur en Milieufederatie Groningen operates as a non-profit environmental organization offering a portfolio of programs and initiatives rather than a unified software product. Core offerings include the Energieboswachters training program that develops citizen experts in nature-inclusive energy projects, the Energietuinen network showcasing sustainable energy gardens, the Plan Boom/Bomen zijn baas tree-planting initiative, the Agroforestry Netwerk Groningen farmer network, and the Groene Agenda events platform. These programs focus on biodiversity, climate adaptation, energy transition, circularity, and environmental quality across the Groningen province.

Differentiator

Problem solved

Functional benefit

Products and services

• Energieboswachters Training Program A training program that educates citizens to become experts in nature-inclusive wind and solar parks. Energy Forest Watchers assess ecological quality of energy projects and advocate for biodiversity enhancement.
• Energietuinen (Nature-Inclusive Energy Gardens) Nature-inclusive energy gardens that combine sustainable energy production with biodiversity enhancement. Examples include Zonneweide Glimmen and Energietuin Assen-Zuid, where solar panels coexist with native plants and wildlife.
• Plan Boom / Bomen zijn baas Tree Planting Campaign A province-wide tree planting campaign in partnership with Landschapsbeheer Groningen and supported by the Postcode Loterij, aiming to plant 10 million trees across the Netherlands, with 9,000 trees distributed in Groningen at €1 per sapling.
• Agroforestry Netwerk Groningen A network that coordinates and supports farmers in implementing agroforestry (tree farming) practices across Groningen province, organizing workshops, farm visits, and knowledge sharing events.
• Groene Agenda Events Calendar A calendar of nature and sustainability activities including excursions, workshops, and educational events organized throughout Groningen, such as foraging walks, farm planting workshops, and biodiversity-themed events.

Quantifiable outcome

• 9,000 trees and shrubs planted through Bomen zijn baas campaign across 4 municipalities
• +6 more outcomes

Named customers18 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered core and minor.

• Agroforestry Netwerk GroningencoreStrategic or Co-development Partner · 1 January 2025Network coordinated by the federation bringing together Groningen farmers interested in agroforestry (tree farming). Organized 5 farm visits in July 2025 with ~60 farmers participating.
• Interreg Pollinate ProjectcoreStrategic or Co-development Partner · 1 January 2024European Interreg project with partners from six countries working on biodiversity and energy transition synergy. NMG hosted international working visit with partners learning from Energietuin Assen-Zuid.
• Grunneger PowercoreStrategic or Co-development Partner · 1 January 2019Energy cooperative collaboration since 2019 on greening cooperative solar parks (Zonnepark Vierverlaten, Zonneweide Glimmen, Zonnepark Sunbrouck) to enhance biodiversity.
• Duurzaam GlimmencoreStrategic or Co-development Partner · 1 January 2019Local energy cooperative in Glimmen involved in greening Zonneweide Glimmen solar park with biodiversity measures.
• Duurzaam MenterwoldecoreStrategic or Co-development Partner · 1 January 2019Local energy cooperative in Menterwolde involved in solar park greening project for biodiversity enhancement.
• Provincie GroningencoreStrategic or Co-development PartnerProvincial government providing subsidies and project funding. Collaborates on environmental policy, biodiversity, climate adaptation, and landscape management initiatives across Groningen.
• Groninger LandschapcoreStrategic or Co-development PartnerNature conservation organization in Groningen. Part of the 'Groene Zes' (Green Six) coalition working together on rural area transition (Transitie Landelijk Gebied) and environmental advocacy.
• NatuurmonumentencoreStrategic or Co-development PartnerNational nature conservation organization active in Groningen. Part of the 'Groene Zes' coalition for coordinated environmental advocacy.
• StaatsbosbeheercoreStrategic or Co-development PartnerState forest and nature management organization in Groningen. Part of the 'Groene Zes' coalition for environmental cooperation.
• IVN NatuureducatiecoreStrategic or Co-development PartnerNature education organization active in Groningen. Part of 'Groene Zes' coalition and co-organizer of landscape management and nature education activities.
• Landschapsbeheer GroningencoreStrategic or Co-development PartnerLandscape management organization in Groningen. Co-organizer of Plan Boom tree planting campaign and part of 'Groene Zes' coalition.
• Groene Zes (Green Six)coreStrategic or Co-development PartnerCoalition of six Groningen nature organizations (Groninger Landschap, IVN, Landschapsbeheer, Natuurmonumenten, NMG, Staatsbosbeheer) working together on the Transitie Landelijk Gebied (Rural Area Transition) program.
• Wierde & DijkminorStrategic or Co-development PartnerAgrarian nature association in North Groningen organizing the Mooi Heem farm improvement project with workshops and subsidies for nature-friendly farm premises.
• All 10 Groningse GemeentencoreStrategic or Co-development PartnerCollaborative partnerships with all 10 municipalities in Groningen province (Westerkwartier, Groningen, Het Hogeland, Eemsdelta, Oldambt, Midden-Groningen, Veendam, Pekela, Stadskanaal, Westerwolde) for environmental policy and project cooperation.
• Natuur en Milieufederaties (National Federation)coreStrategic or Co-development PartnerPart of the national network of Nature and Environment Federations across the Netherlands, sharing knowledge, resources, and coordinated advocacy.
• LandschappenNLcoreStrategic or Co-development PartnerNational landscape organizations network, co-organizing Plan Boom campaign to plant 10 million trees across the Netherlands.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Staatsbosbeheer: Dutch state forest and nature management agency. Partners with NMG through Groene Zes but operates at a national scale with substantially larger headcount and budget.
• Natuurmonumenten: The largest national nature conservation organization in the Netherlands. NMG is a coalition partner with Natuurmonumenten in the Groene Zes and competes for the same donor and government funding pools, though Natuurmonumenten operates at a national scale while NMG is regional.
• LandschappenNL: National umbrella of regional landscape organizations and NMG's co-organizer of the Plan Boom 10-million-trees campaign. Operates broader landscape management scope while NMG focuses on environmental federation work.
• WNF (Wereld Natuur Fonds): World Wildlife Fund's Dutch national chapter. Competes for the same donor base and lottery funding that supports NMG, but with international scope and substantially greater public profile.

Direct peers

• Natuur en Milieufederatie Noord-Holland: Sibling provincial federation within the national NMF network. Operates the same model — community engagement, policy advocacy, Energieboswachters-style training — but in a different Dutch province, making it the closest functional peer.
• Het Groninger Landschap: Regional nature conservation organization headquartered in Groningen, a member of the Groene Zes alongside NMG. Overlaps directly on land stewardship, nature management, and public-facing nature programming in the same province.
• IVN Natuureducatie: National nature education organization with active Groningen presence and a Groene Zes partner. Comparable in mission focus on community engagement, training, and citizen science participation.
• Natuur en Milieufederatie Drenthe: Another neighboring provincial NMF federation with an identical mandate, funding mix, and program portfolio. Direct peer operating just south of Groningen with comparable headcount and activities.
• Landschapsbeheer Groningen: Local landscape management partner in Groningen, co-organizer of Plan Boom and member of the Groene Zes. Directly comparable in community-driven landscape stewardship within the same province.

Emerging players

• Milieu Centraal: National consumer-facing environmental information NGO. Comparable in its mission to translate sustainability knowledge for citizens, but focused on household-level information rather than NMG's community organizing and policy advocacy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/NMFGroningen
• YouTubeyoutube.com/channel/UCK5gGZPPp_GHWUdPGpWpO9A
• Facebookfacebook.com/100094405176230
• LinkedInlinkedin.com/company/natuur-en-milieufederatie-groningen
• Instagraminstagram.com/nmfgroningen

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Natuur en Milieufederatie Groningen