Kliniek Heyendael

What Kliniek Heyendael does

Kliniek Heyendael B.V. is a privately held Dutch cosmetic plastic surgery clinic founded in 2011 and headquartered in an authentic villa setting in Groesbeek, near Nijmegen. The clinic delivers a comprehensive portfolio of surgical and non-surgical aesthetic procedures covering face (MACS-lift, eyelid correction, rhinoplasty, chin correction, neck lift, otoplasty), breast (augmentation with Mentor or Motiva implants, reduction, lift, implant ultrasound), body contouring (abdominoplasty, mini-abdominoplasty, armlift, thigh lift, liposuction, lipofilling, mommy makeover), intimate surgery (labia reduction), male-specific procedures (gynaecomastie), and injectables (Botox, Juvéderm, Profhilo). It also operates two satellite clinics under the ATS-kliniek by Heyendael banner in Vlijmen and Eindhoven.

The clinical model is consult-led: patients begin with a free initial consultation with a consulente, followed by a medical consultation with one of two plastic surgeons (founder Dr. Frans Straten and Dr. Henriette Kroese-Deutman), with consultation, treatment, and follow-up controls delivered at a single site. Both surgeons are members of the Dutch professional bodies NVPC and NVEPC, with Dr. Straten additionally active in ISAPS; the clinic highlights 20+ years of plastic-surgery experience and proprietary technique expertise (notably the MACS-lift) as its core technical differentiators. Marketing relies on Instagram, LinkedIn, local press (Nijmegen Business, Hallo Nijmegen), and earned-media exposure via Videoland's De Bevers, with financing offered through Cosmetic Finance for treatments not covered by basic health insurance. The company is founder-owned, structured as a Dutch B.V. (KvK 56526652), with no disclosed external funding and a small support team of approximately 1–10 staff.

Name

Kliniek Heyendael

Legal name

Kliniek Heyendael B.V.

Website

https://kliniekheyendael.nl

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Kliniek Heyendael is a privately held Dutch cosmetic plastic surgery clinic founded in 2011, offering surgical and non-surgical aesthetic procedures from its Groesbeek headquarters and two ATS-kliniek satellites in Vlijmen and Eindhoven, serving individual consumers seeking cosmetic enhancements.

Ownership category

akta.pro rank

Product category

Cosmetic Plastic Surgery Services

NAICS

Offices of Physicians (62111), Freestanding Ambulatory Surgical and Emergency Centers (621493)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Plastics / Cosmetic & Dermatologic Surgery Centers (HLAFAIAK)

akta.pro secondary industry

Cosmetic Dermatology (Aesthetic Injectables) (HLAKACAE)

Keywords

• Cosmetic plastic surgery
• Aesthetic medical treatments
• Injectables and fillers
• Breast augmentation procedures
• Body contouring surgery

Headquarters

HQ city

Groesbeek

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Cosmetic surgical procedures: One-time surgical procedures including breast augmentation, breast reduction, rhinoplasty, facelifts, eyelid correction, tummy tuck, armlift, thigh lift, otoplasty, gynaecomastie, and labiacorrection. Procedures are priced individually with significant variation (€725 to €15,500+) depending on complexity, anesthesia type, and materials used.
2. Injectable treatments: Non-surgical aesthetic treatments including botuline toxine (Botox), dermal fillers (Juvéderm), lip fillers, and Profhilo skin rejuvenation. These are priced per treatment session starting from €195 for Botox.
3. Financing services (via Cosmetic Finance): Partnership with Cosmetic Finance to offer installment payment plans for treatments not covered by basic health insurance, enabling patients to pay over time.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Kliniek Heyendael is a private Dutch cosmetic plastic surgery clinic that performs surgical and non-surgical aesthetic procedures including facelifts (MACS-lift), eyelid corrections, rhinoplasty, breast augmentation and reduction, abdominoplasty, liposuction, lipofilling, armlift, thigh lift, otoplasty, labia correction, gynaecomastie, and injectable treatments (Botox, fillers, Profhilo). All consultations, treatments, and follow-up controls take place at the clinic's own facilities in Groesbeek, with satellite locations in Vlijmen and Eindhoven.

Product overview

Kliniek Heyendael is a private clinic for cosmetic plastic surgery offering a comprehensive portfolio of surgical and non-surgical treatments. The clinic provides facial procedures (facelift/MACS-lift, eyelid correction, nose correction, chin correction, neck lift, ear correction), breast procedures (augmentation, reduction, lift, implant ultrasound), body contouring (abdominoplasty, mini-abdominoplasty, armlift, thigh lift, liposuction, lipofilling), intimate procedures (labia reduction), male-specific treatments (gynaecomastie), and injectable treatments (botox, fillers, Profhilo). The clinic operates from a single location in Groesbeek with satellite locations under ATS-kliniek by Heyendael in Vlijmen and Eindhoven.

Differentiator

Problem solved

Functional benefit

Products and services

• Facelift (MACS-lift) Facelift procedure using the Minimal Access Cranial Suspension (MACS) technique to lift and support sagging tissue in the lower face, cheeks, and jawline via a limited access incision; can be combined with lipofilling for volume restoration. Deep plane facelift variant available for more advanced cases.
• Eyelid correction (Ooglidcorrectie) Upper and/or lower eyelid surgery to remove excess skin and fat tissue, resulting in a fresher and more open appearance. Results can last 10-15 years with good skincare and healthy lifestyle.
• Nose correction (Rhinoplasty / Neuscorrectie) Permanent surgical change to the size or contour of the nose, including nose tip correction, nose bridge correction, nostril correction, and septum correction.
• Chin correction (Kincorrectie) Chin augmentation using silicone implants for permanent facial profile improvement, optionally combined with liposuction for jawline contouring.
• Neck lift (Halslift) Surgical correction of sagging neck skin with improved neck contours and defined jawline, often combined with facelift or liposuction. Includes advanced deep neck lift technique addressing deep neck structures.
• Ear correction (Otoplasty / Oorcorrectie) Correction of protruding ears through surgical reshaping of cartilage under local anesthesia. Torn earlobe repair is also offered.
• Breast augmentation (Borstvergroting) Breast enlargement using Mentor silicone implants (round or anatomical) or the Preservé technique with Motiva Ergonomix2 implants under local anesthesia via a small 2.5-3 cm incision in the breast fold, to increase volume, improve shape, or achieve better body proportion.
• Breast reduction (Borstverkleining) Reduction of breast size by removing skin and glandular tissue to relieve physical discomfort and improve body proportion.
• Breast implant ultrasound (Echo borstimplantaten) Ultrasound examination of breast implants for capsular formation, fluid accumulation, and possible ruptures, performed by a specialized radiologist. No GP referral needed.
• Mommy makeover

Quantifiable outcome

• 9.0 out of 10 average rating from 1,225 independent patient reviews
• +2 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor.

• NVPC (Nederlandse Vereniging voor Plastische Chirurgie)minorOthersBoth Dr. Frans Straten and Dr. Henriette Kroese-Deutman are members of the Dutch Association for Plastic Surgery (NVPC), the professional body representing plastic surgeons in the Netherlands.
• NVEPC (Nederlandse Vereniging voor Esthetische Plastische Chirurgie)minorOthersBoth plastic surgeons are also members of the Dutch Association for Aesthetic Plastic Surgery (NVEPC), the professional body specifically for aesthetic/cosmetic plastic surgeons.
• ISAPS (International Society of Aesthetic Plastic Surgery)minorOthersDr. Frans Straten participates in ISAPS congresses, The Art of Aesthetic Surgery, an international platform bringing together renowned plastic surgeons who share the latest insights and techniques in aesthetic surgery.

Scale indicators4 records

Recent moves2 records

Expansion highlights6 records

Direct peers

• ABC Clinic: ABC Clinic is a Dutch private clinic chain offering cosmetic plastic surgery including breast augmentation, facelifts, and injectables. It directly competes with Kliniek Heyendael across its core service portfolio in the Netherlands and operates a similar single-specialty, direct-to-patient model.
• Praktijk Gabriels: Praktijk Gabriels is a Dutch private clinic specializing in cosmetic surgery including facelifts and breast procedures. It directly competes with Kliniek Heyendael across premium facial and breast surgery for the same elective-pay patient demographic.
• Mauritskliniek: Mauritskliniek is a Dutch private clinic offering cosmetic plastic surgery and aesthetic treatments in multiple locations. It competes with Kliniek Heyendael on surgical procedures, location coverage, and the same 'personalized boutique clinic' positioning.
• Velthuis Kliniek: Velthuis Kliniek is a well-known Dutch private clinic specializing in cosmetic injectable treatments (Botox, fillers) and aesthetic procedures. It directly competes with Kliniek Heyendael's injectable and minimally-invasive service line for the same patient demographic.
• Mansion Clinic: Mansion Clinic is a boutique Dutch cosmetic surgery clinic offering breast surgery, facial procedures, and injectables. It mirrors Kliniek Heyendael's positioning as a smaller, personalized private clinic with a similar surgeon-led delivery model.
• Cosmopolitan Clinic: Cosmopolitan Clinic is a Dutch private clinic offering cosmetic surgery and aesthetic treatments. It targets the same elective patient segment as Kliniek Heyendael across facial, breast, and body procedures.
• Acura Medical Center: Acura Medical Center is a Dutch clinic group providing cosmetic surgery, injectables, and hair transplants from multiple locations. It is directly comparable to Kliniek Heyendael's multi-location model and overlapping aesthetic service portfolio.
• Boerhaave Medical Center: Boerhaave Medical Center is a Dutch private clinic in Amsterdam focused on cosmetic plastic surgery, including breast surgery, facial surgery, and body contouring. It targets the same elective patient base as Kliniek Heyendael with a similar specialist-led model.

Broad incumbents

• Bergman Clinics (now Bey): Bergman Clinics / Bey is one of the largest private clinic chains in the Netherlands, with a dedicated aesthetic division. It competes broadly with Kliniek Heyendael across cosmetic surgery procedures, but operates at significantly greater scale and brand breadth rather than specializing in personalized surgical care.

Regional players

• Wellness Kliniek (Belgium): Wellness Kliniek is a large Belgian private cosmetic surgery clinic near the Dutch border. It competes with Kliniek Heyendael for Dutch patients willing to travel for cosmetic procedures, particularly for transparent all-in pricing similar to Heyendael's listed tariffs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/kliniekheyendael
• Facebookfacebook.com/KliniekHeyendael
• LinkedInlinkedin.com/company/kliniek-heyendael

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kliniek Heyendael