AYER Holdings

What AYER Holdings does

AYER Holdings Berhad is a Malaysian publicly listed company (Berhad designation) that operates two business divisions: Properties and Plantations. The Properties division develops residential, commercial, and industrial real estate, with a concentrated footprint in Bukit Puchong, Selangor in the southern Klang Valley corridor. Completed and active projects include BP Newtown Phase II (a 3 and 4-storey freehold shop office development completed November 2014), EPIC Residence (a 21-storey serviced apartment with 300 units completed July 2017), and the actively promoted Erica Residence and Bukit Puchong Boulevard projects. The company's flagship initiative is the AYER Bukit Puchong Master Plan, a 1,290-acre integrated township development launched in 2024 that anchors its forward growth strategy.

The Plantations division manages an 11,000-acre agricultural landbank across Pahang, Kerteh in Terengganu, and Raub in Pahang, producing fresh fruit bunches from oil palm plantations and durians from dedicated orchards. The company distributes properties via direct sales to individual home buyers and business owners through its corporate office and project sites, while plantation output is sold commercially to agricultural commodity buyers. AYER markets its offerings through a corporate website, dedicated project microsites, an investor relations section, and news communications, and reports a heritage of over 100 years as a responsible developer in Malaysia. No patents, technology platforms, AI/ML capabilities, partnerships, or third-party technology integrations are disclosed in the available source material.

Name

AYER Holdings

Legal name

AYER Holdings Berhad - 190701000003 (37-K)

Website

https://ayer.com.my

Company type

Public

Founded year

1907

Operating status

Operating

Headcount range

51–100 employees

Short description

AYER Holdings Berhad is a Malaysian publicly listed company that develops residential, commercial, and industrial properties in Bukit Puchong, Selangor, and operates 11,000 acres of oil palm and durian plantations across Pahang and Terengganu.

Ownership category

akta.pro rank

Headquarters

HQ city

Kuala Lumpur

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Property Development: Development and sale of residential (homes, serviced apartments) and commercial properties (shop offices). Revenue generated from unit sales across multiple property projects in Bukit Puchong, Selangor.
2. Plantation Operations: Sale of fresh fruit bunches from oil palm plantations in Pahang and Kerteh, Terengganu. Sale of durians from plantations in Raub, Pahang. Landbank of 11,000 acres under agricultural use.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

AYER Holdings Berhad is a Malaysian property developer and plantation operator with over 100 years of heritage. The company develops residential, commercial and industrial properties, with a flagship 1,290-acre integrated township in Bukit Puchong, Selangor, and operates oil palm and durian plantations across an 11,000-acre landbank in Pahang and Terengganu.

Product overview

AYER Holdings Berhad is a property developer with over 100 years of heritage operating as a unified business organized into two core divisions: Properties (residential, commercial, and industrial developments) and Plantations (oil palm and durian agriculture). The company's flagship property initiative is the 1,290-acre AYER Bukit Puchong Master Plan integrated township in Bukit Puchong, Selangor. Notable residential and commercial products include Erica Residence (21-storey serviced apartment), EPIC Residence (21-storey serviced apartment), BP Newtown Phase II (3 & 4-storey shop offices), and Bukit Puchong Boulevard. The plantation division holds 11,000 acres of agricultural landbank across Pahang and Terengganu.

Differentiator

Problem solved

Functional benefit

Brands

• Erica Residence: Residential serviced apartment project by AYER Holdings.
• Bukit Puchong Boulevard

Products and services

• BP Newtown Phase II 3 & 4-storey freehold shop office development in Bukit Puchong with units ranging from 5,101 to 11,871 sq. ft., located near TESCO Hypermarket in a populated residential area. Targeted at entrepreneurs and business owners seeking commercial space.
• EPIC Residence 21-storey serviced apartment in Bukit Puchong with 300 exclusive, low-density units ranging from 699 to 2,475 sq. ft. Built on 2.3 acres of freehold land with contemporary design, urban amenities and well-planned landscape. Targeted at discerning home buyers seeking quality residential properties.
• Erica Residence 21-storey serviced apartment development in Bukit Puchong featuring 300 low-density residential units built on 2.3 acres of freehold land with modern features and proximity to amenities. Targeted at discerning home buyers seeking quality residences in prime locations.
• Bukit Puchong Boulevard Residential and commercial development within the AYER Bukit Puchong Master Plan township. Targeted at home buyers and businesses seeking integrated property offerings in a strategically located development.
• AYER Bukit Puchong Master Plan Flagship 1,290-acre integrated township development in Bukit Puchong, Selangor, located strategically in the southern corridor of Klang Valley. Designed to deliver exceptional value to property owners through a scalable, sustainable and green master plan.
• Plantations (Oil Palm and Durian) Agricultural operations covering 11,000 acres of plantation landbank across Pahang, Kerteh (Terengganu), and Raub (Pahang). Sale of fresh fruit bunches from oil palm plantations in Pahang and Kerteh, Terengganu, and sale of durians from the Raub, Pahang plantation. Targeted at agricultural commodity buyers.

Quantifiable outcome

• 1,290 acre integrated township development creating exceptional value for property owners

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat3 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/tahps-group-bhd-thps-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AYER Holdings