Rock Hill Housing Authority

What Rock Hill Housing Authority does

Rock Hill Housing Authority (RHHA), legally the Housing Authority of the City of Rock Hill, is a quasi-governmental public housing authority organized in 1965 under the South Carolina Housing Authorities Law (S.C. Code Ann. Section 31-3-10). It serves the Cities of Rock Hill and Great Falls and the Counties of York and Chester, South Carolina, providing subsidized housing for very low-income families, elderly residents (62+), persons with disabilities, homeless veterans, and foster youth aging out of care. Core program inventory includes 369 Public Housing units, 589 Housing Choice Vouchers, 24 HUD-VASH vouchers for homeless veterans, Project Based Vouchers (notably 84 units at Courtyard at Highland Park and 25 units at Great Falls Apartments CHCDC), and the Foster Youth to Independence Initiative. Layered support programs include the Jobs Plus Program (funded by a $2.3M HUD grant, April 2021), the ROSS Resident Opportunities and Self-Sufficiency Program (2020 award), and the HUD Radon Testing and Mitigation Demonstration Grant ($600,000).

The revenue model is fundamentally a federal pass-through plus administrative funding construct. Primary inflows are HUD annual contributions and operating subsidies, Housing Assistance Payments (HAP) for the voucher program paid to private landlords, and modest tenant rental income calculated at approximately 30% of adjusted family income. Distribution is via direct service delivery through RHHA offices and via private landlords participating in the HCV program (HAP disbursed between the 1st and 5th of each month). Customer-facing technology consists of three web portals at apps.rhha.org (Applicant, Landlord, Tenant) plus a Small Area Fair Market Rent payment standards calculator; no proprietary technology platform or AI/ML capabilities are disclosed.

In 2015, RHHA established Carolina Housing and Community Development Corporation (CHCDC), a 501(c)(3) nonprofit affiliate, to acquire, construct, rehabilitate, and manage affordable housing and to pursue homeownership pathways via HUD's Discount REO Home Purchase Program. Awards include the 2025 NAHRO Award of Merit Circle - Community Innovation Award (Radon Campaign) and Website of the Year Awards from Brooks Jeffrey Marketing in 2021 and 2024.

Name

Rock Hill Housing Authority

Legal name

Housing Authority of the City of Rock Hill

Website

https://rhha.org

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

11–50 employees

Short description

Rock Hill Housing Authority is a quasi-governmental public housing authority serving very low-income families, elderly, disabled, homeless veterans, and foster youth in Rock Hill and Great Falls, South Carolina, operating 369 public housing units, 589 Housing Choice Vouchers, and related self-sufficiency programs.

Ownership category

akta.pro rank

Product category

Public Housing Services

NAICS

Administration of Housing Programs (925110), Lessors of Residential Buildings and Dwellings (53111), Other Community Housing Services (624229)

SIC

Operators Of Apartment Buildings (6513), Services-Social Services (8300)

akta.pro primary industry

Housing & Neighborhood Services (Local Housing Programs) (BPAIACAJ)

akta.pro secondary industries

Affordable & Subsidized Housing Property Management (LIHTC, Section 8) (BPAJAFAD), Housing Voucher & Rental Assistance Programs (Tenant-Based/Project-Based) (FSALAKAI), Housing Assistance & Homeless Services (BPAGAEAB), Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing) (BPAIANAA)

Keywords

• Public housing assistance
• Housing choice vouchers
• Affordable housing programs
• Subsidized rental housing
• Rental assistance services

Headquarters

HQ city

Rock Hill

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. HUD Federal Funding: Primary revenue from U.S. Department of Housing and Urban Development (HUD) annual contributions and program funding.
2. Tenant Rental Income: Rent payments from public housing residents based on income-adjusted formulas.
3. Housing Assistance Payments (HAP): Federal subsidies through Housing Choice Voucher program for tenant-based and project-based rental assistance.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Rock Hill Housing Authority is a public housing authority that provides subsidized rental housing and rental assistance to very low-income families, elderly individuals, persons with disabilities, homeless veterans, and foster youth aging out of care. The authority manages 369 public housing units and 589 Housing Choice Vouchers across Rock Hill and Great Falls, South Carolina, operating programs including Public Housing, HCV, Project Based Vouchers, VASH, and Foster Youth to Independence.

Product overview

Rock Hill Housing Authority (RHHA) operates as a public housing authority serving the Cities of Rock Hill and Great Falls, SC. The organization offers a portfolio of housing programs including Public Housing (369 units), Housing Choice Vouchers (589 vouchers), Project Based Vouchers, Veterans Affairs Supportive Housing (VASH with 24 vouchers), and Foster Youth to Independence. Supporting these core housing programs are digital portals (Applicant, Landlord, and Tenant portals) for program management, the ROSS self-sufficiency program, and the Jobs Plus employment program. The nonprofit affiliate Carolina Housing and Community Development Corporation (CHCDC) handles development and homeownership initiatives. Additional services include income-based payment standards calculators, scholarship programs, radon mitigation, and disaster preparedness resources.

Differentiator

Problem solved

Functional benefit

Brands

• Carolina Housing and Community Development Corporation (CHCDC): Nonprofit affiliate organization founded in 2015 that acquires, constructs, rehabilitates, owns, manages, and develops affordable housing for low to moderate income individuals and families, and promotes comprehensive economic development.

Products and services

• Public Housing
• Housing Choice Voucher (HCV)
• Project Based Voucher (PBV)
• Veterans Affairs Supportive Housing (VASH)
• Foster Youth to Independence (FYI)
• Jobs Plus Program Comprehensive employment and self-sufficiency program funded by a $2.3 million HUD grant serving public housing residents aged 18-64 with career coaching, community coaching, free Wi-Fi access, and the Jobs Plus Earned Income Disregard allowing rent exemptions for up to 48 months.
• ROSS Program (Resident Opportunities and Self-Sufficiency)
• Carolina Housing and Community Development Corporation (CHCDC)
• First Time Home Buyers Program
• Scholarship Program

Quantifiable outcome

• 369 public housing units and 589 Housing Choice Vouchers managed
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Columbia VA Healthcare System (VAMC)coreStrategic or Co-development PartnerJoint partnership between HUD and VA for the HUD-VASH program. Columbia VA Healthcare System provides VA Case Management services including link to medical care, mental health and substance abuse services for homeless veterans receiving housing assistance.
• Carolina Housing and Community Development Corporation (CHCDC)coreStrategic or Co-development PartnerAffiliate nonprofit organization founded in 2015 with mission to acquire, construct, rehabilitate, own, manage, and develop affordable housing for low to moderate income individuals and families. Operates Great Falls Apartments CHCDC with 25 units.
• Landmark Property Management CompanyminorChannel Partner/ Reseller/ DistributorProperty management company that manages Courtyard at Highland Park where 84 Project Based Vouchers are available for individuals aged 62 and older.
• Jobs Plus Community Partners (20+ organizations)coreStrategic or Co-development PartnerNetwork of community partners including Affinity Health Center, Bloom Realty, Boys and Girls Club of York County, Carolina Community Actions, City of Rock Hill Human Resources, Catawba Regional Council of Government, City of Rock Hill My Ride, Clinton College, Department of Social Services, North Central Family Medicine, SC Legal Services, SC Works, Sisters United As One, South State Bank, United Way of York County, Winthrop Small Business Development Center, York County First Steps, York Technical College.
• Housing Coalition of York CountyminorStrategic or Co-development PartnerCoalition partner for housing development and community initiatives in York County.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Spartanburg Housing Authority: South Carolina PHA operating public housing and Housing Choice Vouchers in Spartanburg County. Comparable as a mid-sized SC PHA serving similar Upstate populations through HUD-funded housing assistance programs.
• Charlotte Housing Authority: Mecklenburg County, NC public housing authority operating public housing and Housing Choice Vouchers in the Charlotte metro area. Directly comparable as a nearby PHA serving similar low-income populations with HUD-funded programs across public housing, HCV, and special-purpose vouchers.
• Greenville Housing Authority: South Carolina-based public housing authority administering public housing units and Section 8 vouchers. Directly comparable as a fellow SC PHA with similar HUD funding structure, voucher programs, and self-sufficiency initiatives serving very low-income families.
• Columbia Housing Authority: South Carolina's largest PHA, administering public housing, HCV, and Project Based Vouchers in Columbia, SC. Comparable as a SC PHA with diversified program portfolio including special-purpose vouchers (VASH/FYI) and partnership-based resident services.
• Charleston Housing Authority: Coastal South Carolina PHA with traditional public housing and voucher programs. Comparable as a SC PHA administering HUD-funded housing assistance to low-income families, elderly, and disabled individuals through federal program structures.

Broad incumbents

• The Michaels Organization: National developer and manager of affordable, student, and military housing with significant LIHTC and Section 8 portfolio. Comparable in subsidized housing property management expertise and HUD program administration, though operating as private-sector owner/manager.
• WinnCompanies: Large private-sector affordable and market-rate housing operator managing over 100,000 units nationwide, including LIHTC and Section 8 properties. Comparable as an affordable housing property manager with HUD program experience, though at much larger scale and as a private operator rather than PHA.

Others

• Catawba Regional Council of Government: Regional planning and service organization covering Rock Hill-area counties. Comparable as a regional ecosystem partner RHHA works with through the Jobs Plus network, providing social services coordination relevant to affordable housing residents.
• National Association of Housing and Redevelopment Officials (NAHRO): National membership association for PHAs and housing redevelopment agencies. Comparable as the institutional ecosystem RHHA operates within, including the awarding body for RHHA's 2025 Community Innovation Award, and provides peer benchmarking frameworks.

Regional players

• Habitat for Humanity of York County: Regional nonprofit focused on affordable homeownership in York County, SC. Comparable as an affordable housing provider serving overlapping low-income populations in the same geography, though focused on homeownership construction rather than rental subsidies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RockHillHousingAuthority
• LinkedInlinkedin.com/company/rock-hill-housing-authority

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rock Hill Housing Authority