Praram9 Hospital

What Praram9 Hospital does

Praram 9 Hospital Public Company Limited (โรงพยาบาลพระรามเก้า) is a publicly listed multi-specialty tertiary hospital founded in June 1992 and headquartered at 99 Rama 9 Road, Huai Khwang, Bangkok, Thailand (SET ticker: PR9). The hospital operates 51+ specialized medical centers organized around flagship institutes: the Kidney Institute and Transplant Center (1,436+ kidney transplants performed over 33 years, JCI CCPC certified for kidney transplant care since 2016), the Cardiovascular Institute (31 specialist cardiologists providing 24/7 cardiac care with a reported 98.9% PCI success rate), and the Advanced Spine Center, alongside full-coverage departments in internal medicine, surgery, ophthalmology, obstetrics, and mental health. Technology assets include da Vinci Xi robotic-assisted surgery, TAVI/TAVR transcatheter valve replacement, LASIK SMILE Pro and PRESBYOND laser vision correction, cardiac MRI, and coronary CT angiography.

The business model is fee-for-service tertiary care, monetized through specialist consultations, surgical and procedure fees, inpatient room accommodations (฿10,000-฿34,500/day), and pre-packaged retail health checkup and vaccination offerings sold via the hospital's e-commerce platform (฿2,900-฿62,800 per package). Demand is acquired through direct-to-consumer channels including the praram9.com website with online appointment booking, a 24/7 call center (1270), the Praram 9 V telemedicine service (video consultations via LINE and Facebook), a CAT9 AI chatbot, and an SEO-driven library of 580+ health articles. Customer segments span Thai general public, corporate/insurance patients (direct billing with Tokio Marine, Cigna, AIA, Prudential, Muang Thai Life Assurance, Allianz, Thai Life Insurance, Generali, and Samsung), and a growing expatriate community. Recent strategic emphasis has been on elective procedure packages, digital channel expansion, and international patient outreach through community health events.

The company employs 1,001-5,000 staff, is incorporated as a Thai Public Company Limited, and continues to invest in advanced technology and accreditation. Reported 2025 recognition includes the Muang Thai Life Assurance Hospital Awards Creativity and Innovation Gold Award and the AREA 2026 Health Promotion Award, supporting its positioning as a mid-sized but specialized tertiary provider in the Bangkok market.

Name

Praram9 Hospital

Legal name

บริษัท โรงพยาบาลพระรามเก้า จำกัด (มหาชน) (Praram 9 Hospital Public Company Limited)

Website

https://praram9.com

Company type

Public

Founded year

1992

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Praram 9 Hospital is a publicly listed Thai tertiary hospital in Bangkok (founded 1992, SET: PR9) operating 51+ specialized medical centers anchored by its Kidney Transplant Institute, Cardiovascular Institute, and Advanced Spine Center, serving Thai residents, corporate/insurance patients, and expatriate communities through in-person, telemedicine, and e-commerce channels.

Ownership category

akta.pro rank

Product category

Multi-Specialty Tertiary Hospital Services

NAICS

General Medical and Surgical Hospitals (622110), Specialty (except Psychiatric and Substance Abuse) Hospitals (62231), Specialty (except Psychiatric and Substance Abuse) Hospitals (622310)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062), Services-Hospitals (8060)

akta.pro primary industry

Community & Regional General Hospitals (HLAFAAAB)

Keywords

• Multi-specialty hospital services
• Kidney transplant program
• Cardiovascular care institute
• Robotic-assisted surgery
• Health checkup packages

Headquarters

HQ city

Huai Khwang

HQ country

Thailand

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Medical consultation and treatment services: Revenue from consultations with specialist physicians across 51+ medical centers/departments including kidney, cardiovascular, spine, internal medicine, surgery, and more. Patients pay per visit or per procedure.
2. Health checkup packages: Pre-packaged health screening programs sold directly through the hospital's e-commerce website. Packages range from ฿2,900 (Active) to ฿62,800 (Special Male) for comprehensive health screenings. Also includes specialty packages for eyes, HPV vaccine, cancer screening, and more.
3. Surgical and procedure fees: Revenue from surgical procedures including da Vinci Xi robotic surgery, LASIK procedures (฿35,900-฿99,000), TAVI, cardiac catheterization (PCI), kidney transplant, and other specialty surgeries. Fees are typically one-time per procedure.
4. Inpatient room charges: Revenue from hospital room accommodations ranging from Private (฿10,000/day) to Praram 9 Suite (฿29,500/day). Building B rooms are priced from ฿12,000 (Deluxe) to ฿34,500 (Suite).
5. Telemedicine consultations (Praram 9 V): Revenue from video consultation services (Telemedicine) allowing patients to consult with specialists remotely via video call.
6. Insurance and corporate billing: Revenue collected through accepted insurance partnerships including Tokio Marine, Generali, Samsung, Cigna, Thai Life, Muang Thai LIFE, Allianz, AIA, and Prudential. Hospital accepts insurance for direct billing.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Praram 9 Hospital is a publicly listed multi-specialty tertiary hospital in Bangkok providing comprehensive inpatient and outpatient medical care across 51+ medical centers, including dedicated institutes for kidney transplantation (1,436+ cases), cardiovascular care (31 cardiologists, 98.9% PCI success rate), advanced spine surgery, robotic-assisted surgery (da Vinci Xi), refractive eye surgery (LASIK, PRESBYOND), and preventive health screening packages. The hospital offers telemedicine video consultations via Praram 9 V and an AI chatbot (CAT9) for digital patient engagement, supported by direct billing partnerships with nine major insurers.

Product overview

Praram9 Hospital operates as a multi-specialty hospital offering a platform of medical services organized around dedicated institutes and centers. The core patient-facing digital products include an online appointment booking system, a telemedicine service (Praram 9 V) for video consultations, and a CAT9 AI chatbot for automated assistance. The hospital's specialized institute/sub-brand portfolio includes the Kidney Institute and Transplant Center, Cardiovascular Institute, and Advanced Spine Center. Service add-ons include a range of health checkup packages (particularly the 34th Anniversary campaign packages), vaccination services (HPV vaccine), surgical procedures including da Vinci Xi robotic surgery and LASIK/PRESBYOND eye surgery, and inpatient room accommodations across multiple tiers. The hospital also maintains a knowledge center with 580+ health articles. All services are accessible through the hospital's website and mobile-friendly interfaces.

Differentiator

Problem solved

Functional benefit

Brands

• Praram 9 V: Telemedicine/video consultation service allowing patients to consult with doctors remotely via video call.
• CAT9

Products and services

• Kidney Institute and Transplant Center Specialized institute for kidney disease diagnosis, hemodialysis, and kidney transplantation for patients requiring renal replacement therapy; includes living related donor, spousal donor, deceased donor, and re-transplantation procedures.
• Cardiovascular Institute Comprehensive heart and vascular care including EKG, echocardiogram, stress tests, cardiac catheterization, PCI (angioplasty with stent), pacemaker implantation, TAVI transcatheter valve replacement, cardiac surgery, cardiac MRI, coronary CT angiography, and cardiac rehabilitation for patients with cardiovascular conditions.
• Advanced Spine Center Specialized spine center treating spinal disorders from conservative care to complex surgeries, including nerve injection, endoscopic surgery, revision spine procedures, and correction surgeries for children and adults.
• da Vinci Xi Robotic-Assisted Surgery Robotic-assisted surgical procedures using the da Vinci Xi Surgical System for prostate cancer, chest disease, and other complex conditions; offers 3D visualization, precision robotic arm movement, smaller incisions, less pain, and faster recovery.
• LASIK Surgery Package Refractive eye surgery package offering 5 LASIK variants: PRK (from ฿35,900), traditional LASIK, FemtoLASIK, SMILE Pro (bladeless, 8–10 seconds per eye), and PRESBYOND for presbyopia (฿99,000); includes pre-operative assessment and 5 follow-up visits for patients seeking vision correction.
• HPV Vaccine Package (Gardasil 9) HPV 9-valent vaccination package providing protection against 9 HPV strains to prevent cervical cancer and other HPV-related diseases, available for males and females at ฿13,000 for 2 doses (doctor fee not included).
• 34th Anniversary Health Checkup Packages Pre-packaged health screening programs for adults aged 20+, available for both genders and tailored by age group covering basic health risk screening, in-depth assessments, chronic disease and cancer screening (including prostate and colon for men aged 50+), and premium comprehensive screening for adults aged 60+.
• Praram 9 V Telemedicine Video Consultation Video consultation service accessible via LINE and Facebook Messenger allowing patients to receive specialist medical advice remotely without visiting the hospital campus.
• Inpatient Room Accommodations Inpatient room accommodations across multiple tiers: Building A Private (฿10,000/day), Deluxe (฿11,000/day), Executive Deluxe (฿17,500/day), Premium Executive Deluxe (฿22,500/day), Praram 9 Suite (฿29,500/day); Building B Deluxe (฿12,000/day), Executive Deluxe (฿19,000/day), Suite (฿34,500/day).

Quantifiable outcome

• Kidney transplant survival rate: 1,436 successful transplants over 33 years with excellent long-term outcomes (kidney transplant research presented at World Transplantation Society, Vancouver 2010, and multiple international publications)
• +5 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature7 records

Partnerships

Twelve partnerships are on record, tiered minor and core.

• MKC Corporation (เอ็มเคที คอร์ปอเรชั่น)minorStrategic or Co-development Partner · 29 June 2026Jointly organized the 'Myanmar Health Talk in Bangkok 2026' event to provide health education to the Myanmar expatriate community in Thailand. Demonstrates community outreach and international patient engagement.
• Tokio MarinecoreChannel Partner/ Reseller/ DistributorHealth insurance direct billing partnership. Tokio Marine insurance policyholders can access hospital services with direct billing settlement.
• CignacoreChannel Partner/ Reseller/ DistributorHealth insurance direct billing partnership. Cigna insurance policyholders can access hospital services with direct billing settlement.
• AIAcoreChannel Partner/ Reseller/ DistributorHealth insurance direct billing partnership. AIA insurance policyholders can access hospital services with direct billing settlement.
• PrudentialcoreChannel Partner/ Reseller/ DistributorHealth insurance direct billing partnership. Prudential insurance policyholders can access hospital services with direct billing settlement.
• Muang Thai Life AssurancecoreGTM or Marketing PartnerCo-organized the Muang Thai Life Assurance Hospital Awards 2025 where the hospital received the Creativity and Innovation Gold Award. Insurance and hospital collaboration for healthcare quality recognition.
• AllianzcoreChannel Partner/ Reseller/ DistributorHealth insurance direct billing partnership. Allianz insurance policyholders can access hospital services with direct billing settlement.
• Thai Life InsurancecoreChannel Partner/ Reseller/ DistributorHealth insurance direct billing partnership. Thai Life Insurance policyholders can access hospital services with direct billing settlement.
• GeneralicoreChannel Partner/ Reseller/ DistributorHealth insurance direct billing partnership. Generali insurance policyholders can access hospital services with direct billing settlement.
• Samsung ElectronicsminorChannel Partner/ Reseller/ DistributorCorporate health services partnership. Samsung employees access hospital services possibly through corporate health programs.
• Thai Red Cross Society Organ Donation Center (ศูนย์รับบริจาคอวัยวะ สภากาชาดไทย)coreStrategic or Co-development PartnerDeceased donor kidney transplant partnership. The hospital performs kidney transplants using kidneys from deceased donors donated through the Thai Red Cross Society Organ Donation Center. 997 deceased donor transplants performed as of September 2025.
• Joint Commission International (JCI)coreStrategic or Co-development PartnerInternational healthcare quality accreditation body that certified the hospital's Kidney Transplant Clinical Care Program (CCPC) in 2016, validating compliance with international patient safety and quality standards.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Bangkok Hospital: Flagship tertiary hospital of BDMS, offering comprehensive multi-specialty care with advanced cardiac, cancer, and robotic surgery programs. Comparable in tertiary service mix and Bangkok catchment, with materially greater scale and brand reach.
• Bumrungrad Hospital: Bangkok-based tertiary hospital renowned for international medical tourism and JCI accreditation. Comparable in multi-specialty tertiary scope and international patient focus, though significantly larger and more globally recognized.
• Samitivej Hospital: Established Bangkok private hospital group under BDMS with JCI accreditation and strong pediatric and women's health lines. Comparable as a multi-specialty tertiary provider with similar international patient mix.
• Bangkok Dusit Medical Services (BDMS): Thailand's largest private hospital network, operating Bangkok Hospital, Samitivej, Phyathai, and Paolo among others. Comparable as a multi-specialty tertiary provider with strong insurance and medical-tourism reach, but with materially greater scale, brand, and capital.

Direct peers

• Vejthani Hospital: Bangkok-based private tertiary hospital with strong orthopedics, spine, and cardiac programs and an active international patient office. Closely comparable in specialty positioning and reliance on advanced technology.
• Phyathai Hospital Group: Bangkok-focused private hospital group (part of BDMS) offering multi-specialty care with strong obstetrics and surgical lines. Comparable in service breadth and urban Bangkok patient base.
• Paolo Hospital: Mid-size Thai private hospital chain under BDMS offering general and specialty care. Comparable as a multi-site urban tertiary competitor targeting similar insured and self-pay patient segments.
• Vibhavadi Hospital: Mid-size Thai private hospital group offering multi-specialty tertiary care to Bangkok and surrounding markets. Comparable in scale and service breadth, competing directly for insured and self-pay patients in the Bangkok metro.

Regional players

• Chularat Hospital Group: Mid-size Thai hospital group with presence around Bangkok and Eastern Thailand. Comparable as a multi-specialty private provider, though focused on suburban and industrial-estate catchment rather than central Bangkok.
• Rajavithi Hospital: Large public tertiary hospital in Bangkok operated by the Ministry of Public Health. Comparable in tertiary scope and Bangkok catchment, but competes primarily on price and public-pay rather than private insurance and self-pay.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/praram9Hospital
• Xx.com/praram9Hospital
• LinkedInlinkedin.com/company/praram9-hospital

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Praram9 Hospital