RCS Sound Software
RCS Sound Software is a US-based, privately held enterprise software company founded in 1979 that provides broadcast automation, music scheduling, traffic and billing, streaming, and visual radio solutions to enterprise radio broadcasters globally, supported by localized operations in 11 languages.
- Company typePrivate
- Founded1979
- HeadquartersWhite Plains, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingSoftware
What RCS Sound Software does
RCS Sound Software is a US-headquartered, privately held enterprise software company founded in 1979 that builds broadcast automation, music scheduling, traffic and billing, streaming, and visual radio solutions for the global radio broadcasting industry. Its product portfolio centers on the Zetta radio automation platform and GSelector music scheduling engine, both of which now have cloud-native successors (ZettaCloud and SelectorCloud), and is extended by Aquira for traffic and commercial billing, RCS News for newsroom operations, RCS2GO for remote work, RCS Disaster Recovery for business continuity, Revma for professional streaming, and AudioDisplay for visual radio and digital content synchronization. The company describes itself as the world's largest broadcast software provider and cites dozens of patented technologies supporting its installed base of radio broadcasters across major markets worldwide.
RCS generates revenue primarily through software licensing and subscriptions, combining traditional on-premise perpetual licensing for Zetta and GSelector with newer subscription-based cloud offerings (ZettaCloud, SelectorCloud). It sells exclusively through a direct enterprise field sales motion and supports customers through 11 localized websites covering English, Chinese (China and Taiwan), Czech, French, German, Italian, Polish, Spanish, Swedish, Thai, and Turkish markets, alongside a global social media presence and thought-leadership content via industry publications such as Radio World. The customer base is enterprise radio broadcasters, with no consumer-facing product and no disclosed SMB or self-serve channel.
The company is currently undergoing a leadership transition, with Susan Larkin named President and CEO with a stated mandate to expand beyond radio into television operations technology, media intelligence, and music analytics. RCS operates as a private company with 501–1,000 employees, no public funding history, and no disclosed ownership, revenue figures, or financial details in the available data.
RCS Sound Software firmographics
Firmographics- Name
- RCS Sound Software
- Legal name
- RCS Sound Software
- Website
- https://rcsindonesia.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- RCS Sound Software is a US-based, privately held enterprise software company founded in 1979 that provides broadcast automation, music scheduling, traffic and billing, streaming, and visual radio solutions to enterprise radio broadcasters globally, supported by localized operations in 11 languages.
- Ownership category
- akta.pro rank
RCS Sound Software industry classification
Industry- Product category
- Broadcast Automation Software
- NAICS
- Software Publishers (51321), Other Sound Recording Industries (512290)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Cloud Collaboration & Remote Recording Platforms (MPAIAIAD)
- akta.pro secondary industries
- Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ), Music & Audio Streaming Platforms (BPAMAJAC)
Keywords
Where RCS Sound Software is headquartered
LocationHeadquarters
- HQ city
- White Plains
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RCS Sound Software business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Software Licenses and Subscriptions: RCS generates revenue through software licensing of its broadcast automation products including Zetta, GSelector, Aquira, and related solutions. The company offers both on-premise (Zetta, GSelector) and cloud-based versions (ZettaCloud, SelectorCloud) indicating a mix of perpetual license and subscription-based revenue models.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
RCS Sound Software product offering
Product offeringCore offering
RCS Sound Software develops and sells broadcast automation software for radio stations and networks worldwide. Its portfolio includes on-premise and cloud-based playout systems (Zetta, ZettaCloud), music scheduling engines (GSelector, SelectorCloud), traffic and media management (Aquira), newsroom (RCS News), mobile tools (RCS2GO), disaster recovery, audio metering (Revma), and visual radio (AudioDisplay). The company targets commercial, public, and digital radio broadcasters globally with both licensed perpetual and subscription delivery models.
Product overview
RCS Sound Software offers a unified platform-plus-modules portfolio for broadcast operations. The core platform consists of Zetta (radio automation) and ZettaCloud (cloud playout), paired with GSelector and SelectorCloud for music scheduling. Aquira handles traffic and billing management. Additional modules include RCS News for news operations, RCS2GO for remote work, RCS Disaster Recovery for business continuity, Revma for professional streaming, and AudioDisplay for visual radio capabilities. This integrated ecosystem connects radio automation, music scheduling, traffic management, streaming, and visual content delivery.
Differentiator
Problem solved
Functional benefit
Brands
- Zetta: Radio automation software for playout
- ZettaCloud
- GSelector
- SelectorCloud
- Aquira
- RCS News
- RCS2GO
- RCS Disaster Recovery
- Revma
- AudioDisplay
Products and services
- Zetta
Companies that use RCS Sound Software
Customer profileSegments1 record
Ideal customer profiles1 record
RCS Sound Software technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
RCS Sound Software partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
RCS Sound Software competitors and assessment
Company assessmentDirect peers
- Dalet: Dalet is a direct competitor offering broadcast workflow, media asset management, and newsroom solutions to radio and TV broadcasters, competing with RCS News, Aquira, and broader automation capabilities, particularly as RCS expands into television operations.
- ENCO Systems: ENCO Systems is a direct competitor in radio broadcast automation and playout software, offering products such as DAD and enCaption that compete head-to-head with RCS's Zetta and cloud playout solutions for radio broadcasters worldwide.
- Wheatstone Corporation: Wheatstone is a direct competitor to RCS in radio broadcast technology, manufacturing audio consoles, network routing, and audio processing solutions used by the same radio broadcasting customers RCS serves with Zetta, GSelector, and Aquira.
- MusicMaster: MusicMaster is a direct competitor to RCS's GSelector and SelectorCloud music scheduling products, serving radio broadcasters with playlist creation, scheduling, and music rotation tools across the same customer base.
- Broadcast Electronics: Broadcast Electronics is a long-standing direct competitor providing radio broadcast equipment and software including audio routing, playout, and studio solutions to radio stations globally, overlapping with RCS's automation and infrastructure offerings.
- Wide Orbit: Wide Orbit provides radio and television advertising operations, traffic, and billing software, directly competing with RCS's Aquira product for broadcaster ad sales and commercial reconciliation workflows.
- Telos Alliance: Telos Alliance (parent of Omnia, Axia, and Linear Acoustic) is a direct competitor providing broadcast audio processing, IP audio networking, and studio infrastructure solutions for radio broadcasters, directly overlapping with RCS's automation and playout product lines.
Broad incumbents
- Triton Digital: Triton Digital (owned by iHeartMedia) is a broader incumbent in digital audio serving ad-tech, streaming, and podcast measurement for broadcasters, overlapping with RCS's Revma streaming and AudioDisplay capabilities as a larger, well-capitalized competitor.
Emerging players
- RadioDNS: RadioDNS is an emerging standards-based hybrid radio technology provider that enables radio broadcasters to combine FM/DAB with IP delivery, intersecting with RCS's Revma streaming and AudioDisplay visual radio capabilities for next-generation broadcast workflows.
- Radio.Cloud: Radio.Cloud is an emerging cloud-native radio automation platform targeting the same broadcaster customers as RCS's Zetta and ZettaCloud, with a SaaS-first architecture that pressures RCS's on-premise economics and migration pace.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
RCS Sound Software social profiles
Digital presenceRCS Sound Software financial estimates
Financial estimateRevenue estimate
Valuation estimate
RCS Sound Software leadership team
Management profileNumber of profiles
Profiles1 record
RCS Sound Software funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RCS Sound Software M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RCS Sound Software
What does RCS Sound Software do?
RCS Sound Software develops and sells broadcast automation software for radio stations and networks worldwide. Its portfolio includes on-premise and cloud-based playout systems (Zetta, ZettaCloud), music scheduling engines (GSelector, SelectorCloud), traffic and media management (Aquira), newsroom (RCS News), mobile tools (RCS2GO), disaster recovery, audio metering (Revma), and visual radio (AudioDisplay). The company targets commercial, public, and digital radio broadcasters globally with both licensed perpetual and subscription delivery models.
Is RCS Sound Software a public or private company?
RCS Sound Software is a private company. It is classified as unknown and is currently operating.
When was RCS Sound Software founded?
RCS Sound Software was founded in 1979. It employs 501 to 1,000 people.
Where is RCS Sound Software based?
RCS Sound Software is headquartered in White Plains, United States, in the North America region.
How does RCS Sound Software make money?
One revenue line is on record: software Licenses and Subscriptions.
Who are RCS Sound Software's main competitors?
Direct peers on record are Dalet, ENCO Systems, Wheatstone Corporation, MusicMaster, Broadcast Electronics, Wide Orbit and Telos Alliance. Triton Digital is listed as a broad incumbent. Emerging players are RadioDNS and Radio.Cloud.
Does RCS Sound Software have an API?
No public API is recorded for RCS Sound Software.
What industry is RCS Sound Software in?
RCS Sound Software's product category is Broadcast Automation Software. Its primary akta.pro industry code is MPAIAIAD, Cloud Collaboration & Remote Recording Platforms, with a secondary code of MPAIADAJ, Radio Streaming & Catch-Up Audio Platforms. Its NAICS code is 51321 and its SIC code is 7372.