Nuosen

What Nuosen does

Shandong Nuosen Plastic Co., Ltd. (Nuosen) is a privately held Chinese masterbatch manufacturer founded in 2008 and headquartered in Qingyun, Dezhou (Shandong Province). The company produces six core masterbatch product lines — black, white, color, desiccant, filler, and additive masterbatches — plus a food-grade line, all primarily based on PE/PP carriers and serving plastic coloration, moisture control, cost reduction, UV protection, and food-contact applications. Nuosen operates 30 production lines with a stated annual capacity of 64,000 metric tons, broken down as 20,000MT black, 20,000MT desiccant, 10,000MT white, 10,000MT color, and 4,000MT filler. The company reports 300+ employees, 1,500+ square meters of manufacturing space, and certifications including ISO9001, SGS, ROHS, and FDA.

Nuosen's business model is B2B direct factory sales with quote-based pricing and multi-year contracts, targeting plastic film manufacturers, injection molders, pipe producers, recyclers, wire/cable makers, and food-grade plastic producers. The company serves 500+ domestic Chinese customers and exports to 40+ countries across the USA, Southeast Asia, Middle East, Africa, Europe, and South Asia (Thailand, Germany, Pakistan, India). Distribution is conducted via direct sales with no disclosed intermediary channel network, supported by participation in major international exhibitions (CHINAPLAS, InterPlas Thailand, K Exhibition Germany, Saudi Plastics & Petrochem).

The company holds no disclosed outside funding, has no public API or software product layer, and operates as a focused industrial materials manufacturer. Strategic history includes 2016 M&A activity in domestic logistics system integrators and a 2018 full acquisition of SAVOYE (as referenced in company materials), a 2021 10th-anniversary milestone, and ongoing product line expansion with the food-grade masterbatch launch extending addressable applications into regulated food-contact markets.

Name

Nuosen

Legal name

Shandong Nuosen Plastic Co.,Ltd

Website

https://nuosenmasterbatch.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Short description

Shandong Nuosen Plastic is a Chinese masterbatch manufacturer (founded 2008) producing black, white, color, desiccant, filler, additive, and food-grade masterbatches from a 30-line, 64,000MT-capacity facility in Shandong for plastic film, injection molding, pipe, recycling, and food-contact customers across 40+ countries.

Ownership category

akta.pro rank

Product category

Plastic Masterbatch Manufacturing

NAICS

Other Plastics Product Manufacturing (32619), All Other Plastics Product Manufacturing (326199)

SIC

Plastics Products, Nec (3089), Industrial Organic Chemicals (2860), Miscellaneous Plastics Products (3080)

akta.pro primary industry

Masterbatch Manufacturing (Color, Additive, White/Black) (IMANABAD)

akta.pro secondary industries

Polymer Compounds & Masterbatches (Compounding, Color/Fill/Additive Concentrates) (IMAEANAJ), Color Masterbatches & Dispersions (IMAEAHAK)

Keywords

• Plastic masterbatch manufacturing
• Color masterbatch supply
• Black masterbatch production
• Desiccant masterbatch additives
• PE/PP plastic compounds

Headquarters

HQ city

Dezhou

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Masterbatch Product Sales: B2B manufacturing and direct sales of masterbatch products including black, white, color, desiccant, filler, and additive masterbatches. Revenue generated from product sales to plastic manufacturers worldwide with annual production capacity of 64,000 metric tons.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Shandong Nuosen Plastic Co., Ltd. manufactures and sells masterbatch products used by plastic processors to color, reinforce, and functionalize polymers. The portfolio covers black, white, color, desiccant, filler, additive, and food-grade masterbatches based on PE/PP carriers, with 30 production lines supporting 64,000 metric tons of annual capacity. Products are sold B2B to plastic film, pipe, injection molding, blow molding, and recycled plastics manufacturers worldwide.

Product overview

Shandong Nuosen Plastic Co., Ltd. is a masterbatch manufacturing company specializing in plastic coloring and additive solutions since 2008. The product portfolio consists of six core product lines: Black Masterbatch (carbon black-based for UV protection and coloration), Desiccant Masterbatch (moisture-absorbing functional additive for recycled plastics), Color Masterbatch (multi-color pigments in red, blue, green, yellow, purple, orange, silver), White Masterbatch (titanium dioxide-based for opacity), Filler Masterbatch (cost-reduction additives using talc, calcium carbonate, barium sulphate, sodium sulphate), Additive Masterbatch (optical brighteners and anti-block agents), and Food Grade Masterbatch (hygienic variants for food-contact applications). The company operates 30 production lines with 64,000 metric tons annual capacity and focuses on PE/PP-based masterbatch products for blown film, injection molding, extrusion, blow molding, and wire drawing processes.

Differentiator

Problem solved

Functional benefit

Products and services

• Black Masterbatch Carbon black-based masterbatch providing black coloration and UV protection for plastic products. Available in multiple grades for blown film, injection molding, pipe extrusion, blow molding, and compounding applications, supplied to plastic manufacturers.
• Desiccant Masterbatch Functional masterbatch containing 70-80% calcium oxide that absorbs moisture during plastic processing, solving problems like blistering, cracks, and spots in recycled plastics. Includes defoaming and anti-foaming variants, supplied to plastic recyclers and damp-plastic processors.
• Color Masterbatch Colored masterbatch providing pigmentation in red, blue, green, yellow, purple, orange, and silver, with 300+ colors available. Suitable for injection molding, film blowing, and various plastic processes, supplied to plastic product manufacturers.
• White Masterbatch Titanium dioxide-based white masterbatch for whiteness and opacity, containing 70% TiO2 with anatase and rutile types available. Used in blown film, injection molding, extrusion, and wire drawing applications, supplied to plastic product manufacturers.
• Filler Masterbatch Cost-reduction masterbatch containing talc, calcium carbonate, barium sulphate, or sodium sulphate fillers. Improves product rigidity, reduces costs, and enhances production efficiency while maintaining product quality, supplied to plastic manufacturers.
• Additive Masterbatch Specialty additives including optical brighteners (fluorescent whitening agents), anti-block agents, and slip agents that enhance plastic film properties and processing characteristics, supplied to plastic film manufacturers.
• Food Grade Masterbatch Hygienic masterbatch compliant with food contact regulations, available in black, white, and color variants. Designed for food packaging, thermoforming, and rotomolding applications, supplied to food-contact plastic product manufacturers.

Quantifiable outcome

• 80 × 40'HQ containers shipping capacity per month for black masterbatch alone
• +2 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• 500+ Domestic Chinese CompaniescoreOthersLong-term business relationships with over 500 companies within China for domestic masterbatch supply

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• RTP Company: RTP Company is a US-based specialty compounder producing color and additive masterbatches alongside engineered thermoplastics. Direct overlap in functional and color masterbatches for injection molding and extrusion, with a comparable focus on technical service and customization.
• Polyplastics Co., Ltd. Polyplastics is a leading global manufacturer of engineering plastics and masterbatches, particularly for POM, PBT, and PPS compounds. Comparable in scale, product mix, and Asia-based manufacturing footprint to Nuosen.
• Ampacet Corporation: Ampacet is one of the largest global masterbatch manufacturers, producing color, black, white, and additive masterbatches for similar plastic processing applications. Direct overlap with Nuosen across product categories, customer base (film, injection, extrusion converters), and B2B direct sales model.
• Plastiblends India: Plastiblends is one of India's largest masterbatch manufacturers offering black, white, color, filler, and additive masterbatches. Comparable scale, product breadth, and export orientation to Nuosen, and a direct competitor in Asia-Pacific and emerging markets.
• Tosaf Group: Tosaf is an Israel-based masterbatch and additive manufacturer serving film, packaging, and injection molding customers worldwide. Direct overlap with Nuosen in color, white, black, and additive masterbatches; comparable focus on PE/PP carrier systems and functional additives.
• Hubron International: Hubron is a UK-based specialist masterbatch producer focusing on black masterbatch and conductive/ESD compounds. Direct overlap with Nuosen's core black masterbatch line and similar focus on industrial film and extrusion applications.

Broad incumbents

• A. Schulman (LyondellBasell): Now part of LyondellBasell, A. Schulman is a major global producer of masterbatch and engineered composites. Competes with Nuosen in black, white, color, and specialty masterbatches with a substantially larger global manufacturing footprint and R&D capability.
• Cabot Corporation: Cabot is a global specialty chemicals leader producing carbon black and masterbatch products. While significantly larger and more diversified, Cabot competes directly with Nuosen's black masterbatch line and serves the same plastics converter customers globally.
• Clariant AG: Clariant operates a Pigments and Masterbatch business producing color and additive masterbatches for plastics. Direct product overlap with Nuosen's color masterbatch line, though Clariant serves broader end-markets and operates more formulation labs globally.

Regional players

• Guangdong Bolong Industrial Co. Bolong is a major Chinese masterbatch manufacturer specializing in black, white, color, and filler masterbatches for PE/PP applications. Closest Chinese regional peer to Nuosen, competing in the same domestic market with similar scale and product portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights6 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nuosen