Bolivian Auto Motors

What Bolivian Auto Motors does

Bolivian Auto Motors is a privately held, multi-brand authorized automotive dealership headquartered in Santa Cruz de la Sierra, Bolivia. The company operates as the exclusive representative in Bolivia for six international brands — Chevrolet, Peugeot, Citroën, Forland (commercial vehicles), TATA, LADA, and GAZ — across both passenger and commercial vehicle segments, with an active vehicle catalog spanning hatchbacks (Chevrolet Onix from USD 25,890), compact SUVs (Chevrolet Tracker), pickup trucks (Chevrolet Montana), light-to-heavy duty trucks (Forland from USD 21,990 to USD 33,900), and pre-owned certified units through its Seminuevos division. Pricing is denominated in USD and the model is asset-light on technology: the company operates a standard CMS website with WhatsApp lead capture and has no proprietary platform, app, API, or AI capabilities disclosed.

The business model integrates three revenue pillars: (1) one-time new and pre-owned vehicle sales; (2) certified after-sales technical service for all represented brands; and (3) original spare parts distribution, multi-brand bodywork and painting, and scheduled maintenance. Distribution is anchored by physical showrooms and brand-specific sales desks in Santa Cruz de la Sierra, with after-sales service centers, body/paint shops, and parts depots extending across eight Bolivian cities (Santa Cruz, La Paz, Cochabamba, Potosí, Tarija, Sucre, Oruro). Go-to-market relies on dedicated brand sales consultants, walk-in showroom visits, WhatsApp-based scheduling, Google Business customer reviews (4.7/5 across 63 reviews), and concentrated promotional activity at national trade fairs such as Expocruz.

Founded over 30 years ago and privately owned with no disclosed PE/VC funding or M&A activity, Bolivian Auto Motors is a member of the Cámara Automotor Boliviana (CAB). Recent strategic activity centers on launching the restyled Chevrolet Tracker (2025) and preparing distribution for Chevrolet's electric vehicles (Spark EUV and Captiva EV), positioning the firm to participate in the early stage of EV adoption in Bolivia.

Name

Bolivian Auto Motors

Legal name

Bolivian Auto Motors

Website

https://bamotors.com.bo

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

Bolivian Auto Motors is a privately held, multi-brand authorized automotive dealership in Bolivia, exclusively representing Chevrolet, Peugeot, Citroën, Forland, TATA, LADA, and GAZ across new vehicle sales, pre-owned units, certified service, bodywork, and spare parts in eight cities.

Ownership category

akta.pro rank

Headquarters

HQ city

Santa Cruz De La Sierra

HQ country

Bolivia

HQ region

Latin America

Offices14 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. New Vehicle Sales (0Km): Sale of brand-new vehicles from Chevrolet, Peugeot, Citroën, Forland, and other represented brands. Vehicles are sold at listed USD price points with financing options facilitated through dealership channels.
2. Pre-Owned Vehicle Sales (Seminuevos): Sale of certified pre-owned vehicles including Citroën C5, Onix RS, Tracker RS, Lada Niva Travel, GAZ Vector Next, and Tata Star Bus.
3. Technical Service and Maintenance: Certified technical service for all represented brands including oil changes, filter replacements, preventive maintenance, and full repairs. Service is offered at multiple workshop locations across Bolivia.
4. Bodywork and Painting (Chaperío y Pintura): Multi-brand body repair, chassis structural repair, and vehicle painting services using latest-generation technology.
5. Original Spare Parts: Sale of certified original spare parts for all represented brands, with permanent stock of most demanded parts and certified technical advisory.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Bolivian Auto Motors is an authorized multi-brand automotive retailer selling new vehicles (0Km) and certified pre-owned vehicles (Seminuevos) from brands including Chevrolet, Peugeot, Citroën, Forland, TATA, LADA, and GAZ. The company also operates a national after-sales ecosystem with certified technical service, body and paint workshop, and original spare parts distribution across 8 cities in Bolivia.

Product overview

Bolivian Auto Motors operates as an exclusive authorized dealer for multiple automotive brands (Chevrolet, Peugeot, Citroën, Forland, TATA) in Bolivia, offering a diverse portfolio of vehicles across segments alongside comprehensive after-sales services. The core product offering spans passenger vehicles including hatchbacks (Chevrolet Onix family), compact SUVs (Chevrolet Tracker), and pickup trucks (Chevrolet Montana), complemented by commercial vehicles (Forland light and heavy-duty trucks). The business model integrates vehicle sales with a full-service after-sales ecosystem comprising certified technical service, original spare parts distribution, body and paint repairs, and maintenance scheduling across multiple cities in Bolivia. The company leverages over 30 years of industry experience as a key differentiator.

Differentiator

Problem solved

Functional benefit

Products and services

• New Vehicles (0Km) — Multi-Brand Sales Retail sale of brand-new (0Km) passenger and commercial vehicles from authorized brands including Chevrolet (models such as Onix, Tracker, Montana), Peugeot, Citroën, Forland, TATA, LADA, and GAZ. Targeted at individual retail buyers, families, and commercial/fleet customers in Bolivia.
• Certified Pre-Owned Vehicles (Seminuevos) Sale of company-certified used (pre-owned) vehicles inspected and reconditioned by Bolivian Auto Motors, providing a lower-priced alternative to new vehicles with continued access to the authorized service network. Targeted at price-sensitive individual retail buyers in Bolivia.
• Authorized Technical Service (Taller Autorizado) Brand-certified maintenance, diagnostics, and repair services for vehicles sold by Bolivian Auto Motors and other compatible makes. Targeted at owners of the company's represented brands requiring warranty service, scheduled maintenance, or mechanical repair.
• Body and Paint Workshop (Taller de Chapa y Pintura) Collision repair, bodywork, and refinishing services using authorized processes and equipment. Targeted at vehicle owners needing insurance-related repairs, cosmetic restoration, or accident damage repair.
• Original Spare Parts (Repuestos Originales) Retail and wholesale supply of original equipment spare parts for the company's represented brands. Targeted at vehicle owners, independent workshops, and insurance claim handlers requiring genuine replacement parts.

Quantifiable outcome

• Google business rating of 4.7 out of 5 based on 63 verified customer reviews.

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor and core.

• Cámara Automotor Boliviana (CAB)minorOthers · 1 September 2025The Cámara Automotor Boliviana is the national automotive industry guild with over 80 years of trajectory. Bolivian Auto Motors is a member. The CAB issues industry positions, advocates for formal automotive sector interests, and rejects proposals to legalize contraband vehicles.
• Chevrolet (General Motors)coreChannel Partner/ Reseller/ DistributorExclusive authorized dealer and distributor of Chevrolet vehicles in Bolivia. Offers full lineup including Onix, Tracker, Montana, and Silverado. Provides certified sales, technical service, and original spare parts. Promotional presence at Expocruz 2025 with exclusive fair discounts.
• PeugeotcoreChannel Partner/ Reseller/ DistributorExclusive authorized dealer for Peugeot vehicles in Bolivia. Featured models include the 2008 SUV. Provides certified sales, after-sales service, and original spare parts.
• CitroëncoreChannel Partner/ Reseller/ DistributorExclusive authorized dealer for Citroën vehicles in Bolivia. Also offers certified pre-owned Citroën C5 vehicles. Provides sales, technical service, bodywork, and painting through dedicated Citroën post-sale center.
• ForlandcoreChannel Partner/ Reseller/ DistributorExclusive authorized dealer for Forland commercial vehicles (light and heavy trucks) in Bolivia. Models include T5-C30 1.5T, L5-C45 2.5T, L5-C60 3T, and T5-C35 1.5T. Targets commercial fleet operators and businesses requiring cargo transport solutions.
• Tata MotorsminorChannel Partner/ Reseller/ DistributorAuthorized dealer for Tata vehicles including Tata Star Bus (97-passenger bus). Provides sales and after-sales support through multi-brand workshop network.
• LADA (AvtoVAZ)minorChannel Partner/ Reseller/ DistributorAuthorized dealer for LADA vehicles, including the Lada Niva Travel 4x4. Offers certified pre-owned LADA models through Seminuevos division.
• GAZ (Gorky Automobile Plant)minorChannel Partner/ Reseller/ DistributorAuthorized dealer for GAZ vehicles, including the GAZ Vector Next. Offers certified pre-owned units through Seminuevos division.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BolivianAutomotorsbolivia
• LinkedInlinkedin.com/company/bolivian-automotors

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bolivian Auto Motors