Royal Brokers
Royal Brokers is a privately-held Brazilian real estate brokerage founded in 2012 and headquartered in Ubatuba, São Paulo, specializing in luxury coastal and mountain residential sales, pre-launch developments, and seasonal rentals for high-net-worth investors and lifestyle buyers across São Paulo state.
- Company typePrivate
- Founded2012
- HeadquartersUbatuba, Brazil
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Royal Brokers does
Royal Brokers (legal name Imobiliária Royal Brokers) is a privately-held Brazilian real estate brokerage founded in 2012 and headquartered at Av. Castro Alves, 165 – Itaguá, Ubatuba, São Paulo. The firm specializes in luxury and high-value residential properties along the northern coast of São Paulo state and in adjacent mountain resort markets, with active listings across Ubatuba, Bertioga, Caraguatatuba, Campos do Jordão, Ilhabela, Itu, Paraty, and Porto Belo, plus a Miami filter on the site. Property inventory spans houses, apartments, penthouses, lots, and rural estates with asking prices ranging from R$585,700 for entry-level pre-launch units to R$21.5M for luxury mansions in gated communities such as Terras de São José I and Riviera de São Lourenço; the firm reports 51+ active listings.
The technology stack is a WordPress site running the Houzez real estate theme, supplemented by a dedicated seasonal rental subdomain (royal.stays.net) and presence across Facebook, Instagram, YouTube, TikTok, Google Business Profile, and email. Revenue is generated through three streams: sales commissions on property transactions, commissions on seasonal and long-term rental placements (including Airbnb-style short-term lets), and recurring rental/property administration services for owners. The firm reports that over 80% of its clients are property investors, and its go-to-market is a traditional sales-led motion centered on direct inbound via website, WhatsApp, and phone, followed by personalized in-person or virtual tours and end-to-end advisory including negotiation, documentation, and introductions to financing partners such as Caixa Econômica Federal and legal/notary professionals.
The firm is registered with CRECI under license 30.581-J, is LGPD-compliant, and holds an INPI-registered trademark. It is bootstrapped (no disclosed funding rounds or external investors), founder-owned, and operates with 1–10 employees; the publicly identified agent, Hamilker Cilli, is the named point of contact across multiple property listings and client testimonials. Strategic activity in 2025 has centered on exclusive pre-launch representation for two new developments (Ferramont Residencial in Campos do Jordão and Jardins de Nazaré in Caraguatatuba) and on building partnerships with architects and financing institutions to broaden the offering beyond pure listing intermediation.
Royal Brokers firmographics
Firmographics- Name
- Royal Brokers
- Legal name
- Imobiliária Royal Brokers
- Website
- https://royalbrokers.com.br
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Royal Brokers is a privately-held Brazilian real estate brokerage founded in 2012 and headquartered in Ubatuba, São Paulo, specializing in luxury coastal and mountain residential sales, pre-launch developments, and seasonal rentals for high-net-worth investors and lifestyle buyers across São Paulo state.
- Ownership category
- akta.pro rank
Royal Brokers industry classification
Industry- Product category
- Luxury Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (53121)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Luxury & High-End Residential Brokerage (BPAJAAAC)
- akta.pro secondary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
Keywords
Where Royal Brokers is headquartered
LocationHeadquarters
- HQ city
- Ubatuba
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Royal Brokers business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Infrastructure, Technology or R&D
Revenue model
- Real Estate Sales Commission: Traditional real estate brokerage commissions on property sales transactions. The company acts as intermediary between buyers and sellers, earning commission on completed transactions.
- Rental Management Services: Property administration services including maintenance supervision, rental management, and daily operations oversight for investment properties.
- Property Rental Commission: Commission-based revenue from seasonal and long-term rental placements, including vacation rentals via platforms like Airbnb.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Pre-launch properties (entry-level) |
| Unit Pricing | Pay-as-you-go | Luxury pre-launch properties |
| Unit Pricing | Pay-as-you-go | Premium and luxury properties |
| Unit Pricing | Monthly | Rental properties |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Royal Brokers product offering
Product offeringCore offering
Royal Brokers is a luxury real estate brokerage that intermediates the sale, rental, and management of high-end residential properties—primarily houses, mansions, apartments, penthouses, and land—across coastal and mountain resort areas of São Paulo state, Brazil. The firm also represents exclusive pre-launch developments (Jardins de Nazaré in Caraguatatuba and Ferramont Residencial in Campos do Jordão) and provides investment advisory plus property administration services. Its clientele is investor-heavy, with the company reporting that over 80% of its clients are real estate investors.
Product overview
Royal Brokers operates as a luxury real estate brokerage offering a unified platform combining property listings, sales, rentals, and vacation accommodations. The core offering is the property listing platform (royalbrokers.com.br) which enables property search and inquiries, supplemented by the Vacation Rental Platform (royal.stays.net) for seasonal rentals. The company specializes in high-end residential properties (houses, apartments, penthouses, lots, inns) in premium coastal and mountain locations, primarily Ubatuba, Bertioga, Campos do Jordão, Caraguatatuba, and Itu. They offer new development projects (Ferramont Residencial, Jardins de Nazaré) with financing options and provide investment advisory services for investors seeking rental income and property appreciation.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Property Sales Brokerage services for high-end residential property sales including luxury houses, mansions, apartments, and penthouses in coastal areas of São Paulo state (Ubatuba, Bertioga, Caraguatatuba) and mountain regions (Campos do Jordão, Itu). Property prices range from R$720,000 to R$21,500,000.
- Rental Services Long-term rental placement services for residential properties in Ubatuba and surrounding areas, with monthly rents ranging from R$3,500 for apartments to R$5,500 for houses.
- Vacation Rental Platform (Temporada) Seasonal and short-term vacation rental services for residential properties in Ubatuba and surrounding areas, accessible via the dedicated royal.stays.net booking platform.
- New Developments (Lançamentos) Pre-construction and new development project sales including exclusive representation of Jardins de Nazaré in Caraguatatuba and Ferramont Residencial in Campos do Jordão. Both projects offer financing options and installment plans during construction.
- Investment Advisory Personalized consulting for real estate investors including market research, profitability analysis, property comparisons, and connections to financing agents, lawyers, and notaries. The company reports that over 80% of their clients are investors.
- Property Administration Services Property administration services including maintenance supervision, rental management, and daily operations oversight for investment properties.
Quantifiable outcome
- Over 80% of client portfolio consists of investors
- +1 more outcomes
Companies that use Royal Brokers
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Royal Brokers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Royal Brokers partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Madueño ArquiteturaminorMadueño Arquitetura is presented as a partner architecture firm with over 40 years of experience in sustainable construction using round wood techniques. The partnership is highlighted for offering clients comprehensive property design and interior design services that complement Royal Brokers' property offerings. The firm specializes in integrating natural aesthetics with functional living spaces.
- Ferramont (Development Project)coreFerramont Residencial is a pre-launch development project in Campos do Jordão that Royal Brokers exclusively represents. The project features premium apartments with extensive amenities including lake, spa, fitness center, and 80% green area integration. This represents a core partnership for exclusive pre-construction sales.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Royal Brokers competitors and assessment
Company assessmentDirect peers
- RE/MAX Brazil: RE/MAX operates an extensive franchise network across Brazil covering residential sales and rentals. Comparable business model and product offering (residential brokerage), though RE/MAX serves a broader price range than Royal Brokers' luxury focus.
- Lopes Premium: Lopes is one of Brazil's largest residential real estate brokerages with a strong premium/high-end division. Both Royal Brokers and Lopes Premium focus on luxury Brazilian residential properties and serve HNW investors and second-home buyers, making them directly comparable despite Lopes' national scale.
- Sotheby's International Realty (Brazil): Sotheby's International Realty's Brazil affiliates broker luxury residential properties across the country's premium markets, including São Paulo coast and mountain resort areas. Direct competitor in the high-end coastal resort segment where Royal Brokers operates.
- Bossa Nova Sotheby's International Realty: Bossa Nova Sotheby's specializes in luxury Rio de Janeiro-area properties but shares the high-net-worth coastal resort buyer segment. Directly comparable in targeting affluent buyers of premium beachfront and lifestyle properties.
- Engel & Völkers Brazil: Engel & Völkers operates premium residential brokerage franchises across Brazil including coastal markets. Comparable luxury positioning, premium service model, and focus on international/HNW buyers.
- Coldwell Banker Brazil: Coldwell Banker Brazil operates a national franchise network focused on mid-to-upper residential real estate. Directly comparable in business model (franchise brokerage, commission-based), customer type (HNW buyers), and product (luxury residential coastal and resort properties).
Broad incumbents
- Cushman & Wakefield Brazil: Cushman & Wakefield is a global CRE firm with residential brokerage in Brazil's premium markets. Overlaps in serving HNW buyers and developers but operates as a broader incumbent across commercial and residential.
- JLL Brazil Residential: JLL is a global CRE powerhouse with a residential arm in Brazil covering luxury and investment properties. Overlaps with Royal Brokers in serving investors and luxury buyers but operates at much broader scale with institutional and commercial offerings.
Regional players
- Pont Imóveis: Pont Imóveis is a regional broker operating in coastal São Paulo markets. Comparable regional scope, luxury property focus, and target buyer profile (second-home and investor clients).
- Troféu Imóveis: Troféu Imóveis is a regional broker focused on the Litoral Norte region of São Paulo, including Ubatuba. Direct regional overlap with Royal Brokers in serving the same coastal resort buyer segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Royal Brokers social profiles
Digital presenceRoyal Brokers compliance and trust
Trust signalCompliance1 record
Royal Brokers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Royal Brokers leadership team
Management profileNumber of profiles
Profiles1 record
Royal Brokers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Royal Brokers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Royal Brokers
What does Royal Brokers do?
Royal Brokers is a luxury real estate brokerage that intermediates the sale, rental, and management of high-end residential properties—primarily houses, mansions, apartments, penthouses, and land—across coastal and mountain resort areas of São Paulo state, Brazil. The firm also represents exclusive pre-launch developments (Jardins de Nazaré in Caraguatatuba and Ferramont Residencial in Campos do Jordão) and provides investment advisory plus property administration services. Its clientele is investor-heavy, with the company reporting that over 80% of its clients are real estate investors.
Is Royal Brokers a public or private company?
Royal Brokers is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Royal Brokers founded?
Royal Brokers was founded in 2012. It employs 1 to 10 people.
Where is Royal Brokers based?
Royal Brokers is headquartered in Ubatuba, Brazil, in the Latin America region.
How does Royal Brokers make money?
Three revenue lines are on record. Real Estate Sales Commission is the primary driver. The others are rental Management Services and property Rental Commission.
Who are Royal Brokers's main competitors?
Direct peers on record are RE/MAX Brazil, Lopes Premium, Sotheby's International Realty (Brazil), Bossa Nova Sotheby's International Realty, Engel & Völkers Brazil and Coldwell Banker Brazil. Broad incumbents are Cushman & Wakefield Brazil and JLL Brazil Residential. Regional players are Pont Imóveis and Troféu Imóveis.
Does Royal Brokers have an API?
No public API is recorded for Royal Brokers.
What industry is Royal Brokers in?
Royal Brokers's product category is Luxury Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAC, Luxury & High-End Residential Brokerage, with a secondary code of BPAJAAAA, Traditional Residential Brokerage (Existing Homes). Its NAICS code is 53121 and its SIC code is 6531.