Name

Tenute Girolamo

Legal name

Tenute Girolamo di Girolamo Piero

Website

https://tenutegirolamo.it

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Wine Production

NAICS

Wineries (312130), Grape Vineyards (111332), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Production & Winemaking (AFAFAAAB), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Vineyard Establishment & Development (Site Prep, Trellising, Planting) (AFAGAJAA)

Keywords

• Apulian wine production
• Italian winemaking
• Wine tourism experiences
• Barrel aged wines
• Estate grown wines

Headquarters

HQ city

Martina Franca

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Direct Wine Sales: The company sells wines directly to consumers through their online shop (tenutegirolamoshop.com) and through winery visits with guided tastings. They offer multiple tasting tour packages ranging from €20 to €60 per person, including Classic, Premium, Deluxe, and VIP experiences.
2. HORECA Sector Sales: Dedicated commercial contact for the HORECA sector (Hotels, Restaurants, Cafes) at [email protected], indicating B2B sales to hospitality establishments.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Tenute Girolamo is a Puglian winery producing estate-grown still wines from traditional Apulian and international grape varieties, sold under the Monte dei Cocci, Conte Giangirolamo, Argese, and single-vineyard labels. Wines are aged in an underground barrel cellar (Barricaia) and include limited-edition appassimento expressions. The company also operates a direct-to-consumer online shop (tenutegirolamoshop.com) and offers paid on-site tasting tours and wine tourism experiences at its Martina Franca estate, plus dedicated B2B supply to the HORECA sector.

Product overview

Tenute Girolamo is a family-owned winery in Martina Franca, Puglia, operating approximately 40 hectares of vineyards in the Itria Valley at 400-500 meters altitude. The company produces a portfolio of still wines organized under the Monte dei Cocci line (Primitivo, Negroamaro, Aglianico, Susumaniello, Fiano, Verdeca, and Rosato), single-vineyard selections (Monte Tre Carlini, Codalunga, Pizzorosso), flagship Conte Giangirolamo blends (Gold Edition and standard Rosso), Argese Primitivo, and Contessa Filomarino Rosé. The estate practices appassimento (grape drying) winemaking for select wines. Beyond wine production, the company operates an e-commerce shop and offers wine tourism experiences ranging from Classic (€20) to VIP (€60) tasting tours, including a Premium tour with vineyard visit. A Girolamo Family loyalty program provides exclusive offers and Premium status for frequent purchasers.

Differentiator

Problem solved

Functional benefit

Products and services

• Conte Giangirolamo Gold Rosso I.G.P. Puglia Premium red wine blend from Puglia featuring a distinctive design inspired by trulli architecture; the Gold Edition is the elevated expression of the Conte Giangirolamo label, aged in French oak.
• Conte Gian Girolamo Rosso I.G.P. Valle d'Itria Flagship red wine from Valle d'Itria made from a Primitivo–Negroamaro blend, aged in barrique for two years; awarded the WineHunter Award Rosso.
• Argese Primitivo I.G.P. Puglia Primitivo red wine from Puglia; the 2022 vintage won Best Italian Wine at the Concours International de Lyon 2025.
• Monte dei Cocci Primitivo Appassimento Limited Edition I.G.P. Puglia Limited-edition red wine produced in selected vintages from 2019–2022 using the appassimento method to dry grapes and concentrate sugars and flavors.
• Monte dei Cocci Primitivo di Manduria D.O.P. Denominazione di Origine Protetta Primitivo from the Manduria appellation, one of Puglia's most prestigious wine regions.
• Monte dei Cocci Negroamaro I.G.P. Puglia Red wine made from the indigenous Puglian Negroamaro grape, known for robustness and complex flavor profile.
• Monte dei Cocci Primitivo I.G.P. Puglia Standard Primitivo red wine from the Monte dei Cocci line representing the estate's commitment to quality Puglian winemaking.
• Monte dei Cocci Aglianico I.G.P. Puglia Red wine made from Aglianico grapes, a variety of Greek origin now synonymous with southern Italian viticulture.
• Monte dei Cocci Susumaniello I.G.P. Puglia Red wine from the rare Susumaniello grape, an indigenous Puglian variety making a comeback in the region.
• Monte dei Cocci Fiano I.G.P. Puglia White wine made from Fiano grapes, an ancient Italian variety known for aromatic and flavorful whites.
• Monte dei Cocci Verdeca I.G.P. Puglia White wine from Verdeca grapes, an indigenous Puglian variety used for crisp, refreshing whites.
• Monte Tre Carlini Negroamaro I.G.P. Puglia Single-vineyard Negroamaro from the Monte Tre Carlini site, expressing the Itria Valley terroir.
• Codalunga Aglianico I.G.P. Puglia Single-vineyard Aglianico from the Codalunga vineyard expressing the estate's limestone-rich soils.
• Pizzorosso Primitivo I.G.P. Puglia Single-vineyard Primitivo from the Pizzo Rosso vineyard, highlighting site-specific winemaking.
• Contessa Filomarino Rosé I.G.P. Valle d'Itria Premium rosé wine from Valle d'Itria offering a refined expression of Puglian rosé winemaking.
• Monte dei Cocci Rosato I.G.P. Valle d'Itria Rosé wine from the Monte dei Cocci line providing a fresh and approachable expression of the estate's winemaking.
• Classic Tour (Winery Tasting Experience) Guided winery tour with tasting of 3 wines accompanied by Apulian taralli, olives, and focaccia; duration 1h30, priced at €20 per person.
• Premium Tour (Winery Tasting Experience) Enhanced tasting of 4 wines with light lunch including taralli, olives, focaccia, two local cured meats, and three local cheeses; duration 2 hours, €30 per person.
• Deluxe Tour (Winery Tasting Experience) Premium tasting of 5 wines with light lunch featuring local salami, cheeses, taralli, olives, and focaccia; duration 2.5 hours, €45 per person.
• VIP Tour (Winery Tasting Experience) Exclusive tasting of 7 wines paired with focaccia, mixed friselline, cured meats, dairy products, and typical cheeses; duration 3 hours, €60 per person.
• VIP Tour with Vineyard Visit VIP experience including a visit to the 25-hectare Santa Rosa vineyard, the largest in the Itria Valley; duration 3 hours, €60 per person.
• Online Wine Shop (tenutegirolamoshop.com) Direct-to-consumer e-commerce platform offering the full estate wine portfolio with shipping, available in Italian and English.

Quantifiable outcome

• Argese Primitivo 2022 awarded Best Italian Wine at the prestigious Concours International de Lyon 2025
• +1 more outcomes

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Varvaglione: Puglian family-owned winery producing Primitivo di Manduria DOP and other Apulian wines at premium and ultra-premium tiers. Comparable as a family-owned Puglian producer with Primitivo focus and international ambitions.
• Tormaresca: Puglia-focused wine producer owned by Marchesi Antinori, producing both traditional Apulian varieties (Primitivo, Negroamaro) and international grapes from estates across the region. Directly comparable as a premium Puglian winery with broad varietal coverage.
• Leone de Castris: Historic Salento/Puglia winery known for its Five Roses Negroamaro rosato and Primitivo bottlings. Directly comparable as a long-established Puglian producer with international distribution.
• Cantine San Marzano: Large Puglia wine cooperative producing Primitivo, Negroamaro and other Apulian varieties from Salento. Comparable as a Puglian producer targeting both domestic and international markets with traditional local varietals.
• Coppi: Puglian winery producing Primitivo, Negroamaro and other Apulian varietals from a single estate, with international distribution focus. Comparable as a Puglian estate producer with a similar varietal mix.
• Masseria Li Veli: Puglia-focused premium wine producer with estates in Brindisi and Taranto, producing Negroamaro, Primitivo and other Apulian varietals. Comparable as a quality-focused Puglian estate targeting premium and export channels.

Emerging players

• Planeta: Premium southern Italian (Sicily-focused) wine producer with international distribution and tourism infrastructure. Comparable as a southern Italian premium family-run winery combining estate production with wine tourism.

Broad incumbents

• Zonin: Large Italian wine group with estates across multiple regions including Puglia. Comparable as a broad incumbent in Italian wine with overlapping varietal and geographic exposure.
• Feudi di San Gregorio: Major southern Italian (Campania-focused) premium wine producer with broad varietal coverage and international distribution. Comparable as a southern Italian premium wine incumbent serving overlapping export and HORECA channels.
• Marchesi Antinori: Major Italian wine group whose Tormaresca subsidiary is the closest direct overlap. Comparable as a broader Italian wine incumbent with significant Puglia exposure through its subsidiary.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/tenutegirolamo
• Facebookfacebook.com/tenutegirolamowines
• Instagraminstagram.com/tenutegirolamo
• LinkedInlinkedin.com/company/tenute-girolamo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tenute Girolamo