MAST
- Company typePrivate
- Founded2006
- HeadquartersHove, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
MAST firmographics
Firmographics- Name
- MAST
- Legal name
- InSync Ltd.
- Website
- https://mastconfex.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
MAST industry classification
Industry- Product category
- Maritime Defense Conferences & Exhibitions
- NAICS
- Convention and Trade Show Organizers (561920), Convention and Trade Show Organizers (56192)
- akta.pro primary industry
- Professional & Association Conferences (MPAGAGAB)
- akta.pro secondary industries
- Exhibitor/Sponsor Management (Corporate Conferences) (THACAFAN), Partner, Channel & Alliance Summits (THAHAMAC)
Keywords
Where MAST is headquartered
LocationHeadquarters
- HQ city
- Hove
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
MAST business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Conference and Trade-Show Fees: MAST generates revenue primarily through delegate registration fees for its conferences and trade-shows, with tiered pricing for government/military/academia vs industry/civilian attendees. Additional fees for social events and workshops.
- Exhibition and Sponsorship: Revenue from exhibitor fees and official sponsorship packages including branding on publicity, social media accreditation, exhibition space, and item branding (coffee mugs, notebooks, pens, t-shirts, tote bags).
- Japan Defence KK Subsidiary: MAST's subsidiary Japan Defence KK supports Japanese events through a Tokyo-based team, enabling regional operations in Asia.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Glasgow Focus Forum Lite (Government/Military/Academia) |
| Subscription | Multi-year contract | Glasgow Focus Forum Lite (Industry/Civilian) |
| Subscription | Multi-year contract | Glasgow Total Access Pass (Government/Military/Academia) |
| Subscription | Multi-year contract | Glasgow Total Access Pass (Industry/Civilian) |
| Subscription | Multi-year contract | Glasgow Evening Social Event |
| One time/ perpetual license | Multi-year contract | Glasgow Official Focus Forum Sponsorship Package |
| One time/ perpetual license | Multi-year contract | Glasgow First Focus Forum Item Branding |
| Subscription | Multi-year contract | Malta Admiral Pass |
| Subscription | Multi-year contract | Malta Captain Pass |
| Subscription | Multi-year contract | Hawaii Total Military/Government/Technical Sponsors Access Pass |
| Subscription | Multi-year contract | Hawaii Total Civilian Access Pass |
| Subscription | Multi-year contract | Hawaii Evening Social Event |
| Subscription | Multi-year contract | Hawaii Pre-Conference Day Only |
| One time/ perpetual license | Multi-year contract | Hawaii Official Sponsorship Package |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
MAST product offering
Product offeringCore offering
MAST organizes international conferences and trade-shows (Focus Forums) dedicated to senior-level maritime defense and security operators and technologists, spanning Undersea, Surface, Air, Space, and Cyber platforms, systems, and technologies. Events combine a proprietary cabaret-style conference format, exhibitions, ship visits, social functions, and a VIPs/Hosted Buyers Programme that arranges one-to-one meetings between exhibitors and chiefs of navy, procurement directors, and government ministers.
Product overview
MAST is a privately-held UK-based company that organizes international defense conferences and trade-shows dedicated to senior-level maritime defense and security operators and technologists. The company's core offering consists of Focus Forum events (UK, Malta, and USA formats) featuring cabaret-style conference sessions, exhibitions, VIP networking programs, and ship visits. MAST's events serve the naval defense community across Undersea, Surface, Air, Space, and Cyber domains, attracting participants from over 40 countries. The company's global community reaches approximately 21,000 members, and events range from 1,000 to 15,000 participants. MAST also operates through its subsidiary Japan Defence KK for Asian events.
Differentiator
Problem solved
Functional benefit
Products and services
- MAST Focus Forum UK 2026 A three-day international defense conference and networking event held in Glasgow, Scotland, dedicated to senior-level maritime defense and security operators and technologists, with cabaret-style sessions, exhibition, social functions, and VIP/Hosted Buyers meetings.
- MAST Focus Forum Malta 2026 A defense and resilience conference held in Valletta, Malta featuring an expo, conference sessions, workshops, awards ceremony, closing dinner, city tour, and technical tours of ports/shipyards.
- MAST Focus Forum USA 2027 A two-day Indo-Pacific security conference held in Waikiki, Hawaii, focusing on international cooperation, strategy, defense industrial base, space, and cognitive warfare for senior military, government, and industry leaders.
- VIPs/Hosted Buyers Programme A bespoke service that leverages the influence of MAST's Executive Advisers Board and Conference Committee to arrange one-to-one meetings and delegation visits during trade-show open hours between exhibitors and chiefs of navy, programme/procurement directors, government ministers, and other influential VIPs.
- MAST Trade-Show Exhibition Display of maritime defense and security platforms, systems, and technologies from world-leading manufacturers and suppliers, agencies, research and technology labs, and academia, guided by an independent Exhibition Steering Group and featuring product briefings, hospitality, and complimentary functions.
- Ship Visits and Technical Tours Guided tours of visiting naval units and live demonstrations of exhibitor platforms, systems, and technologies, allowing delegates to see technologies in their operational environments, including City Tour Valletta and Technical Tour Port/Shipyards in Malta.
- MAST Asia Events (Japan) International maritime defense conferences held in Japan (Chiba, Tokyo, Yokohama) focused on Asia-Pacific defense cooperation, organized through MAST's subsidiary Japan Defence KK, and attracting up to 15,000 participants.
- MAST Europe Events European-focused maritime defense conferences held in various cities including Amsterdam, Gdansk, Malmo, Marseille, Rome, Genoa, Nice, and Copenhagen, delivering senior-level information exchange and networking across European navies and industry.
Quantifiable outcome
- Average 2,300 attendees per 3-day event, with highest attendance of 15,000 at MAST Japan
Companies that use MAST
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
MAST technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
MAST partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered technical sponsor, core and media partner.
- CTM (R&D Marine Technology Centre, Poland)technical sponsorTechnical sponsor for MAST Focus Forum UK 2026, providing research and technology expertise in maritime defence and security
- IEEEtechnical sponsorTechnical sponsor for MAST Focus Forum UK 2026, providing technical standards and professional development support
- IET – The Institution of Engineering and Technologytechnical sponsorTechnical sponsor for MAST Focus Forum UK 2026, providing engineering and technology expertise
- Ministère des Armées – Direction générale de l'armement (DGA), Francetechnical sponsorTechnical sponsor for MAST Focus Forum UK 2026, providing French defence procurement and technology agency expertise
- NATO Science & Technology Organizationtechnical sponsorTechnical sponsor for MAST Focus Forum UK 2026, providing NATO-level defence science and technology coordination
- TNO (Netherlands Organisation for Applied Scientific Research)technical sponsorTechnical sponsor for MAST Focus Forum UK 2026, providing Dutch applied scientific research expertise for defence and security
- University of Strathclydetechnical sponsorTechnical sponsor for MAST Focus Forum UK 2026, providing academic research support with Professor Erkan Oterkus serving as Scientific Lead
- Daniel K. Inouye Asia-Pacific Center for Security Studies (DKI APCSS)technical sponsorTechnical sponsor and partner for MAST Focus Forum USA 2027 in Hawaii, providing strategic security studies expertise for Indo-Pacific region events
- Japan Defence KKcoreMAST subsidiary for Japanese events, supporting Tokyo-based team including MAST Asia Chairman Professor Satoshi Morimoto (former Defence Minister, current Policy advisor to Japanese Defence Minister)
- Ocean Robotics Planetmedia partnerMedia partner for MAST Focus Forum UK 2026, providing press coverage and promotional support
- Lieutenant General Rob Verkerk, Commander Royal Netherlands NavycoreVIP/Hosted Buyers Programme supported by Commander of Royal Netherlands Navy, facilitating introductions between exhibitors and senior naval/procurement leaders
Scale indicators5 records
Recent moves6 records
Expansion highlights7 records
MAST competitors and assessment
Company assessmentDirect peers
- IDEX (International Defence Exhibition): Abu Dhabi-based biennial defence exhibition and conference covering naval, land, air, and security domains with strong Gulf state government participation. Comparable as a senior-level international defence event with VIP delegation programmes similar to MAST's Hosted Buyers model.
- Euronaval: Paris-based biennial naval defence exhibition dedicated exclusively to maritime defence technologies and platforms. Closest peer to MAST given its naval-only scope and European geographic overlap, with a similar mix of conference content, exhibitions, and VIP delegations.
- IMDEX Asia: Asia's leading maritime defence exhibition held in Singapore, featuring naval platforms, systems, and technologies. Highly comparable to MAST Asia in scope and target audience, with similar delegations from navies and defence industries across the Indo-Pacific.
- DSEI (Defence and Security Equipment International): Major biennial defence and security exhibition held in London covering land, sea, and air domains. Directly comparable as a senior-level international defence trade-show and conference targeting military operators, governments, and defence industry — though broader than MAST's maritime-only focus.
- Surface Navy Association Annual Symposium: Annual US surface warfare community symposium with defence industry exhibition and senior naval officer attendance. Comparable as a senior-level maritime defence conference with strong industry engagement, though narrower in scope to surface platforms only.
- DIMDEX (Doha International Maritime Defence Exhibition): Qatar-hosted biennial maritime defence exhibition with strong focus on naval platforms, VIP delegations, and industry showcase. Directly comparable to MAST given its maritime-only positioning and senior military/government audience.
- Sea-Air-Space (Navy League): Annual maritime exposition near Washington DC organised by the Navy League of the United States, featuring naval technology exhibitions and senior US Navy leadership. Comparable in maritime scope and senior-level defence audience to MAST events.
- UDT (Undersea Defence Technology): Global undersea defence conference and exhibition covering submarine warfare, anti-submarine warfare, and maritime security. Overlaps with MAST's undersea domain focus and senior-level naval/industry audience, though narrower in platform scope.
Broad incumbents
- IISS Shangri-La Dialogue: Annual defence summit organised by the International Institute for Strategic Studies in Singapore, attracting defence ministers and senior military officials. Comparable senior-level defence audience as MAST but focused on Asia-Pacific strategic dialogue rather than maritime technology.
- AFCEA International: Global defence, intelligence, and homeland security association operating multiple conferences and exhibitions including WEST and TechNet events. Comparable as a senior-level defence industry conference organiser, though with a broader IT/cyber focus than MAST's maritime emphasis.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
MAST social profiles
Digital presenceMAST financial estimates
Financial estimateRevenue estimate
Valuation estimate
MAST leadership team
Management profileNumber of profiles
Profiles4 records
MAST subsidiaries and ownership
Company hierarchySubsidiaries1 record
MAST funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MAST M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MAST
What does MAST do?
MAST organizes international conferences and trade-shows (Focus Forums) dedicated to senior-level maritime defense and security operators and technologists, spanning Undersea, Surface, Air, Space, and Cyber platforms, systems, and technologies. Events combine a proprietary cabaret-style conference format, exhibitions, ship visits, social functions, and a VIPs/Hosted Buyers Programme that arranges one-to-one meetings between exhibitors and chiefs of navy, procurement directors, and government ministers.
Is MAST a public or private company?
MAST is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MAST founded?
MAST was founded in 2006. It employs 11 to 50 people.
Where is MAST based?
MAST is headquartered in Hove, United Kingdom, in the Europe region.
How does MAST make money?
Three revenue lines are on record. Conference and Trade-Show Fees are the primary driver. The others are exhibition and Sponsorship and japan Defence KK Subsidiary.
Who are MAST's main competitors?
Direct peers on record are IDEX (International Defence Exhibition), Euronaval, IMDEX Asia, DSEI (Defence and Security Equipment International), Surface Navy Association Annual Symposium, DIMDEX (Doha International Maritime Defence Exhibition), Sea-Air-Space (Navy League) and UDT (Undersea Defence Technology). Broad incumbents are IISS Shangri-La Dialogue and AFCEA International.
Does MAST have an API?
No public API is recorded for MAST.
What industry is MAST in?
MAST's product category is Maritime Defense Conferences & Exhibitions. Its primary akta.pro industry code is MPAGAGAB, Professional & Association Conferences, with a secondary code of THACAFAN, Exhibitor/Sponsor Management (Corporate Conferences). Its NAICS code is 561920.