Picoworkers
Picoworkers (operating as SproutGigs) is a global online marketplace founded in 2017 that connects 50,000+ business owners with millions of freelancers for micro-jobs, gig projects, surveys, and influencer marketing across 27 service categories, monetizing via transaction and referral fees.
- Company typePrivate
- Founded2017
- HeadquartersMiddletown, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Picoworkers does
Picoworkers, operating commercially as SproutGigs, is a Delaware-incorporated private company founded in 2017 that runs a global online marketplace connecting business owners with freelancers for small digital tasks. The platform's core offering is a Micro Jobs product covering app testing, content promotion, and data collection, supplemented by a Gigs Marketplace organized across 27 categories (Digital Marketing, Graphic Design, Web Development, SEO, Photo & Video, Mobile Apps, and others), a Surveys & Offers module, a Gig Projects feature for larger engagements gated to advanced-level freelancers, and an Influencer Marketing module for targeted niche or local social promotion. Underlying technology is a web-based marketplace with an expertise-level badge system, a mandatory 75% success-rate threshold enforced across the freelancer base, country-level job targeting, and a JSON-based API for programmatic job creation and balance management. Distribution is fully self-serve and global, with no traditional sales force.
The company monetizes through three transaction-based streams: per-job approval/correction/monitoring/support fees on micro tasks (buyers pay only for tasks that meet satisfaction criteria), fees for posting and managing gig projects, and a 5% referral fee paid to users who refer new clients or freelancers. Go-to-market is product-led growth and community-led, leveraging a referral program, micro-influencer partnerships, content marketing via blog, and SEO positioning as an alternative to MTurk, Microworkers, Remotasks, Fiverr, and Upwork. The customer base is reported at 50,000+ business owners worldwide, dominated by SMBs and micro-businesses on the demand side and individual freelancers globally on the supply side, with a single larger marketing-segment user (CDM Software) referenced in testimonials. No enterprise anchors, management team, funding rounds, or revenue figures are disclosed.
Picoworkers firmographics
Firmographics- Name
- Picoworkers
- Website
- https://picoworkers.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Picoworkers (operating as SproutGigs) is a global online marketplace founded in 2017 that connects 50,000+ business owners with millions of freelancers for micro-jobs, gig projects, surveys, and influencer marketing across 27 service categories, monetizing via transaction and referral fees.
- Ownership category
- akta.pro rank
Where Picoworkers is headquartered
LocationHeadquarters
- HQ city
- Middletown
- HQ country
- United States
- HQ region
- North America
Markets served
Picoworkers business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Job Posting/Approval Fees: Fees charged to approve jobs, correct jobs, monitor submitted tasks, and provide support services. Businesses pay only for tasks they are satisfied with. No fees charged for tasks that do not meet requirements.
- Gig Feature Fees: Fees for posting and managing gig projects on the platform.
- Referral Fees: 5% referral fee earned by users who refer new clients or freelancers to the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Job posting and approval fees |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Picoworkers product offering
Product offeringCore offering
SproutGigs (operated by Picoworkers) is an online marketplace that instantly connects business owners with a global pool of freelancers for affordable micro jobs and small gigs across 27 categories including Digital Marketing, Graphic Design, Web Development, SEO, Photo & Video, and Mobile Apps. Business owners post tasks (with optional geographic targeting), freelancers complete them, and businesses pay only for satisfied tasks; a JSON-based API enables programmatic job creation and balance top-ups. The platform also offers Surveys & Offers, Influencer Marketing matchmaking, and Gig Projects for larger freelance engagements.
Product overview
SproutGigs is a unified online marketplace platform connecting freelancers and business owners worldwide for affordable digital micro tasks and freelance services. The platform comprises a core marketplace (Gigs Marketplace) for browsing 27 service categories, Micro Jobs for small quick tasks, and supplementary modules including Surveys & Offers for income generation, Influencer Marketing for targeted social promotion, Gig Projects for connecting with experienced freelancers on larger projects, and a Referral Program. The platform also offers a JSON-based API for programmatic job management. The system supports an expertise level badge system where freelancers earn badges based on successful task completion, and only advanced level freelancers may post gig offers.
Differentiator
Problem solved
Functional benefit
Products and services
- Micro Jobs
Quantifiable outcome
- Trusted by 50,000+ business owners worldwide
- +2 more outcomes
Companies that use Picoworkers
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Picoworkers technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Picoworkers partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Picoworkers competitors and assessment
Company assessmentBroad incumbents
- Upwork: Major public freelance marketplace connecting businesses with professional freelancers across many categories. Comparable to SproutGigs in category breadth (27 SproutGigs categories overlap with Upwork's verticals) and SMB buyer targeting, though Upwork focuses on higher-value contract work.
- Appen: Public data annotation and AI services company operating a large global crowd for data collection, labeling, and model evaluation. Competes with SproutGigs for the same AI/ML buyers seeking human-labeled data, but at a much larger enterprise scale with dedicated project management.
- Fiverr: Large public freelance marketplace spanning creative, digital, and programming services with a global freelancer base. Overlaps with SproutGigs in the Gigs Marketplace product but serves higher-priced, longer-cycle freelance work rather than micro-tasks; competes for the same SMB buyer attention.
- Scale AI: Leading AI data-labeling platform that acquired Remotasks and operates a global crowd for model training data. Comparable to SproutGigs in task types and API-driven programmatic access, but with much deeper enterprise relationships and substantially more capital.
- Freelancer.com: Long-established global freelance marketplace with a wide range of categories and contest-based work. Comparable to SproutGigs' Gigs Marketplace in breadth of categories and SMB buyer focus, though it operates more in the traditional freelance model than microwork.
Direct peers
- Microworkers: One of the original microwork platforms connecting businesses with workers for small online tasks. SproutGigs explicitly markets itself as a "Microworkers alternative," making this the closest direct competitor in terms of target audience (SMBs), task categories, and global freelancer pool.
- Remotasks: A micro-task platform originally focused on AI data labeling and annotation, now part of Scale AI. Comparable to SproutGigs in the global crowdworker model and task types, though with a stronger emphasis on training-data workloads for AI/ML buyers.
- Clickworker: European crowdsourcing platform offering micro-tasks, AI data services, and freelance content creation to enterprise buyers. Highly comparable in business model (task posting, global crowd, transaction-based fees) and in serving similar buyers seeking scalable human-compute capacity.
- Amazon Mechanical Turk: Amazon's crowdsourced micro-task marketplace for businesses to distribute small, human-completed tasks to a global on-demand workforce. Directly comparable to SproutGigs in core product offering (micro-jobs, HITs, pay-per-task model) and target SMB/enterprise buyer use cases including data labeling and content moderation.
- Toloka: Yandex-affiliated crowdsourcing platform for data labeling and micro-tasks, with a global crowd and API-based programmatic job posting. Closely comparable to SproutGigs in the combination of marketplace plus API for AI/ML buyers, though with stronger enterprise/data-labeling positioning.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Picoworkers social profiles
Digital presencePicoworkers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Picoworkers leadership team
Management profileNumber of profiles
Picoworkers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Picoworkers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Picoworkers
What does Picoworkers do?
SproutGigs (operated by Picoworkers) is an online marketplace that instantly connects business owners with a global pool of freelancers for affordable micro jobs and small gigs across 27 categories including Digital Marketing, Graphic Design, Web Development, SEO, Photo & Video, and Mobile Apps. Business owners post tasks (with optional geographic targeting), freelancers complete them, and businesses pay only for satisfied tasks; a JSON-based API enables programmatic job creation and balance top-ups. The platform also offers Surveys & Offers, Influencer Marketing matchmaking, and Gig Projects for larger freelance engagements.
Is Picoworkers a public or private company?
Picoworkers is a private company. It is classified as unknown and is currently operating.
When was Picoworkers founded?
Picoworkers was founded in 2017. It employs 11 to 50 people.
Where is Picoworkers based?
Picoworkers is headquartered in Middletown, United States, in the North America region.
How does Picoworkers make money?
Three revenue lines are on record. Job Posting/Approval Fees are the primary driver. The others are gig Feature Fees and referral Fees.
Who are Picoworkers's main competitors?
Broad incumbents on record are Upwork, Appen, Fiverr, Scale AI and Freelancer.com. Direct peers are Microworkers, Remotasks, Clickworker, Amazon Mechanical Turk and Toloka.
Does Picoworkers have an API?
Yes. JSON based API where buyers can create jobs programmatically. The API offers features including topping up spendable balance. Every API request needs to be authenticated via API secret created or reset in the SETTINGS tab of Account Settings page. Developer documentation is at sproutgigs.com/api/documentation.php.