The Hummels
De Hummeltjes Vzw is a Belgian non-profit organization operating 450 licensed childcare places and 180 staff across eight Limburg locations, offering daycare (0-3 years), after-school care (up to 12 years), and family support services under Flemish government recognition.
- Company typePrivate
- Founded1957
- HeadquartersHasselt, Belgium
- Headcount51–100
- GTM typeB2C
- OfferingServices
What The Hummels does
De Hummeltjes Vzw is a Belgian non-profit childcare and family support organization founded in 1957 by the Ursuline order, headquartered in Hasselt, Belgium. The organization operates approximately 450 licensed childcare places and 180 staff across eight locations in the Limburg region (Hasselt, Pelt, Peer, and Sint-Truiden), comprising six daycare centers (Kinderdagverblijven) for children aged 0-3 years, two after-school care facilities (Buitenschoolse opvang) for children up to 12 years, and a Center for Child Care and Family Support (CKG) division offering parenting courses (Triple P, STOP 4-7), home-based family support, intensive infant support, day center programs, residential care, and crisis intervention. The organization is recognized and operationally subsidized by Opgroeien, the Flemish government agency responsible for child welfare, and uses a proprietary child tracking and observation system called 'Mijn Hummelbloei' to systematically document each child's well-being and engagement.
The Hummels firmographics
Firmographics- Name
- The Hummels
- Legal name
- De Hummeltjes Vzw
- Website
- https://hummeltjes.be
- Company type
- Private
- Founded year
- 1957
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- De Hummeltjes Vzw is a Belgian non-profit organization operating 450 licensed childcare places and 180 staff across eight Limburg locations, offering daycare (0-3 years), after-school care (up to 12 years), and family support services under Flemish government recognition.
- Ownership category
- akta.pro rank
The Hummels industry classification
Industry- Product category
- Childcare and Family Support Services
- NAICS
- Child Care Services (624410), Child and Youth Services (624110)
- SIC
- Services-Child Day Care Services (8351), Services-Social Services (8300)
- akta.pro primary industry
- Live-In Special Needs & Inclusive Childcare (HSAAAEAJ)
- akta.pro secondary industries
- Mildly Ill Child Care (Non-Contagious/Low-Acuity) (HSAAAJAD), Infant & Toddler Occasional Babysitting (HSAAAAAK)
Keywords
Where The Hummels is headquartered
LocationHeadquarters
- HQ city
- Hasselt
- HQ country
- Belgium
- HQ region
- Europe
Offices10 records
Markets served
The Hummels business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others
Revenue model
- Childcare parent fees: Income-based parent contributions calculated through the Opgroeien system, where parents register and receive an income certificate determining their daily rate. Fixed-price options also available at some locations (e.g., Het Hummelhof). Government childcare allowance (Groeipakket) provides additional financial support.
- Government subsidies: Operational subsidies from Opgroeien (Flemish government agency) for recognized childcare places. The organization holds recognition for approximately 450 child places across various locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Income-based child day care (0-3 years) |
| Subscription | Monthly | Fixed-price day care at Het Hummelhof |
| Unit Pricing | Pay-as-you-go | Before/after school care (De Bijenkorf) |
| Unit Pricing | Pay-as-you-go | Neighborhood-based care (Het Bijennestje) |
| Unit Pricing | One time/ perpetual license | STOP 4-7 training program |
| Other | Other | Parenting support services (Opvoedingshulp) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
The Hummels product offering
Product offeringCore offering
De Hummeltjes Vzw operates licensed childcare and family support services across the Limburg region of Belgium, running six daycare centers (Kinderdagverblijven) for children aged 0-3 years and two after-school care locations for children up to 12 years, complemented by a Center for Child Care and Family Support (CKG) that delivers home-based parenting support, intensive infant care, day-center programs, residential care, and Triple-P/STOP 4-7 training courses. The organization holds recognition from the Flemish government agency Opgroeien and manages approximately 450 child places with 180 staff across Hasselt, Pelt, Peer, and Sint-Truiden.
Product overview
De Hummeltjes Vzw operates as an integrated childcare and family support organization offering six daycare centers (Kinderdagverblijven) for children aged 0-3 years, two out-of-school care facilities for children up to 12 years, and a comprehensive Center for Child Care and Family Support (CKG). The portfolio includes core daycare products (De Hummeltjes with 208 places, Het Klein Hemelrijk with 29 places, Pinnochio with 28 places, De Kleine Hummel with 28 places, Het Hummelhof with 35 places, and Het Kievitje with 22 places) alongside after-school care (De Bijenkorf with 128 places and Bijennestje with 57 places). The CKG division provides specialized parenting support modules including Opvoedingshulp aan Huis (home-based parenting support), Intensieve Opvoedingshulp voor Baby's Aan Huis (Amber - intensive infant support), Dagcentrum De Puzzel (tumbling module day center), Cursus Positief Opvoeden (Triple P parenting course), STOP 4-7 Training (behavioral training for ages 4-7), and residential care options including Speelhuis, Boomhut, and Crisisopvang. The organization manages approximately 450 child places with 180 staff members across locations in Hasselt, Pelt, Peer, and Sint-Truiden.
Differentiator
Problem solved
Functional benefit
Products and services
- Kinderdagverblijf De Hummeltjes (Hasselt) Large childcare center with 208 recognized places across 14 living groups for children aged 0-3 years, featuring the Koolcity mini-city play area and inclusive childcare for children with special care needs.
- Kinderdagverblijf Het Klein Hemelrijk Small-scale childcare center with 29 recognized places in 2 mixed-age living groups (0-3 years) housed in a 2024 building in Hasselt.
- Kinderdagverblijf Het Kievitje Small-scale childcare in Hasselt with 22 recognized places in 2 living groups housed in a renovated Kempish farm with a large outdoor play area.
- Kinderdagverblijf Het Hummelhof Small-scale childcare in Sint-Truiden with 35 licensed places (23 subsidized) in 2 living groups, operating an IKT-mix system combining income-based and fixed-price placements at €31.57 per day.
- Kinderdagverblijf De Kleine Hummel Small-scale childcare in Neerpelt with 28 recognized places in 2 mixed-age living groups (0-3 years) with modern exterior and homely interior.
- Kinderdagverblijf Pinnochio Small-scale childcare in Peer with 28 recognized places in 2 mixed-age living groups (0-3 years) situated in a green zone with a common outdoor play area.
- Buitenschoolse opvang De Bijenkorf After-school care center in Hasselt with 128 recognized places (74 subsidized) for children up to 12 years, operating two living groups during school year and three during holidays, in close collaboration with Basisschool De Tuimelaar.
- Buurtgerichte opvang Bijennestje Local neighborhood childcare service in Hasselt with 57 total places (25 subsidized out-of-school places) serving children aged 2.5-12 years, prioritizing vulnerable families and partnering with Arktos and Open School.
- CKG De Hummeltjes (Centrum voor Kinderzorg en Gezinsondersteuning) Child Care and Family Support Centre providing parenting support for families with children aged 0-12, including home-based support, intensive baby care, day-center programs, and residential care, operated from 't Hummelhuis in Hasselt.
- Opvoedingshulp aan Huis Temporary pedagogical support service for families with children aged 0-12, with a family counselor visiting 1-2 times weekly for 1.5 hours at home to develop parenting skills; provided free of charge across Hasselt, Pelt, and Sint-Truiden.
- Intensieve Opvoedingshulp voor Baby's Aan Huis (Amber) Intensive home-based support for parents with infants aged 0-6 months, including teenage parents, with a family counselor visiting up to 3 times weekly for 2-3 hours per visit; provided free of charge.
- Tuimelmodule: Dagcentrum De Puzzel Day center providing guided support for families with young children (0-6 years) where parents and counselors work together on family parenting skills, with joint attendance on Mondays, Wednesdays, and Fridays; accessed via Onthaalpunt Doetertoe.
- Cursus Positief Opvoeden (Triple P) Positive parenting course based on Triple P principles, available in group or individual formats for families with children from 15 months to 10 years, offered in Hasselt, Pelt, and Sint-Truiden; provided free of charge.
- STOP 4-7 Training Scientifically-based training program for young children aged 4-7 with behavioral difficulties, consisting of 10 group sessions for children, 11 parent sessions, and 4 teacher sessions plus follow-up care; €20 participation fee for the entire program.
- Dag- en Nachtopvang met Begeleiding (Speelhuis) Short-term day and night care and guidance for families with children aged 0-3 years, addressing situational circumstances such as parental hospitalization or training on sleep and crying behavior; provided free of charge.
- Crisisopvang Emergency care service providing 3 beds for crisis situations, available to families with children aged 0-3 with siblings up to 5 years, coordinated with Crisismeldpunt -18 years, free of charge up to 7 days.
- Boomhut (Residentiële Opvang) Residential care group providing 5 residential care places for children aged 0-3 with siblings up to 5 years, accessed through the Integral Youth Help portal.
Companies that use The Hummels
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
The Hummels technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
The Hummels partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Opgroeien (Agentschap Opgroeien)coreOpgroeien is the Flemish government agency that recognizes and subsidizes childcare and family support services. De Hummeltjes vzw operates under Opgroeien recognition, receives subsidies for authorized childcare places, and follows Opgroeien guidelines for quality standards, pricing (income-based tariffs), and operational requirements.
- Basisschool De TuimelaarcoreDe Bijenkorf after-school care works in close collaboration with De Tuimelaar primary school. Children from the school are brought to the Bijenkorf after school, and from 3rd grade, children are automatically brought to Bijenkorf at 17:15. Children from 1st and 2nd grade can choose between school study or Bijenkorf.
- ArktosminorArktos is an important partner for Het Bijennestje neighborhood childcare. On Wednesdays there is structural collaboration where larger children learn about Arktos activities and younger children (under 9) can participate in activities at Bijennestje.
- Open SchoolminorOpen School is an important partner in organizing neighborhood activities. By combining forces, a larger audience is reached. Joint activities are regularly organized.
- Doetertoe (Onthaalpunt Doetertoe)coreDoetertoe is the intake point for new registrations at Dagcentrum De Puzzel. New applications are directed through Doetertoe (011/74 10 34).
- Huis van het Kind HasseltminorPartnership with Huis van het Kind Hasselt, a local government-supported family services hub.
- Huis van het Kind HaspengouwminorPartnership with Huis van het Kind Haspengouw, a local government-supported family services hub.
Scale indicators3 records
Recent moves7 records
The Hummels competitors and assessment
Company assessmentBroad incumbents
- Bright Horizons Family Solutions: Global incumbent in employer-sponsored and center-based childcare; relevant as a scale benchmark for multi-site childcare operations and corporate-sponsored care partnerships.
- Busy Bees: UK-headquartered large-scale nursery operator with European footprint; comparable on capacity-scale nursery operations and inclusive care programs.
- CAW (Centrum Algemeen Welzijnswerk): Flemish umbrella for general welfare work centers delivering family and youth support services overlapping with De Hummeltjes' CKG division (Opvoedingshulp aan huis, crisis care).
- Babilou Family: One of Europe's largest private childcare operators (formerly KidsFoundation), with significant Belgian/Flemish presence across daycare and BSO. Comparable on multi-site licensed childcare delivery, though larger and commercial rather than non-profit.
Direct peers
- Infano: Dutch-Belgian childcare operator running licensed kinderdagverblijven and buitenschoolse opvang, with similar Opgroeien-style regulatory exposure and multi-location model. Closely comparable on center-based daycare delivery for 0-3 and school-age children.
- De Speelboom: Flemish daycare and after-school care provider with comparable mixed-age leefgroepen model and income-based pricing under Opgroeien.
- Villa Violetta: Belgian multi-site licensed daycare operator with similar Flemish regulatory setup and parent-fee structure under Opgroeien; directly comparable on center-based 0-3 childcare delivery.
Regional players
- Partena Kinderopvang: Belgian social-benefit organization offering childcare solutions as part of broader family support, comparable in bundling childcare with social services for working families.
Others
- Triple P (Positive Parenting Program): Evidence-based parenting program provider whose curriculum De Hummeltjes delivers — comparable as a content/curriculum partner within the parenting-support service line, not a direct operator.
- Kind & Gezin (Opgroeien): Flemish government agency that regulates, subsidizes, and registers childcare — not a peer but the principal counterparty/regulator shaping De Hummeltjes' operating environment and revenue model.
Market position
Strengths4 records
Weaknesses4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Hummels social profiles
Digital presenceThe Hummels financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Hummels leadership team
Management profileNumber of profiles
Profiles4 records
The Hummels subsidiaries and ownership
Company hierarchySubsidiaries10 records
The Hummels funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Hummels M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Hummels
What does The Hummels do?
De Hummeltjes Vzw operates licensed childcare and family support services across the Limburg region of Belgium, running six daycare centers (Kinderdagverblijven) for children aged 0-3 years and two after-school care locations for children up to 12 years, complemented by a Center for Child Care and Family Support (CKG) that delivers home-based parenting support, intensive infant care, day-center programs, residential care, and Triple-P/STOP 4-7 training courses. The organization holds recognition from the Flemish government agency Opgroeien and manages approximately 450 child places with 180 staff across Hasselt, Pelt, Peer, and Sint-Truiden.
Is The Hummels a public or private company?
The Hummels is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Hummels founded?
The Hummels was founded in 1957. It employs 51 to 100 people.
Where is The Hummels based?
The Hummels is headquartered in Hasselt, Belgium, in the Europe region.
How does The Hummels make money?
Two revenue lines are on record. Childcare parent fees are the primary driver. The others are government subsidies.
Who are The Hummels's main competitors?
Broad incumbents on record are Bright Horizons Family Solutions, Busy Bees, CAW (Centrum Algemeen Welzijnswerk) and Babilou Family. Direct peers are Infano, De Speelboom and Villa Violetta. Partena Kinderopvang is listed as a regional player. Others are Triple P (Positive Parenting Program) and Kind & Gezin (Opgroeien).
Does The Hummels have an API?
No public API is recorded for The Hummels.
What industry is The Hummels in?
The Hummels's product category is Childcare and Family Support Services. Its primary akta.pro industry code is HSAAAEAJ, Live-In Special Needs & Inclusive Childcare, with a secondary code of HSAAAJAD, Mildly Ill Child Care (Non-Contagious/Low-Acuity). Its NAICS code is 624410 and its SIC code is 8351.