Rots & Water Instituut

What Rots & Water Instituut does

Rots & Water Instituut (operating through its legal entity Gadaku Institute B.V.) is a Dutch private company headquartered in Schagen, Netherlands, that develops and commercializes the Rock and Water (Rots en Water) psycho-physical social competence training program. The methodology combines physical exercises and play-based activities to build intrapersonal competencies (self-regulation, self-confidence, emotional regulation) and interpersonal competencies (communication, boundary-setting, conflict management) in children and youth aged roughly 4-18. The core product is a 3-day basic training that certifies professionals as Rock and Water trainers, layered with 1-2 day specialization modules covering primary education, autism spectrum, trauma/grief, physical and intellectual disabilities, gender-focused work, family systems, and conflict management, plus a catalog of physical materials (manuals in 7 languages, student workbooks, posters, wristbands, certificates, apparel) and an online learning portal (Leeromgeving).

The company makes money primarily through professional-services training fees (open-enrollment courses across the Netherlands and Belgium, plus in-company training for schools and youth-care organizations), ancillary materials sales, and royalties/coordination fees from an international partner network spanning 20+ countries. GTM is a hybrid of event-driven (annual Congress, scheduled open-enrollment courses) and direct-to-professional (website enrollment, in-company sales) motions. The program is validated by multiple peer-reviewed University of Utrecht studies published in outlets including the Journal of School Psychology, holds NJi recognition in the Databank Effectieve Jeugdinterventies, and SKJ accreditation for the 'Werken met het Gezin' module. Over 25 years, nearly 100,000 teachers and professionals have been certified, reaching millions of children, with the program implemented in thousands of Dutch schools and across international markets including Australia, Kenya, Tanzania, Peru, Costa Rica, the Dominican Republic, Turkey, and South Africa.

Name

Rots & Water Instituut

Legal name

Gadaku Institute B.V.

Website

https://rotsenwater.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Rots & Water Instituut (Gadaku Institute B.V.) is a Dutch training company that develops and licenses the Rock and Water psycho-physical social-emotional learning program, certifying educators and youth-care professionals across 20+ countries through structured multi-day trainings and a catalog of curriculum materials.

Ownership category

akta.pro rank

Product category

Social-Emotional Learning Training

NAICS

Educational Services (61), Sports and Recreation Instruction (611620)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Physical Education & Health Instruction (EDAJAFAL)

akta.pro secondary industry

Adaptive & Special Needs Personal Training (HSADAAAL)

Keywords

• Social-emotional learning
• Psycho-physical training
• Youth development programs
• Teacher certification training
• Bullying prevention education

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Others

Revenue model

1. Training Courses: Open enrollment and in-company training programs including 3-day basic training, 2-day specialization courses, and 1-day refreshers. Primary revenue stream from professional development training for educators and youth professionals.
2. Training Materials: Sale of training materials including manuals, student journals, wristbands, keychains, polo shirts, posters, stickers, and signs. Materials available in Dutch, English, Spanish, Turkish, German, French, and Indonesian.
3. Basic Training Fee: 3-day basic training for becoming a certified Rots & Water trainer. Includes coffee, tea, lunch, and reader materials.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Rots & Water Instituut delivers a psycho-physical social competence training program (Rots en Water) for children and youth aged 4-18, delivered through a 3-day basic trainer certification course plus multiple 1-2 day specialization modules. The program combines physical exercises with social-emotional learning to develop self-regulation, self-confidence, communication, boundary-setting, and conflict management. Certified trainers (teachers, youth care professionals) purchase certification training and accompanying materials (manuals, workbooks, posters, wristbands) to deliver the program in schools and youth care settings.

Product overview

Rots & Water Instituut offers the Rock and Water (Rots en Water) psychophysical social competence training program as its core product, complemented by multiple specialization modules, training materials, and an online learning platform. The program is designed for children and youth (ages 9-18) in primary, secondary, and special education settings. The core offering includes a 3-day basic training certification course, followed by various 1-2 day specialization trainings (Focus on Girls, Autism, Trauma, Families, Intellectual Disability, Conflict Management, etc.). Physical materials include the trainer manual (18th edition), student workbooks, posters, wristbands, certificates, and apparel. An online learning environment (Leeromgeving) provides post-training access to certified trainers.

Differentiator

Problem solved

Functional benefit

Products and services

• Rots en Water Program (Basisprogramma)

Quantifiable outcome

• Decrease in two forms of bullying and almost all forms of being bullied
• +5 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• RIDHE (International Network for Human Rights Europe)coreStrategic or Co-development Partner · 28 July 2023Cooperation agreement signed between Rots & Water Institute NL and RIDHE to promote educational projects focusing on training social and communication skills, reinforcing positive behaviors and relationships. RIDHE is a network of European and Latin American organizations advocating for human rights and positive peace. Joint activities include training in Costa Rica, Dominican Republic, and other Latin American countries.
• Stichting4LifecoreStrategic or Co-development Partner · 1 January 2018Rots & Water Institute is a major sponsor of Stichting4Life which invests in children through education and nutrition programs in Kibera, Nairobi (Africa's second-largest slum). Since 2018, annual Rock and Water training has been provided to teachers at 4 schools, training 1,000 children annually. All RW trainings are pro bono and educational materials are provided free of charge.
• Universiteit UtrechtcoreStrategic or Co-development Partner · 1 January 2015Long-term research partnership with University of Utrecht conducting multiple large-scale scientific studies on the effectiveness of the Rock and Water program, including studies in Primary Education (2015-2018, 1,203 students, 17 schools) and VMBO (2016-2020, 1,299 students).
• Rock and Water AustraliacoreStrategic or Co-development PartnerInternational partnership for program development and materials. Collaboration on Primary School workbook with award-winning illustrator Stephen Michael King.
• Aiki Budo Sport / Ronin B.V.minorChannel Partner/ Reseller/ DistributorIndependent supplier of training equipment (punching pads/cushions) that can be ordered with Rock and Water branding at a discount. Order link provided on institute website.
• Gadaku Institute B.V.coreOthersLegal entity name under which Rots & Water Institute operates. Registered at Loet 45, 1741 BN Schagen. CRKBO registered (exempt from Dutch VAT for training).

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Market position

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/rotsenwatervideo/videos
• Facebookfacebook.com/Rots-en-Water-Instituut-100064052496566
• LinkedInlinkedin.com/company/rots-en-water

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rots & Water Instituut