University of North Texas at Frisco

What University of North Texas at Frisco does

University of North Texas at Frisco (UNT at Frisco) is a public branch campus of the University of North Texas system, located in Frisco, Texas, that began offering classes in 2016 and was formally established through a master plan approved by the UNT System Board of Regents in August 2019 and a site approved by the Texas Higher Education Coordinating Board in January 2020. It is the first and only four-year public university in Collin County and serves approximately 3,330 students across 27+ degree programs spanning bachelor's, master's, doctorate, and certificate levels. The campus operates from two facilities: Frisco Landing, a 135,000-square-foot, four-story main academic hub built on 100 acres of land donated by the City of Frisco, and Inspire Park, a business incubator that opened in October 2018 for partnership-based programs. Its positioning centers on work-integrated learning, career-aligned curricula, and industry partnerships with 67+ regional employers including the Dallas Cowboys and PGA.

UNT at Frisco generates revenue primarily through tuition and fees paid by enrolled students under the UNT System fee schedule, supplemented by event-space rental (conference rooms at $60-$175/hour externally and $700-$1,150/day for large classrooms), administered endowed scholarships (Satish and Yasmin Gupta, Sakina and Ghulam Ali), and ancillary fees such as a $75 non-refundable orientation charge. The technology stack is built on third-party educational platforms—notably Canvas LMS and the Navigate student success platform (EAB)—augmented by purpose-built infrastructure including 69 huddle rooms, interactive classrooms, the Spark Makerspace with 3D printing and fabrication tools, a library, fitness center, and the Gupta Career Center. Differentiated academic offerings include the Advanced Data Analytics M.S. (covering big data analytics, machine learning, cloud computing, and data visualization), the Project Design and Analysis program that places students on real industry projects (first cohort graduated Spring 2022), and the Texas Talent Accelerator regional workforce network launched in 2025.

The go-to-market is direct-to-consumer via the central UNT admissions office, with recruitment channels spanning the institutional website (frisco.unt.edu), social media (Instagram, Facebook, YouTube, LinkedIn), campus tours, high-school partnerships with Frisco ISD for dual credit, and the UNT-Collin College concurrent-enrollment pathway. Customer segments include first-time undergraduates, transfer students (especially via Collin College), graduate students, and dual credit high school students—though the North Texas NOW dual credit program is scheduled to conclude with the Class of 2027. Sub-brands include the Gupta Career Center, Frisco Engage (a co-curricular program with 12 event types across Personal Development and Career Readiness tracks), and the Texas Talent Accelerator. The institution carries SACSCOC accreditation through the parent UNT institution and is governed by the UNT System Board of Regents and the Texas Higher Education Coordinating Board, with publicly funded operations through the State of Texas.

Name

University of North Texas at Frisco

Legal name

University of North Texas

Website

https://frisco.unt.edu

Company type

Public

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

UNT at Frisco is a public branch campus of the University of North Texas and the first four-year public university in Collin County, Texas, serving 3,330 students across 27+ degree programs via industry-integrated learning and 67+ employer partnerships.

Ownership category

akta.pro rank

Headquarters

HQ city

Frisco

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition and Fees: As a public university branch campus, UNT at Frisco generates revenue primarily through tuition and mandatory fees charged to enrolled students. Tuition rates follow the UNT system fee structure for undergraduate, graduate, and doctoral programs.
2. Scholarship Administration: The institution administers endowed scholarships including the Satish and Yasmin Gupta Endowed Scholarship and the Sakina and Ghulam Ali Endowed Scholarship for eligible students at the Frisco campus.
3. Event Space Rental: UNT at Frisco generates revenue through rental of conference rooms, classrooms, and event spaces to external organizations. Rates vary by room capacity and internal vs external booking.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

University of North Texas at Frisco is a public branch campus delivering bachelor's, master's, doctorate, and certificate degree programs to undergraduate, transfer, graduate, and dual credit students. The campus operates from two facilities—Frisco Landing (the 135,000-square-foot main academic hub) and Inspire Park (a business incubator with specialized labs)—and centers its curriculum on work-integrated learning, applied research, and industry partnerships with regional employers including the Dallas Cowboys and PGA. Student support is provided through the Gupta Career Center, Tutoring & Academic Success Center, and the Frisco Engage co-curricular program.

Product overview

UNT at Frisco is a branch campus of the University of North Texas offering a comprehensive suite of educational programs and student services. The campus provides undergraduate, graduate, and doctorate degree programs across multiple colleges (Business, Education, Engineering, Science, Liberal Arts, Applied and Collaborative Studies). Key facilities include Frisco Landing (main academic hub with 135,000 sq ft) and Inspire Park (business incubator with specialized labs and innovation spaces). Notable programs include the Advanced Data Analytics M.S., Project Design and Analysis, and the Frisco Engage co-curricular program. Student support services include the Gupta Career Center, Tutoring & Academic Success Center, and the Texas Talent Accelerator workforce development initiative. The campus uses a flipped classroom model combining online lectures with in-person recitations.

Differentiator

Problem solved

Functional benefit

Brands

• Texas Talent Accelerator: A regional network connecting employers, educators, and partners to strengthen the North Texas workforce and drive innovation.
• Gupta Career Center
• Frisco Engage

Products and services

• Academic Degree Programs

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and major.

• Texas Talent AcceleratorcoreStrategic or Co-development Partner · 1 January 2025The Texas Talent Accelerator is a regional network launched by University of North Texas connecting employers, educators, and partners to strengthen the North Texas workforce and drive innovation. It meets employers' talent needs through regional collaboration, builds stronger business-education partnerships, provides real-time workforce trend insights, and aligns academic programs with high-demand careers.
• Collin CollegecoreStrategic or Co-development PartnerUNT at Frisco and Collin College have partnered to provide students with more course options and an affordable way to complete degrees in business and science. Students can enroll in courses at both institutions concurrently, following a designated degree path at UNT. Locations include Collin College's Frisco campus and UNT at Frisco campus. This partnership addresses the lack of a four-year institution in Collin County.
• City of FriscocoreStrategic or Co-development PartnerThe City of Frisco provided 100 acres of land at the southwest corner of Preston Road and Panther Creek Parkway at no cost to UNT to establish the UNT at Frisco branch campus. The land partnership enabled construction of Frisco Landing, the main academic hub, approved by the Texas Higher Education Coordinating Board in January 2020 with construction beginning Fall 2020.
• Dallas CowboysmajorStrategic or Co-development PartnerUNT at Frisco hosts classes with the Dallas Cowboys as part of industry partnership programs. Students benefit from experiential learning opportunities and connections with one of the NFL's major franchises, demonstrating the campus's focus on career-aligned programs with regional employers.
• PGAmajorStrategic or Co-development PartnerUNT at Frisco has established industry partnerships with the PGA, hosting specialized classes and providing career pathways for students in sports management and related fields. This partnership exemplifies the campus's industry-connected educational model.
• Gupta Career Center PartnersmajorStrategic or Co-development PartnerThe Gupta Career Center at UNT at Frisco connects students with industry leaders through career fairs, networking events, industry panels, workshops, and experiential learning opportunities. Industry collaborators engage with students to provide hands-on insight, mentorship, and direct access to potential employers in the DFW region.

Scale indicators6 records

Recent moves12 records

Expansion highlights5 records

Broad incumbents

• Southern Methodist University: Private research university in Dallas, Texas. Comparable as an established DFW higher education institution competing for similar students, faculty, and corporate partnerships, but operating as a private broad-portfolio university rather than a public regional branch campus.

Direct peers

• University of Texas at Dallas: Public research university in Richardson, Texas, part of the UT System. Direct peer as another public Texas university serving the DFW metro with workforce-aligned STEM and business programs competing for the same prospective students in North Texas.
• Dallas College: Community college system serving Dallas County. Comparable as a regional community college system providing transfer pathways and serving similar prospective students in the DFW metro who may eventually transfer to four-year institutions including UNT at Frisco.
• University of Texas at Arlington: Public university in Arlington, Texas, part of the UT System. Direct peer as a public metropolitan university serving the DFW area with diverse degree programs, online offerings, and industry connections targeting similar student segments.
• Texas Woman's University: Public university with campuses in Denton, Dallas, and Houston. Direct peer as a public Texas university serving the DFW metro through multiple campus locations with workforce-aligned programs in nursing, education, and business.
• Collin College: Community college serving Collin County, Texas. Direct peer and active transfer pathway partner through the UNT-Collin College concurrent enrollment agreement, serving overlapping prospective students in the same geographic market.

Regional players

• Texas A&M University-Commerce: Public university in Commerce, Texas, part of the Texas A&M System, with a Dallas presence. Comparable as a public regional university serving North Texas with applied programs, though based outside the immediate DFW metro core.

Emerging players

• University of North Texas at Dallas: Public university in Dallas originally established as a UNT branch and later spun off. Comparable as a similar UNT-system legacy institution serving the DFW metro with a community-focused mission and emerging program portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@untatfrisco4119
• Facebookfacebook.com/UNTatFrisco
• LinkedInlinkedin.com/company/university-of-north-texas-at-frisco
• Instagraminstagram.com/untatfrisco?igsh=eXljY3BlZGJiZ3Jt
• Xx.com/untatfrisco

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about University of North Texas at Frisco