What Rot Protection Incendie does

Rot Protection Incendie is a family-owned French manufacturer of fire protection equipment, founded in 1954 and headquartered on a 28,000 m² site (10,000 m² of production) in Gretz-Armainvilliers. The company designs, produces and distributes portable and mobile extinguishers (Fusion, OCÉANIS, FLY, Sans Fluor, MOOVEX ranges), CO2 extinguishers, Armed Fire Valves (RIA), a family of seven specialised automatic suppression systems (SEA PEARL/SKY/NOTUS/CORAIL/SHELL/HIGH-DOWN/ENERGY), safety storage cabinets and gondolas, fire alarms, evacuation/intervention plans and signage. All production is in-house, with automated surface treatment and welding; the company holds a European patent (1992) on a floating additive bottle for water extinguishers, ISO 9001 certification since 2003, and NF and CE compliance across the product range. Early-mover status on fluorine-free / PFAS-free extinguishers (first launched 2021) positions the catalogue ahead of EU Regulation 2025/1988.

The company monetises through five streams: one-time equipment sales, installation services, recurring annual maintenance contracts (preventive plus on-demand corrective), professional training (notably SEA systems at the Gretz-Armainvilliers factory), and short/long-term equipment rental for events and construction sites. Distribution combines a direct salesforce and an internal RSI (Rot Sécurité Incendie) key-account department for multi-site national contracts with twenty-plus exclusive APSAD/NF-Services certified dealers (Concessionnaires Exclusifs) covering all French regions, four wholly-owned distribution subsidiaries (ALTAIX, ABC FEU, CASI, CLIMEX) under the BATEXT holding created in 1988, and export channels that contributed more than 13% of revenue across Belgium, Italy, Luxembourg, Portugal, Switzerland, Africa and DOM-TOM.

The customer base spans industrial and commercial enterprises, fire-safety professionals, financial institutions and office buildings, events/construction temporary installations, and public-sector buildings. Pricing is quote-based across tiers (standard catalogue, special-order custom parts, annual maintenance subscriptions, training per session, installation as forfait jour or fixed price) with order thresholds triggering flat logistics fees. ROT is led by the third generation of the Teillet family: Cindy Teillet as Directrice Générale and Fanny Teillet as Directrice Générale Adjointe since 2020, operating under the BATEXT holding alongside the distribution subsidiaries.

Name

Rot Protection Incendie

Legal name

SAS Rot

Website

https://rot-incendie.com

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

51–100 employees

Short description

Rot Protection Incendie is a family-owned French manufacturer founded in 1954 that designs and produces portable and mobile fire extinguishers, automatic suppression systems (SEA), armed fire valves (RIA), and safety storage, distributing through an exclusive APSAD-certified dealer network and four group subsidiaries across France and export markets.

Ownership category

akta.pro rank

Product category

Fire Protection Equipment

NAICS

Security Systems Services (56162), Plumbing, Heating, and Air-Conditioning Contractors (23822)

akta.pro primary industry

Fire Protection Systems Contracting (Sprinklers, Alarms, Suppression) (IMAFALAD)

akta.pro secondary industries

Fire Sprinkler System Installation & Retrofit (IMAIAJAB), Fire Alarm Systems (Design/Install/Service/Monitoring) (BPABAHAA), Fire & Life Safety Services (Inspection/Testing/Sprinklers/Alarms) (IMAIAAAI)

Keywords

• Fire extinguishers
• Armed fire valves
• Automatic fire suppression
• Safety storage cabinets
• Fire protection equipment

Headquarters

HQ city

Gretz-armainvilliers

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Fire protection equipment sales: ROT designs, manufactures, and sells a wide range of fire protection products including extinguishers (portable, mobile, CO2), Robinets d'Incendie Armés (RIA), automatic extinction systems (SEA), safety storage (armor cabinets, gondolas, petroleum units), fire alarms, signage, plans and signals. Products are sold directly through the commercial team and through the exclusive dealer network.
2. Installation services: ROT provides installation of fire protection systems including RIA, SEA, and safety storage units. Installation may include prior feasibility studies. Customers can receive partial or complete installation depending on contract terms.
3. Maintenance contracts (preventive and corrective): ROT offers preventive and corrective maintenance contracts for fire protection and smoke extraction systems. Preventive maintenance is scheduled at agreed frequencies; corrective maintenance is available on request for subscribers. Contracts are annual, renewable by tacit agreement.
4. Training services (RSI): ROT provides professional training on automatic suppression systems (SEA) — SEA PEARL (petrol station fire protection) and SEA CORAIL (professional kitchen fire protection). Training is a one-day program combining theory and practice, provided at the ROT factory in Gretz-Armainvilliers.
5. Equipment rental: ROT rents fire protection equipment including portable and industrial extinguishers (water, CO2, powder), fire blankets, temporary safety signage, and sand bins for events, construction sites, and short/long-term needs. Services include 24/7 delivery, installation, and technical assistance.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Rot Protection Incendie designs, manufactures, and distributes portable and mobile fire extinguishers (water/additive and CO2), Armed Fire Valves (RIA / Poste Incendie Additivé), modular automatic extinguishing systems (SEA family), safety storage cabinets, fire plans and signage, and electrical alarms/signaling equipment. The company also delivers installation, preventive and corrective maintenance, professional training (including SEA training), and short- and long-term equipment rental through its own distribution and dealer network.

Product overview

ROT Protection Incendie is a French fire protection equipment manufacturer founded in 1954, offering a comprehensive portfolio of fire safety products and related services. The core product portfolio centers on three main pillars: (1) extinguishers — portable (Fusion, OCÉANIS, FLY, Sans Fluor ranges), CO2, and mobile (MOOVEX, MOBIL 50 SF EVO); (2) armed fire hose reels and additized fire stations (RIA/PIA) in fixed, INOX, and cabinet-mounted configurations; and (3) a family of seven Automatic Extinction Systems (SEA PEARL, SEA SKY, SEA NOTUS, SEA CORAIL, SEA SHELL, SEA HIGH et DOWN, SEA ENERGY) serving petrol stations, hazardous storage, kitchens, cabinets, boiler rooms, and battery charging. Supporting these are security storage solutions (safety cabinets, gondolas, petroleum units), fire safety plans and signage, alarms and emergency lighting, RIA testing carts, and a 24/7 extinguisher rental service. Services include professional SEA training. The company also recently launched fluorine-free products (LI-PROTECT blanket, Sans Fluor extinguishers, transformation kits) in response to PFAS regulations.

Differentiator

Problem solved

Functional benefit

Products and services

• Extincteurs portatifs Fusion Portable water/additive fire extinguishers manufactured by Rot for general industrial and commercial fire protection.
• Extincteurs portatifs OCÉANIS Portable fire extinguishers using Rot's patented OCÉANIS lever system (French patent) for triggering.
• Extincteurs CO2 CO2 portable fire extinguishers for electrical hazards and sensitive equipment protection.
• Gamme MOOVEX Mobile (wheeled) fire extinguishers designed for larger or higher-risk fire loads in industrial settings.
• Gamme FLY Permanent-pressure portable fire extinguishers in the Rot product range.
• MOBIL 50 SF EVO Mobile 50-liter wheeled fire extinguisher model for industrial fire response.
• LI-PROTECT Specialized fire blanket intended to contain and suppress fires involving electric vehicle lithium-ion batteries.
• Extincteurs Sans Fluor First fluorine-free fire extinguishers on the French market, offering an environmentally friendly alternative to traditional foam extinguishers.
• Robinets Incendie Armés (RIA) / Poste Incendie Additivé Armed fire valves and additive fire posts (RIA/PIA) for fixed first-response firefighting water networks, based on the patented floating additive bottle.
• SEA PEARL Automatic extinguishing system designed for petrol station forecourts and fuel-dispensing areas.
• SEA SKY Automatic extinguishing system for hazardous materials storage areas.
• SEA NOTUS Automatic extinguishing system intended for IT equipment, server rooms, and machine tools.
• SEA CORAIL Automatic extinguishing system for professional kitchen hoods, ducts, and cooking appliances.
• SEA SHELL Automatic extinguishing system designed for installation inside electrical cabinets and enclosures.
• SEA HIGH et SEA DOWN Automatic extinguishing system variants engineered for boiler room fire protection in high and down configurations.
• SEA ENERGY Automatic extinguishing system for battery charging zones, addressing lithium and lead-acid battery fire risks.
• Armoires de Sécurité Safety storage cabinets for flammable and hazardous products in industrial and laboratory environments.
• Gondoles pour solvants et pétrole Open storage gondolas designed for the safe retention and handling of solvents and petroleum products.
• Unités de Stockage Pétrole Dedicated petroleum storage units for safe containment of fuel stocks.
• Plans et signalétique incendie Fire safety plans, evacuation diagrams, and safety signage products for buildings and industrial sites.
• Alarmes et signalisation électrique Fire detection alarms and electrical signaling equipment complementing the fire protection portfolio.
• Chariot R.I.A. Wheeled cart designed to deploy and transport armed fire valve (RIA) equipment.
• Service de Location Rental of extinguishers and fire protection equipment for events, construction sites, and temporary needs, on short- or long-term contracts.
• Service d'Installation On-site installation service for fire extinguishers, RIA networks, SEA automatic systems, and safety storage equipment.
• Service de Maintenance Preventive and corrective maintenance of fire protection equipment, provided under annual contracts to ensure regulatory compliance.
• Service de Formation Professional training programs including SEA fire extinguisher handling and first-response fire safety education.

Quantifiable outcome

• ROT holds ISO 9001 certification for its production factory since 2003, demonstrating systematic quality management.
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• FFMI (Fédération Française des Métiers de l'Incendie)coreOthersROT is active in FFMI through multiple professional syndicates: SYFEX (Syndicat des Fabricants et Exacteurs d'Extincteurs et systèmes), GIVMI, and SFPS. This membership provides industry representation, regulatory influence, and access to the broader fire safety professional community in France.
• Restos du Cœur (Les Enfoirés)minorGTM or Marketing PartnerROT is a partner of the Enfoirés charity concert (annual event on TF1) benefiting Restos du Cœur food distribution charity. ROT provides fire safety equipment for the event. The partnership demonstrates social responsibility and provides visibility through the televised concert.
• Association Un Avenir pour les Enfants du Monde (AEM)minorGTM or Marketing PartnerROT renewed its partnership with the AEM charity gala at Pavillon Ledoyen in Paris, an event supporting children in Rwanda. ROT provides fire safety support for the high-profile fashion and solidarity event organized by La Mode en Images.
• Credit AgricoleminorOthersROT's service plans (Plans de Sécurité) are used by financial institutions including Credit Agricole for fire safety planning, evacuation plans, and intervention plans displayed in their facilities.

Scale indicators8 records

Recent moves14 records

Expansion highlights5 records

Direct peers

• POK S.A. POK is a French manufacturer of firefighting equipment including nozzles, monitors, and extinguishers, serving municipal, industrial, and military customers. Comparable to ROT as a France-based fire protection equipment manufacturer with overlapping industrial customer segments and a focus on professional-grade certified equipment.
• Desautel: Desautel is a major French fire protection company offering extinguishers, RIA systems, automatic suppression, and maintenance services nationally. Directly comparable to ROT as a French-headquartered multi-product fire protection manufacturer with overlapping enterprise, industrial, and institutional customers.
• Minimax Viking Group: Minimax is a German-headquartered direct competitor manufacturing portable and mobile fire extinguishers, sprinkler systems, and special hazard suppression systems. Comparable to ROT as a European fire protection equipment manufacturer serving industrial, commercial, and institutional customers with similar product breadth and a comparable focus on fluorine-free innovation.
• Sicli (Chubb France): Sicli is one of France's largest fire protection specialists, providing extinguishers, RIA, suppression systems, and maintenance services nationally. Directly comparable to ROT as a domestic French competitor with similar product portfolio, dealer/installer network, and enterprise customer base.
• Gloria GmbH: Gloria is a leading German fire extinguisher manufacturer with a comprehensive portfolio of portable, mobile, and special-risk extinguishers, plus maintenance services. Directly comparable to ROT as a long-established European extinguisher specialist competing on quality, certification, and dealer/service networks.

Broad incumbents

• Johnson Controls: Johnson Controls (with Tyco/ANSUL fire suppression brands) is a global building technologies and fire safety incumbent offering detection, suppression, and integrated building management. Comparable to ROT as a broad incumbent with overlapping fire suppression products, particularly for enterprise customers and large multi-site contracts.
• Chubb Fire & Security: Chubb (now API Group) is a global fire safety and security services provider with significant French presence through Sicli. Comparable to ROT as a broad incumbent offering extinguishers, suppression systems, alarms, and service contracts across commercial and industrial markets, though Chubb's portfolio extends far beyond fire equipment.
• Siemens Smart Infrastructure (Fire Safety): Siemens' Fire Safety division offers fire detection, alarm, and integrated building safety systems globally. Comparable to ROT's fire alarm and signaling product line as a broad incumbent offering comprehensive fire safety portfolios to enterprise and infrastructure customers.
• Honeywell Fire Safety (Notifier/Gamewell): Honeywell's Fire Safety business (Notifier, Gamewell) provides fire detection and alarm systems globally. Comparable to ROT as a broad incumbent overlapping in fire alarm and signaling products and integrated life safety solutions for commercial and industrial facilities.

Emerging players

• Firechief Global: Firechief Global is a UK-based emerging player specializing in fire safety products including extinguishers, fire blankets (notably for lithium batteries), and suppression solutions. Comparable to ROT's recent LI-PROTECT blanket and lithium battery extinguisher launches as a niche competitor addressing emerging EV and battery fire risks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@rot-incendie
• LinkedInlinkedin.com/company/rot-securite-incendie

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rot Protection Incendie