The Right Place

What The Right Place does

The Right Place has provided private and comprehensive business assistance services in Greater Grand Rapids.

Name

The Right Place

Legal name

The Right Place, Inc.

Website

https://www.rightplace.org/

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

The Right Place has provided private and comprehensive business assistance services.

Ownership category

akta.pro rank

Product category

Economic Development Services

NAICS

Management of Companies and Enterprises (55111), Employment Placement Agencies (561311)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-Facilities Support Management Services (8744)

akta.pro primary industry

Industrial Land & Build-to-Suit Site Brokerage (BPAJACAJ)

akta.pro secondary industries

Regional & Land Use Planning (BPAHAKAE), Destination Services (Area Orientation, Settling-In) (HSAKAJAB)

Keywords

• Economic development services
• Site location consulting
• Business incentives coordination
• Site selection assistance
• Regional business development

Headquarters

HQ city

Grand Rapids

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Investor/Membership Program: The Right Place operates as a non-profit economic development organization funded by investor contributions from businesses and key stakeholders in the Greater Grand Rapids community. Companies become investors to support regional economic growth and gain access to business development services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

The Right Place provides confidential, comprehensive business support services to companies seeking to expand, relocate, or grow in the Greater Grand Rapids region of West Michigan. Offerings include site location and selection, state and local incentives coordination (e.g., Michigan Business Development Program grants, property tax abatements), supply chain and partner matching, international business development via the International Soft Landing Program, workforce development assistance, and manufacturing innovation support delivered through partner Michigan Manufacturing Technology Center-West (MMTC-West).

Product overview

The Right Place is an economic development organization, not a software product company. It provides regional business support services including confidential site location, state and local incentives coordination, manufacturing innovation, international business development, and West Michigan business research. The organization focuses on several regional industry sectors: Health Sciences (Medical Mile research and healthcare), Advanced Manufacturing (including aerospace & defense, medical device manufacturing, office furniture manufacturing), Information Technology (tech talent pipeline and tech strategy), and Food Processing & Agribusiness. Services are delivered through industry councils (Manufacturers Council, Supply Chain Management Council, Technology Council of West Michigan), events (Tech Week GR, Coffee Circles, quarterly Technology Exchanges), and business directories. No software products, platforms, or modules are offered.

Differentiator

Problem solved

Functional benefit

Products and services

• Confidential Site Location Services Confidential site selection and location assistance for companies evaluating expansion or relocation in the Greater Grand Rapids region of West Michigan.
• State & Local Incentives Coordination Coordination of state and local business incentive programs including Michigan Business Development Program grants, property tax abatements, and other state incentives for companies expanding in the region.
• International Soft Landing Program Program for international companies seeking to establish a U.S. presence, hosted at MSU Grand Rapids Innovation Park (The Bridge) with connections to university resources and research capabilities.
• Supply Chain & Partner Opportunities Connecting companies to regional supply chain partners and business opportunities across West Michigan.
• Manufacturing Innovation Support (via MMTC-West) Manufacturing innovation and product development support for regional companies, delivered through partner Michigan Manufacturing Technology Center-West (MMTC-West).
• Business Research & Market Intelligence Regional business research and market intelligence reports including Development Report, Tech Report, Manufacturing Report, State of the Region, and Talent Report.
• Workforce Development Assistance Workforce development support connecting companies to the regional talent pipeline from 20+ colleges and universities in the Greater Grand Rapids area.

Quantifiable outcome

• $6 billion in regional investments facilitated over 40 years
• +2 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core, minor and flagship.

• Michigan Economic Development Corporation (MEDC)coreStrategic or Co-development Partner · 9 December 2025The Right Place works closely with MEDC to support business expansion and attraction in Greater Grand Rapids. MEDC provides funding programs including Michigan Business Development Program grants, property tax abatements, and other state incentives that The Right Place helps coordinate for companies.
• Cascade Charter TownshipcoreStrategic or Co-development Partner · 9 December 2025Local government partner working with The Right Place and MEDC to attract and support business expansion in the township, including approval of local incentives and coordination of expansion projects.
• Michigan Manufacturing Technology Center-West (MMTC-West)coreStrategic or Co-development PartnerMMTC-West is part of The Right Place's Prosperity team, providing manufacturing innovation and product development support to companies in the region.
• Hello West MichiganminorGTM or Marketing PartnerRegional partner organization focused on talent attraction and quality of life initiatives for the West Michigan region.
• Ionia County Economic AlliancecoreStrategic or Co-development PartnerCounty economic development organization powered by The Right Place, providing local business support services and leading economic development initiatives in Ionia County.
• Lake County Economic Development AlliancecoreStrategic or Co-development PartnerCounty economic development organization powered by The Right Place, providing business support services and leading community development initiatives in Lake County.
• Montcalm Economic AlliancecoreStrategic or Co-development PartnerCounty economic development organization powered by The Right Place, working to drive economic growth and business development in Montcalm County.
• Newaygo County Economic Development Partnership (NCEDP)coreStrategic or Co-development PartnerCounty economic development organization powered by The Right Place, providing economic development leadership and business support services in Newaygo County.
• Oceana County Economic AlliancecoreStrategic or Co-development PartnerCounty economic development organization powered by The Right Place, providing business support services to companies in Oceana County.
• Chamber Alliance of Mason CountycoreStrategic or Co-development PartnerCounty economic development organization powered by The Right Place, providing business support services and community development in Mason County.
• Brunswick Corporation / Navico GroupflagshipStrategic or Co-development PartnerThe Right Place facilitated Navico Group's $32.7 million expansion in Lowell for Centers of Excellence in metal fabrication and electrification, working with the parent company Brunswick Corporation.
• City of LowellcoreStrategic or Co-development PartnerLocal government partner approving 12-year, 50-percent tax abatement in support of manufacturing expansion projects.
• Michigan State UniversitycoreStrategic or Co-development PartnerMSU Grand Rapids Innovation Park (The Bridge) hosts international companies through The Right Place's International Soft Landing Program, connecting them with university resources and research capabilities.
• Gerald R. Ford International Airport AuthoritycoreStrategic or Co-development PartnerPartner through FLITE program for aviation innovation, supporting technology companies in testing solutions at the airport.
• West Michigan Food Processing AssociationcoreStrategic or Co-development PartnerIndustry association partner providing networking and resources for food processing and agribusiness companies in West Michigan.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Greater Cleveland Partnership: Greater Cleveland Partnership is a regional economic development organization serving Northeast Ohio with site selection, business attraction, and incentives coordination — a structurally identical EDO model to The Right Place, just anchored on a different Midwest metro.
• Detroit Regional Partnership: Detroit Regional Partnership is a public-private economic development partnership that markets Southeast Michigan for business investment and provides confidential site-location and incentive support — directly comparable to The Right Place in mission, model, and Michigan geography.
• Greater Houston Partnership: Greater Houston Partnership is a regional chamber/EDO providing business attraction, retention, expansion and international trade services for the Houston region; it competes with The Right Place for corporate site-selection mandates and follows the same investor-funded model.
• Greater MSP Partnership: Greater MSP Partnership is a Minneapolis-St. Paul regional economic development organization offering confidential site selection, workforce, and incentive coordination; functionally and structurally analogous to The Right Place in another Midwest market.
• Cincinnati USA Regional Chamber: Cincinnati USA Regional Chamber runs a regional economic development division that markets Greater Cincinnati to relocating/expanding businesses with confidential site selection and incentive support — directly comparable to The Right Place's investor-funded EDO model.
• Pittsburgh Regional Alliance: Pittsburgh Regional Alliance markets Southwestern Pennsylvania for business investment with confidential site-selection, incentives coordination and workforce services; it competes with The Right Place for advanced-manufacturing and tech expansion projects in the Midwest/Northeast.
• Nashville Area Chamber of Commerce: Nashville Area Chamber operates economic development and business-attraction programs for Middle Tennessee, including site selection, incentive coordination and international business support — closely comparable in scope and delivery to The Right Place.
• Indianapolis Chamber (Indy Chamber): Indy Chamber runs regional economic development, business attraction, and workforce initiatives for Central Indiana with confidential site-location support; directly comparable to The Right Place in services and Midwest geography.
• Tampa Bay Economic Development Council (Tampa Bay Partnership): Tampa Bay Partnership / EDC is a public-private regional EDO providing confidential site selection, incentives navigation and business expansion services in West Central Florida — comparable to The Right Place in service model and investor/government funding mix.

Emerging players

• McCallum Sweeney Consulting: McCallum Sweeney is an independent site-selection and incentives-negotiation consultancy serving corporate clients across the U.S.; it is an adjacent rather than regional-EDO competitor that performs the same core confidential site-selection function The Right Place provides for the West Michigan region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/therightplaceinc
• YouTubeyoutube.com/channel/UC6x_e30lREf2VNRv8BNt4qw
• Facebookfacebook.com/TheRightPlaceGrandRapids
• LinkedInil.linkedin.com/company/the-right-place
• Instagraminstagram.com/therightplaceinc

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Right Place