Courts Mammouth

What Courts Mammouth does

Courts Mammouth is a Mauritian multi-channel retailer founded in 1985 that sells home furniture, consumer electrical appliances, and IT products to consumers and businesses across Mauritius and the island of Rodrigues. The company operates an extensive network of more than 20 physical retail locations spanning major towns including Bambous, Grand Baie, Curepipe, Quatre Bornes, Port Louis, and Phoenix, complemented by a comprehensive e-commerce platform at courtsmammouth.mu. It also runs a B2B Courts Corporate/Contract Division providing custom furniture manufacturing, OEM services, and project management for hotels and commercial clients, alongside a Mammouth-branded private label product line spanning televisions, kitchenware, and appliances.

The company's product offering is organized across eight primary categories — Technology, Furniture, Appliances, Kitchenwares, Garden/Pet/DIY, Transport/Fitness, Baby/Kids, and Health/Beauty — with underlying technology including a proprietary e-commerce platform, integrated Credit Calculator and loan application system, WhatsApp-based sales channels, and an AR Gallery feature for furniture visualization. Customer-facing service infrastructure includes Click and Collect, Courts Drive (drive-thru pickup), Same Day Delivery (for orders before 14:00, with Rs 1,000 surcharge), an extended Supashield warranty program, and the MFamily loyalty program. The technology stack is conventional e-commerce with no documented proprietary AI/ML capabilities, APIs, or SDKs.

Courts Mammouth generates revenue primarily through direct retail product sales with installment payment options and through its Corporate Division for bulk and custom B2B orders. The go-to-market combines multi-channel retail with direct-to-consumer e-commerce, supported by an active presence across Facebook, Instagram, LinkedIn, TikTok, YouTube, and a content blog. Pricing spans budget accessories (Rs 189) to premium furniture (Rs 68,999), with monthly installment plans. The business serves the Mauritian domestic market exclusively, with no disclosed operations outside the Mascarene Islands, and no revenue, funding, or M&A activity is publicly disclosed.

Name

Courts Mammouth

Legal name

Courts Mammouth

Website

https://courtsmammouth.mu

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Courts Mammouth is Mauritius's leading multi-channel retailer, operating 20+ physical stores and a national e-commerce platform to sell home furniture, consumer electronics, appliances, and IT products to consumers and B2B clients across Mauritius and Rodrigues.

Ownership category

akta.pro rank

Headquarters

HQ city

Port Louis

HQ country

Mauritius

HQ region

Africa

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Retail Product Sales: Direct sales of consumer products across multiple categories including appliances, furniture, technology, kitchenwares, and home goods. Products are sold at retail prices with periodic discounts and promotions. The company offers installment payment options through credit/loan facilities.
2. Corporate/Contract Division: B2B manufacturing and contract services for corporate clients including furniture production, custom product development, and OEM services. Handles orders from single units to several thousand pieces for hotels and commercial establishments.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Courts Mammouth is a Mauritian multi-category retailer selling home furniture, consumer electrical appliances, IT/technology products, kitchenwares, garden and DIY items, baby products, and fitness equipment through physical stores across Mauritius and Rodrigues plus an e-commerce platform. The business also runs a B2B Corporate Division providing custom furniture manufacturing, OEM services, and contract solutions for hotels and commercial clients.

Product overview

Courts Mammouth is a multi-category retail e-commerce platform and physical store operator in Mauritius. The company operates as a single unified offering combining an online shopping platform with physical retail locations, offering a comprehensive portfolio organized into main categories: Technology (televisions, mobile phones, computing, gaming, audio), Furniture (living, dining, bedroom, office, decor), Appliances (cooking, cleaning, laundry, climate control), Kitchenwares (tableware, glassware, bakeware, food storage), Garden/Pet/DIY, Transport/Fitness, Baby/Kids, and Health/Beauty products. The platform is supported by services including Click and Collect, Courts Drive, Same Day Delivery, Credit Calculator financing, and Supashield extended warranty. Courts Mammouth also operates a Corporate Division for B2B custom furniture solutions and sells own-label products under the Mammouth brand alongside third-party brands.

Differentiator

Problem solved

Functional benefit

Brands

• Courts Contract Division: Corporate division offering custom manufacturing, project management, supply chain, quality control, logistics, and installation services for bulk orders ranging from single pieces to thousands of units.

Products and services

• Technology Products Range of consumer electronics including televisions, home cinema systems, mobile phones, smartwatches, tablets, gaming consoles, computing devices, cameras, home security systems, audio equipment, and storage devices sold to individual consumers in Mauritius.
• Furniture Home furnishing collection covering living room, dining, kitchen, bedroom, office furniture, storage solutions, lighting, laundry, bathroom, and decorative items sold to consumers in Mauritius.
• Appliances Household appliances including cooking appliances, blenders and food processors, dishwashers, vacuum cleaners, washing machines, dryers, heating and cooling equipment, and water systems sold to Mauritian consumers.
• Garden, Pet and DIY Outdoor and DIY products including power tools, garden furniture, BBQ equipment, and related accessories for Mauritian consumers.
• Transport and Fitness Bicycles, electric bikes, motorcycles, scooters, fitness equipment (treadmills, spinning bikes, ellipticals, home gyms), marine equipment, and musical instruments.
• Baby and Kids Children's products including cots, strollers, car seats, high chairs, walkers, playground equipment, toys, and kids furniture for Mauritian families.
• Health, Beauty and Accessories Personal care and beauty products including hair care tools, body grooming, skin care, health care devices, and watches for individual consumers.
• Courts Corporate Division B2B furniture solutions service offering custom furniture manufacturing, design-to-prototype-to-finished-product capabilities, OEM services, and project management for corporate clients ranging from single pieces to large orders.
• Click and Collect In-store pickup service allowing customers to order online and collect from selected Courts Mammouth locations.
• Courts Drive Drive-through collection service for customers to pick up ordered products without leaving their vehicle at Trianon warehouse and selected branches.
• Same Day Delivery Same-day delivery service available for electrical items above Rs 10,000, mattresses, and sofas with Rs 1,000 fee, subject to availability and ordering before 14:00.
• Supashield Warranty Extended warranty program providing additional protection for purchased products beyond standard warranty terms.
• MFamily Program Family-focused loyalty or membership program offering exclusive deals and benefits for families.
• Canvas Products Personalized canvas printing service with a library of designs and custom canvas creation options.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor.

• Aloft HotelsminorOthersPrevious overseas client of Courts Corporate Division. Courts Contract Division provided furniture and furnishings for hotel properties.
• Point4 (Hotel)minorOthersPrevious overseas client of Courts Corporate Division. Hotel furnished through the contract manufacturing services.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Darty: French multi-category retailer (Fnac Darty group) selling appliances, electronics, and home furnishings with strong private-label strategy (Essentiel b, Proline) and credit-led sales. Comparable assortment and credit-driven conversion model, though operating in European markets rather than Mauritius.
• Best Buy: US-based consumer electronics specialty retailer with Geek Squad services, extended warranties (analogous to Supashield), and store-and-collection models. Comparable focus on technology + appliances + service monetization, though predominantly US footprint.
• BUT: French home furnishings and appliance retailer with multi-format stores, credit-driven sales, and significant private-label offerings. Comparable breadth of furniture/electronics/appliance mix and installment payment culture, though European footprint.
• IKEA: Global home furnishings leader with deep furniture and kitchenware assortment at value price points. While not in Mauritius, IKEA represents the structural competitor any mature home-goods retailer must defend against through service, financing, and convenience advantages.
• Conforama: European home furnishings and appliance discounter with broad assortment and credit-led promotions. Same multi-category home goods positioning with comparable delivery/installation services, though operating in European markets.

Direct peers

• Harvey Norman: Harvey Norman operates a franchise-based multi-category retail model selling furniture, bedding, appliances, and consumer electronics with integrated consumer credit (Interest Free). Operates in Australia, NZ, Singapore, Malaysia, Ireland, and Slovenia — overlapping heavily with Courts Mammouth on assortment, credit-led GTM, and omnichannel execution.
• Courts Asia: Courts Asia is the parent brand operating Courts Mammouth and similar Courts-format multi-category retailers across Singapore, Indonesia, Malaysia, and the UK. Same 'one-stop' furniture/electronics/appliance value proposition, same installment-credit-led model, and same regional brand identity make it the most directly comparable peer.
• Pricebuster: Mauritius-based discount retail competitor offering home goods, electronics, and appliances. Operates directly in Courts Mammouth's primary market with overlapping assortment and price-led positioning.

Regional players

• HomeChoice: South African home goods and apparel retailer specializing in credit-based catalog and online sales to mass-market consumers. Highly comparable credit-led GTM motion and home goods focus, but operates in Sub-Saharan Africa rather than the Indian Ocean.
• Galaxy Home Appliances: Mauritius-based home appliance and furniture retailer. Competes in overlapping product categories (appliances, kitchen, home goods) within the same Mauritius geography with showroom-style retail.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/CourtsMammouth/videos
• Facebookfacebook.com/courtsmammouth
• LinkedInlinkedin.com/company/courts-mauritius
• Instagraminstagram.com/courtsmammouthofficial
• TikToktiktok.com/@courtsmammouth

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Courts Mammouth