iROC
iROC is a Taiwan-based storage and multimedia solution supplier that designs and markets industry-standard flash memory data storage products. Founded in 2003 and headquartered in Taipei, it is publicly listed on the Taiwan Stock Exchange (TSEC:3555).
- Company typePrivate
- Founded2003
- HeadquartersTaipei, Taiwan
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
iROC firmographics
Firmographics- Name
- iROC
- Website
- https://iroc.com.tw
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Short description
- iROC is a Taiwan-based storage and multimedia solution supplier that designs and markets industry-standard flash memory data storage products. Founded in 2003 and headquartered in Taipei, it is publicly listed on the Taiwan Stock Exchange (TSEC:3555).
- Ownership category
- akta.pro rank
iROC industry classification
Industry- Product category
- Flash Memory Storage
- NAICS
- Computer Storage Device Manufacturing (334112), Computer and Peripheral Equipment Manufacturing (3341)
- SIC
- Computer Storage Devices (3572)
- akta.pro primary industry
- Storage Components & Media (Platters, NAND, Heads, Tape Media) (HDACACAK)
- akta.pro secondary industries
- Embedded & Managed NAND (eMMC/UFS/eMCP) (HDAHAKAG), USB Flash Drives (HDACAIAC), Memory Cards (SD/microSD/CFexpress) (HDACAIAD)
Keywords
Where iROC is headquartered
LocationHeadquarters
- HQ city
- Taipei
- HQ country
- Taiwan
- HQ region
- Asia
Markets served
iROC business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
iROC product offering
Product offeringCore offering
iROC designs and markets industry-standard flash memory data storage products, operating as a storage and multimedia solution supplier that delivers its own branded memory storage hardware to customers.
Differentiator
Problem solved
Functional benefit
iROC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
iROC competitors and assessment
Company assessmentBroad incumbents
- Western Digital (SanDisk): Western Digital (owner of the SanDisk brand) is a global incumbent in NAND flash and storage products including SSDs, memory cards, and USB drives. Overlaps significantly with iROC's product categories but at a much larger scale and as a vertically integrated NAND producer.
- Samsung Memory: Samsung Memory is the world's largest NAND flash and DRAM producer, also selling branded SSDs, memory cards, and USB flash drives. Operates in the same downstream categories as iROC but as a vertically integrated incumbent and primary NAND source.
Direct peers
- PNY Technologies: PNY is a US-headquartered designer and marketer of flash memory products (USB drives, SD cards, SSDs) and graphics cards. Comparable as a non-manufacturing flash storage brand targeting consumer and channel customers.
- Transcend Information: Transcend is a Taiwan-based designer and marketer of memory cards, USB drives, SSDs, and embedded flash products, selling globally under its own brand. It is highly comparable to iROC in product portfolio, business model, and Taiwanese industry positioning.
- Kingston Technology: Kingston is the world's largest third-party manufacturer of memory and storage products, including USB flash drives, SD cards, SSDs, and embedded storage. It is the most direct comparable to iROC as a design-and-market flash storage solutions supplier serving OEMs and channel partners.
- Apacer Technology: Apacer is a Taiwan-based supplier of memory modules, SSDs, USB flash drives, memory cards, and industrial embedded storage. Closely comparable to iROC in product mix and Taiwan-based storage solutions positioning.
- Phison Electronics: Phison is a Taiwan-based leading NAND flash controller IC and storage solution provider, supplying SSDs, eMMC, UFS, and memory card solutions. Comparable to iROC as a Taiwan-based flash storage solutions company serving module makers and OEMs.
- Team Group: Team Group is a Taiwan-listed designer and marketer of memory modules, SSDs, memory cards, USB drives, and industrial storage. Highly comparable in business model, scale, and Taiwan public-company profile.
- ADATA Technology: ADATA is a Taiwan-based manufacturer and marketer of DRAM modules, NAND flash products (SSDs, memory cards, USB drives), and mobile accessories. Comparable to iROC as a Taiwan-headquartered flash storage solutions brand competing in the same channels.
- Silicon Power: Silicon Power is a Taiwan-headquartered brand of flash memory cards, USB drives, SSDs, and portable storage products. Directly comparable to iROC's product categories and brand-led business model.
Market position
Customer concentration
iROC financial estimates
Financial estimateRevenue estimate
Valuation estimate
iROC leadership team
Management profileNumber of profiles
iROC funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
iROC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about iROC
What does iROC do?
iROC designs and markets industry-standard flash memory data storage products, operating as a storage and multimedia solution supplier that delivers its own branded memory storage hardware to customers.
When was iROC founded?
iROC was founded in 2003.
Where is iROC based?
iROC is headquartered in Taipei, Taiwan, in the Asia region.
Who are iROC's main competitors?
Broad incumbents on record are Western Digital (SanDisk) and Samsung Memory. Direct peers are PNY Technologies, Transcend Information, Kingston Technology, Apacer Technology, Phison Electronics, Team Group, ADATA Technology and Silicon Power.
Does iROC have an API?
No public API is recorded for iROC.
What industry is iROC in?
iROC's product category is Flash Memory Storage. Its primary akta.pro industry code is HDACACAK, Storage Components & Media (Platters, NAND, Heads, Tape Media), with a secondary code of HDAHAKAG, Embedded & Managed NAND (eMMC/UFS/eMCP). Its NAICS code is 334112 and its SIC code is 3572.