Reitir Fasteignafelag
Reitir is Iceland's largest commercial real estate company, owning approximately 150 properties totaling ~490,000 sqm in the greater Reykjavík area. It generates rental income from ~500 tenants across retail, office, hotel, and industrial segments.
- Company typePublic
- Founded1987
- HeadquartersReykjavík, Iceland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Reitir Fasteignafelag does
Reitir (legal name Reitir hf., formerly Reitir fasteignafélag hf.) is Iceland's largest commercial real estate company, founded in 1987 and listed on Nasdaq Iceland since April 2015. The company owns and operates a portfolio of approximately 150 properties totaling around 490,000 square meters, with roughly 90% concentrated in the greater Reykjavík metropolitan area. The portfolio is organized into four property categories: VerslunarReitir (retail, anchored by the Kringlan shopping center), SkrifstofuReitir (office), HótelReitir (hotel, including Hotel Borg, Hotel Reykjavík Natura/Berjaya, Hilton Reykjavík Nordica, Alda Hotel, and Hotel Ísland), and SögufrægirReitir (historic properties in central Reykjavík maintained in partnership with Minjavernd). Rental income is split approximately retail 35%, office 34%, hotels 14%, and industrial/other 17%, generated from around 500 tenants across roughly 750 leasing units averaging 650 sqm each.
The company's revenue model is predominantly subscription-style recurring rental income from long-term commercial leases (multi-year contracts, individually negotiated). It also generates one-time revenue from development-right sales (e.g., Orkureitur building permits sold in 2021) and bond-issuance activity as a listed debt issuer. Customers include large retail groups (Hagar), international hotel operators (Hilton, Berjaya), IT enterprises (Origo, Advania), healthcare providers (Landspítali, Klíníkin), and government/municipal entities. Distribution is direct via the company website (reitir.is) and in-house leasing agents, with public-sector demand accessed through competitive tenders via Framkvæmdasýslan/Ríkiseignir.
Reitir is executing a multi-year development pipeline worth over 1,000 apartments and 130,000 sqm of commercial space. Notable projects include Korputún (~90,000 sqm BREEAM Communities-certified commercial center at Reykjavík/Mosfellsbær), Kringlureitur Phase 1 (up to 450 apartments), Nauthólsvegur (mixed-use including nursing home, medical center, and senior housing), Hyatt Centric Reykjavík (170-room hotel), Metróreitur, Múlareitur, and Verslunarkjarni í Vogabyggð. Recent strategic moves have expanded into healthcare and education infrastructure through long-term indexed government leases and partnerships with Hjallastefnan (Lífsgæðakjarni school) and Hýsi-Verkheimar (modular schools). The company is led by CEO Guðni Aðalsteinsson and is owned primarily by Icelandic pension funds.
Reitir Fasteignafelag firmographics
Firmographics- Name
- Reitir Fasteignafelag
- Legal name
- Reitir fasteignafélag hf.
- Website
- https://reitir.is
- Company type
- Public
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Reitir is Iceland's largest commercial real estate company, owning approximately 150 properties totaling ~490,000 sqm in the greater Reykjavík area. It generates rental income from ~500 tenants across retail, office, hotel, and industrial segments.
- Ownership category
- akta.pro rank
Reitir Fasteignafelag industry classification
Industry- Product category
- Commercial Real Estate
- NAICS
- Lessors of Nonresidential Buildings (except Miniwarehouses) (531120), Lessors of Real Estate (5311), Real Estate Property Managers (53131)
- SIC
- Lessors Of Real Property, Nec (6519), Real Estate Investment Trusts (6798)
- akta.pro primary industry
- Healthcare & Medical Office Property Management (BPAJAGAF)
- akta.pro secondary industries
- Senior & Assisted Living Residential Property Management (BPAJAFAE), Healthcare & Medical Office Brokerage (BPAJABAF)
Keywords
Where Reitir Fasteignafelag is headquartered
LocationHeadquarters
- HQ city
- Reykjavík
- HQ country
- Iceland
- HQ region
- Europe
Offices5 records
Markets served
Reitir Fasteignafelag business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Personnel, Supply Chain, Marketing or Sales
Revenue model
- Commercial property leasing: Reitir owns and leases commercial real estate including retail space (~35% of rental income), office space (~34% of rental income), hotels (~14% of rental income), and industrial/other properties (~17%). Properties are primarily located in the greater Reykjavik area. The company has approximately 750 leasing units averaging 650 square meters each, serving around 500 tenants.
- Healthcare facility development and leasing: Reitir develops healthcare facilities (nursing homes, medical centers) under long-term indexed leases (20-25 years) with government entities (Ríkiseignir). The NIB financing (4.4 billion ISK) supports projects at Nauthólsveg 50 (87-bed nursing home, opening early 2027) and Ármúli 7-9 (new medical center).
- Development project sales: Reitir develops mixed-use properties and sells development rights or completed properties. For example, building permits for Orkureitur were sold in 2021 following new zoning approval for approximately 440 apartments.
- Bond issuance: Reitir is a bond issuer under an issuance framework. Multiple bond series have been issued under the company's base prospectus.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Retail space leasing |
| Subscription | Multi-year contract | Office space leasing |
| Subscription | Multi-year contract | Hotel property leasing |
| Subscription | Multi-year contract | Healthcare and institutional leasing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Reitir Fasteignafelag product offering
Product offeringCore offering
Reitir owns and leases approximately 150 commercial properties totaling around 490,000 square meters, primarily in the greater Reykjavik area of Iceland. The portfolio spans four main categories: VerslunarReitir (retail, anchored by Kringlan shopping center), SkrifstofuReitir (office), HótelReitir (hotel), and SögufrægirReitir (historic properties), serving around 500 tenants. The company also develops mixed-use, healthcare, and education projects through long-term indexed leases with government and municipal partners.
Product overview
Reitir (formerly Reitir fasteignafélag hf.) is a commercial real estate company that owns and leases approximately 150 properties totaling around 490,000 square meters, primarily in the greater Reykjavik area. The company operates through four main property categories: VerslunarReitir (retail properties anchored by Kringlan shopping center), SkrifstofuReitir (office properties), HótelReitir (hotel properties including Hotel Borg, Hilton Nordica, and others), and SögufrægirReitir (historic properties). Reitir also offers property management services including operating companies (Rekstrarfélög), property oversight (Fasteignaumsjón), and EV charging infrastructure (Rafhleðsluinnviðir). The company has an active development pipeline including Korputún (commercial center), Kringlureitur (residential/retail), Nauthólsvegur (healthcare/lifestyle), Metróreitur, Múlareitur, and the Hyatt Centric hotel project. Recent partnerships include modular school buildings with Hýsi-Verkheimar and nursing home development in Akureyri with Art-Verk. The portfolio generates rental income from approximately 500 tenants including public institutions, retail companies, and hotels.
Differentiator
Problem solved
Functional benefit
Brands
- VerslunarReitir: Retail properties portfolio with Kringlan as the flagship property
- HótelReitir
- SögufrægirReitir
- SkrifstofuReitir
Products and services
- VerslunarReitir (Retail Properties) Commercial retail space for lease with Kringlan shopping center as the anchor property, representing approximately 35% of rental income. The retail portfolio includes Kringlan and Spöngin shopping centers serving Icelandic retail tenants including Hagar.
- SkrifstofuReitir (Office Properties) Office space leasing portfolio including properties at Vínlandsleið, Höfðabakki 9 (25,000 sqm), Borgartún 37 (6,500 sqm, Origo headquarters), and Guðrúnartún 10 (7,000 sqm, Advania headquarters). Primarily occupied by public institutions and corporate tenants.
- HótelReitir (Hotel Properties) Hotel properties leased to international and domestic hotel chains including Hotel Borg, Hotel Reykjavik Natura (Berjaya), Hilton Reykjavik Nordica (284 rooms), Alda Hotel, and Hotel Ísland at Ármúla 9. Properties include the Hyatt Centric Reykjavik under development at Laugaveg 176 (170 rooms).
- SögufrægirReitir (Historic Properties) Historic buildings in central Reykjavik including Aðalstræti, Austurstræti properties, and heritage structures maintained in partnership with Minjavernd for cultural heritage purposes.
- Property Management Services Extended property management services where Reitir manages operations of properties with multiple tenants through operating companies (Rekstrarfélög), handles maintenance and repairs (Fasteignaumsjón), and provides EV charging infrastructure (Rafhleðsluinnviðir).
- Korputún Development New commercial center planned on approximately 15 hectares of land at Blikastaðir in Mosfellsbær, with approximately 90,000 square meters of commercial space planned across about 30 buildings, developed according to BREEAM Communities sustainability standards.
- Kringlureitur Development Urban development project at Kringlan area planned for up to 450 apartments in first phase of three, in 3-6 story buildings designed according to BREEAM Communities sustainability standards with focus on pedestrian-friendly environment, fully built out by end of 2030.
- Akureyri Nursing Home Development Nursing home project at Þursaholt 6 in Akureyri, approximately 9,100 square meters with capacity for 140 residents, built using prefabricated and precast units in partnership with Art-Verk ehf. Won competitive tender from Framkvæmdasýslan/Ríkiseignir.
- Nauthólsvegur Healthcare Development Mixed-use development including conversion of office space into 87-bed nursing home at Nauthólsveg 50 (opening early 2027) and construction of new medical center at Ármúli 7-9. Both developed under 20-year indexed leases with Ríkiseignir with NIB financing of 4.4 billion ISK.
- Modular School Buildings (Hýsi Partnership) Portable school buildings designed with standardized house units for kindergarten and primary school use, developed in partnership with Hýsi-Verkheimar. Five-department kindergarten for 90 children deliverable in 6 months, expandable to 7 departments for 120 children, and relocatable between sites.
Quantifiable outcome
- ~35% of rental income from retail, ~34% from office, ~14% from hotels, ~17% from industrial and other
- +3 more outcomes
Companies that use Reitir Fasteignafelag
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles6 records
Reitir Fasteignafelag technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Reitir Fasteignafelag partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor, major and core.
- Art-Verk ehf.minorArt-Verk ehf. was selected as the construction partner for the nursing home development in Akureyri (Þursaholt 6), bringing experience in prefabricated and modular construction methods for healthcare facilities.
- HjallastefnanmajorReitir and Hjallastefnan signed a letter of intent for developing a new preschool and primary school (~400 children) in the Lífsgæðakjarni (quality of life center) at Nauthólsveg. Hjallastefnan is an educational operator with contracts with 10 municipalities for 12 preschools and 3 primary schools (~1,650 children, ~550 staff). The school will be built with prefabricated units following environmental design principles.
- Ríkiseignir (Government Properties / Framkvæmdasýslan)coreRíkiseignir is the government entity responsible for public property management. Reitir develops healthcare facilities under competitive tender with long-term indexed leases (20-25 years) with Ríkiseignir. Reitir won the tender for a nursing home in Akureyri (9,100 sqm, 140 residents) through Framkvæmdasýslan.
- Hýsi-VerkheimarmajorReitir and Hýsi-Verkheimar entered a partnership for producing and building school facilities for municipalities and other parties. The solution uses prefabricated standardized housing units that can be delivered in 6 months (5-department preschool for 90 children), expanded to 7-department for 120 children, and relocated between sites. Hýsi has built 3 primary schools and 3 preschools (~4,500 sqm) over 15 years in Iceland.
- Eikar fasteignafélagminorReitir and Eikar fasteignafélag co-own the Múlareitur development area behind Hilton Reykjavik Nordica. Reitir owns the hotel property while Eikar owns Hallarmúla 2. Both companies are working jointly on rezoning the area for mixed-use development.
- Reykjavikurborg (City of Reykjavik)coreReykjavikurborg partnered with Reitir on multiple development projects: Kringlureitur (up to 450 apartments Phase 1), Nauthólsveg Lífsgæðakjarni (quality of life center with housing, school, nursing home, retail), Spöngin, and Metróreit development agreements. The city provides planning support and regulatory approvals in exchange for development benefits.
- Henning Larsen (Denmark) + THG architectsminorDanish architecture firm Henning Larsen and Icelandic firm THG were commissioned as architects for the Kringlureitur development, which is planned according to BREEAM Communities sustainability standards.
Scale indicators9 records
Recent moves11 records
Expansion highlights7 records
Reitir Fasteignafelag competitors and assessment
Company assessmentBroad incumbents
- Citycon Oyj: Nordic retail-led REIT with shopping centers across the Nordics and Baltics. Comparable retail asset orientation and shopping-center scale relative to Kringlan, with similar tenant-relationship dynamics.
- Entra ASA: Norwegian commercial real estate company focused on office space, with material public-sector tenant exposure. Comparable long-lease, government-tenant profile to Reitir's healthcare and public-sector segments.
- Fabege AB: Swedish office-focused REIT concentrated in Stockholm. Comparable to Reitir's office segment (~34% of income) and Nordic urban property focus, though broader geographic scale.
- Kungsleden AB: Swedish diversified commercial property company with office, retail, and industrial assets across Sweden. Comparable mix of property types and long-term lease approach, but at much larger geographic scale.
- Atrium Ljungberg AB: Swedish urban property developer focused on office and retail in major Swedish cities. Comparable urban-development approach and sustainability positioning (certified properties, mixed-use redevelopments).
- Catena AB: Swedish logistics and industrial property company. Comparable to Reitir's industrial/other segment (~17% of income) and to development-driven Nordic expansion strategy.
- Castellum AB: Sweden's largest listed commercial property company with a diversified office, retail, logistics, and public-sector-tenant portfolio. Comparable in scale, asset diversification, and public-sector lease exposure across the Nordics.
Emerging players
- Pandox AB: Swedish hotel property specialist owning and leasing hotels across Europe. Most directly comparable to Reitir's ~14% hotel segment and to operator-lease structures with Berjaya and Hilton.
Direct peers
- Eik fasteignafélag: Icelandic commercial real estate company co-developing Múlareitur with Reitir behind Hilton Reykjavik Nordica. Competes in similar downtown Reykjavik retail and office segments with a comparable long-term municipal-lease profile.
- Reginn hf. Icelandic publicly listed real estate company focused on commercial properties, including office, retail, and hotel assets in Reykjavik. Closest direct comparable in terms of geography, asset class mix, and tenant base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Reitir Fasteignafelag social profiles
Digital presenceReitir Fasteignafelag compliance and trust
Trust signalCompliance5 records
Reitir Fasteignafelag financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reitir Fasteignafelag leadership team
Management profileNumber of profiles
Profiles9 records
Reitir Fasteignafelag subsidiaries and ownership
Company hierarchySubsidiaries1 record
Reitir Fasteignafelag funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reitir Fasteignafelag M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reitir Fasteignafelag
What does Reitir Fasteignafelag do?
Reitir owns and leases approximately 150 commercial properties totaling around 490,000 square meters, primarily in the greater Reykjavik area of Iceland. The portfolio spans four main categories: VerslunarReitir (retail, anchored by Kringlan shopping center), SkrifstofuReitir (office), HótelReitir (hotel), and SögufrægirReitir (historic properties), serving around 500 tenants. The company also develops mixed-use, healthcare, and education projects through long-term indexed leases with government and municipal partners.
Is Reitir Fasteignafelag a public or private company?
Reitir Fasteignafelag is a public company. It is classified as public and is currently operating.
When was Reitir Fasteignafelag founded?
Reitir Fasteignafelag was founded in 1987. It employs 11 to 50 people.
Where is Reitir Fasteignafelag based?
Reitir Fasteignafelag is headquartered in Reykjavík, Iceland, in the Europe region.
How does Reitir Fasteignafelag make money?
Four revenue lines are on record. Commercial property leasing is the primary driver. The others are healthcare facility development and leasing, development project sales and bond issuance.
Who are Reitir Fasteignafelag's main competitors?
Broad incumbents on record are Citycon Oyj, Entra ASA, Fabege AB, Kungsleden AB, Atrium Ljungberg AB, Catena AB and Castellum AB. Pandox AB is listed as an emerging player. Direct peers are Eik fasteignafélag and Reginn hf..
Does Reitir Fasteignafelag have an API?
No public API is recorded for Reitir Fasteignafelag.
What industry is Reitir Fasteignafelag in?
Reitir Fasteignafelag's product category is Commercial Real Estate. Its primary akta.pro industry code is BPAJAGAF, Healthcare & Medical Office Property Management, with a secondary code of BPAJAFAE, Senior & Assisted Living Residential Property Management. Its NAICS code is 531120 and its SIC code is 6519.