Richard Mayer Insurance

What Richard Mayer Insurance does

Richard Mayer Insurance is an independent, founder-owned insurance agency headquartered in Plano, Texas, operating under founder Richard Mayer for 25+ years. The agency functions as a multi-carrier broker, representing major insurers including United Healthcare, Blue Cross, Aetna, Humana, and Cigna, alongside niche providers such as IMG (travel) and Petplan (pet). It distributes a broad portfolio of individual and family health insurance, Medicare Supplement and Advantage plans, life insurance, dental/vision, accident, short-term medical, critical illness, disability, long-term care, small group medical, travel, and pet insurance, plus Health Savings Accounts paired with HDHPs.

The business is a traditional, non-technology insurance brokerage: there is no proprietary platform, no API surface, no mobile app, and no disclosed digital workflow beyond a content-driven website, online quote forms, and standard phone/email consultation channels. The go-to-market is sales-led, with free consultation, free instant online quotes from multiple carriers, and continuous post-sale service as the principal differentiator. Marketing is spread across organic social (Facebook, Instagram, LinkedIn, Pinterest, Twitter), Yelp reviews, an educational blog on ACA/Medicare topics, and email outreach.

The agency earns revenue through carrier commissions on policies placed and retained, with no fees charged to customers. Customers are primarily individuals, families, and Medicare beneficiaries in Texas, with a secondary small-business segment; named endorsements come from Cigna sales leadership and The Brokerage, Inc. rather than from enterprise buyers. The agency carries BBB A+ accreditation, HIPAA and GLBA compliance posture, and founder Richard Mayer holds a seat on the Cigna Broker Advisory Council for Texas, reflecting carrier-side recognition of production volume and expertise.

Name

Richard Mayer Insurance

Legal name

Richard Mayer Insurance

Website

https://richardmayerinsurance.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Richard Mayer Insurance is an independent, founder-owned insurance agency in Plano, Texas, brokering individual/family health, Medicare, life, and ancillary insurance products across multiple major carriers for Texas consumers, families, and small businesses.

Ownership category

akta.pro rank

Product category

Insurance Brokerage

NAICS

Insurance Agencies and Brokerages (524210), Insurance Agencies and Brokerages (52421)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Individual Health Insurance Brokerage & Distribution (FSAIAEAL)

akta.pro secondary industries

Medicare Plan Distribution & Brokerage (Captive, Independent, FMOs) (FSAIAGAH), Small Group Health Insurance (2–50/100) (FSAIAFAD)

Keywords

• Health insurance brokerage
• Medicare supplement plans
• Life insurance policies
• Small group benefits
• Independent insurance agent

Headquarters

HQ city

Plano

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Insurance Agency Commissions: Richard Mayer Insurance operates as an independent insurance agency earning commissions from insurance carriers for policies sold. They do not charge customers fees for their service - their revenue comes from commissions paid by insurance company partners. The agency offers free quotes and free service, earning revenue when customers purchase and maintain insurance policies through their agency.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Richard Mayer Insurance is an independent insurance agency in Plano, Texas that brokers a broad portfolio of insurance products from multiple major carriers for individuals, families, Medicare beneficiaries, and small businesses. The agency offers individual and family health insurance, Medicare Supplement/Advantage/Part D, life, dental and vision, accident, short-term medical, critical illness, disability, long-term care, travel, small group medical, and pet insurance, plus Health Savings Accounts. Service is delivered through free consultations, free online quotes, and continuous post-sale support, with revenue derived from carrier commissions.

Product overview

Richard Mayer Insurance is an independent insurance agency offering a comprehensive portfolio of insurance products and financial services. The agency provides Individual & Family Health Insurance (ACA-compliant plans in Bronze/Silver/Gold tiers), Medicare Insurance (Supplement, Advantage, and Part D), Life Insurance (Term, Whole, and Universal), Dental & Vision, Accident, Short Term Medical, Critical Illness, Disability, Long Term Care, Small Group Medical, Travel, and Pet Insurance. Additionally, Health Savings Accounts (HSAs) are offered as a complementary financial product paired with high-deductible health plans. The agency operates as a broker model, representing multiple leading insurance carriers including United Healthcare, Blue Cross, Aetna, Humana, Cigna, and others, offering free online quotes and continuous post-sale service.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual & Family Health Insurance ACA-compliant medical insurance plans for individuals and families, covering pre-existing conditions and preventive care, with Bronze, Silver, and Gold tier options and potential subsidy eligibility.
• Medicare Insurance Medicare Supplement (Medigap), Medicare Advantage (HMO/PPO), and Prescription Drug Coverage (Part D) for individuals 65+ or those with qualifying disabilities or ESRD.
• Life Insurance Term life, whole life, and universal life policies providing death benefits, income replacement, mortgage protection, and educational funding.
• Dental & Vision Insurance Dental coverage with preventive care emphasis plus Vision Service Plan (VSP) for eye exams and health condition detection.
• Accident Insurance Accident Medical Expense benefit covering up to $10,000 per occurrence with a $100 deductible for emergency room visits due to unintentional injuries.
• Short Term Medical Insurance Temporary medical coverage for individuals between jobs, students, or those waiting for employer coverage to begin, available for 24 months or longer.
• Critical Illness Insurance Lump sum benefit up to $50,000 for first diagnosis of critical illness including cancer, heart attack, or stroke.
• Disability Insurance Disability income insurance protecting individuals and families from loss of income due to illness or injury preventing work.
• Long Term Care Insurance Coverage for extended care at home, assisted living facilities, or nursing homes due to chronic conditions or long-term illness.
• Small Group Medical Insurance Affordable group health benefits for small businesses with options for health, dental, life, and short- and long-term disability coverage.
• Travel Insurance International medical insurance and travel insurance through IMG for vacation, long-term stays abroad, or group employee coverage worldwide, with coverage from five days up to three years.
• Pet Insurance Pet insurance through Petplan covering dogs, cats, and other pets for illness and accident, with coverage for veterinary expenses.
• Health Savings Accounts (HSAs) Tax-favored savings accounts paired with High Deductible Health Plans (HDHPs) for paying medical expenses with tax-free dollars and saving for retirement.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• United HealthcarecoreChannel Partner/ Reseller/ DistributorUnited Healthcare is one of the major insurance carriers represented by Richard Mayer Insurance. The agency offers United Healthcare plans as part of their carrier portfolio, providing individual, family, Medicare, and group health insurance options.
• Blue Cross and Blue ShieldcoreChannel Partner/ Reseller/ DistributorBlue Cross is one of the leading insurance carriers represented by Richard Mayer Insurance. The agency offers Blue Cross plans as part of their comprehensive carrier portfolio.
• AetnacoreChannel Partner/ Reseller/ DistributorAetna is one of the major insurance carriers represented by Richard Mayer Insurance for health insurance products.
• HumanacoreChannel Partner/ Reseller/ DistributorHumana is one of the insurance carriers in the Richard Mayer Insurance portfolio, particularly relevant for Medicare and individual health insurance products.
• CignacoreChannel Partner/ Reseller/ DistributorCigna is a major carrier partner of Richard Mayer Insurance. Richard Mayer was specifically selected to participate in the Cigna Broker Advisory Council for Texas due to his expertise.
• OmahaminorChannel Partner/ Reseller/ DistributorOmaha insurance carrier represented by Richard Mayer Insurance as part of their carrier network.
• WellcareminorChannel Partner/ Reseller/ DistributorWellcare is one of the insurance carriers represented by Richard Mayer Insurance.
• National GeneralminorChannel Partner/ Reseller/ DistributorNational General is an insurance carrier partner providing short-term medical, accident, and other insurance products through Richard Mayer Insurance.
• International Medical Group (IMG)minorChannel Partner/ Reseller/ DistributorIMG provides international medical insurance and travel insurance products. Richard Mayer Insurance offers IMG plans for international travelers and those living abroad, with coverage from five days up to three years.
• Molina HealthcareminorChannel Partner/ Reseller/ DistributorMolina Healthcare is one of the carriers represented by Richard Mayer Insurance.
• AmbetterminorChannel Partner/ Reseller/ DistributorAmbetter is one of the insurance carriers in the Richard Mayer Insurance carrier network.
• Oscar HealthminorChannel Partner/ Reseller/ DistributorOscar Health is one of the insurance carriers represented by Richard Mayer Insurance.
• PetplanminorChannel Partner/ Reseller/ DistributorPetplan is the pet insurance provider featured on Richard Mayer Insurance's website, offering coverage for dogs, cats, and other pets with claims reimbursed based on actual veterinary conditions and costs.
• Health Plan OneminorChannel Partner/ Reseller/ DistributorHealth Plan One provides Medicare benefit plan information through Richard Mayer Insurance's website, directing users to information regarding Medicare Advantage and supplement plans.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

• Xx.com/richardmayerins
• Facebookfacebook.com/TexasMedicalInsurance
• LinkedInlinkedin.com/company/richard-mayer-insurance
• Instagraminstagram.com/richardmayerinsurance
• Pinterestpinterest.com/richmayer

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Richard Mayer Insurance