SRI PANWA HOSPITALITY REAL ESTATE INVESTMENT TRUST

What SRI PANWA HOSPITALITY REAL ESTATE INVESTMENT TRUST does

Sri Panwa Hospitality Real Estate Investment Trust is a Thai publicly listed real estate investment trust operating a 40-acre luxury beachfront resort on Cape Panwa in southeastern Phuket, Thailand. The trust is managed by Sri panwa Management Co., Ltd. and offers a mixed-use portfolio of pool villas, penthouses, and private residences — including one- to five-bedroom Luxury Pool Villas, the 20-suite and 10-penthouse Habita enclave, and larger residential villas such as the 2,300 sqm Presidential X24 — alongside day passes, wedding and MICE services, and on-site real estate sales.

The property operates a vertically integrated hospitality ecosystem comprising the BABA dining collection (10 outlets including Baba Nest rooftop bar, TU, Baba Iki, Baba Chino, Baba Hot Box, Baba Poolclub, and a cooking school), the wholly-owned Cool Spa, Baba Beach Club, the Yaya convention complex, and the jointly-controlled BDMS x Sri Panwa Wellness Clinic with Bangkok Dusit Medical Services. Distribution runs through a direct, eight-language TravelClick-integrated booking website, OTAs, and event and villa-sales enquiry channels. In April 2026 the trust adopted Canary Technologies' AI-powered guest management platform to enable contactless check-in, instant communication, and personalization across the guest journey.

Revenue is generated through luxury accommodation rentals, day-pass access (THB 1,888 per person), F&B, spa and wellness services, MICE and event bookings, and residential villa sales. Customers are affluent international leisure travelers, wellness tourists, MICE event clients, and luxury property buyers. The trust is positioning for the medical-wellness tourism vertical via its BDMS partnership and has won two 2025 Tourism Authority of Thailand awards in Health & Wellness Tourism and Sustainability. Near-term performance is being pressured by a 2026 Thailand tourism downturn that has prompted up to 60% discounting across Phuket luxury hotels.

Name

SRI PANWA HOSPITALITY REAL ESTATE INVESTMENT TRUST

Legal name

Sri panwa Management Co., Ltd.

Website

https://sripanwa.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

Sri Panwa Hospitality Real Estate Investment Trust is a Thai publicly listed trust operating a 40-acre luxury beachfront resort on Cape Panwa, Phuket, offering pool villas, residences, dining, spa, wellness, and MICE services to affluent international travelers.

Ownership category

akta.pro rank

Product category

Luxury Resort Hospitality

NAICS

Casino Hotels (721120)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Beachfront & Island Luxury Resorts (THAGACAA)

akta.pro secondary industries

Luxury Villas & Residences Resorts (THAGACAM), Luxury Wellness & Spa Resorts (THAGACAG), Luxury Beachfront & Waterfront Villas (THAMAEAE)

Keywords

• Luxury resort hospitality
• Pool villa accommodations
• Wellness tourism services
• Luxury residential real estate
• MICE event venues

Headquarters

HQ city

Phuket

HQ country

Thailand

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Luxury Accommodation: Revenue from pool villas and suites ranging from Pool Suites (70-140 sqm), Penthouses (140 sqm), one-bedroom to five-bedroom pool villas, and residential villas available for both hotel stays and sale. The resort spans 40 acres with infinity-edge pools, private salas, and outdoor bathing areas overlooking the Andaman Sea.
2. Day Pass Access: Day pass packages offering pool access, culinary credits, and daybed reservations for non-hotel guests seeking luxury day experiences.
3. Dining and F&B: Multiple restaurant outlets including Baba Nest (rooftop bar), TU (rooftop bar), Baba Soul Cafe, Baba Poolclub, Baba Iki (Japanese), Baba Chino (Chinese), Baba Hot Box (BBQ), Shi Shi Lounge, and Baba Soul Food (Thai cuisine), plus cooking school.
4. Wellness and Spa Services: Cool Spa treatments, BDMS x Sri Panwa wellness clinic, Thai traditional medicine, beauty salon, and wellness day pass offerings.
5. Private Villa Sales: Residential villas available for purchase, with three- to five-bedroom residences offered for sale alongside hotel operations.
6. MICE and Events: Yaya convention complex with meeting spaces, event venues accommodating up to 400 guests, and associated catering services for corporate events, weddings, and exhibitions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Sri Panwa Phuket is a 40-acre luxury beachfront resort on Cape Panwa in Phuket, Thailand, offering private pool villas (one- to five-bedroom), penthouses, residential villas for sale, the Yaya convention complex for MICE events, the Baba Dining collection of 10 restaurants and bars, Cool Spa, and the BDMS x Sri Panwa Wellness Clinic. The property combines hotel-style luxury accommodations, integrated wellness services, residential real estate, and event venues under one estate.

Product overview

Sri Panwa is a mixed-use luxury resort development on 40 acres in Phuket, Thailand, combining hotel villas and private residences. The portfolio includes Pool Suites and Penthouses at The Habita enclave, one- to five-bedroom Luxury Pool Villas, two- to five-bedroom Residence Pool Villas including the Presidential X24 villa, and the newly opened Yaya convention complex. Wellness offerings include the BDMS x Sri Panwa Wellness Clinic, Cool Spa, and Wellness Pool Villas. Dining is provided through the Baba Dining collection of ten restaurants and bars. Additional services encompass Day Pass access, weddings, and corporate meetings/events at dedicated venues.

Differentiator

Problem solved

Functional benefit

Brands

• BABA: Dining collection including Baba Nest (rooftop bar), TU (rooftop bar), Baba Soul Cafe, Baba Poolclub, Baba Iki (Japanese restaurant), Baba Chino (Chinese restaurant), Baba Hot Box (BBQ grill), Shi Shi Lounge, Baba Soul Food, and Baba Cooking School.
• Cool Spa
• BDMS x Sri panwa
• Yaya
• The Habita

Products and services

• Luxury Pool Villa Hotel & Private Residences Mixed-use 40-acre luxury resort offering one- to five-bedroom pool villas and residential homes with 12-meter infinity-edge swimming pools, private salas, and outdoor bathing areas overlooking the Andaman Sea. Available for hotel stays and as residential properties for sale.
• Pool Suite (Yaya, West, East) Luxury pool suites ranging from 70 to 140 sqm in The Habita enclave and Yaya complex, featuring infinity swimming pools, modern comforts, and views of the Andaman Sea.
• Penthouse Ocean 140 sqm luxury penthouse suites at 60m elevation offering panoramic living spaces with private infinity pools and sunset views over the Andaman Sea.
• 1 Bedroom Luxury Pool Villa Private 260-300 sqm pool villas with jet-stream Jacuzzi systems, premium linens, outdoor bathing areas with rain showers and steam rooms, and Bose sound systems.
• 2 Bedroom Pool Villa Spacious 280-350 sqm two-bedroom villas with split-level layouts ensuring maximum privacy, featuring infinity pools with jet-stream Jacuzzi and panoramic ocean views.
• Residence Pool Villa (2-5 Bedroom) Luxury residential villas ranging from 900-2,300 sqm with multiple bedrooms, private kitchens, expansive living areas, infinity pools with Jacuzzi systems, and panoramic Andaman Sea views. Includes Presidential 5 Bedroom Pool Villa (X24) at 2,300 sqm with private elevator, Japanese Onsen, and BOSE entertainment. Available for hotel stays and residential sale.
• Wellness Pool Villa 260-300 sqm wellness-focused villas featuring infinity pools with jet-stream Jacuzzi, outdoor bathing areas with rain shower and steam room, private ocean-view pavilion, in-villa fitness equipment, daily infused water, and red-light features for restorative sleep.
• Baba Dining Collection Collection of award-winning restaurants including Baba Nest rooftop bar, TU rooftop bar, Baba Soul Cafe, Baba Poolclub, Baba Iki (Japanese), Baba Chino (Chinese), Baba Hot Box (BBQ), Shi Shi Lounge, Baba Soul Food (Thai), and Baba Cooking School.
• Cool Spa Luxury spa facility offering Thai traditional medicine treatments, various spa treatments, beauty salon services, and wellness day pass options.
• BDMS x Sri Panwa Wellness Clinic Integrated wellness clinic partnership with Bangkok Dusit Medical Services combining luxury hospitality with precision diagnostics, preventive medicine, genomics, and scientific wellness experiences.
• Yaya Convention Complex Newly opened convention complex featuring two halls accommodating 400 guests (cocktail) or 180 guests (round table), 24 Pool Suites, Space I & Space II meeting rooms, and TU rooftop bar. Designed with free-flow concept inspired by waves and nature for meetings, conferences, weddings, and grand events.
• Meetings & Events Corporate meeting facilities including Space I & Space II meeting rooms, pre-function areas, grand convention halls, and full catering services with top-of-the-line light and sound equipment for corporate meetings and conferences.
• Weddings & Events Luxury wedding planning and event services including beachfront ceremonies, private villa celebrations, and grand events at the Yaya convention complex.
• Day Pass Day access pass priced at THB 1,888 per person offering infinity pool access, forest pool access, THB 1,888 dining credit at Baba Chino and Baba Hot Box, reserved daybed and towel.

Quantifiable outcome

• Ranked as top luxury beachfront resort on Cape Panwa, Thailand
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability4 records

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Canary TechnologiescoreTechnology or Integration · 17 April 2026Sri Panwa Phuket has adopted Canary Technologies' AI-powered guest management platform to deliver seamless arrivals, AI-powered communication, and digital-first personalization across the entire guest journey. The partnership enables contactless check-ins, instant communication, and hyper-personalized services while streamlining operations and maintaining the exclusivity expected by discerning global travelers.
• BDMS Wellness Clinic (Bangkok Dusit Medical Services)coreStrategic or Co-development PartnerBDMS Wellness Clinic partnered with Sri Panwa to create a wellness-integrated hospitality experience combining luxury travel with advanced health diagnostics and preventive medicine. The partnership was recognized with the Thailand Tourism Excellence Award 2025 in Health & Wellness Tourism. The BDMS x Sri Panwa Wellness Clinic offers integrated wellness services within the resort.
• Charn Issara Development Public Company LimitedcoreStrategic or Co-development PartnerCharn Issara Development Public Company Limited co-accepted the Thailand Tourism Awards 2025 alongside BDMS for the BDMS Wellness Clinic x Sri Panwa partnership, indicating shared ownership or investment in the wellness tourism initiative.
• Tourism Authority of Thailand (TAT)minorStrategic or Co-development PartnerSri Panwa's AI-powered transformation aligns with Thailand's national tourism strategy to position the country as a premium travel destination through digital innovation in hospitality. The resort was selected for recognition at the TAT-hosted Thailand Tourism Awards 2025.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Amanpuri: Ultra-luxury beachfront resort on Phuket's west coast offering private pool villas and pavilions. Directly comparable to Sri Panwa on luxury positioning, Phuket location, and pool villa product.
• Six Senses Yao Noi: Ultra-luxury wellness-focused resort near Phuket with private pool villas and integrated spa — directly competes on wellness tourism positioning, a core differentiator for Sri Panwa via BDMS partnership.
• Trisara Phuket: Luxury pool villa resort in Phuket with private residences and ocean views — competes head-to-head with Sri Panwa for affluent travelers seeking private pool villa experiences.
• Mandarin Oriental, Phuket: Branded luxury resort in Phuket offering beachfront villas and wellness amenities — listed in source data as a peer offering comparable discounts during the 2026 tourism downturn.
• Anantara Phuket Layan: Luxury resort with private pool villas, wellness offerings, and beachfront positioning — comparable Thai luxury competitor targeting similar affluent inbound and wellness segments.
• Rosewood Phuket: Luxury resort on Phuket's Emerald Bay with private pool villas, multiple F&B outlets, and Asaya wellness concept — explicitly mentioned alongside Sri Panwa as leading Phuket luxury hotels.
• COMO Point Yamu, Phuket: Luxury wellness-oriented resort in Phuket with private pool villas and integrated COMO Shambhala spa — directly comparable on Phuket luxury and wellness positioning, similar guest demographic and pricing tier.
• Banyan Tree Phuket: Pool villa luxury resort in Laguna Phuket with branded residences and integrated spa — comparable on Phuket luxury positioning, pool villa product, and residence-sales business model.
• The Peninsula Phuket: Integrated luxury resort with private pool villas on Phuket's west coast — cited alongside Sri Panwa as a top-tier Phuket luxury property competing for the same affluent inbound segment.
• Sofitel Phuket (and Sofitel Luxury Collection peers): International luxury hotel group with Phuket presence, listed as a comparable luxury competitor offering significant discounts during tourism downturn — directly competes for the same luxury traveler pool.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/sripanwa
• Xx.com/sripanwa
• Facebookfacebook.com/SripanwaPhuket

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SRI PANWA HOSPITALITY REAL ESTATE INVESTMENT TRUST